Six Hundred and Thirty - This World Needs Heroes.

Compared to the first time he showed his movie trailer at the Super Bowl, Wayne is much more calm now.

Just like a few years ago, at this time every year, both Sergey and the housekeeper and his wife in the manor will gather in the living room to watch the Super Bowl with their boss, and then watch the trailer of his new movie. This year, there are only Just a relatively special guest.

Since Warner Bros. screened its own movie trailers on Super Night a few years ago, this much-anticipated "North American Spring Festival Gala" halftime advertising show has basically become a preview base for Hollywood blockbusters and has become a major movie Companies have announced their fixed channels for releasing their top films this year.

Of course, the cost of appearing in the Super Bowl halftime commercial show has always been high. A few years ago, Warner Bros. paid a sky-high fee of more than three million U.S. dollars. It is not the leading film of a major movie company, nor is it generally Would choose such an expensive publicity channel.

The first commercial of the Super Bowl halftime commercial show is very important in the hearts of movie fans. Everyone knows that if nothing else happens, this will be the trailer for Wayne's movie-watching carnival again this summer, so , the ad spot that appeared first, has become, in a way, another brand identity that Greenberg has produced.

"e on! Here we go..."

Sergey, who was as strong as a bear, sat down cross-legged on the carpet in the living room. He didn't care about the gossip that the ladies talked about, nor was he interested in it. He was even more interested in the insider secrets that the other two men casually talked about. He felt that it had nothing to do with him. Of the people in the whole living room who cared about the trailer, he was the only one who was waiting most attentively.

Following the beeping sound of the Russian bear, everyone in the living room unanimously turned their attention to the TV set that had just ended the first half of the game.

"The Point Guard Is Here"

"boom!"

The TV suddenly went dark, leaving no time for the audience to wonder. Then, accompanied by a roaring background sound, two huge letters appeared: DC. The two letters were still composed of dark elements, and they only stayed for less than a second before flashing away.

The screen returned to brightness, and James Franco appeared in front of the audience wearing a bright red Flash suit and making a running gesture. At the same time, a deep male voice-over appears in the background.

"You can go to any time and any universe!"

After a brief voice-over, the Flash on the TV ran out in an instant with lightning flashing all over his body.

The picture flashed again, and the TV returned to darkness again. The huge DC appeared again. Just like the first time, it disappeared in less than a second. The picture that appeared next turned into another person. Super hero.

Under the warm sunset, Batman Bruce Wayne was leaning on the balcony with a glass of whiskey in his hand, lost in thought. Just like the scene at the end of "The Dark Knight", the Flash Barry Allen suddenly ran out of the void wearing a bright red lightning suit.

This time is not like the ending of "The Dark Knight". There is no pretense. The camera directly shows a close-up.

"Hey, Mr. Wayne, you may have to postpone your retirement plans, and we may need your help!"

The Flash who ran to the balcony didn't talk nonsense and directly explained his purpose under the low background music.

"who?"

Bruce Wayne's expression remained unchanged while holding the whiskey, as if he had gone through countless vicissitudes and time. Even the sudden appearance of The Flash in front of him did not cause any change in his mood.

"An old friend you know!" The Flash replied quickly, and then made a running gesture again. "I have to inform others and get ready, Mr. Wayne!"

Before leaving, Barry Allen turned his head again, looked seriously at Batman with a vicissitudes of life, and murmured to himself in a low voice: "This world needs heroes!"

The picture on the TV flashed again, and the dark and serious DC letters appeared for the third time. The low voice-over in the background sounded again, repeating Barry Allen's whisper.

"This world needs heroes!"

The music suddenly switched from deep to electronic and light, and the scene also switched to The Flash, where he was working as an investigator.

"Tell me, you can go anywhere, right?"

"At any time, in any universe, right?"

Along with the low voice-over asking questions, the screen began to flash faster and faster, as if someone had suddenly accelerated the timeline, and Barry Allen's figure was changing faster and faster.

Sometimes he is an ordinary investigator, sometimes he transforms into lightning, fighting invisible enemies, and sometimes he seems to be talking to several mysterious figures.

"Stab it!"

The special effects of lightning suddenly filled the entire TV screen, ending the picture that was changing faster and faster. Finally, these lightning bolts gathered together amid sparks and struck a bright red lightning logo. The camera zoomed further and further away, and a line of text converged on the flashing lightning logo:

DC: The!

The screen went dark again, and DC, which had remained unchanged for thousands of years, flashed by. The intention here was very obvious, which was to continuously strengthen the audience's brand effect on DC.

Against the dark background, a line of huge text gradually appeared:

"This world needs heroes!"

"Wayne Greenberg's work!"

"1998, May 19, lightning strikes!"

When the thirty-second trailer ended, everyone in the Greenberg Manor hall turned away from the TV.

George Lucas no longer cared about what they should wear to Glyme. He turned to look at the man beside him, raised his hands, and took the lead in clapping his palms, giving his own applause. This was like the beginning. Others in the living room gave encouraging applause.

"Why does this movie seem like..."

The father of Star Wars raised his beer, clinked the bottle with Wayne, raised his head and took a sip, and then said hesitantly: "Why doesn't it seem to be your previous style? The scenes of The Flash in the trailer are all trending towards The brightened and brief feature shots are more like a summer commercial popcorn."

Although Batman Bruce Wayne appears in the trailer, and the overall rhythm of the trailer fully maintains a sense of mystery, a lot of information has been revealed in the short scene.

Overall, whenever Alan Barry appears in the scene, the picture is very bright, which is completely different from the overall style of Wayne's previous works. Especially in the last "Batman: The Dark Knight", the dark operatic feel of the tall space layout and the thick epic feeling have almost completely disappeared.

"That's right."

Wayne nodded, admitting this without hesitation. "Compared to the previous DC series, this film is indeed much simpler in terms of story and screen layout. You are right in your guess, this "The Flash" is more like a summer special effects popcorn. "

In fact, this trailer has already given a clear hint of the role of Barry Allen in The Flash. He can travel through time, space, and even the past and future, and he acts as a lubricant connecting other heroes.

Now he is undoubtedly connected to Batman Bruce Wayne. When the film is officially released, the audience will know that he is also connected to other heroes. Or should be said to be elicitation, using one's own unique attributes to attract other heroes and provide the most reasonable and appropriate explanation for the gathering of heroes.

Frowning, the father of Star Wars still felt that he was too radical, and reminded him: "But if you change your style so rashly, the market..."

Now, whenever I mention Wayne Greenberg's works, the first impression that comes to mind in the audience's mind is that of dark and profound themes, attractive yet thought-provoking stories, and essential social issues. Attention, elements that can warn the world, etc.

To put it another way, there will never be a lack of so-called "artistic" elements in his works. It is precisely because of the existence of these things that his works can make people willing to go into the theater to watch them again and again, and get different gains every time.

"George, I think Wayne's film might achieve quite good market results."

Naomi Watts, who was standing aside, suddenly said under the gaze of everyone: "As an ordinary person, I actually don't like Wayne's previous works, all of them, even the ones I personally participated in."

"Hey, Nami..." Looking at the playful smile on the face of the Australian actress, Wayne helplessly spread his hands and smiled bitterly.

"Listen to me, Honey."

Stretching out a white finger and shaking it left and right at the man, Naomi Watts continued: "As an ordinary viewer, although Wayne's previous movies can also be regarded as very good-looking, there is one thing that everyone agrees with. I have to admit that if I want to watch his films better, there is a viewing threshold for movie fans.

But this "The Flash" feels more like a pure visual feast to me. When we go to the theater to watch a movie, we don’t need to think too much. We just need to enjoy the top-notch special effects, enjoy the birth process of our favorite childhood hero, and then happily look forward to the subsequent works. This is enough. "

Her meaning is very obvious. The movie "The Flash" did allow Wayne to abandon many traditional personal styles. At the same time, it also abandoned the invisible threshold for viewing movies, and truly sat down for everyone, regardless of age or gender. It’s fun entertainment to be able to go into a theater.

Sometimes things are just like this. Without the high-end style that the director thinks, a simple and pure visual feast, and a story that does not require exhaustive guessing, it can gain more love from ordinary people.

It's very simple. Michael Bay, who was criticized by film critics as soon as he debuted, seems to only explode and explode again. His storytelling ability is a disaster, but he is one of the most beloved directors among movie fans.

At that time, he was also scolded by film critics. George Lucas was deeply touched by this. Whenever Star Wars was released, everyone complained about his storytelling ability, but this did not affect Star Wars at all. He wanted to compete at the box office, so he nodded thoughtfully and no longer mentioned his worries about the movie being too popcorn-like.