Chapter 1987 Movie Introduction
After settling the matter at Xuri Technology, Yang Dongxu flew back to Yanjing.
He didn't go back to Yanjing to check how Yang Dongjie was doing in his studies, and when he opened the game studio and settled down. But I came here for a meeting.
Ever since he last received a special pass for the introduction of foreign film and television works and entertainment programs, Heiner has been actively preparing for the introduction of overseas films. After planning for so long, I finally have an idea. I’m going to try out a few of them first to see how the market responds and practice my skills.
Therefore, Yang Dongxu, the big boss, must come forward and hold a meeting with the other party first. Express your importance to this project.
Otherwise, such a big thing and such a large market would be left to Heiner. It's a bit unreasonable that you, a big boss, don't show up for meetings.
The content of the meeting was actually not as official as imagined, although there were minutes of the meeting. But the atmosphere of the meeting was quite relaxed and not that serious.
The main purpose is to discuss the current international television and film environment, as well as the difficulties encountered in the export of Chinese film and television works. As well as certain aspects that should be paid attention to when introducing foreign works.
After the whole discussion, the radio and television side felt more confident about introducing foreign films. Yang Dongxu feels that the support from the higher authorities for liberalizing this market this time is quite strong, and he can make Haina more bold.
When the meeting ended, it was already noon, so Yang Dongxu followed him to the cafeteria for a meal before going to Haina Company. Liu Zongsheng was already waiting for him in the office.
"Sit down, have you eaten?" Yang Dongxu took off his suit and handed it to Zhang Jing next to him, and opened some of the openings around the neck of his shirt.
Although he usually wears casual clothes however he feels comfortable, even for banquets he wears loose clothes. But obviously you can't dress so casually when you go to the official meeting.
After all, this is not a private exchange with Chen Weimin. This time, he is going to a meeting to take minutes. So you must wear this formal suit.
"I've already eaten. The food in our cafeteria tastes good. You can try it when you have time."
"You are obviously sarcastic that I don't come to the company often enough." Yang Dongxu smiled and waved his hand, "Sit down first, I will take a look at these information."
Liu Zongsheng was waiting for him to ask him to approve the document. The content of the document was the issue of the introduction of foreign films that he had just discussed with the officials in the meeting.
Liu Zongsheng has compiled a list of imported movies. In addition to the names of imported movies, the information also includes the type and general content of the movie, as well as the reasons for the introduction. So it's a big pile.
However, Yang Dongxu reads information very quickly. You don’t need to read these things in detail. You just need to take a look at whether the movie has an anti-China tendency and whether there are any sensitive incidents.
Of course, the cast list must also be reviewed. Those movies with actors who have specific remarks about China must not be accepted.
Half an hour later, Yang Dongxu closed the folder in his hand and said, "Delete the dark violence and horror films. Don't consider these in the short term. Even if they can pass the review, don't introduce them yet.
In China, the management of movie ratings and parents taking their children with them when going to the theater is not strict. So a film like this must consider this aspect.
The first batch of introduced movies will be tentatively divided into three genres: comedy, science fiction and action movies. Among these three types, first choose a large-scale production to test the waters and see if any of them are acclimatized. "
Although as someone who has experienced it, he knows that those Hollywood blockbusters can sell well in China. But this matter cannot be done so bluntly and directly.
It would be better if everything behaves reasonably and smoothly. Anyway, they will definitely make money, and at this time, they are the only ones with the exclusive right to operate, so there is no need to worry so much.
"Understood." Liu Zongsheng nodded, "What does it say about the division?"
"We will give them whatever share Hollywood gives to Chinese films."
"Isn't this a little too low?" Liu Zongsheng couldn't help but ask.
According to the movie share set by Hollywood for Chinese movies, this is no different from robbery.
"It doesn't matter whether it's low or not, it's just this price. And don't talk to these people about opening up the Chinese market right from the start.
Let’s just see if we can buy out the broadcast rights of these films in China first. Many domestic films are very popular in China, but when they are sold abroad, they are bought out for just a little money. Why?
Is it because these directors and investors are stupid?
no!
It's because they had already made a lot of money at home and were running into trouble when it was released abroad. At this time, someone suddenly jumped out and offered to buy out the broadcast rights.
Although the price is a bit low, compared to having no place to show it, you can't make a dime abroad. This low buyout price is actually quite exciting, so I sold it at a low price.
The same principle applies to Hollywood movies. Those blockbusters have already made enough money in other markets. For them, the sudden opening of the Chinese market was an unexpected surprise. It is better to make money than to make money without stopping.
And these foreigners are not philanthropists, they also understand the principles of investment. Now I will sell you the movie at a low price. When the time comes, the actors in their company will be well-known in the country and they can double their income from other aspects.
The money given to you for the low-price buyout is considered as paying the promotion fees of those celebrities in China in advance. So when negotiating, be strong and don't give them face. "
After hearing what Yang Dongxu said, Liu Zongsheng thought about it carefully and it was true.
At the same time, it is not just those popular movies, but some unknown movies can also be considered for direct purchase.
Some movies are not popular in Hollywood, maybe they will bloom in China?
Anyway, it doesn't cost much to buy out these movies, just treat it as opening a blind box. If it doesn't work, buy the remake rights and adaptation rights at the same time, just treat it as the film and television inventory IP for Haina.
By then, there will be enough IPs and templates stored, and you can shoot whatever you want, or sell these remake rights to the outside world, and you may make a fortune. In short, it is impossible to lose money. Those big foreign film companies like to do this.
"Okay." Liu Zongsheng nodded first to show that he understood Yang Dongxu's instructions.
At the same time, he began to think about the places where the profits can be obtained according to what Yang Dongxu said.
The boss pointed out a direction. As the general manager, these points that can make money and profit are his responsibilities that he needs to consider, otherwise he is not qualified as a manager.
After talking about the movie, Yang Dongxu asked, "These are all information about movies and TV series. Don't those big foreign stars want to come to China to hold concerts or other performances?"
"Mike's concert was so successful that they must be very excited, but they don't have the confidence like Mike, right?" Liu Zongsheng said.
"That's right, let's talk about it later." Yang Dongxu nodded.
Those who can hold concerts across borders must be big stars, and small stars can't afford such concerts at all. The bigger the star, the more they cherish their feathers.
Before they are sure that the concert can be full, they are definitely unwilling to try to hold a concert in China. Otherwise, if they come to China and suddenly get cold reception, and then they are reported by those bad mouthed media after returning, wouldn't this be a blow to their own reputation?