Chapter 1017: One Solid Step

In the afternoon, Shen Huan received a call from Zhang Yaya.

Zhang Yaya is a very innocent and lovely girl, she has similar personality as Mu Ruru.

It's just that Zhang Yaya is a little more arrogant, while Mururu is a little more naive.

Yang Kaixin, who was older than the two of them, was more innocent.

Shen Huan liked these girls very much and was willing to get close to them.

Zhang Yaya often called and sent messages to Shen Huan on weekdays.

Today, I made two phone calls in three hours.

Zhang Yaya was talking about the new store of Shui'an Qingqing in Yongxing Supermarket.

Even though Yongxing Supermarket has already made preparations, even though they have already estimated today's crowded and hot consumption situation very high, they did not expect that the situation is still beyond their expectations.

As mentioned earlier, the profit margin of Yongxing Supermarket’s products is very low, basically maintaining a gross profit margin of 10%-15%.

At first glance, you will think, wow, the average gross profit rate is around 13%, how low is it?

But things are not so simple.

Gross profit margin refers to the complete sales of goods in the best state, without any loss, without any addition of rent, water, electricity, labor, taxes, etc.

If you add this expense into it, do you think the gross profit rate of around 13% will be very high?

not at all!

If you don't control it well, you can lose money every minute.

If you want to make a profit at this level of gross profit margin, then the first thing you must do is to have a large number of customers, so that more people will come to buy things, resulting in a situation of small profits but quick turnover.

Yongxing Supermarket's many large-scale packaging and a large number of promotional packaging are the best implementers of this strategy.

Usually others sell potato chips for 9 yuan for 130 grams, while Yongxing supermarket sells 300 grams of the same brand of potato chips for 16 yuan.

Generally speaking, young people will immediately buy large packages and take home after a little comparison.

And drinks.

For example, a 12-bottle 330ml Sprite,

In the supermarket, it is usually around 14 yuan.

The local Coke sold in Yongxing Supermarket is not a very good brand, but the hygiene quality is acceptable and the taste is not bad. The price is only 15 yuan for 12 bottles of 550ml.

Under such temptation, they usually move home one by one.

Not only young people, but also a wide variety of promotional programs for middle-aged and elderly people, otherwise there would not be hundreds of delivery specialists responsible for escorting deliveries within a 3-kilometer radius. ——If the middle-aged and elderly people give up buying things because the things they buy are too heavy, it will not be a good thing for Yongxing Supermarket.

To put it more bluntly, even the hot dog window and roast chicken window are tools to attract more people to buy Yongxing Supermarket products.

The ultimate goal of losing money is for better turnover.

In such a one-year period, this kind of small profit but quick turnover plan has done particularly well.

The monthly turnover of Yongxing Supermarket has been ranked among the top five in the country for one year in a row, far surpassing the large supermarket alliances in Beijing, Shanghai, Guangzhou and Shenzhen, which is the embodiment of this plan.

Although the scale of such a supermarket is not particularly large, dealers like it very much.

The more you sell, the faster our turnaround.

The faster the turnover, the more money will be made naturally.

The factory is originally a place where small profits but quick turnover.

Selling 2 batches of goods in three days, and selling 2 batches of goods in four days, you can’t see it once or twice, but after ten or eight times, the gap will appear.

For partners like Yongxing Supermarket who have a particularly strong ability to sell goods, suppliers are of course willing to give more price concessions so that they can continue to grow and develop.

For the opening of the sixth supermarket this time, suppliers have given a lot of support.

We have prepared one month's worth of goods for an ordinary supermarket of the same size to supply Yongxing Supermarket for a week of opening, and there will be supplements at any time.

In fact, everyone knows that with the scale of Yongxing Supermarket and its popularity, it will definitely be sold out within a week.

But no one expected that just at noon, almost two-thirds of the first batch of goods that had been prepared for a week were sold out.

Except for those big items that are not used in daily use, almost all the rest are sold out.

This is still in the state of replenishment.

In desperation, the staff on the shelves can only use a small forklift to push the goods to the designated place, and there is no need to unload the goods, just push the previous small forklift away and replace them.

At three o'clock in the afternoon, the goods dispatched for the second time were sold out again.

It wasn't until around 7:00 pm that today everyone had to go home to rewatch Chunwan's program and have a reunion and rest, and Yongxing Supermarket stopped.

"Today we sold a total of three times the goods of the five stores in normal times! The total turnover is 15 million!" Zhang Yaya declared to Shen Huan very proudly.

1500 dollars?

Putting down the phone, Shen Huan shook his head with a smile.

It is indeed a little scary.

Usually, a Wal-Mart and Carrefour store has a monthly turnover of about 600-100 million.

This has to be a large supermarket close to the bustling business district.

If it is the kind of supermarket around the community, it can reach 60 million, which is the sky.

Now Yongxing Supermarket, the sixth supermarket opened, has achieved sales of 15 million on the first day. How can it not be jaw-dropping?

According to what Zhang Yaya said, those suppliers all threw a banquet tonight, and invited Zhang Duocai and others to the banquet to celebrate their achievements.

Among them, many suppliers are very powerful and have done business all over Zhejiang and Vietnam.

Yongxing Supermarket cooperated with them before, thanks to the family of the school.

As shareholders of Yongxing Supermarket, they are rooted in various industries. Not only are they actively supplying goods, but they also draw their friends and partners into the supply channels of Yongxing Supermarket.

Many people were a little unimpressed at first.

You have only five supermarkets in one district, even if you had a good scale before, and you were the first in Zhejiang and Vietnam, but now you have such a small appearance, how can you talk about large-scale cooperation with us.

But after the opening of Yongxing Supermarket, they felt what is called the top five sales frenzy in the country.

Even the usual 10 large supermarkets cannot match their turnover.

What's more valuable is this development model, and Zhang Duocai often told them that Yongxing Supermarket must at least take root in the entire Jiangsu, Zhejiang and Shanghai regions, which makes them full of expectations for the future.

Now it is only the sixth branch.

Wait until the 60th, or even 160th, how much sales and profits will this bring to everyone?

Being able to supply them with only one supermarket group is enough to make their own company and factory a lot of money!

So tonight's celebration banquet, on the surface, is for the opening of the new branch, but more importantly, it is to congratulate Yongxing Supermarket for taking another solid step!