Chapter 52 Expanding Publicity

On Monday, in the conference room on the third floor of the Hedong Provincial Television Building.

The leaders of each program on the children's channel were present, with director Sun Xin presiding over the meeting.

Let me talk about several problems that occurred on the station last week. The programs with problems should pay attention. The ratings of "Lively Paradise" have dropped. The sponsors are somewhat dissatisfied with this. If the ratings continue to drop, their advertising fees will be reduced. may be reduced.

This kind of thing is very common. No program's ratings will keep rising. As long as the ratings don't drop off a cliff, sponsors will only talk about it and generally won't actually reduce advertising fees.

However, when it comes to advertising fees, we cannot take it lightly, so Sun Xin said it specifically.

The director and chief planner of "Lively Paradise" just nodded as usual and didn't take it too seriously.

Next, Sun Xin picked up a table on the table that summarized the ratings of all the programs on the children's channel, looked at everyone, and said, "Let me read out the ratings for last week."

"The ratings of some programs have dropped a lot, but there are also programs that have doubled their ratings."

The leaders of each program team all looked at Sun Xin. The program team that was relatively close to the working area of ​​the "Wisdom Tree" program team already knew that the ratings of "Wisdom Tree" had soared, but there was something more. Many program teams have no idea which program has doubled its ratings.

The ratings have doubled, doubled. Isn’t this too drastic? !

It shouldn't be a program like "Dabao Erbao Goes Forward", which had relatively high ratings in the past. If it were a program with a ratings of over 10, if it were doubled, it would be over 20. This would definitely be a big event that shocked the entire TV station. , even the entertainment channels that have always been coaxing can't compare to it. It has been spread all over the world for a long time.

That is a program that originally had low ratings. Which program will it be?

Tan Yue and Zheng Guang looked at each other and smiled at the same time.

At this time last week, their "Wisdom Tree" was still ranked last in the ratings, and the director called him to the office and was laughed at.

this week.

Director Sun Xin coughed lightly, picked up the ratings list of all the children's channel programs on the table, and started reading.

"First place, "Family Happiness"."

"Second place, "Baby Weekend at 7:30"."

"Third place, "Dabao Erbao Rushes Forward"."

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"Seventh place, "Wisdom Tree"."

"Eighth place, "Puzzle Boy"."

"Ninth place, "Big Orchard"."

"Tenth place, "Lively Paradise"."

"."

"No. 18, "Let Go My Kite"."

The top five programs in the ratings are still those programs. The first one is "Family Happiness", and the second one is "Baby Weekend at 7:30".

But when they read the seventh "Tree of Wisdom", many people were stunned.

Which show is this?

Why did he suddenly reach seventh place?

It seems like last week was the last one, right?

When everyone was confused, director Sun Xin said: "This time, I want to focus on praising the "Wisdom Tree"."

"The initial environment of this new program was not good, even bad. The ratings of the first episode were only 3.3, ranking last on our channel."

"But through the efforts of the entire program team, the ratings of the second episode were 6.3, and the ranking improved from last to seventh place."

After Sun Xin finished speaking, he took the lead in applauding.

Others had different expressions. The top three program groups didn't care much, but the other dozen or so program groups looked at Tan Yue and Zheng Guang with surprise and surprise, and clapped along with Sun Xin.

Tan Yue clasped his hands together and thanked him.

Zheng Guang was only looking at Hehe's silly joy. He looked at Tan Yue's actions and became polite. However, although he wanted to express humility, his mouth was so happy that he couldn't see any humility.

Sun Xin said: "The director has also noticed the "Wisdom Tree". Tan Yue and Zheng Guang, you must continue to work hard."

Tan Yue and Zheng Guang nodded in unison.

Now others are even more envious. "Wisdom Tree" has come into the director's sight. In the past, this was a treatment only available to the top three or five in the channel's ratings.

After the meeting, Tan Yue and Zheng Guang returned to the program team and brought praise from the leaders, which made the staff of the program team more motivated.

On Monday and Tuesday, Zheng Guang was not idle at all. He went everywhere to find channels to promote "Wisdom Tree".

Now that there are a lot more funds, the publicity can be much wider.

The shadow of "Wisdom Tree" began to appear in local newspapers in Jishui.

There are also some promotions of "Wisdom Tree" inserted into the daytime programs of news channels.

There are also some major self-media in Jishui that have published manuscripts promoting the "Wisdom Tree".

Many Jishui people are discussing it on several local forums, and you can often see posts about the "Wisdom Tree".

"Have you ever watched "The Wisdom Tree"? I've seen this program several times recently."

"I also saw it in the newspaper ordered by my work. It seems to be a new program on Jishui TV Station, but I haven't seen it."

"There is a push on the official account I follow. It seems to be pretty good. You can go and take a look then."

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On Wednesday, at 9 p.m., the third episode of "Wisdom Tree" will be broadcast as scheduled.

On Thursday, the ratings of "Wisdom Tree" were released!