Chapter 2721: Can’t Say It
At this time, in another part of the capital, Son had just arrived at the Kunlun Hotel.
After so many years in the business world, he has indeed expanded a lot of contacts. On this trip, he met with Martin Sorel, the president of WPP.
Although to ordinary people, Martin Sorel is very unknown compared to Masayoshi Son, but in the industry, he is also a legendary figure.
We can look at the person Sun Zhengyi wants to win over from another angle.
In 1985, he and another partner spent US$670,000 to purchase Wire\Plastic\Products, a British listed company specializing in the production of supermarket shopping carts, document baskets and other products.
Twenty-three years later, no one would have thought that the meaning of WPP turned out to be a company that produces supermarket shopping carts, because it has become the largest advertising media group in the world.
Ogilvy, Watson, Digital, Hill & Knowlton...these well-known companies in the industry all belong to its WPP name.
On the other hand, none of the companies in the Fortune 500 is his client.
Because of his outstanding achievements in business, he was not only named the most influential person in the world many times, but was also awarded a knighthood by the Queen of England.
This knight was not tall, and he smiled cheerfully. However, Sun Zhengyi didn't look big in front of him at all. When he saw him appear at the door, he stood up quickly and greeted him with a smile, "Martin, I am My friend, long time no see,"
"Sun, long time no see," Martin Sorrell, who could not speak Chinese but gave himself the Chinese name Su Mingtian, shook hands with Son enthusiastically.
"Congratulations on your successful acquisition of Yahoo! I have to say, you did a great job!"
"Thank you Martin, we also think you did a good job," Sun Zhengyi couldn't help but feel proud, "Of course, in terms of mergers and acquisitions, your brother is better,"
This is really true.
The reason why WPP, which produced supermarket shopping carts in the past, is now the world's largest advertising company is because of its continuous successful mergers and acquisitions over the past two decades.
"Haha," Su Mingtian smiled. He did not continue to praise their generous acquisition of Yahoo as Sun Zhengyi expected. Instead, he asked directly, "So Sun, are you here for Yahoo this time?"
Considering that everyone’s time is very tight, Sun Zhengyi also welcomed such a straightforward statement. “That’s right,” he said. “We have determined that one of Yahoo’s key efforts in the future is search, so we hope that we can work with Martin your WPP company for broader and deeper collaboration,"
"We are very welcome, and we also hope to reach cooperative relationships with more platforms," Su Mingtian said.
Maybe he was too sensitive, but Masayoshi Son felt that Su Mingtian said "more platforms" instead of Yahoo, which seemed to mean something else.
"I'm sure Yahoo will satisfy WPP," he said.
"I believe this," Su Mingtian nodded, "But Sun, I wonder if you have any other questions why you came to me today?"
Son Zhengyi felt a little uncomfortable. He felt that the WPP founder's performance today seemed to be more than just straightforward.
I always felt that his words and his behavior seemed to have some other meaning.
But considering his plans, he decided to put his suspicions aside for now.
Perhaps feeling that his tone might be a bit harsh, Su Mingtian added, "I'm sorry, but you know, we really have too much work to do now,"
He couldn't stop adding this, "You should also know that our Hillview is the designated public relations company for this Olympic Games, whether it is from the early torch relay plan, to the promotion of the Olympic image, and now various The secondary distribution of the event...has too much responsibility,"
"Although with our own efforts and the help of some enthusiastic friends, we have been very satisfied with the officials so far, but frankly speaking, we still dare not relax at all,"
Sun Zhengyi also felt that Su Mingtian was a little too candid when he told himself these things.
Also, when he mentioned the help of some "enthusiastic friends" and the "torch passing", did he mean Feng Yiping?
Of course Son Zhengyi also knew what happened on the way to the Olympic torch relay, and even more so, he knew Feng Yiping's performance during it.
His guess was also correct.
Because we are hosting such a world-class event, many things this time are really not what everyone imagined. For example, the route of the torch relay was decided by some people at the drop of a hat. In fact, it was all done on a broad scale. After listening to authoritative opinions, a comprehensive plan was formulated.
This authoritative opinion includes Hill & Knowlton Public Relations Company.
Therefore, Weida and others are certainly grateful to Feng Yiping for his help during the torch relay.
And Su Mingtian continued to add, "You know, we are not only the designated public relations company for this Olympics, we are also the designated public relations company for the 2010 World Expo,"
This makes Sun Zhengyi a little envious. These two things can be said to be the two most important things in China in the past two years, and Su Mingtian's company has been deeply involved in it. This will naturally establish good connections with some senior executives. Like him, he can only deal with people from some banks in China.
Su Mingtian pushed his eyes, "We all know the importance of these two events, so right now, we don't dare to slack off."
"Sun, also, did you know? China has surpassed your country and become the third largest advertising market in the world,"
"Oh, is that so?" Sun Zhengyi was a little surprised.
He actually knew it. He had read the relevant information before meeting Su Mingtian.
However, at this time, he felt that this meeting was a mistake.
Nothing Su Mingtian talked about seemed to have any problems, but taken together, it really seemed to mean something.
But Son still hopes that this is just because he is too sensitive.
"You also know the current general trend, whether it is the United States or Europe," Su Mingtian shook his head angrily, "there are too many companies that don't care about investing in advertising now,"
"I personally estimate that the situation in the United States and Europe, including your country, may not improve until 2010. So in the past two years, we can only expect the Chinese market to bring us more surprises and drive our growth." ,"
“Fortunately, our performance in China has been good over the years. We have established good cooperative relationships with many well-known companies in China. Our business growth in the Chinese market has been more than 20% in these years. I think it will be even better in the future. ,"
Although he is reluctant to believe it, Son's feelings are becoming clearer and clearer.
The Chinese market exceeds that of Japan, so the Chinese market is more important to WPP.
While he only has influence on the Japanese market, Feng Yiping happens to have huge influence on the Chinese market.
Is this what you want to express?
“Like SoftBank, WPP is also very optimistic about the development of the digital field, and China already has the largest Internet users in the world. We are joining forces with Chinese partners to strengthen our investment in the digital field, hoping to quickly improve our business in the digital field. New Media Market Revenue Share,”
Then it's even more inseparable from Feng Yiping, that's what I mean.
"Oh, sorry Sun, sorry, am I a little too excited? It's just that when I think about our prospects in China, I can't control it,"
"By the way, do you have any other questions?" He looked at Sun Zhengyi with a smile.
Son Zhengyi also looked at him with a smile.
The two old men, both with white hair, looked at each other thoughtfully for a while. The reception room was very quiet and indescribably awkward for a while.
The attendants on both sides turned their heads in unison, and some of them couldn't help but frown, tsk, I got goosebumps all over my body.
"Haha," Sun Zhengyi's laughter broke the unspeakable embarrassment, and he stood up, "There are no other questions, Martin,"
"I won't disturb you anymore. I wish you greater success in the Chinese market,"
Su Mingtian shook hands with him warmly again, "I'm very sorry this time. Don't forget to inform me next time you come to the UK."
"Of course," Son chuckled.
"We all look forward to better cooperation with the new Yahoo," Su Mingtian did not forget to mention.
"Thank you, and I look forward to our next meeting. Goodbye," Sun Zhengyi smiled and waved to Su Mingtian over there in the elevator.
However, as soon as the elevator door closed, his face felt as cold as ice.
What he wanted to say was silenced and he couldn't say a word. This was his first experience.
And the frustration and blow this brings are also unprecedented.
On the other side, Su Mingtian turned around without hesitation, "Humph, who can't see your plan?"
"Tell Feng," he told his secretary.