Chapter 1706 Return to Jiangbei!

Shanghai stock market.

At this time, the burning ban has not been amended.

On New Year's Eve, the Shanghai stock market is brightly lit and the fireworks are brilliant.

The Qin family.

Ever since Qin Yuhan established a company in the Shanghai stock market, Qin Hai and his wife have completely settled down in the Shanghai stock market.

This year's Qin family has a lot fewer people.

Qin Yuhan's grandparents, uncles and aunts did not come to Shanghai this year, but spent the New Year in their hometown.

Qin Yuhan's family of three was still busy with company affairs until the 29th of the twelfth lunar month, and finally decided to spend the New Year in Shanghai as a family and return to their hometown after the New Year.

in a rented house.

living room.

The TV was turned on, and the family of three watched the TV absent-mindedly. There were fewer people during the Chinese New Year, and the atmosphere of the New Year was much less, which seemed a little deserted.

In the past, when Yang Yun came to celebrate the New Year, she was still a little annoyed when she saw that there were so many people in her family and she didn't say anything.

This year, Yang Yun ate and ate, but said with emotion: "There are fewer people here, and there is not much difference between Chinese New Year and Chinese New Year. If I had known this before, it would be more lively to go back to Dongping for the Chinese New Year.

Otherwise, it would be nice to let the second child's family bring their parents here to celebrate the New Year. "

Qin Hai held the wine glass, took a sip, smiled and said: "There are so many things this year, how can I have time to be busy with these things, let's next year.

This year, everything that should be settled is generally settled, and next year will be much easier.

I've been busy this year..."

As soon as these words came out, Yang Yun couldn't help but glanced at him with a bit of reproach.

Li Dong's mantra, as a veteran figure from afar, both Yang Yun and Qin Hai have heard it countless times.

After being watched by his wife, Qin Hai came back to his senses in an instant, and said with a dry smile, "It's easy to say."

Yang Yun didn't say anything more, they had heard Li Dong's words countless times, and they didn't know that her daughter was not far away.

But after saying this, the couple couldn't help but think of Li Dong.

Today's Li Dong,

The reputation is getting bigger and bigger, even if they don't want to mention it, people mention it in their ears every day.

Yang Yun couldn't help but glanced at the daughter opposite. The former daughter was clever and eccentric. Every day she came home with a smile on her face. It was very comforting to see her sincerely.

Over the past few years, my daughter has gradually grown up and matured, and her personality has gradually changed.

Less talk, less smile.

Now that he has opened a company, his career has continued to grow, and he has a more capable atmosphere, and he looks a lot more ruthless.

A company, and the person in charge is a young woman, who is not a bit cold and harsh, and it is also difficult to manage.

When opening a dessert shop before, Qin Yuhan greeted people with a smile. At that time, there was no pressure and no experience. Opening a dessert shop was more like an exercise.

But it's different now, all the savings of the Qin family have been poured into the newly opened food ordering website.

At this time, the pressure is much greater.

Although Qin Hai and his wife didn't say anything and had been supporting their daughter all the time, for Qin Yuhan, he couldn't be careless at this time.

She spent all the money the couple earned over the years.

The bank still owes a loan. Once the company goes bankrupt, although it won't starve to death, all the hard work of the parents in the first half of their lives will be wasted.

As time went on, Qin Yuhan talked less, even when he went home, he didn't talk too much.

Watching her daughter's step-by-step changes, Yang Yun didn't know whether it was a good thing or a bad thing.

The current daughter is much more mature than before, but in Yang Yun's view, this kind of maturity is not as good as before.

Qin Hai and Qin Hai had a conversation, but Qin Yuhan did not participate.

Yang Yun glanced at her husband, and Qin Hai thought for a while before saying, "Yuhan, the area around the Shanghai Stock Market has been covered by the ordering network.

On the other side of the capital, the food ordering network has also officially settled in.

But now the platform is unable to make ends meet, and all the previous funds have been spent.

Nowadays, catering platforms are launched in various places, and the pressure of competition is increasing. Do you have a plan for how the ordering network will develop next year?

Also, these days, several investment companies, including some big companies, are very interested in financing ordering.com.

Look, did you talk to them about financing? "

In Ordering.com, Qin Yuhan is the leader.

As her father, Qin Hai also served as a director of Yuanfang, although these matters can be decided by herself without asking her daughter.

But Qin Hai didn't think so, his daughter wanted to do a career, he was more of an assistant, rather than making decisions for her.

Qin Yuhan raised his head when he heard the words, looked at Qin Hai and said, "Dad, the surrounding areas of the Shanghai stock market have been covered, and the capital city has officially established itself.

Next, whether or not Dining.com will continue to set up branches in other first-tier cities according to the original plan, so as to spread food and beverage everywhere.

Or use the Shanghai stock market and Beijing as the core to carry out regional coverage and run through the north and south.

Which of the two methods do you think is better? "

Qin Hai sighed inwardly, now only when talking about work, his daughter talked more.

Hearing his daughter's question, Qin Hai thought for a while and said, "Now we don't have too much money, or we are at the end of our rope.

In first-tier cities, except Beijing and Shanghai, other places already have local platforms.

Entering at this time will only increase our competitiveness and consume more funds.

Instead of this, it is better to fight steadily, gain a firm foothold, and gradually expand from the capital and the Shanghai stock market.

In second- and third-tier cities, other platforms have not yet entered the market. When we enter the market at this time, the investment will be much smaller.

The market in second- and third-tier cities is also vast.

The first-tier cities were selected in the early stage, on the one hand, to gain popularity more easily, and on the other hand, first-tier cities are more likely to accept takeaway catering platforms.

However, since the rapid development of the mobile Internet, coupled with the continuous promotion of distant places, online payment has become more convenient.

Now in the second and third tier cities, the public is also extremely receptive to new things.

The basis for the survival of the ordering network already exists.

From this point of view, the gap between entering first-tier cities or entering other cities is not too big, but it will save a lot of money and reduce friction with other platforms.

Surrounding the cities from the countryside is cheap. When we win the market of these small and medium-sized cities, the ordering network has become a giant.

At that time, it will be easier to make breakthroughs by entering other first-tier cities in reverse. "

This is also Yuanfang's development strategy. In the early stage, Yuanfang adopted such means to gradually occupy the market in small and medium cities, and then gradually expanded to the first- and second-tier markets, accumulating strength and participating in the hegemony.

After staying in the distant place for several years, Qin Hai also has a very thorough understanding of the strategy of the distant place.

Avoid competing with the strong in the early stage, slowly accumulate strength, accumulate strength, and make a comeback in one fell swoop, this is the choice that Yuanfang often makes.

Of course, there are pros and cons to this.

The disadvantage is that once other first-tier city markets are abandoned, it is easy for other competitors to rise.

If you don't suppress it in the early stage, it will rise later, and it will be more difficult to deal with it later.

However, the food ordering network is not strong enough, and it is easy to be held back when participating in the competition at this time, resulting in a situation where both parties lose and others gain.

It may be better to take the Shanghai stock market and the capital city as the base point, slowly expand outwards, and finally form a line.

Qin Yuhan nodded slightly, and said: "Dad, you are right, the promotion from afar has led to the rapid rise of the mobile Internet, which is of great help to our business expansion.

And I heard that the distant side seems to be preparing to enter the catering field.

Yuanfang is powerful. Once the other party intervenes, even if we become extremely strong around the Shanghai stock market, there will be no room for development in the later stage.

The distance occupies Jiangbei. Once it expands outward, whether it is East China or North China, the central area will be cut off by the other party.

At that time, it was difficult for us to expand and connect together.

Only now, before Yuanfang has made a move, it can expand first and occupy the market in East China.

As a result, Yuanfang may not continue to do this business.

The reason for doing it now is mainly because of the local business gap, which the distant place wants to fill.

For Yuanfang, the catering business is just an insignificant point. As long as we fill this gap first, it is a question whether the other party will do it. "

In the past, Li Dong told her that Yuanfang would not take the initiative to steal her business.

But Li Dong's meaning is also very clear. Although he won't take the initiative to do it, it doesn't mean he won't do it.

If Yuanfang feels that it is necessary to do it and the business needs to be expanded, then Li Dong will not deliberately stop anything.

Yuanfang really wants to do it, either to reap the fruits of their established companies, or to do it on their own, quickly defeat their opponents, and become the number one in the industry.

No matter which method is used, for Qin Yuhan at this moment, she is not willing to see it.

So the best way is to occupy the market first before Yuanfang decides to enter.

At that time, even if facing the distance, they will still be vulnerable, but at least they will have the capital to negotiate.

Instead of being like now, almost powerless to fight back.

Seeing his daughter talking about the distance, Qin Hai didn't feel too moved, so he pondered for a while and asked, "What do you mean?"

"Next year, the ordering network will officially enter the development of Jiangsu, Zhejiang, southern Jiangsu, and Jiangbei.

Especially the capitals of the three provinces are our first target.

First expand the business in the provincial capitals of the three provinces, quickly occupy the markets of the three provinces, and connect with the Shanghai stock market.

By that time, most of East China will be covered by the ordering network. "

Qin Hai glanced at his daughter again, thought for a while and said, "If Yuanfang also plans to make business arrangements at this time, how are you going to deal with it?"

Facing a behemoth like Yuanfang, even if Dining.com really covers East China, once Yuanfang gets involved, Dining.com will face a life-and-death crisis.

Qin Yuhan paused for a while when he heard the words, and then said after a while: "When it really comes, we should either cooperate with Yuanfang, or choose to cooperate with other companies.

There is almost no hope for a single family to fight against the distance.

However, Ali is located in Jiangsu and Zhejiang. Although catering O2O is not a great business, Ali, as one of the IT overlords, I don't think it will easily let go of the opportunity for expansion.

We took the initiative to invest in Ali. With Ali's support, we may not lose to Yuanfang.

Of course, cooperating with distant parties is another option.

Today's Yuanfang, the layout is no longer inclined to monopolize the market, which can be seen from the fact that they have given up some other businesses after they gathered the retail business.

Instead of facing competition and starting from scratch, I think they don't mind entering the ordering network in the form of a stake, and choose to cooperate to expand this business. "

"Cooperate with a distant place?"

Qin Hai was slightly taken aback, and Yang Yun also glanced at his daughter.

They didn't expect that Qin Yuhan would have such an idea.

Cooperating with a distant place is indeed of great benefit to the ordering network.

If it wasn't because of his daughter, if Qin Hai simply left his job from afar to start a business, perhaps a long time ago, he would have gone to a distant place to seek cooperation opportunities through some previous channels.

But that was their idea. For her daughter, the relationship with Li Dong was the biggest obstacle.

Qin Yuhan nodded calmly, "Cooperating with Yuanfang, from a commercial point of view, is the most suitable choice for the development of the ordering network.

There are resources and channels in the distance.

And in the industry, with the support from afar, other competitors are timid before fighting.

We are number one in the industry, and if we cooperate with Yuanfang, that is a strong alliance. In this case, the layout that originally took seven or eight years to complete can be completed within one or two years.

Of course, the premise is that Yuanfang has no intention of annexing the food ordering network.

Otherwise, you can only choose Ali.

Ali’s President Ma is not as independent as Li Dong. I also had a simple communication with President Ma at the last Huashan summit.

Although Ali has been hit hard now, his foundation is still there, and his strength has not suffered much loss.

Ali has not given up on the control and expansion of the retail business. Retail is not just department stores and home appliances, offline catering is also retail!

The significance of catering O2O lies not in the platform, but in the offline physical catering stores and user groups covered by the platform.

If it cooperates with the ordering network, Ali can continue to operate the front-end business instead of the current retail terminal.

In addition, the ordering network now has its own logistics layout. Although it is not perfect, the foundation of the ordering network from scratch is more solid than Ali's logistics.

We are now operating catering, and the riders we recruit are only responsible for delivering fast food.

It can be adjusted slightly, and more business can be undertaken at any time.

I think Ali will understand this point. With the development of new retail to this point, Yuanfang seems to have completed the unification, but in fact it is only the unification of department stores and home appliances.

Starting from the catering platform now may not be another means of bringing the dead back to life.

But if we really join Ali, we must be prepared to face oppression from afar.

Yuanfang can let us do it alone, but it will not let us join Ali, including companies such as Baidu.

Especially Ali, Ali has experience in operating Taobao, and Ali has its own payment product - Alipay!

For the mobile Internet, in fact, the mobile payment system is also a key.

Today, there are two largest payment systems on the market, the first is Wanka, and the second is Alipay.

In fact, our platforms have always been subject to two major groups.

Other financing institutions and other companies support us, Yuanfang doesn't care, but Ali supports us, which means that we can get rid of the restrictions of Wanka.

In this way, it is necessary to prepare for a head-on competition with Yuanfang. "

Seeing what his daughter said clearly and logically, Qin Hai couldn't help but said: "Well... if you cooperate with Yuanfang, you... I'm afraid we will have to deal with Yuanfang..."

Qin Yuhan naturally understood Qin Hai's concerns, smiled and said, "Dad, there is no need to consider these things when doing business.

Now Yuanfang's business is all over the country, including our payment system, which also uses Wanka payment.

If we had to avoid faraway places for everything, then our business would be impossible to carry on.

You don't have to think about it too much. For him, the catering platform is just an insignificant part. Mr. Liu of Yuanfang Technology thinks highly of us when he deals with us, and has nothing to do with him. "

It is true to say so, but when it comes to Qin Yuhan, can Li Dong really turn a blind eye?

A large part of the reason why Qin Hai's family moved to the Shanghai stock market was to draw a clear line with Li Dong.

It's good now, I took the initiative to go back, and took the initiative to contact the distant place.

Before Qin Hai could speak, Yang Yun was a little unhappy and said, "Yuhan, do you have to do this?"

Qin Yuhan glanced at his mother, and said softly: "Doing these businesses in the country, you can't avoid distant places. Unless you give up expansion, otherwise, you are either a competitor or a partner.

But once the expansion is given up, although we are still number one now, according to the current situation, we will soon be surpassed by others.

At that time, we who are confined to a corner may soon perish.

Ordering Network has paid us too much effort, I don't want to see this scene happen.

Instead of passively waiting for death, it is better to take the initiative to attack, so as to maximize the benefits.

If you don't consider personal issues, from the company's point of view, it is the best choice to cooperate with Yuanfang.

But now that I have entered the business world, I don't think it is necessary to mix too much personal grievances into it.

The matter between me and Li Dong is between us, and has nothing to do with Ordering.com or the distance.

Dad, Mom, you don't have to think too much. "

Yang Yun said unhappily: "After going around for a while, you have to deal with that guy in the end?"

Qin Yuhan corrected: "In the past, you and Dad were his subordinates, but the cooperation is different. We are partners and are mutually beneficial, not the same as before.

This is the biggest difference!

We don't need to care about what he thinks. If it's a big deal, we can choose Ali. I believe Ali will not refuse.

Now, we have a choice.

In terms of status, we are equal to Yuanfang!

But once Yuanfang starts to do it by itself and expands its business, we no longer have any choice.

So you can't wait passively, you can only take the initiative.

Taking advantage of the current situation, Yuanfang's main task is to focus on the listing of the retail group, and there is still a lot of room for us to operate.

Once Yuanfang Retail is launched and Yuanfang has fully digested the results of the battle, then Yuanfang will have no constraints and we will have no chance.

So in a few days, I'm going to be the first to enter the Jiangbei market.

Before the listing of Yuanfang Retail, we will cover all cities in Jiangbei with the ordering network. In this way, we will have the greatest capital! "

Yang Yun didn't speak any more, but Qin Hai glanced at her daughter.

The daughter said so much, business expansion is a point, but in Qin Hai's view, the daughter has some elements of vindictiveness in it.

Isn't Li Dong invincible in business?

Ordering Network can't pose any threat to Yuanfang as a whole, but Ordering Network becomes bigger in the field, and it will be considered a moderate threat to Yuanfang by then.

Especially at this time, there is still Ali in Jiangsu and Zhejiang.

If the two parties work together, even if they are far away, they will not be able to suppress the ordering network in the catering field in a short period of time.

From the previous non-existence to the present, it can pose some threats to the distant place. Perhaps in the daughter's view, this is the means of revenge and the greatest success.

Thinking about it, Qin Hai didn't say anything, he just said: "Expansion also requires funds."

Qin Yuhan gritted her teeth, and said, "Communicate with the financial institution first, if you can't meet my conditions, then... go find someone to borrow money!

I think she probably won't refuse! "

Both Qin Hai and Yang Yun looked at her, wondering who she was talking about.

Qin Yuhan didn't explain it, she thought it over, and if it really didn't work, she went to Hu Xiaorui to borrow money.

Isn't Li Dong very arrogant?

Being suppressed by two women together, let's see how proud he is.

It is not easy for others to ask Hu Xiaorui to deal with Li Dong, but Qin Yuhan knows that if she asks Hu Xiaorui to help deal with Li Dong, Hu Xiaorui may be happy to watch the show.

On New Year's Eve, that bastard didn't even say hello!

Thinking of this time, that guy's family was happy and happy, but he left his hometown and chose to take root in the Shanghai stock market in order to avoid the other party, Qin Yuhan was full of anger.

Why do I have to avoid him?

Jiangbei doesn't belong to him, it's him who should hide from him!

This time, I went back to Jiangbei in an upright manner, so I had nothing to feel guilty about.

To beat him once in business, even if it's just in the catering field, Qin Yuhan has to let him know that the world doesn't revolve around him!