1342. Be Grounded

In fact, to be honest, the film market in this world is still very different from the previous life.

For example, comedy movies, the first movie in Huaguo in the previous life to break 1 billion was a comedy movie, and after that, there were endless comedy movies, which were even more raging for a while.

But in this world, comedy movies are declining faster. In the previous life, at least occasionally, Xingye's movies can renew the life of comedy movies.

Although Twist's comedies did not become the first movie, they were considered a hit.

But in this world, because the first movie broke out faster and earlier, coupled with the lack of iconic characters like Master Xing, comedy movies really declined.

Lin Tao's Lin's comedy was there to support it before, but after Lin Tao retired, the comedy movies that can be produced on the market are really rare.

So Wang Yifan wanted to know if Fu Rong had any more interesting ideas.

Fu Rong was clearly prepared for this.

Fu Rong pondered for a moment and said: "Actually, I think that when everything develops to a certain level, it will turn around, return to the basics, or return to the ordinary!"

Wang Yifan was noncommittal and signaled Fu Rong to continue.

Fu Rong thought for a while and said: "My idea is that now the Internet jokes, short videos, etc., can be said to have developed jokes to the fullest. It can be said that it is actually very difficult to innovate in a short period of time. That's why comedy movies make audiences feel less and less funny."

"However, whether the current Internet jokes or short videos, they all have a characteristic, that is, they have a lot of brain holes, but in fact, they are not true! They lack real life breath. Simply put, in fact , not down-to-earth!"

"Down to earth?" Wang Yifan looked at Fu Rong with great interest.

Fu Rong nodded and said: "Actually, to put it simply, most of these comedy movies on the market are funny for the sake of being funny. In fact, in terms of plot, they are empty, which will cause the audience. This movie, There is no content at all, and it feels like a collection of jokes. Therefore, I think that if a comedy movie wants to make a breakthrough, it is best not to "act out" the jokes, but to integrate into life and into the plot naturally. Smile!"

"Papa papa!" Wang Yifan couldn't help applauding.

Fu Rong's idea is still very interesting.

In fact, it is true, of course, what he said is not the only way.

In fact, you can say that the way of comedy has been exhausted, but the way of expression, as far as Wang Yifan knows, the comedy of the Chaplin style in the previous life, the comedy of the star master, etc. in this The world did not appear.

Of course, if you want to develop a new way of comedy expression, take Wulitou as an example. In fact, there are also many ways of expression.

But it is definitely more difficult to develop new comedy performances and ways of expression.

But in the same way, the back-to-basics, comedies that return to nature, and down-to-earth comedies that Fu Rong talked about are not so easy to develop.

The former requires actors with comedic talent, while the script and actors of the latter are equally critical.

"Since you know and think down-to-earth comedy will be the key to future comedy movies, why didn't you try it?" Wang Yifan asked with a smile.

Fu Rong smiled wryly and said: "In fact, everyone understands the truth, such as down-to-earth comedies, but this kind of movie requires suitable actors and a good script, because since it is necessary to naturally incorporate laughter into the plot, it is not for the sake of If it’s funny and funny, then the script is very important, but it’s hard for a clever woman to cook without rice, and I haven’t found a suitable script for this type of script yet!”

Wang Yifan couldn't help but smile a little.

"What about the schedule for comedy movies? When do you think the best schedule for comedy movies is?" Wang Yifan asked again with a smile.

Fu Rong was stunned for a moment, and then said: "Actually, there is no best schedule for comedy movies, because as long as it is a popular schedule, comedy movies can have a place. Of course, it depends on the subject matter. If you insist on saying that it is the most suitable for comedy movies As for the film schedule, it must be the Spring Festival, after all, the Spring Festival schedule is the most different for our country."

Wang Yifan nodded.

The fact is also the same, comedy movies, the least picky thing is the schedule.

After all, movies are a product of entertainment, and they are meant to entertain the public.

Like some dramas, especially tragedies, or tear-jerking dramas, they usually don’t choose the Spring Festival or Lunar New Year.

Because of the originally prosperous and festive schedule, it would be inappropriate for this kind of movie to appear.

But on the contrary, it’s not a bad thing for a comedy movie to make you laugh anytime, right?

"I do have a story here, but the actors needed for this story will be more difficult to find!" Wang Yifan said with a smile.

Fu Rong's eyes lit up immediately.

So, he passed the test?

Dai Xinyue also nodded in satisfaction.

Although the cooperation between Wang Yifan and Times Light and Shadow itself is the key to the content of the negotiations between the two parties, this kind of thing also depends on Wang Yifan's own thoughts.

If Wang Yifan didn't like Fu Rong, or if Fu Rong couldn't satisfy Wang Yifan, and then changed, then it would probably take a long time.

After all, Wang Yifan is not an idler.

On the contrary, Wang Yifan still has the first superhero movie in the Marvel series to be filmed.

As for Wang Yifan's script, to be honest, whether Dai Xinyue or Fu Rong was full of confidence, there was no way, Wang Yifan's reputation was all based on a movie.

In fact, everyone knows that compared to the films directed by Wang Yifan, his screenwriting ability is more surprising.

After all, it would be nice if Wang Yifan directed one movie every year, but the scripts he produced were also of the highest quality resources. Don’t you see, those new big directors in Huaxin are all Did Wang Yifan feed it from the script?

"Director Wang, can you tell me about this story?" Fu Rong said excitedly.

"No problem at all."

"The Spring Festival is approaching, and Li Chenggong, the owner of the toy group, is going back to his hometown to celebrate the New Year. At the same time, under the pressure of his lover Manny, he is planning to divorce his wife after the Chinese New Year." Wang Yifan began to tell the story of "On the Journey".

"People on the Journey" can be said to be the most down-to-earth one in the Jon series.

To be honest, in terms of completion, in Wang Yifan's opinion, "Lost on the Journey" is much higher than the later "Lost in Thailand" and "Lost in Hong Kong".

Of course, "People on the Journey" is indeed too down-to-earth, and because it was the first to appear, it has not yet formed an IP, so the box office is not that exaggerated.

But among the several "囧" series, Wang Yifan personally, his favorite is still the pioneering work of the "囧" series