Chapter 234 Tan Yue's Name
Net comprehensive started late, but it is developing well. All major and powerful entertainment companies have joined the show. So far, there have been several blockbuster shows with a total broadcast volume of over 2 billion.
However, due to multiple factors such as copyright issues, planning issues, and time issues, several popular programs have been forced to stop recording. Currently, there is only one program currently being serialized with a total broadcast volume of more than 2 billion, Tianjing Entertainment's " Dimensional Gang".
"Dimension Gang" has already filmed its second season. In order to win over the original cast of the first season and maintain the quality of the first season in the second season, Tianjing Entertainment has paid a considerable price. Last year, "Dimension Gang" There are rumors in the entertainment industry that the year-end bonuses for everyone in the program team are so generous that they are enviable. I hope I can also produce such a program.
However, blockbuster shows are not easy to make, it should be said that they are very difficult to make!
The average number of first-run views of each issue of "Dimension Gang" reached more than 30 million, and the previous issue was 32.7 million. If the ratings were converted according to some unwritten method in the early days of the industry, the ratings would be between 3.2 and 3.3 percent.
This is a terrible result!
Internet variety shows started later than Taiwan variety shows, but the results of top programs are no worse than those of Taiwan variety shows.
Now the ratings of "Tucao Conference" have dropped below 2%, and the only one left in Taiwan that has a ratings of more than 3% is "The Fierce Man".
Many years ago, when online variety shows were just starting out, many people were not optimistic about it. Entertainment companies were also trying to cross the river by feeling the stones, moving closer to Taiwanese variety shows in everything. For example, online variety shows did not have ratings. At that time, it was outrageous for a variety show to not have ratings. , at least in the eyes of some advertisers, it is outrageous. In order to convince the stubborn advertisers, the entertainment company has found a balance point and linked the broadcast volume of the network variety show to the ratings, which is actually a hard link.
At that time, there was a trend to rely on TV stations, and the number of broadcasts had to be linked to the ratings. They just ignored it and were not allowed to say anything else.
Later, after gradual adjustments, the number of views for each premiere episode was multiplied by about 0.0000097, which would be closer to the ratings.
Fortunately, this crappy method was able to convince a group of advertisers at that time. Gradually, online variety shows began to develop, with diversified ways of making money and less reliance on advertisers. Now more and more online variety shows are It's about the number of views. Unless there are special circumstances, I won't rely on Taiwan TV.
In addition to Tianjing Entertainment's "Dimension Gang", "I Am the Detective" by Guangnei Entertainment, another first-class entertainment company, is second only to "Dimension Gang". The cumulative number of views has reached 1.9 billion. It will not be long before the number of views will exceed 2 billion, officially entering the blockbuster program club.
"Happy Comedian" received a lot of press and publicity, but neither "Dimension Gang" nor "I Am Detective" took it to heart.
"Dimension Gang" and "I Am Detective" are either popular online TV series that have exceeded 2 billion views, or are about to reach 2 billion views. They are both ranked in the entire history of online TV shows. On top of that, sometimes there won’t even be a program of this level released in a year, and "Happy Comedian" is not yet worthy of being taken seriously by them.
In addition to the two powerful first-class entertainment companies, other programs with good results include "Looking for Love" by the second-class entertainment company Baicheng Entertainment, etc. However, compared with "Dimension Gang" and "I Am the Great Detective", these programs are Much worse.
In addition to "Happy Comedian", the most popular new programs recently are "The Speaker", which will be launched in the next year.
"The Speaker" is a program produced by Huaguang Entertainment, a second-rate entertainment company. The number of views for the first episode was very gratifying.
Even if you have no clue, you have to do it. It will definitely take your time.
, has been broadcast for three episodes so far. The last episode had more than 13.3 million views for the first time, and the cumulative clicks of the three episodes have exceeded 70 million.
Among the many new programs launched this year, "The Speaker" can be said to have the best results.
Moreover, "The Speaker" has some connections with Tan Yue. Because the program "The Speaker" is a talk show, and it is also a parody of the "Tucao Conference".
After "Tucao Conference" became popular last year, a large number of programs followed the trend. However, most of them failed because they did not learn the essence. However, there were a few programs that performed well, and "The Speaker" was one of them. The best one.
Huaguang Entertainment.
In a certain conference room, Xu Ying, director of the program department, was talking to Zhang Lai, the chief planner of "The Speaker", and Chen Yin, the director.
The three people sat on one side of the square table, not far apart, and they could hear each other clearly. The air conditioner blows heat outwards, the sound is almost inaudible, and the temperature in the conference room is warm.
The performance of "The Speaker" is very good, and it ranks among the top three among the many programs produced by the program department of Huaguang Entertainment Company. Therefore, director Xu Ying also attaches great importance to "The Speaker".
Xu Ying stood up and walked to the wall behind the door. She pressed the remote control of the air conditioner a few times to lower the temperature. Then she turned around and walked back to sit down. She looked at Zhang Lai and Chen Yin and said, "Speaker" "The company leaders are very satisfied with the results of the first three issues. Just now, Teacher Zhang also talked about the content to be filmed in the fifth and sixth issues, which is very good."
"Don't be afraid of spending money. As long as the show is well done, no matter how much money you spend, the company will not lose money."
"Other programs can hire top-notch artists. As long as we need them, we can also hire top-notch artists. Don't worry about this. Everything is based on the needs of the program!"
After Xu Ying finished speaking, director Chen Yin and chief planner Zhang Lai nodded to express their understanding.
Talk shows began to appear last year with "80s Talk Show Tonight" and reached their peak during the "Tucao Conference" period. After that, "Tucao Conference" collapsed, and other programs followed suit.
Among so many programs, only "Tucao Conference" originally invited top-notch artists Zhang Wenhua and Xu Ying. In the words of "Tucao Conference", "The Speaker" can also do what "Tucao Conference" can do.
Everyone knows that "The Speaker" is an imitation of "Tucao Conference". Every link is completely different. They don't claim to be original and say nothing.
Zhang Lai nodded and said, "Yes, we understand, Mr. Xu."
As the chief planner of "The Speaker", he came up with the idea for this program. He got the inspiration after watching "Tucao Conference". If "Tucao Conference" is such an excellent program, if I imitate it for him, what will the results be? Could it be worse?
Those programs that failed in the market were all imitated poorly and the essence was not learned. Zhang Lai immediately had an idea and followed the "Tucao Conference" without any innovation.
Sure enough, he imitated extremely seriously, and the performance of "The Speaker" has been rising since its launch. Now it has received the attention of the company, and Zhang Lai continues to work hard!
As the chief planner of "The Speaker", Zhang Lai watches "Tucao Conference" four or five times every night, which is an indispensable job for Zhang Lai. And after watching it, it is not the end, but just the beginning. He wants to "Tucao Conference" in detail Each minute is disassembled, studied carefully, and now in a notebook.
It can be said that by now, Zhang Lai should be second only to Tan Yue in terms of understanding of "Tucao Conference".
Xu Ying smiled and nodded. The more she watched Zhang Lai, the more pleasing she became. She didn't care whether the reputation of following the "Tucao Conference" was good or not. She only cared about whether this program could make money for the company and whether it could increase the performance of the entire program department. Since " "Speaker" can create benefits for the company, then it is a good program!
After praising Zhang Lai, Xu Ying was about to end the talk when she suddenly thought of something else and asked Zhang Lai and Chen Yin: "Have you seen the news? There is a new show coming from Cuican Entertainment Company called "Happy Comedian".
Zhang Lai and Chen Yin nodded.
"Mr. Xu, I saw it."
"Yes, I have also heard about it. There is a lot of promotion of this show on the Internet."
Even before the filming of "Happy Comedian" has started, a large number of news reports and promotions have appeared on the Internet, which shows that Bright Entertainment Company attaches great importance to this program.
Of course, what these people don't know is that even people within the Bright Entertainment Program Department are not very optimistic about this program. It is only because "Happy Comedian" is appreciated by the boss that the Public Relations Department takes it so seriously.
Xu Ying hummed and asked: "What do you think of this show "Happy Comedian"? Will it be popular?"
Zhang Lai and Chen Yin looked at each other with confusion in their eyes. They didn't understand why Mr. Xu was suddenly so concerned about the new show of Bright Entertainment Company. Is it necessary?
You know, although Cuican Entertainment Company has developed rapidly in recent years, it is mainly concentrated in the artist management department and film and television dramas. Its performance in music and online variety is not very good, especially the program department of Cuican Entertainment Company. In the past few years, there hasn’t been a good show produced.
Although there is also a reason why Cuican Entertainment started late and there are few talents in this field, it also causes many people in the industry to look down upon the program department of Cuican Entertainment.
In the past, Bright Entertainment Company often produced new programs, but they never caused any waves in the industry. Mr. Xu had never paid attention to it. Why did he suddenly ask about this program this time?
Zhang Lai and Chen Yin both shook their heads and expressed their disapproval of "Happy Comedian".
Zhang Lai said: "Mr. Xu, I don't think this "Happy Comedian" will have any success. I glanced at it before and it seems to be a comedy-type program. This type of program is rare in our country. There has not yet been a big hit. If it is pure comedy, the audience can go directly to sketches, cross talk and even joke videos. Compared with other types of programs, comedy programs are not easy to achieve good results. "
"Moreover, most comedy programs are clustered in the middle of the online variety industry. The competition is very fierce and it is difficult to get ahead, but it is possible to achieve decent results."
After a pause, Zhang Lai raised his chin slightly as if to highlight his personality and said: "Mr. Xu, the program department of Cuican Entertainment Company is famous for its rookies. I know many people there. The level is not that good, Ma Jun is okay, but it is difficult to support the show produced by Bright Entertainment, I guess it will be difficult to even reach the level of the middle waist. "
Next to him, Chen Yin, the director of "The Speaker", also nodded and said: "Yes, Mr. Xu, unless the program department of Bright Entertainment undergoes a major change, it will be very difficult to produce good programs. Gee, Chen Ziyu is so awesome. I guess it will be worthy of our attention when Bright Entertainment's position in the second-rate entertainment company is stable and she can free up her hands to reorganize the program department of Bright Entertainment."
Xu Ying nodded with a solemn expression. Although they were both women, when it came to Chen Ziyu, she didn't think she could be compared with that boss Chen.
Xu Ying looked at the two of them and said, "Do you know who is the director of "Happy Comedian"?"
Zhang Lai shook his head, "At that time, I only glanced at it briefly and read some of the content of "Happy Comedian", but didn't pay attention to the rest."
Chen Yin also said: "Yeah, I didn't pay attention to who the director of "Happy Comedian" is."
After a pause, Chen Yin said curiously: "Mr. Xu, is the director of "Happy Comedian" very good? If he is very good, then I should receive some news in advance."
If a powerful program director joins Bright Entertainment, there will be rumors in the industry. Why haven't you heard anything?
Xu Ying took a breath, her face became a little strange, she looked at the two of them and said, "This person is a director for the first time. You should have heard of it."
Chen Yin frowned, looked at Xu Ying, and said, "It's your first time as a director? No way, it's your first time directing a program and giving so many resources to promote it? Could this person be a relative of Chen Ziyu?"
Zhang Lai also wondered: "Have we heard of it? Who is it?"
Xu Ying frowned slightly and said, "Tan Yue."
Zhang Lai was startled at first, then his face suddenly changed, and he exclaimed, "Tan Yue? Which Tan Yue? It can't be the Tan Yue from "Tucao Conference", right?"
Chen Yin's reaction was a little slow, but after hearing Zhang Lai's words, he was stunned, his eyes widened, and said: "Damn it, no way? What a coincidence?"
Facing the questioning looks of Zhang Lai and Chen Yin, Xu Ying nodded slowly and said, "Yes, that's him. I didn't expect that after he resigned from Hedong Provincial TV Station, he actually joined Bright Entertainment. Our company also sent I went to invite him, but I couldn’t get in touch with him.”
After receiving the confirmed news from Xu Ying, Zhang Lai and Chen Yin both looked solemn.
If the program department of Bright Entertainment Company was just a noob in their eyes, then with the addition of Tan Yue, it immediately became different.
Others may not know how powerful Tan Yue is, but Zhang Lai and Chen Yin know it very well, because the "Speaker" they are doing now is an imitation of "Tucao Conference". The deeper and more they imitate, the better they will be. I found this program to be excellent and exciting!
In order to better understand the talk show, they also carefully analyzed "Tonight's Post-80s Talk Show". It can be said that these two programs were created by Tan Yue. His talent and ability in making programs are too strong!
Silence fell in the conference room.
Zhang Lai and Chen Yin stopped talking and didn't know what to say for a while. This is partly because Tan Yue is very capable and talented, so he finds "Happy Comedian" difficult, and also because he has been imitating other people's shows, and now he is embarrassed by the real showrunner.