Chapter 252 Play 1 Vote
Marcus Bowman did not expect that Yang Huan would hold on to such details.
There has always been a consensus on jersey design between sponsors and teams.
First of all, sponsors don't care whether the design of the jersey looks good or not, and the purpose of the jersey.
The only thing they care about is the return of sponsoring the team and how many jerseys they can sell and how much the sponsorship cost is recovered.
So, in a way, the sponsors even want all the teams they sponsor to wear the same clothes to the game.
The reason is simple, you can save a lot of design expenses.
And in this way, the advertising effect is leveraged.
From the perspective of team owners, they generally do not pay much attention to the design of jerseys.
They only care about one thing, how much money the sponsors give.
It can even be said that as long as the money is given enough, they will wear the ugly jerseys.
As for fans buying jerseys, whether they think it's worth it or not, this is obviously not within the team's consideration.
To give a simple example, Real Madrid's jersey sales are unparalleled in the world. How many pieces can be sold in a year?
one million!
Sixty euros a piece, that is, sixty million euros in sales.
Leaving aside the cost and various expenses of Adidas, and then deducting taxes, how much share can Real Madrid give?
Up to four euros.
Obviously, the so-called selling jerseys to make money is not something the team considers at all.
Therefore, there has always been a tacit understanding between teams and sponsors.
What kind of jersey the sponsor offers, they wear what kind of jersey.
And what about sponsors?
They will consider designing better jerseys as much as possible for some influential and selling teams.
But even if you ask someone to design,
They will try to consider the cost as much as possible, save as much as they can, anyway, Kaizi will pay for it.
To put it bluntly, this is an act of extorting fans!
And the fans are the saddest because they have no choice.
Even some die-hard fans, they love this team and support this team, so no matter whether the jersey is practical or not, whether the jersey is beautiful or not, they will buy it for collection.
To put it bluntly, it is not so much selling jerseys as consuming fans’ loyalty and affection for the team.
Yang Huan would not do such a thing, nor would he bother to do such a thing!
The Southampton red and white arrow shirt in front of him is not bad from the perspective of the jersey.
But such clothes are useless.
At least, this kind of clothes can't be worn out at all usually!
It's not that Adidas has no design ability, it's just that they don't want to do it.
Yang Huan also understands in his heart that Adidas also has its own difficulties.
After all, their high sponsorship of Southampton has already caused controversy among other teams. If they invest more money to design a jersey for the Saints, I am afraid the controversy will be even greater.
But his idea was also simple.
"These jerseys will be redesigned!" This is Yang Huan's attitude.
Marcus Bowman smiled wryly, but did not dare to agree on the spot.
"Or, from now on, our jerseys will be designed by us, but the division will change!" Yang Huan said.
Marcus Bowman thought for a while, then nodded, "Yes."
In fact, Southampton's shirt sales have always been unsatisfactory.
Even last season, the sales of jerseys set a historical record, but they were only about 100,000, and they were almost all supported by a group of die-hard fans.
With such a small number of sales, Adidas has not lost much.
And where Adidas really valued Southampton was in the virtual training centre.
Today, there is an additional smart jersey and supporting patented technology.
"How much can you lift?" Yang Huan asked.
When it comes to business, it must be the first to say the ugly.
Otherwise, there will be more calculations in the future.
"Five Euros!"
Yang Huan burst out laughing.
Only five euros?
"Master Huan, now the giant teams including Real Madrid and Barcelona, the sales of a jersey are only four euros at most, more are three euros, or even two euros, and some have no share at all."
Of course Yang Huan knew, but he felt that he had worked so hard to talk about a two-euro share, which was too cheap!
"Or else, we will be responsible for providing raw materials, garment technology, production and sales channels, and you will be responsible for the design. If the sales volume is less than 100,000, it will be divided into three euros, and if the sales volume is between 100,000 and 300,000 pieces, it will be divided into five euros. , more than 300,000 pieces, divided into ten euros, young master Huan, what do you think?"
Yang Huan thought for a while and felt that this proposal was okay.
"Okay, let's do it like this!" Yang Huan made the decision on the spot.
That is, the hundreds of thousands of euros.
"Look back, I'll ask Nicola Cortes to re-draw a sharing agreement with you!"
Marcus Bowman nodded, "Then, I don't know who Master Huan is going to ask for the design?"
Invite a big-name designer to design a dress, but the design cost is quite high.
And these years, those famous brand designers will not take such jobs, because the restrictions are too large.
Designing a jersey is not about designing fashion, it is much more restrictive than fashion.
First of all, sports performance must be considered, and traditional elements of the team must be considered. If, as Yang Huan said, leisure must also be considered, then I really don’t know who is willing to take up such a job.
Even if it is connected, the price must be terrifyingly high.
Yang Huan thought for a while, picked up the phone, and made a direct call to Norman Foster.
"Hey, Norman, it's me." Yang Huan said with a smile.
Marcus Bowman listened, a little strange.
Norman?
Is there a famous costume designer named Norman?
Norman Foster was discussing something with Huang Ying at this time. He was a little surprised when he received the call, "Master Huan, call me, what's the matter?"
As soon as she heard that it was Young Master Huan, Huang Ying immediately listened intently.
"It's nothing, I just want to ask you, are you interested in playing a ticket?" Yang Huan asked with a smile.
"Play a ticket?" Norman Foster chuckled, "Let's hear it."
"I'm going to find someone to design the jersey. As a result, I can't think of who to find for a while. Are you interested in playing?"
"Me?" Norman Foster smiled bitterly, "Master Huan, I'm an architect, not a costume designer."
Can this be the same?
Huang Ying, who was on the side, giggled, she understood.
She wondered if Young Master Huan did it on purpose?
How in his eyes, all designers are interconnected?
Does it mean that if you know how to design architecture, you must know how to design clothes?
"Didn't you say everything? Playing tickets, playing toy, I can't find anyone temporarily, so I will ask you to make up the number."
Norman Foster really wanted to fall headfirst, but he couldn't find anyone!
"I read the newspaper before and heard them say that many architects are excellent fashion designers. They also said that fashion design and architectural design have a lot in common, so I naturally thought of you."
Norman Foster listened to it and felt that there was some truth to it.
There have always been many famous fashion designers who believe that architectural design experience is very helpful in designing fashion.
Besides, didn't Master Huan also say it?
Have fun!
Today's architects are no longer the isolated groups of the past. Now they are open and concerned about culture, nature and society.
Therefore, it is not bad to design and design clothes and play a vote.
What's more, Master Huan called him personally.
"Master Huan, let me say it first, I have never designed clothes before, especially jerseys."
Yang Huan immediately laughed, "It's simple, you have so many famous fashion designer friends, ask them about what's popular recently, and ask about future trends. I don't ask much."
Norman Foster immediately picked up a pen and prepared to jot it down on a piece of paper.
"It starts with embodying our traditional Southampton colours, the red and white arrow stripes."
"Well, I remembered it!"
"Secondly, it has to be practical. You don't need to be like those jerseys now. They are usually stuffed at the bottom of the box. They are only taken out on game days. They have no practicality at all. of."
"Okay, I'll try my best!"
"Also, it is necessary to consider the needs of different customers and different groups of people. Men, women, fat, thin, old and small, all have to have designs, preferably in a series."
"Well, I'll give it a try."
"Finally, forget it, there's nothing final, that's all, keep it simple!"
Norman Foster is really dumbfounded. Each of these three requirements is rare and amazing. Is it simple?
However, since he has agreed, he will definitely not break his promise.
"Norman, can it be done in a month?" Yang Huan asked.
"One month?" Norman Foster lost his voice.
He originally planned to wait for the time to slowly toss this matter.
After all, designing clothes is not his main business.
Also, he had to design the stadium and the hotel.
Recently, there has been a financial problem in the architectural firm, and he is having a headache.
"Yes, one month, the new season is rushing to use, I will ask them to send you the materials, you can also ask someone to help!"
After the end, Yang Huan smiled again.
"Norman, I heard that your company has had some financial problems recently."
Norman Foster listened, and then looked at the student Huang Ying in front of him, with a wry smile on his face as if he was crying.
"Don't worry, I have already asked Zhao Yuanfang to prepare, maybe I will turn around and I will buy you!"
Norman Foster was startled.
Since the subprime mortgage crisis, with the outbreak of the European debt crisis, the construction industry has become more and more bleak.
Foster Law Firm is even losing money every year, and the number of employees today has fallen by more than half from its peak.
This is why Norman Foster attaches so much importance to Yang Huan's new stadium and hotel projects.
If it was acquired by Young Master Huan now, based on Young Master Huan’s wealth and connections in China, I heard that their family is in the real estate business, then wouldn’t it be…
Thinking of this, Norman Foster put down a heart.
But at the same time, he also attaches great importance to this design jersey project given by Master Huan.
After all, this project has been done beautifully, Master Huan is happy, and maybe he will increase his support for the architectural firm.
After hanging up the phone, he immediately laughed and boosted his morale.
"Huang Ying, it seems that we have to work overtime for the next month!"
Huang Ying showed a playful but helpless expression.
Who told us to stand on the table with Young Master Huan?
"It's done!" Yang Huan breathed a sigh of relief after hanging up the phone.
"Master Huan, who do you invite to design it?" Marcus Bowman hurriedly asked.
"Norman Foster!"
"Norman... Foster?!" Marcus Bowman lost his voice in shock.
"The jazz who engaged in architectural design?"
"Yeah, what's the matter?" Yang Huan felt strange, is it necessary to make such a fuss?
Isn't that a jazz?
These days, there are a lot of jazz, but how many are really delicious?
Didn't you see Norman Foster still fighting for the company's debts?
It's pitiful enough. If this old man hadn't been able to let go of his life's efforts, he really didn't need to work so hard as he was not poor in money.
But it's not hard to see from this that the good old days in Europe are long gone.
In the future, the economy of this world will depend on our Greater China.
Only by holding on to the thick thigh of China can we have a future.
Marcus Bowman's old face is really indistinguishable between crying and laughing.
What is it called?
Mr. Huan, that is a British national treasure-level architectural design master.
Are you so calm?
Just a few words, let him come to design your jersey?
It's a one-month deadline?
If this spreads out, the saliva of his fans all over the world will probably drown you!
But Master Huan just doesn't have this kind of self-consciousness.
"He's a good person, and he can do what he promised. After a month, let's go to the design drawings, and you can quickly make the clothes. As for me, I will find a few more models to go on the show and create momentum. ."
Marcus Bowman almost fell to his knees!
Young master Huan, who will hold the press conference for the football club's new jersey?
At most, I take a few photos in the team and send them to the Internet for drying.
But it's better for you to find a model and a catwalk?
Do you really want to hold a fashion show?
He wondered if he had heard it wrong.
Real Madrid and Barcelona have never done this before, but Master Huan wants to do it?
Can it be successful?
But soon, he wanted to understand.
This young master just likes to toss.
Didn't it say in the newspapers before?
He wants to recruit a thousand members for Southampton, and the annual membership fee is 100,000 pounds.
This has been laughed at in the media.
To put it bluntly, this is not recruiting members at all, but the poor and crazy people are robbing money.
Of course Marcus Bowman doesn't think Young Master Huan is crazy.
Just, like tossing is sure.
"Okay, that's it, if there's nothing else, I'll go first!"
Yang Huan has something else to do.
He didn't forget that he didn't have time to go to Charlene Laheri to collect the debt.
Although this girl could never escape from his Wuzhishan, in any case, she still had to pay her debts back as soon as possible.
When he walked out of the conference room, he happened to see Charlene Laheri finishing an exclusive interview with Harvey Martinez.
Seeing her like that, it was obvious that she was going back.
Yang Huan immediately walked downstairs quickly and chased after him. ()