1150. Modify the Script?
The topics related to "Explorer Pok: Tomb of the Dragon Emperor" and the storm of public opinion gave this movie a huge amount of exposure.
This is a good thing, for other movies, it can be said to be wishful.
Because of negative news, that is also news.
But for Ahri Media, this is really not a good thing.
On the one hand, it is because "The Explorer Poké: Tomb of the Dragon Emperor" has no shortage of exposure, and in terms of publicity, Ahri Media has already invested a huge amount of resources.
For such a top-level production, it can be said that negative news is definitely not a good thing.
Because this kind of movie needs box office, it can't be supported by hype and the like.
To put it simply, most of the movies that rely on hype and negative marketing are not too expensive, or the box office has already hit the street, so they will use this method.
The former, because the cost is not high, so in terms of publicity, you need to use your brains, how to spend a small amount of money to achieve big things.
Negative news marketing and hype have naturally become the best means.
But big productions are different. "The Tomb of the Explorer Poké Dragon Emperor" has high hopes.
This movie, with a domestic box office of 4 billion, can it be raised by negative news?
The point is, the current situation is very bad.
More and more people joined the discussion, and most of them were very dissatisfied with this movie, or the plot of this novel.
Ahri Media held an emergency meeting for this purpose.
The huge conference room was full of people.
Among them were Qi Dongming, the helm of Ahri Media, as well as personnel from the Propaganda Department, Public Relations Department, and others gathered together.
Not only that, but also the person in charge of the long-distance Alliance Films, the person in charge of the Empire Cinemas, and so on.
and director Jack Curtis, who is shooting the feature length.
"Ahem, let's start." Qi Dongming coughed twice.
All eyes were on him.
Qi Dongming turned his head and signaled to the assistant.
Then, Qi Dongming's assistant picked up the remote control and pressed it.
All kinds of negative news about "The Tomb of the Explorer Pok Dragon Emperor", various controversial posts, and comments from various celebrities, etc., were all put on the big screen.
"Obviously, the project of "The Tomb of the Explorer Pok Dragon Emperor" has a big problem in terms of public opinion."
"Everyone has seen the situation, and if you have any ideas, let's talk about it." Qi Dongming said.
At this time, Guo Chuan, the person in charge of the Propaganda Department of Ahri Media, said: "Actually, it is obvious that these public opinions are carefully planned and fueled by someone behind them. However, what I want to talk about is not this, but why such a situation occurred. , because the adversary seized on the real flaw of our program."
"First of all, the first emperor, as the villain, turned into a five-clawed golden dragon, and was finally defeated by the protagonist Dragon Quest. These plots are the content of the novel "Explorer Pok: Tomb of the Dragon Emperor". This point is indisputable. "
Guo Chuan's voice fell.
Qi Dongming's expression was rather ugly, but he still nodded and signaled Guo Chuan to continue.
"Actually, don't talk about the netizens outside, it's just me. To be honest, it's hard for me to accept such a setting."
Guo Chuan said, and glanced at Jack Curtis in the remote camera.
Then he continued: "This is probably a cultural cognition bias. Our country of Hua has always hoped that the son will become a dragon, the dragon and the phoenix will be auspicious, the dragon among men and other idioms. Our descendants of Yan and Huang even call themselves the descendants of the dragon, and the dragon in this , In fact, it is more of a cultural inheritance, a national totem, the dragon has a very special status and significance for the people of Huaguo."
"The five-clawed golden dragon, in the eyes of many people, symbolizes supremacy, strength, and auspiciousness at the same time!"
"In ancient times, we called the children of emperors the sons and grandsons of the dragon, and the five-clawed golden dragon often represented the ninety-five supremacy! I think these things are difficult for Westerners to understand."
"Because in the West, dragons in their perception are evil dragons, synonymous with evil, but in fact, the dragons in the East and the West are two completely different species."
"The dragons in Huaguo have their own origins, and they are completely different from the dragons in the West!"
"Western dragons, among the folks in China, are usually called large lizards, the kind with wings."
"Let's talk about the first emperor. The first emperor is known as the ancestor dragon of Huaguo. Although the Qin Dynasty regards black as the most precious, it is not unreasonable to use a five-clawed golden dragon to represent the first emperor!"
"But the question is, the first emperor became a villain, does it also mean that the ancestor dragon of Huaguo is a villain, and this is the biggest reason for the outbreak of public opinion!"
"Because, this is tantamount to denying ourselves!" Guo Chuan said.
Qi Dongming frowned and said, "Minister Guo, we don't need you to spread this knowledge. What I want to know is the solution!"
Guo Chuan shook his head and said: "Our Propaganda Department has also studied it, but in the end there is no good solution. However, there are two suggestions. First, movies are movies, and novels are novels. It is impossible to change the content of the novel "Tomb of the Dragon Emperor", that is to say, there is no way to eliminate those things that are destined to disgust the Chinese people, so can we use this as a reason for us to adapt this work? The reason? Of course, the plot of the movie will definitely change in this way!"
"Another suggestion, there is nothing to say, create other topics, and divert the public's attention, but this method treats the symptoms rather than the root cause, because the public opinion this time is not spontaneous, but man-made, so sooner or later It will explode."
Qi Dongming nodded, then looked at Jack Curtis and said, "Director Curtis, do you have any good ideas for modifying the plot of the movie? After all, the main market of "The Tomb of the Explorer Poké Dragon Emperor" Not only North America but also Huaguo, so we must take care of both markets!"
Jack Curtis shook his head and said, "There is no problem with modifying the plot of the movie. After all, our movie has just started shooting, but the problem is how to modify it?"
Jack Curtis was easy to talk, and he didn't act very hard, disregarding the pressure of public opinion, disregarding the opposition of the public and so on.
Of course, this is also the shrewdness of Jack Curtis.
Because of this movie, he has already received enough benefits, otherwise he would not accept it.
Secondly, he is a big director of commercial films, a director with tens of billions of dollars, so he does not reject making compromises for the market at all.
Finally, the plot of the movie can be modified, but how? If something goes wrong with the movie in the end, he has every reason to blame it.
Because the person who asked to modify the plot of the movie is the employer!
"Let's talk about it, if the plot of the movie is modified, how can it be changed?" Qi Dongming said to everyone.
"First of all, we need to know to what extent the movie's plot can be modified if it is modified. After all, Mr. Qi also said that the target market of "The Explorer Poké Dragon Emperor's Tomb" is not only Huaguo, but also the North American market. Therefore, if the revision is too large, will it have an impact on the North American market? This is also a question we need to consider." Guo Chuan said again.