Chapter 1961 Decision

Oh, it turned out to be the one who successfully became the boss of News Corporation, so she must have done it because of Skype.

However, Feng Yiping glanced at Wu Qian calmly, why do you look so excited?

"Can you spare some time during today's schedule?" he asked.

Wu Qian winced at Feng Yiping's look, "We can't do that for the time being."

"I understand," Feng Yiping nodded.

Wu Qian quickly nodded to Sandberg and Mike who were interrupted, and gently retreated outside the conference room.

She glanced inside and couldn't help but stick out her tongue.

Yes, why are you so excited? Is it because that person is also originally Chinese, and the boss has always taken great care of his own people?

No, the main thing is that he has become a role model for many women in China and is also a very inspiring and successful model.

But when I am with a role model like my boss, do I still need to admire him? Is it possible that I subconsciously think that I can successfully marry a world-class rich man?

"Tsk," Wu Qian suddenly shivered when she thought of her inspirational and role model husband, the boss of News Corporation, and felt goosebumps all over her body.

That old gentleman who seemed kind-hearted, it shouldn't be too much to call him grandpa. I heard that even giving birth to children relies on high technology...

Huh! When she thought of this, she rubbed the back of her hands vigorously. It would be better to be her own boss!

Hey, what am I thinking? She sat down, calmed down her chaotic thoughts, and dialed the phone over there, "Hello Mrs. Murdoch, Mr. Feng is temporarily unable to make time today,"

"Haha, I understand." The laughter from the other side made Wu Qian feel a little more friendly. When she was a child, she didn't know many aunts like this. They had a wide network of friends and were well-connected. In their words, you could tell them at a glance. That is a "threshold spirit".

But the great thing about them is that they make you unable to hate them, and even make you like them unconsciously and feel close to them.

Indeed, in many cases and in many things, such a person is indispensable. Sometimes, they are like a glue...

In short, they are Wang Xifeng at all levels.

The person he was talking to on the phone was obviously of the highest level, or someone who was better than his master.

"I happen to have things to deal with in San Francisco and Los Angeles these past two days. If Mr. Feng is free, please let me know."

"no problem,"

"Oh, Assistant Wu, after work, if you want to visit San Francisco, you can also give me a call. I'm familiar with the area and I know a lot of fashion designers. I've met a lot of them that I'm very excited about, but I can't wear them. Those clothes with good effects, a young, beautiful and temperamental girl like you will definitely be able to wear them to the best effect, haha,"

"Well, look, you can make an appointment with me when you have time,"

"Okay..., no problem..., thank you," Wu Qian put down the phone and couldn't help but rub her face a few times.

Although the other person's style is not what I like and hope to be, I have to say that such a person is indeed difficult to be bored and reject.

Also, she is really powerful. She is considered a public figure, but I am not. But it can be seen from her words that she obviously knows her very well. For example, she knows that this is the first time for her to accompany her boss. I came to work in Silicon Valley, so I’m not familiar with San Francisco….

Although there is no need to regard her as an idol, it seems that there are indeed many things in her that are worthy of learning.

…………

In the conference room, Feng Yiping raised his hand and signaled, "Let's continue,"

"Okay Feng," Sandberg picked up the electronic pen again and started her statement in front of the PPT on the big screen.

"We have several major prerequisites for formulating this business strategy. First, we must ensure that the company can create high benefits while serving users,"

Feng Yiping nodded, which was also the main reason why he hired Sandberg.

If you want to learn, you can do it at home, there is no need to come to the United States.

"Secondly, we must consider that the advertising we invest on the website may affect user satisfaction,"

"I know, Feng, you are particularly concerned about this. In the early days of NEXTDOOR, you have been insisting on not advertising," Sandberg added, "We believe that such concerns are indeed necessary,"

Feng Yiping nodded again. This point is indeed very important. What he wants is a website that can bring him long-term and continuous benefits, rather than a website that can explosively provide him with high profits and then be used by users. Sites you hate.

"Third, considering that Feng is still the major shareholder of Google, we should also try to avoid conflicts with Google,"

This is also an old saying.

Google's current main profit comes from online advertising, and Facebook will inevitably make efforts in this area, so some conflicts will inevitably arise.

But the relationship between Feng Yiping and Google is so special. Not only is he a major shareholder, he is also a senior executive, and he has a close relationship with those two people. Naturally, it is not easy for him to act like he is ready to steal their cake as soon as he comes up.

"But Feng, in the future, our competition with Google, especially in the field of online advertising, is inevitable..."

"I understand," Feng Yiping continued to nod.

Sandberg was reminding herself to make plans early. After all, it was impossible for both her and Google to always give in to each other.

"Do your job well now, and I'll find a way to solve those problems,"

"Okay," Sandberg nodded.

This young boss was a little different from his usual state when he was working. For example, he was not as humble as he was in private, and sometimes he was quite domineering.

"Finally, in view of the valuable experience gained from NEXTDOOR's operation so far, we should try to use a variety of means to ensure our profitability, and try to be as diverse as possible, rather than just one,"

"The above are the four major premises for our business strategy,"

"Based on the above premises and combined with the characteristics of our website, we define our advertising as precision advertising,"

"Feng, you also told me that people use Google more as a tool, and generally leave after reading the results without any nostalgia,"

"And because our products are related to everyone's social life, in order to see friends' updates in time, and see friends' feedback on their own dynamics, users will read again and again, which is one of our biggest advantages,"

"Another advantage that Google cannot match is that advertisers used to want to know the most, but It is difficult to know which people have seen their ads and what effects they have produced. For us, there is no problem. "

"Zuckerberg told me that technically, we can then submit to advertisers who, where, and when has seen their ads."

"From this, we also think that we can guide users to recommend and forward their favorite ads to friends. In this way, this ad becomes the content posted by the user. I think this is what advertisers dream of, and it is also something that Google cannot do."

"Therefore, in our business strategy, the final positioning of this part of advertising will not have a major conflict with Google, but I believe it will attract many businesses. We define it as customized interactive social advertising."

"Very good," Feng Yiping applauded.

The reason why he arranged to listen to Sandberg's report before going to Google to meet Page and Brin was because this time, he would definitely talk to them about this issue, and the similarities and differences between Facebook's advertising positioning and Google's were exactly what he wanted to know.

He stood up, "That is, the biggest difference between our ads and Google ads is that Google ads are generated as users search, just like when we watch TV at home, we watch ads on whatever channel we switch to, which is a passive mode, and belongs to the category of ads that meet needs,"

"And our platform can actively push relatively accurate ads based on the user's registration information, which can be said to be actively creating demand, right?"

"Feng, you are right," Sandberg was somewhat impressed by Feng Yiping's accurate and professional summary and sublimation of this issue.

He deserves to be a well-known scholar at the same time.

"That's good," Feng Yiping nodded, and I believe that Page and Brin will be very pleased to know this.

"Okay, what's next,"

"Next, it's our successful experience in NEXTDOOR, which has been operating maturely, about virtual currency..." Sandberg continued to talk about the PPT.