Five Hundred and Forty - The Effect Brought by the First Day's Box Office
"Director Greenberg, can you talk about the selection of The Flash..."
"Wayne, Wayne, "The Dark Knight" was sold out as soon as it was released today. Did you expect the hot scene now?"
"Hey, Director Greenberg, how much do you expect the first weekend box office of "The Dark Knight" to be, and whether it can surpass "Joker"..."
Faced with the pursuit of dozens of reporters, Wayne, with sunglasses stuck on his face, was escorted by Sergey and moved out of the airport hall with difficulty with his head lowered. It wasn't until he sat in the car that he let out a long breath. Take a breath.
"Are those pestering guys crazy? Damn it!"
While Sergey was adjusting his suit, he glanced back with lingering fear. Just outside the car window, there were at least forty reporters and paparazzi, looking at them expectantly.
Taking off his sunglasses and moving them aside, Wayne smiled and shook his head. "Where are the rest of the crew?"
"The main actors such as Chris and Nami were surrounded by a group of crazy media reporters in the airport lobby for interviews. It is not expected to last dozens of minutes. Don't try to get rid of those reporters easily."
Lowering her head and checking her briefcase, Nina replied: "Do you want to wait for them? Charles is still inside. I saw Julia and other backstage team members have already gotten in the car like us."
"No wait, let's go back to the hotel first. Sergey, go buy me a copy of all the mainstream media newspapers before going up."
He raised his wrist and glanced at the time. Wayne was also eager to know the feedback after the film was released. He nodded to the driver. The car drove from the airport towards the Waldorf Astoria Hotel with dozens of reporters watching.
"What activities are planned for today?"
While the car was driving, looking at the continuously receding streets of Big Apple City, Wayne looked back at the assistant lady who was flipping through her work record book, and asked casually.
"At seven o'clock in the evening, the crew members went to the Imperial Cinema together for a fan meeting. After the end, around eight-thirty, the crew split into two. We had to be a guest at a local radio station before nine o'clock to participate in a program Interview column. Chris and the others went to Times Square, where there was a large Batman-themed road show..."
Along with Nina's unhurried voice, Wayne closed his eyes unknowingly. He was fully prepared. Going out to promote the road show was not an easy job at all, but for the film's box office and follow-up income, these are unavoidable in Hollywood.
Fortunately, because of its excessive attention, "The Dark Knight" has also allowed the media and audiences to firmly focus on those big stars. After all, Wayne is just a director, and his role in publicity and calling are The power is still mainly based on the stars standing in front of the stage.
"Boss? Boss? We're here."
Feeling Nina's call, Wayne opened his eyes and shook his head slightly. "Damn, I fell asleep, let's go."
Fortunately, the Waldorf Astoria Hotel attaches great importance to the privacy of its customers and does not allow media reporters to enter the hotel lobby, which allows them to avoid some trouble again.
Taking the elevator to the presidential suite, Nina knew what her boss was concerned about and immediately opened the computer to check emails. When she saw the row of numbers, a smile appeared on her lips.
"The advance box office revenue was more than 17 million US dollars, far exceeding Warner Bros.'s estimate of about 12 million US dollars."
Glancing at Wayne, who was sitting on the sofa and smoking silently, Nina knew that he was listening to her report and continued: "Warner Bros. and a third-party research company have collected advance screening data and analysis showed that more than 100% Ninety-seven viewers gave "The Dark Knight" a rating of A or above, while the proportion of fans who gave the film a rating of B or below was less than 3%."
"Well, it seems that there won't be any problems in terms of word-of-mouth among movie fans."
Nodding with relief, Wayne let out a sigh of relief. No matter how much the media and the so-called professionals in the industry praise "The Dark Knight" to the sky, in my heart, it is not as important as the real fan feedback and fan reputation. They are the ones who They are the main consumer groups of the film. Whether the subsequent box office can achieve a stable and sustained explosion depends entirely on the opinions of these major consumer groups.
"The Dark Knight has just been released for less than a day, and there are already a lot of comments on IMDB." Switching to the computer web page, Nina skillfully reported the relevant information. "The current rating of the film is 9.7, but as more and more people watch the film, this extremely high rating will inevitably drop."
Warner Bros. and Wayne attach great importance to the emerging platform of the Internet. As the influence of this movie database becomes more and more important, the invisible publicity role it plays will also increase with its influence. It’s important, especially the message board above, which is also the focus of their movie’s online promotion.
Everything was moving in the most ideal direction, and all the information he received was good, which made Wayne feel very good.
"Boss, newspaper."
Sergey held a large pile of newspapers and piled them on the coffee table. He had just glanced at them on the road. Almost all media were unanimously singing praises for "The Dark Knight", whether they were authoritative media or entertainment tabloids.
Nina also pushed up her glasses at this time, walked over, and picked up a copy of The New Yorker, which is very influential in the Big Apple City. The first time she looked at the newspaper, she discovered the famous film critic, David Denbigh's analysis and commentary on the movie "The Dark Knight."
"In 1940, Warner Bros., still in the era of big studios, had already started producing movies about "Batman", followed by "Batman" in 1943 and "Batman and Robin" in 1949. , after the time came to 1966, the feature film "Batman" was remade again. This shows that Warner Bros.'s emphasis on Batman has not changed in decades.
When time gradually advanced to 1989, which was closer to us, Warner Bros. teamed up with the gothic genius director Tim Burton to produce "Batman", which was more successful at the box office. They also filmed "Batman" consecutively in the second year. "Batman Returns", according to statistics from historical data, there are countless movies, cartoons, and TV series about "Batman".
However, all previous film and television adaptations of "Batman" turned into ordinary in the face of Wayne Greenberg's "The Dark Knight". Since I watched the preview of this great movie again last night, I have fallen into deep doubts. Why has there been so many versions of "Batman" over the decades, but only this one, "The Dark Knight", can be called a god? do! ..."
"Masterpiece, aha, boss, this local New York film critic gave your movie a very high rating." Nina looked at her boss and saw the other person put down the newspaper in his hand, with a proud smile on his face. You know, facing unanimous praise from the media and film critics, your boss is in a very good mood.
"Do you want to continue listening? I think this film critic's analysis is very good."
"Read on." Wayne nodded, crossed his arms across his chest, leaned back on the sofa and closed his eyes. Everyone likes to hear good things, and he is no exception.
"ok."
The assistant lady once again put her eyes on the "New Yorker" in her hand, and continued reading from the beginning in an unhurried tone. "Internal review film critics gave a professional score of 9, and fans at the early screenings gave it an A+. The emerging online movie database IMDB gave the movie a score of 9.7. Overnight, it rushed to this authoritative data website's top 250 must-see movies, ranking third! This is It is one of the only two superhero movies on this list. It is worth mentioning that the other one is Wayne Greenberg's another masterpiece "Joker", which ranks second on this list!
From all aspects, it can be said that Wayne's superhero movies are completely out of the same dimension as other large-scale science fiction movies and action movies. And the movie "The Dark Knight", in my opinion, is not the same as Warner Bros.'s previous movies. Of all the DC movies in the past ten years, and there may be more superhero movies in the future, this is the best superhero movie adaptation, bar none!
To sum up the greatness of "The Dark Knight", professionally speaking, there are only three words: gap, chaos, and rhythm. These three words always run through the two-and-a-half-hour movie without any deviation. First of all, there is the gap. As an audience, from the first second of watching the movie, Wayne's emotions have been controlled. The audience feels that they should go east, but he prefers to go west.
The audience feels that Batman, Bruce Wayne, should be put on the altar. He insists on making Batman a street rat and wanted by the whole city. Looking at this method, only Wayne dares to do this in the world. This is a master. Absolute confidence in the control of the film.
The film only started for five minutes, and there were many contrasts in a short period of time, which firmly attracted the attention of all viewers, whether it was the arrangement of the clown himself appearing at the bank robbery scene, or the smoking bullet in the bank manager's mouth. The bomb that didn't explode was full of absurdity and comedy from the pictures to the story, but it whetted the audience's appetite from the fifth minute of the entire film, and this contrast continued throughout the film.
And when the clown appears for the second time, he fights with the gang. This is the characteristic of the clown in the movie, evil and chaos. This is vividly demonstrated by the clown in the first hour and 40 minutes of the movie. He grabbed hundreds of millions of dollars, only to burn them all in a fire he didn't care about. The purpose of his crime was not for money at all.
On the contrary, the Joker simply looks down on criminals who commit crimes for money. All his motives for committing crimes can be summed up in one classic line. "This city needs more advanced criminals!" So, he has to fight against the good guys, and he has to fight against the bad guys. This is chaotic evil with connotation. Even with just a few words, he can turn the pure good guy Harvey from brother to brother. Tan City's Bright Knight becomes Two-Face!
More importantly, the reason why the character of the Joker is full of charm, and the reason why "The Dark Knight" is regarded as a masterpiece by me, is because of Wayne's control of the rhythm of the film, and almost every frame is just right. The superb rhythm also allows every movie fan to get the viewing experience they want in the movie. Overall, this is a great work that cannot be missed. I recommend every movie fan to go to the theater to enjoy it in person. This movie viewing feast! ---David Denbigh. "
In this long film review, David Denbigh almost praised the film, which directly lifted the film to the sky. At the same time, he did not forget to make a wave of advertisements for the film at the end of the film review. I’m not sure about other places, but as far as the Big Apple is concerned, the influence of this well-known film critic is definitely very large.
Not only this piece of "The New Yorker", but other authoritative media are also full of praise for the movie. Nina put down the newspaper in her hand, glanced at her smiling boss, shrugged, and casually I picked up one. Normally Naomi Watts would do such things, but today she was the only one to do it.
""The Dark Knight" is like a dark epic movie-watching feast. Wayne Greenberg is the perfect maker of the charm of light and shadow in Hollywood! Throughout the entire film of "The Dark Knight", he is still a typical Greenberg A format movie, the whole film is dark and depressing but does not make people despair. It has an in-depth interpretation of human nature and social corners, and a warning about crime and the law. It is difficult for people to classify this movie as a commercial film.
In other words, this movie has gone beyond the simple attributes of commercial films or literary films. Wayne Greenberg used a superhero to fully demonstrate to the audience what the art of film should be like! From the golden 1980s of Hollywood to the present, this film is definitely among the top three! "Los Angeles Times" ---Kenneth Turan. "
"Wayne Greenberg blurred the boundaries between commercial popcorn and literary films, and also made the discussion between the two meaningless. As long as every movie fan has watched this gorgeous and great movie, Everyone will express this kind of emotion. Whether it is the law, crime, social issues, terrorism discussed in the film, or the gorgeous special effects, as well as the thrilling action scenes and car chase scenes, the film is so good that it is hard to refuse. "The Hollywood Reporter" ---Todd McCarthy."
"Do you want to continue? Boss, other film critic columns say the same thing." Nina looked up and asked while flipping the newspaper on the coffee table.
"Okay, that's enough..."
Just as he was about to go back to the bedroom to change his clothes, he just stood up when the phone next to the assistant lady rang, so he simply sat down again.
"...Okay, I'll tell him, okay, that's it, bye."
Nina habitually covered her mouth and hung up the phone. She immediately looked at Wayne and said, "By coincidence, the post-production work for the second part of "The Matrix" has been completed. Warner Bros. is asking for your opinion. The film is scheduled to be watched in When will it be released?"
"Where are Zach and the others?" Wayne raised a hand, gently scratched the stubble on his chin, and asked while thinking.
"We are still continuing to shoot the third part in Australia." Nina replied: "What Warner Bros. means is that after the release date is set, the main crew members will return to Los Angeles to participate in the pre-release publicity of the film."
Wayne suddenly laughed. "Nina, I remember, Miramax is promoting a movie with great test screenings this summer? Help me check their release date..."
For a capitalist, the best revenge is of course to make the capitalist unable to make money or even lose a large amount of investment. People like them all have a common characteristic, which is to always put interests first. , even higher than life.
"Boss, what do you want?" Nina asked subconsciously, and then closed her mouth tightly. She knew her boss well, and he was a very petty man in some aspects. Thinking of this, she couldn't help but express deep sympathy for the fat man in Los Angeles.
Warner Bros. has been troubled by Miramax in the past few months. If Disney hadn't finally stepped in to resolve some of the ubiquitous troubles, several of Miramax's ongoing projects would have been shot. Whether it can be completed successfully is unknown.
Now that the other party was just about to unleash his ambition, hoping to make a comeback by relying on the movie that had such a good reputation in the test screenings, his boss was plotting against him again, the poor fat man.
The crew of "The Dark Knight" in New York started the film's promotional activities amidst the praise from the media and fans. This film has been in theaters for just one day and has already received rave reviews. What is very rare is that the praise this time is not just word-of-mouth from movie fans. Even film critics who usually like to disagree with the opinions of movie fans also have good things to say about the film.
Throughout Friday, all theaters showing the film "The Dark Knight" across North America were in some kind of crazy mood. Warner Bros. had a very keen sense of smell. On the first day of the film's release, there were all kinds of people queuing up. After the hot scene, their media immediately took action and began to report the lively scene in the cinema.
Time passed quietly bit by bit, and almost the entire Hollywood was staring at this film. They all wanted to know how high the first-day box office of "The Dark Knight" could be.
The dazzling sunshine gradually rose, and on Saturday morning, the door of Miramax's office was pushed open from the outside, and a middle-aged white man with the same stature walked in with a magazine in his hand. "Harvey, aren't you concerned about the box office of The Dark Knight? Here."
Bob Weinstein pulled up the chair in front of his desk, sat down, and threw the magazine on the table. This was the latest issue of "Premier" this morning, which provided detailed reports on all theater markets this week. Dynamic.
"Including Thursday's advance ticket sales, it should be over 50 million US dollars..."
Picking up the magazine on the table, Harvey Weinstein flipped through it while muttering softly. Judging from the standards of this era, if a blockbuster film can gross over 100 million U.S. dollars in its first weekend, it means that it no longer has to worry about whether it will be a hit. In his estimation, if the first-day box office can exceed 5,000 U.S. dollars, With US$10,000, the box office of "The Dark Knight" will definitely exceed 100 million in its first week.
At the same time, this should also be Warner Bros.'s expectation for the film. The box office in a single day exceeded 50 million US dollars, and the box office in the first week exceeded 100 million US dollars. Maybe this film can really compete with "Jurassic Park 2" released the next weekend. Give it a try.
The sound of flipping magazines suddenly stopped, and Harvey Weinstein's eyes suddenly froze. His pupils dilated rapidly, as if he had seen some incredible scene. Then he raised his head with disbelief and looked at his brother opposite.
"I know, it's hard to believe, right?" Bob Weinstein shrugged, looked at his brother and said, "Yes, that's $84.36 million! It's not the opening weekend box office, this number is just the first day box office. ! This time, Warner Bros. and Wayne Greenberg are going to make a lot of money!"
"Premiere" magazine reported very clearly that the advance box office of "The Dark Knight" was about 17.2 million US dollars. According to North American box office statistics rules, advance box office income must also be included in the first day, so there is a figure of 84.36 million US dollars.
I'm afraid no one would have thought that in just one day on Friday, "The Dark Knight" grossed a terrifying figure of $67.16 million in the entire North American theater market. This figure has completely surpassed the first weekend box office results of many blockbuster films. .
Harvey Weinstein frowned deeply. Now the "Dark Knight" has shown huge market potential, and there will be "Jurassic Park 2" next. This film is destined to not be bad at the box office. The masterpiece awaits, so it seems like some of Miramax's plans would be better off changing.
"The three test screenings of "Good Will Hunting" have all achieved explosive reputation. Whether it is the professional scores of film critics or the scores of fans who participated in the test screenings, they are all very good. However, we cannot gamble with this film. Let’s communicate with the theater company and we’ll postpone Good Will Hunting, which was originally scheduled to be released in mid-June, to December!”
"Harvey, are you being a little too cautious?"
Bob Weinstein didn't understand why the other party had such a big reaction just after seeing the first-day box office of "The Dark Knight." It's only mid-to-late May now, and by the time my film is released, it's almost impossible to be affected by "The Dark Knight."
Shaking his head vigorously, Harvey Weinstein's face was extremely serious. "You don't understand Wayne. Once his movies become popular, they cannot be analyzed by market rules. Moreover, his movies are different from those summer popcorn movies and have a lot of stamina."
Apparently, Bob Weinstein has his own opinions. "But isn't "Jurassic Park 2" released next weekend? Universal Pictures and Warner Bros. are going head-to-head. Wayne Greenberg and Steven Spielberg are going head-to-head. Ninety percent of the time, both sides will lose. , the ending of the fan split, we can..."
"Shut up, Bob, and do as I say!"
After slapping the table twice, Harvey Weinstein directly interrupted his younger brother. His attitude was as tough as ever and could not be refuted.
Both sides suffer? Movie fans are divided? Go to hell, he now has a strong premonition that the good old Jewish man is very likely to fall into trouble this time. He just wants to stay away from that dark madman who is bright on the surface but unpredictable in the dark.
"Okay." Bob Weinstein nodded helplessly. Seeing that the other party's face became very ugly, he got up and walked out of the office.
However, before ten minutes had passed, the office door was pushed open by Bob Weinstein again. This time, his face was no longer casual, his eyes showed horror, and he said in a hurry: "Warner Brothers just passed the media, Released the release date for The Matrix Part 2, and damn, they moved it to mid-June, the same weekend as Good Will Hunting!”
"Shit!"
Harvey Weinstein cursed. Now he is extremely happy for his decision. He knows that Wayne, that dark snake, will not let him go easily. The first part of "The Matrix" was so successful. It accumulated a lot of word-of-mouth and popularity from the previous works. The other party was prepared to make Miramax lose all its investment!
"Contact the theater alliance, go now, we will change the schedule to December!"
.