Chapter 615: Public Welfare Is Popular This Year
Everyone present knew a little about the karaoke system. Therefore, the design of the press conference took a lot of thought, starting with a short play, and directly showing the specific business process.
The curtain slowly opened, and Zhang Guorong, Zhang Delan, and Ye Qianwen, all dressed as urban white-collar workers, walked towards a teahouse talking and laughing, and in a few words it became clear that their relationship belonged to the polyamorous love that is rampant nowadays.
The reason why the three of them came here was not only because of their popularity and age, but also because of the restriction of music copyright. The accompaniment music in the dkaraoke-1 system music library mainly came from DreamWorks.
It has to be said that in order to create a standardized business model, Tang Huan took great pains in respecting the rules.
After the waiter brought the drinks, in order to please Yuanyuan played by Zhang Delan, Rong Zai played by Zhang Guorong showed great hospitality, "The most advanced digital karaoke system in the world has just been introduced here, and there are all kinds of songs. Yuanyuan, you What do you want to hear, I will sing for you."
"Cantonese opera." Zhang Delan rolled his eyes and said angrily.
"I'll ask." Rong Zai scratched his head and hurried to the waiter. The other party taught him to search according to the first word, or category, or even popularity, just like looking up a dictionary. Not to mention, although the track was unpopular, I quickly found a section of "Twin Immortals Worshiping the Moon Pavilion".
Next, it depends on whether Rong Zai can sing. As a result, he just stumbled along and sang a few words, which happened to let everyone know the excellent acoustics of the dkaraoke-1 system.
"Rong Zai, let me try." Wen Wen, played by Ye Qianwen, followed Rong Zai. ".
Yuanyuan overturned the vinegar jar, and in turn sang "Lovesickness in the Wind and Rain" with Rong Zai. Wenwen did not show any weakness, and searched for a song "Double Star Love Song" according to the popularity, and also responded with a chorus.
Rong Zai, caught in the middle and in a dilemma, finally sang "monica". Then quickly check out and leave.
After all this tossing, the entertainment function of the dkaraoke-1 system was performed vividly, which made the participants nod their heads.
Tang Huan, who walked behind the podium, waved his hand. He said with a smile: "The main functions of the commercial-grade digital random retrieval karaoke system dkaraoke-1 must have been understood by everyone. If you are interested, you can learn more through the information. I won't waste everyone's precious time repeating it. "
"What I'm trying to say here is,
dkaraoke-1, an entertainment platform, cooperates with the traditional recording industry and supports music copyrights. "
"Under the active development of Hongkong Telecom, at this stage, Xiangjiang's data service based on the public telephone network is at the world's first-class level, with a transmission speed of 2400 bits per second, and a penetration rate of over 80%. Some central areas are even in the experimental 4800 The transmission speed of bits per second brings great convenience to business and government affairs processing."
"And dkaraoke-1 is a system based on computer digital technology. It means that as long as operators are organized, karaoke can also be served through the network to achieve a very constructive business model."
"The skit just now, I don't know if you have noticed one of the details. When searching for songs, one basis is the popularity of the song, that is, the popularity of the song."
"The meaning of this indicator, I think everyone will be able to understand what it means and its value as the name suggests. Karaoke is a form of entertainment. The proportion of nightlife will only increase, and the gold content of songs will also increase. more and more."
"Everyone in the recording industry, you might as well create some love-themed songs specifically for karaoke to test the waters. The main point is to be easy to sing, and the range should not be too high or too low. To accommodate the level of ordinary people; the lyrics of the chorus part A little bit of repetition, so that the average singer can more easily remember the lyrics."
"The nightlife in Xiangjiang is so active. I believe that after several rounds of market cultivation, karaoke culture will become popular. At that time, in addition to traditional sales channels such as records and concerts, everyone's income will have an additional karaoke."
"Of course. If this cooperation mechanism is to be successful, two things must be done well, namely the network and copyright."
"The loose night clubs, of course, can't build a proprietary network for ATM like a powerful bank, and can only rely on the public telephone network of Xiangjiang Telecom. Since Xiangjiang has a small area, this method is also suitable. I can match Xiangjiang Telecom Reach a mutually acceptable network service plan with the night market.”
"As for the copyright, I can only give a general model, such as charging a one-time copyright fee every week. DreamWorks is trying this way. How to do it depends on the results of the discussion when everyone sits down."
During the speech process, Tang Huan glanced over the participants from time to time. It is conceivable that the next specific negotiations will be the highlight.
In the process of operating karaoke, Tang Huan's power is disdainful to use it for eating alone, but to let all parties follow the rules of the game that they have formulated. If anyone really made a scene, he wouldn't mind using some means to completely kick the other party out.
In fact, after many years in the original time and space, just as the decline of Hong Kong movies was attributed to piracy, industry experts have also found a culprit for the stagnation of Hong Kong pop music, that is, karaoke culture. They believe that the reduction of songs to vent music on karaoke is the fundamental reason for the decline of Hong Kong songs.
However, in Tang Huan's view, it is difficult to find completely correct answers to these questions. Everyone has their own point of view, especially in today's society. There are biases.
In an era of drastic changes, no one can take a condescending and sober view as an outsider. Even Tang Huan, who has mastered asymmetric information for decades, dare not do so.
Because of this, Tang Huan felt that there was no need to have a stomach ache for Lord Stove. Karaoke was just a form of entertainment that was bound to thrive. Instead of making a lot of money from others, it was better to get it into his own bowl early.
Of course, it is impossible for the participants to think about these stakes right now. Their minds are all on the business opportunities of the dkaraoke-1 system.
Although he didn't need to roll up his sleeves and have his own subordinates to help with the specific bargaining, Tang Huan still personally sat down with industry organizations such as the Xiangjiang Composers and Lyricists Association and the Xiangjiang Branch of the International Federation of the Phonographic Industry. chatted for a while.
The Xiangjiang Composers and Lyricists Association is actually a limited company incorporated in Hong Kong. Its main task is to represent its music composers, lyricists, and copyright holders, issue licenses to music users, and collect music playback fees. Waiting for work, famous musicians like Gu Jiahui are its members.
If you go back to history. Its predecessor was the British Performance Rights Association established in Xiangjiang in 1946. Its purpose was also to replace members and members of overseas associations and collect copyright fees for public performances of music works; It is now the Xiangjiang Composers and Lyricists Association.
so. The evaluation of this organization in the music industry is very positive, and it is quite energetic. The Hong Kong government also cooperates in the formulation of laws and policies.
Founded in 1967, it belongs to the Hong Kong Branch of the International Federation of the Phonographic Industry, one of the 48 alliance members established by the International Federation of the Phonographic Industry. It has a more commercial flavor, and its members are basically record companies. In addition to copyright protection, there is also market development.
It is worth mentioning that the Xiangjiang Branch of the International Federation of the Phonographic Industry started in 1977. Launched the Golden Disc Award Ceremony, according to the auditor's calculation of local and international record sales in the Hong Kong region in the past year, and awarded awards to the records with the highest sales.
The Golden Record Award and the Top Ten Chinese Golden Melody Awards launched by Hong Kong Radio Station in 1978 have become the most important music awards in Hong Kong. But this monopoly was broken last year, and the two major TV media also joined in. TVB launched the top ten golden song awards, Media Asia TV's MTV channel Yinyue also set up a similar award, called the Chinese Music Billboard, Although the time is short. But the influence is not small.
The content of Tang Huan's conversations with these groups were all friendly statements of sincerity for cooperation. As for the villains, the subordinates in charge of negotiating would do it, and it was expected that the other party would not make any waves. after all. Some important members of the Xiangjiang Composers and Lyricists Association are members of DreamWorks; among the members of the Xiangjiang Branch of the International Federation of the Phonographic Industry, DreamWorks, Polygram, and Warner Music are closely related to each other.
...
In addition to listening to the progress of building a karaoke business profit model in Xiangjiang from time to time, Tang Huan put more energy on Media Asia One, and went to Xiangjiang Telecom almost every day.
In the end, he finally lived up to his expectations. It took Xiangjiang Telecom less than a week to build a reliable direct communication line between Funan and Xiangjiang.
Looking at the recent situation described by his uncle Han Anyuan on the telegram, Tang Huan smiled gratifiedly, everything was ready, and it was time for Funan to counterattack. As long as it succeeded, he would have a bigger test field.
In addition to this secret political and military use, Media Asia One also helped Media Asia TV's MTV channel Yinyue officially settle in Haojiang and Singapore.
In this way, Media Asia TV's mtv channel, Yinyue Channel, at least expanded its scope of influence. This made Zhou Liang Shuyi overjoyed, and inadvertently exposed her ambition in front of Tang Huan, "It would be great if I could settle in Baodao. At that time, coupled with Media Asia TV's radiation to the Pearl River Delta in mainland China, our Chinese music You can add the global prefix to the Billboard."
"Your goal is a bit troublesome." Tang Huan shook his head with a smile, then picked up a copy of "Ming Pao Weekly" and handed it over, "Look at this first."
"I've seen it a long time ago." Selina Chow replied straightforwardly: "This issue of "Ming Pao Weekly" got an exclusive interview with Ms. Deng who successfully completed the world tour of "One Billion Applause" and "Red and White Songs". It’s really a big profit. Tang Sheng, as the saying goes, the fat doesn’t flow to outsiders’ fields, and Ming Pao is so cheap, Media Asia TV is very unwilling.”
"You guys contact me yourself, I don't have the time to mix it up." Tang Huan waved his hand, then pointed to an interview report on Deng Lijun in "Ming Pao Weekly" and said, "Have you noticed this information?"
Selina Chow glanced at it and nodded, "Ms. Deng specifically mentioned that after "Invisible Wings", she plans to release another charity song "Sunshine Always After the Storm". Other singers performed this work together in the form of chorus, to show the public welfare that comes from the power of numbers.”
"Do you know why Li Jun made this proposal?" Without waiting for Zhou Liang Shuyi to answer, Tang Huan continued: "Because charity is popular this year, music festivals in the UK and the US are also carrying out such charitable activities with great fanfare. It is likely to become a worldwide feat this year. After accepting the interview with "Ming Pao Weekly", Li Jun went to the United States in one breath, just to participate in the chorus recording there."
"What does Tang Sheng mean is to let Media Asia TV cooperate with this charity activity?" Zhou Liang Shuyi immediately heard the sound of the piano and knew the meaning. The work has progressed to a new level, and many film companies, including DreamWorks, have made films reflecting this theme."
"You still haven't expected this trend and its possible impact." Tang Huan smiled, "Well, let me draw a work standard for you, and prepare for live broadcasting around the world. As long as you do well , Whether it is collective or individual, it is an improvement."
Selina Chow was in charge of Jiayi TV before, and she took up the post at ATV a few years later in the original time and space. Her work style can be described as drastic. As a result, Jiayi TV was a paper tiger, and it didn't take long for the shareholders to lose the chain in terms of funds; Asian TV also served tea to see off guests after reaching the goal.
Now Selina Chow doesn't have this restriction in Media Asia TV, she is very high-spirited. When Tang Huan said that she might broadcast live worldwide, she immediately lifted her spirits and started to inquire about the details.
After telling Zhou Liang Shuyi all the information that should be explained, and the other party left excitedly, Tang Huan thought for a while.
Deng Lijun, the star chorus "The Sunshine Always After the Storm" has a good idea, but the proponent is one thing, and the organizer is another thing, and someone has to be arranged to help. (To be continued.)
p