Chapter 402 Reversed
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Cao Xingyu made this call to Liu Yanan.
Using anchors to influence their die-hard fans and drive a wave of traffic is a method he thought of at this time.
Although a few anchors can't have much influence, as long as there are enough anchors, the amount of attention they can attract is not a small amount.
As far as Cao Xingyu knows, Shiwang Media is not small now.
After a few rings, the call was answered.
"Old Cao, I just wanted to call you!" Liu Yanan said in a slightly hurried voice: "Shiwang Group has an accident on the Internet, do you know?"
"Understood." Cao Xingyu smiled.
"You can still laugh? This is a big deal! Huatian Daily has made a statement! Now there is a faint momentum to crusade against the Shiwang Group!" Liu Yanan said worriedly:
"I think this momentum is a bit wrong. It seems... someone is manipulating it behind the scenes!"
"According to the logic, such a small matter should not have attracted the attention of Huatian Daily! It should not have caused such a big condemnation!"
"Old Cao, have you offended someone recently?"
"Hehe, you kid, you have made progress, and you can still make such a judgment." Cao Xingyu said with a look of surprise.
"You still have the mood to talk about this, what should we do now?" Liu Yanan asked urgently: "Now the Shiwang Group has been pushed to the forefront of public opinion! The announcement of the daily newspaper will cause a series of chain reactions..."
Liu Yanan's reaction fully demonstrated the status of Huatian Daily in people's minds.
To be named by the daily newspaper, and with an obviously critical tone, is of great significance in the eyes of ordinary people.
"It's okay, it won't affect much." Cao Xingyu smiled and said:
"Do me a favor over there, let all the anchors under your banner start the live broadcast."
"Okay." Liu Yanan responded without thinking, and then asked:
"Old Cao, what do you need them to do? I'll make arrangements right away!"
"In the future, we will send an apology statement through the official account, and you let people go to support the heat." Cao Xingyu explained briefly:
"And the UP main account of our company Ye Xiufei, you know? A new video will be released today, and this one also needs to be popular."
"Okay, no problem!" Liu Yanan responded immediately.
"Be prepared mentally, things may not go so smoothly, and there may even be some resistance from the platform officials..." Cao Xingyu thought for a while and reminded.
"Is there any resistance to this, Lao Cao, don't worry! What's more, we didn't do anything bad, nor did we violate any rules of the platform, just to spread the word!" Liu Yanan said in a nonchalant tone:
"Moreover, our Shiwang Media's current influence is all live broadcast platforms on the entire network!"
"Huya, Douyu, Chopsticks, Douyin, and Waiwai all have our anchors now!"
"Also, now we have signed some short video bloggers with millions of fans!"
"Who has the power to control so many platforms?"
"Although apart from Waiwai and Huya, there are no major anchors on other platforms, but the influence is definitely there, don't worry!"
"Oh, it's developing so fast." Cao Xingyu raised his eyebrows in surprise.
He really didn't expect to develop so quickly.
And if he remembers correctly, the platforms Liu Yanan mentioned should be the most popular live broadcast platforms at the moment.
And behind the chopsticks, tiger teeth and fighting fish... is a penguin!
Behind Waiwai is Qiandu.
Douyin is okay, Byte’s is not fighting with the two giants.
Byte can also be called a clear stream of the Internet, and it is determined not to stand in line.
Seems to want to become the new giant?
Zhang Ming is still quite ambitious.
‘However, the power of penguins is really great! ’ Cao Xingyu couldn’t help sighing with emotion.
This is equivalent to controlling half of the live broadcast circle.
In particular, the live streaming platforms for games are basically controlled by Penguin, which is an exaggerated situation.
But it’s normal to think about it. After all, Penguin’s core profitable business is games, and game live broadcasting is counted as a downstream branch. Penguin controls this part in its own hands, which is in line with business logic.
"Okay, I will ask Cai Qiang to cooperate with you, and you should pay attention to yourself." Cao Xingyu instructed.
"That's a good thing, with the low-key brother's account to support the scene, the officials don't dare to do too much." Liu Yanan said with a smile: "It's really urgent, at worst, let's stop playing!"
"Hehe." Cao Xingyu smiled, didn't say anything more, and hung up the phone.
After hanging up the phone, Cao Xingyu told Cai Qiang about it and asked him to cooperate.
Later, Cao Xingyu sent another message to Zhan Wentao.
Let him use Shiwang APP to push and synchronize the apology statement.
Finally, Cao Xingyu thought about it, and added another insurance, asking Cai Qiang to contact the navy and spend some money to stir up the enthusiasm.
In the war of public opinion, the navy is definitely indispensable.
...
Beijing city.
Meituan headquarters.
Li Huiwen was listening to his subordinate's report, while looking at the Weibo just posted by Huaxia Daily on his mobile phone, smiling from ear to ear.
Things were going as smoothly as he expected, even better than expected.
Because he didn't expect that the daily newspaper would speak up so soon.
"Looks like you're hungry, isn't Wang Sanshi watching a play?" Li Huiwen muttered with a smile.
When this situation happened, he naturally thought that Ahri had also mobilized some power.
However, after the dailies made their voices heard, the status of the dailies as a weathervane was demonstrated, and soon aroused a wave of follow-up reports.
Various media have voiced their comments one after another.
The trend on the Internet was driven, and all pointed the finger at Shiwang Group.
Some of them were harsh words.
After browsing the Internet, Li Huiwen smiled contentedly.
"Suppress and suppress your arrogance!"
"Let you be targeted! Take on more pressure!"
"There is no profit, and now you are surrounded by enemies, let me see how long you can last!"
...
Just when there are constant discussions on the Internet.
The efficiency of Shi Wang Group has once again been amazingly demonstrated.
Less than ten minutes.
An apology statement was released simultaneously on the entire network and platforms through the official account of Shiwang brand.
The attitude of the statement is very sincere, humbly accept the criticism of the daily, deeply reflect on this wrong move of "choosing one from the other", and immediately make rectification.
He expressed that he would take this opportunity to draw inferences from one instance and make business decisions more seriously and rigorously in the future.
At the same time, I am willing to bear all the consequences of this mistake.
After the apology statement was issued, as expected, the entire network was restricted!
No voice from Shiwang Group can be seen on any list!
The sound is completely under control.
If you don't look for it deliberately, you won't see it at all!
At this time, a small whirlwind was set off in the live broadcast field of the whole network.
The anchors of Shiwang Media will start broadcasting at the same time!
Originally, it wasn't live broadcast at this point, and the live broadcast was started at this time!
Thousands of anchors, all over the major live broadcast platforms!
And for these anchors, there is only one live broadcast this time, guiding fans to pay attention to and comment on Shiwang Group's apology statement!
It stands to reason that this kind of live broadcast content will not attract anyone's attention, but when you enter several live broadcast rooms one after another and find that they are all talking about this matter, people's curiosity will inevitably be seduced!
Can't help but want to find out!
And at this time, Brother Low-key went online again after many days!
As soon as it goes online, it will start swiping the entire network!
And this time it's a true sweep of the entire network!
Douyin, Huya, Douyu, Waiwai...
On several major platforms, Brother Low-key appeared on all of them!
A Shenhao started broadcasting on multiple platforms at the same time. This scene was unprecedented in the entire field of live broadcasting!
Low-key brother continues to write his legend of Shenhao!
Every time they entered a live broadcast room, they would throw out 100,000 gifts. The anchors received the gifts one after another, and the number gradually increased.
In the blink of an eye, dozens of live broadcast rooms have been swiped!
The big plane notified by the whole server was once again screened by a low-key brother!
No, it should be the full screen!
Instantly attracted countless attention!
Compared with the high popularity in the evening, the prime time of the live broadcast has not yet reached in the afternoon, but with the occurrence of this scene, all major platforms began to boil.
People spread word of mouth, one by one went online quickly, and the popularity of each platform rose rapidly at a speed visible to the naked eye!
An astonishing and incredible scene happened!
This is the astonishing attention that low-key brother is getting in the field of live broadcasting now!
And with the passage of time, fans discovered that the anchors of the low-key brother are all under the banner of Shiwang Media!
At the same time, these anchors have an obvious characteristic this time...
All saying the same thing! ! !
That is the apology from Shiwang Group!
All of a sudden, the various data in Shiwang Group's apology statement skyrocketed.
Taking Weibo as an example, the number of views has skyrocketed!
The number of comments, the number of forwarding times, etc., broke through 10,000 in an instant!
All kinds of "understand", "understand", "666", "support the low-key brother" and other remarks that are very similar to the navy continue to appear.
Quite a look that is not a navy but is better than a navy.
And soon, other anchors on the platform also reacted, and one by one quickly went to make up lessons.
After understanding the cause and effect of the incident, a large number of anchors joined the team to promote the apology statement of Shiwang Group!
They all want to share a piece of the pie, and experience the feeding of the low-key brother!
But the result made many people ecstatic, and the low-key brother really started to enter some live broadcast rooms to collect gifts!
The whole network is more boiling!
Caught in a carnival!
On various live broadcast platforms, the matter of Shiwang Group instantly became the most important topic!
...
at the same time.
When the field of live broadcast is boiling.
The joint team came to Shiwang Group.
Xie Qing and Liu Ting jointly attended, received the joint team with the highest standard on the surface, and had a round of cordial talks with the team leader.
That's right, kindness.
The other party's attitude was unusually polite.
Rather than saying that this joint team is here to investigate, it is better to say that it is here to help solve the problem.
Cao Xingyu's guess and self-knowledge have been confirmed.
The current size of Shiwang Group is already enough to enter the sight of some people.
They may not show it at ordinary times, but when encountering troubles like this one, these people will stand up and understand the situation as soon as possible. Their core purpose is of course to protect local enterprises.
Things like this being named by the daily newspaper are already quite serious.
And this time the leader of the team came with the order from above.
The purpose is to let Shiwang Group admit its mistakes and punishments as soon as possible, and take the initiative to solve the problem.
But Shiwang Group's attitude of admitting its mistakes was very sincere, beyond the expectations of the team leader.
Originally, he thought it would take a lot of effort to convince the Shiwang Group, but he didn't expect them to be very enlightened.
This makes things go more smoothly.
With the attitude of turning major issues into minor ones, the team leader commanded his staff and made a decision to fine Shiwang Group more than 300,000 yuan.
This fine is not painful to Shiwang Group, so it is naturally accepted.
Subsequently, the two sides reached a consensus on some issues (how to resolve the crisis of public opinion).
half an hour later.
XXX reposted Shiwang Group's apology statement, and made public the related punishment of Shiwang Group.
Immediately afterwards, the youth's official Weibo reposted Shiwang Group's apology statement and commented on it.
Generally speaking, knowing the mistakes can improve a lot. For this kind of new type of enterprises, we need to give a certain tolerance, and we can't beat them to death with a stick.
Afterwards, several media outlets from Sansha City spoke out one after another.
fl is the most special representative among them. It highlighted some measures and treatment of Shiwang Group in treating female employees, and gave Shiwang Group a high evaluation.
At this point, the local media in Jiang Province came forward to report one after another, which turned the public opinion a little bit.
This apology statement, which could not have been on the headlines or hot searches, broke the circle because of this, and frequently appeared on the list.
With all kinds of data constantly rising, if there is still a blockade, then in the eyes of a discerning person, this is a deliberate suppression.
After being unable to hold back, each platform simply released the blockade.
Immediately afterwards, Ye Xiufei released a post titled "This is the food delivery platform with a conscience in the true sense! "
It fully understands how the food delivery platform strips off the labor relationship of the delivery staff step by step.
Finally, the measures of Shiwang Group to treat the delivery staff were put on the table.
Comparing the two, it is clear at a glance which is better.
As soon as this video came out, it instantly aroused great enthusiasm.
Coupled with the traffic in the water army and the live broadcast field, this topic about delivery personnel has been pushed to the hot spot at once.
Things started to turn around at this moment.
Attacks and public opinion against Shiwang Group on the Internet began to turn.
A lot of praise for Shi Wang Group began to emerge.
The number is beyond people's imagination. To put it simply, it has reached the level that even if you want to control the reviews, you can't control it!
In the evening, the daily newspaper spoke again.
Roughly speaking, it is understandable to make some strategic mistakes and mistakes in the development process of the enterprise. As long as you can humbly recognize the mistakes and actively adjust and correct them, it is worthy of recognition!
At the same time, we cannot completely deny a company because of a single mistake. Judging from the past experience of Shiwang Group, it still has a lot of merits, especially in terms of its employee benefits. Take on and be responsible. '
This utterance by the daily has completely sealed the case!
…
ps: I will throw the outline and finale tomorrow.
There is not even a hundred of follow-up reading.
I can't stand it anymore.
I've been struggling with this achievement for half a year!
Half a year!
Finally came to this day.
exhausted.
very tired.
I want to write well. There are many, many industries that I want to write about in this book. I have checked a lot of information for each industry... But, I have to eat.
I just passed my 30th birthday two days ago,
The biggest feeling is that time is becoming more and more precious to me.
I am getting old and the baby is growing up.
The whole person is very depressed.
If I don't take advantage of this moment to make more money, I don't know what to do in the future.
stressed.
I am also saddened to make this decision.
1.75 million words, consulted hundreds of thousands of materials, 10 months of persistence, countless days and nights to conceive the plot...
It was finally declared over by myself, and the sadness, bitterness and suffering involved are hard to explain.
More than anyone else, I want to finish this book well and tell this story well, but... reality gave me a blow in the head.
Here, I would like to say 'sorry to disappoint you' to all readers who support the genuine version!
I know that many of them are still recharging for the first time to watch the genuine version, so I'm really sorry!
There are also the three leaders of 'Thomas Suifeng', 'Drunken Life 688', and 'Sanqing Lipo', as well as all the book friends who donated money, let everyone spend money and be disappointed, sorry!
And although there are only one hundred follow-ups, they give me up to four or five hundred monthly tickets every month. Those book friends who give me all the monthly tickets every month, "Xiaoye Tengfei", "Xiaokou often laughs at the wolf" ', 'Coffee Crocodile', 'Losed to Too Gentle', 'Jin De' and other book friends... Thank you, I am sincerely sorry!
I would like to bow to everyone, and thank every book friend who has supported me from the beginning to the end, thank you!
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