Chapter 816 The Arrangement Is Clear and Clear (5K Asks for a Monthly Ticket)

Santos' "Four Talents".

Danilo is a right back. In this position, Aston Villa has no shortage of people for the time being.

Felipe Anderson is a winger. Aston Villa is also full of talents in this position. You must know that De Bruyne, a young Belgian, is still on the bench at any time.

Then there are the most famous Ganso and Neymar.

These two young men were hailed by the Brazilian media as the absolute core of the Brazilian national team for the next ten years.

On August 10, 2010, he coached the Brazilian national team for the first time. The current Brazilian coach Mano Menezes gave Ganso and Neymar a chance.

In the Meishi Brazil team, Neymar put on the yellow robe of No. 11, and Ganso wore No. 10.

These two numbers are enough to explain everything.

...

"We are not optimistic about Ganso." Aston Villa's head of scouting in South America, Felix, has a relatively clear attitude.

"The reason?" Fang Jue asked.

"He is too slow," Felix said. "Ganso's technique and awareness are excellent, but he is too slow. We doubt whether he can adapt to the fast pace of European football."

"We focused on Ganso's previous game video, especially the game during the Copa America in the summer." Another scout Baldi Ali said.

He cited as an example the Brazil team's first game in the Copa America in the summer, which was tied by their opponents, and the subsequent games of the Brazilian national team.

In the past year, Ganso was initialed by some well-known media to giant teams nearly a hundred times, and his worth has also been fired from more than 10 million to 50 million.

Nicknames such as New Kaka, New Zidane, and a once-in-30-year genius are constantly being added to him.

In Brazil's front four in the America's Cup, all three had staged gorgeous performances. Pato was terrifyingly destructive, and Neymar was more independent and liked to play tricks, but he still kicked out at certain moments. Superstar talent; Robinho is also more active.

Only Ganso, the proud man wearing Brazil's No. 10 jersey, can be seen to be working hard, but his performance is quite mediocre.

"Ganso's problem is he's too 'slow,'" Felix said. "Ganso is slow, slow, slow."

...

Fang Jue nodded in approval, which is why he is not very optimistic about the new Santos star and the new No. 10 of the Brazilian national team.

It's okay to be slower, after all, in today's football, there are very few modern attacking midfielders who can run as fast as Kaka and play the ball as quickly as Sneijder.

Most of the classic attacking midfielders run the team by controlling the rhythm.

But the problem is that if Aston Villa introduces Ganso, Ganso's "slowness" will be in stark contrast to the "fastness" of Bell, Mane, De Bruyne and other players.

Fang Jue's Aston Villa is notoriously fast-paced, and the players can find each other with the same rhythm.

Gan Suo is almost redundant in such a team.

Fang Jue can be sure that such a player, no matter how good his skills and awareness are, is useless, because he cannot keep up with the fast pace of the team.

After talking about Ganso, finally talk about Neymar.

Both Felix and Baldi Ali have mixed praise and criticism for Neymar.

Both the chief and deputy heads of scouts recognized Neymar's football talent.

However, the two also have certain doubts about Neymar's ability to adapt to European football. This kind of doubt is different from Gansel's being questioned because of his slow pace.

Felix thinks that Neymar is too egotistical, and such players usually have problems with discipline.

Baldi Ali said that the risk of signing Neymar is very high. His reason is, "There are many Brazilians with good skills and good footwork. However, to be able to truly succeed in Europe and grow into a top star requires more than just technology." and awareness, but more effort and discipline.”

He also compared Neymar with Denilson, who was expected to be high at the beginning.

However, Baldi Ali also said that the current Neymar reminds him of Ronaldo when he first arrived at Manchester United. At that time, Ronaldo was also very egotistical. However, Ronaldo succeeded under the training of Ferguson.

"If we sign Neymar, he will be fortunate enough to grow under the guidance of your boss, and his chances of success will multiply. This is also his luck." Baldiari said.

Well, the leader of the scouting team, Felix, took a look at his assistant...

...

Aston Villa's South American scout group is most optimistic about Neymar, but they also have a lot of doubts about signing Neymar.

Everyone has great doubts about whether this Brazilian teenager who loves to play with his feet can fulfill his talent.

Under such circumstances, Fang Jue gave his comment:

Neymar is very good. If this guy develops well, he will be another Bale, who will impact the status of Messi and Ronaldo.

Both the scouting team and other high-level club officials were shocked by Fang Jue's judgment.

It's not that they don't believe Fang Jue's vision, but that this judgment can't help but shock them.

In the end, Fang Jue decided directly, and the team tried to contact Brazil to see the possibility of introducing Neymar.

Fang Jue's confidence and confidence in the team's introduction of Neymar can only be said to be relatively average, not as confident as before.

This is because as far as he knows, Barcelona has been tracking Neymar, and must have had contact with Brazil, and may even have reached some agreements.

There is another reason.

Aston Villa has already grasped the news that only part of Neymar's ownership belongs to the Santos club, and the other part belongs to the brokerage company behind Neymar.

This is the most troublesome situation when European teams introduce South American players.

This is related to the very special ownership of players in Brazilian football.

The vast majority of Brazilian players will be purchased by agents/companies at a very young age.

In order to lock in profits as soon as possible, the club is generally willing to do such a business.

To some extent, this type of transaction is like "gambling stones".

In other words, if Aston Villa wants to introduce Neymar, in addition to negotiating with the Santos club, the most important thing is to negotiate with the brokerage company behind Neymar.

And according to the usual practice, when a European team introduces such a player with complicated ownership, the final transfer fee paid to the player's club only accounts for a part of the transaction, and the biggest part is the fee paid to the brokerage company.

Of course, everything has to be discussed, and only after the discussion will we know what's going on.

...

December 17, 2011.

morning.

All Aston Villa players and coaching staff were invited to arrive at the top floor of the hotel where they stayed. The team, some executives of the hotel and hotel staff took a group photo.

The hotel that Aston Villa stayed during the Club World Cup was the Royal Garden Hotel in Yokohama, located in the Yokohama Landmark Tower.

The hotel is 295.8 meters high, and it is the second tallest building in Japan as seen from the top of Mt. Fuji, one of the landmark buildings in Japan.

The hotel was built in 1993 and has a total of 70 floors. It has one of the fastest elevators in the world. It only takes 43 seconds from the 0th floor to the 70th floor.

This hotel is also the hotel often chosen by the Champions League champions participating in the Club World Cup, and it is also a cooperative hotel officially recommended by FIFA.

Tomorrow is the final of the Club World Cup. After this game, Aston Villa will leave Tokyo and return to Birmingham.

Therefore, Fang Jue gave the team half a day off, and then the Aston Villa team wandered around the hotel and took pictures.

Enthusiastic Japanese fans waited wearing Aston Villa jerseys with the names of Bell, Suarez, Modric, Clement, Ronaldo and others, calling the names of their favorite players.

Bell, Modric and others left many signatures for Japanese fans.

Later, there were too many fans, and they could only apologize to the fans and declined the request to continue signing.

At this time, Fang Jue and the club executives stayed in the conference room on the 69th floor of the hotel for a meeting.

The objects of the talks included representatives of Yokohama Tire and Nissin, which are already cooperating with Aston Villa, as well as representatives of several companies that are still negotiating cooperation with Aston Villa.

In addition, an official representative of the Japanese Football Association participated in it. Of course, this is a tool person who just attended and participated on behalf of the official. In fact, what he said has no weight, and no one will really pay attention to it.

This meeting was proposed by the Japanese side.

Prior to this, Aston Villa took advantage of the opportunity of the Club World Cup to negotiate with several Japanese companies for endorsement cooperation. The negotiations did not go smoothly, and the two parties could not reach a consensus on the endorsement fee.

Under such circumstances, these Japanese companies put forward a constructive opinion after negotiating with the Japanese Football Association.

If Aston Villa is willing to sign a Japanese international, the endorsement fee is easy to say.

...

The Japanese players who can be launched by these Japanese companies and the Football Association are naturally carefully selected.

Moreover, there are different corporate recommendations behind each player.

For example, Konami, a famous Japanese beverage brand, and Yanmar, Japan's leading engine manufacturer, jointly recommended Shinji Kagawa, a young Japanese international who is currently playing for Dortmund.

Kolammy is one of the most famous beverage brands in Japan. Founded in 1899, they have completely become one of the most famous beverages in the world with their tomato juice drinks. Now they are in the leading position in the Japanese beverage industry, and the queer in the Chinese market is A partnership between Kolammy and Coca-Cola.

Yanmar is not only the flagship of Japan, but also famous in the world. It occupies more than 60% market share in the field of sailing engines in the world. Globally, more than half of the small diesel engines used in construction machinery come from Yanmar. After achieving perfection in the power field, they also dabbled in football.

The Osaka Sakura Club is a club created by Yanmar.

Yokohama Tire, which has already cooperated with Aston Villa, recommended the right back Hiroki Sakai of Kashiwa Helios.

Nissin recommended Keisuke Tian, ​​a Japanese national player currently playing for CSKA Moscow.

Japanese companies hope that a Japanese international will join the European championship team, and then hope to expand their influence in the world through Aston Villa and the Japanese international.

Aston Villa, on the other hand, not only received sky-high commercial contracts, but also expanded its influence in Japan.

In theory, this is a win-win.

What Fang Jue needs to consider is that one of the players recommended by the opponent can help Aston Villa.

He hopes to achieve a win-win situation of competition and commercial value.

Speaking of this, Fang Jue is about to complain about his old friend Wenger. The professor also wants to develop the Asian market. He has signed many Japanese and Korean players before.

In the 2001 season, Wenger first bought the Japanese player Junichi Inamoto. In that star-studded Arsenal team, Junichi Inamoto did not get a chance to play.

Since you can't get the game, you can only be rented out.

Subsequently, Junichi Inamoto was rented to Fulham by Arsenal, performed well, and then resold to West Bromwich Albion, Cardiff City, Galatasere, Frankfurt and other teams.

Generally speaking, it's okay. Junichi Inamoto, who left Arsenal, still made a breakthrough in Europe.

Then……

Just this year, Arsenal bought South Korea's "National Treasure" Park Joo-young, who is known as South Korea's number one star and has grown into a "core player" in Monaco.

Although the Monaco team is extremely beautiful, he has been in Arsenal for more than half a year so far and has not won even a minute of playing time.

Arsenal also bought another Asian player at the same time, Ryo Miyaichi, who is known as a Japanese genius boy. In order to obtain the labor qualification of British players, the team loaned Ryo Miyaichi out.

In the case of Park Joo-yong and Miyaichi Ryo, especially the latter, it is obvious at first glance that it is difficult to gain a foothold in Arsenal. Therefore, Japanese companies are also very 'stingy'. Arsenal did not rely on these signings from Japanese companies. Too many commercial gains to be made there.

In view of this, Fang Jue thought very clearly that if he could sign a good Japanese player, he would at least be able to play a substitute role and help the team.

In this case, the Japanese paid sponsorship fees readily.

...

Fang Jue sometimes laments that the practices of these Japanese companies are really worth pondering:

They are willing to share the player transfer fee, share the player's salary expenses, and at the same time, they will come up with a lot of commercial sponsorship fees that satisfy Aston Villa.

Of course, this kind of sponsorship cooperation belongs to the category of normal cooperation.

However, after all, they paid a lot more endorsement fees under normal circumstances.

The purpose is to help Japanese players go out, get more development opportunities and room for growth, and then promote the development of Japanese football.

Of course, among them, they can also increase the influence of corporate brands in the world with the influence of these Japanese internationals.

However, this behavior itself is already worth pondering.

In the end, Fang Jue chose to agree to sign Dortmund's Japanese international Shinji Kagawa.

Not only because Shinji Kagawa's fame and influence is the biggest among the three places.

It is also because the players have already played in Dortmund and have performed relatively well, so they are more adapted to the rhythm of European football.

The most important thing is that Konami and Yanmar, the recommended companies behind Shinji Kagawa, and two Japanese brands have the highest bids.

Aston Villa has done some calculations here. Based on the total endorsement fee for the three-year contract, Aston Villa has already been able to get almost 10 million pounds more from these brands.

Of course, this also shows that Shinji Kagawa is currently the most promising player in Japan, and behind the player, there are also the most Japanese companies supporting him.

...

Aston Villa and Japan have reached a consensus. Aston Villa Club seeks to sign Dortmund's Japanese international Shinji Kagawa. Many Japanese companies are willing to jointly bear half of the transfer fee required to introduce Shinji Kagawa.

At the same time, these companies jointly funded and assumed part of Shinji Kagawa's salary (up to 45%).

Now you can sign the preliminary contract first. Once Aston Villa officially signs Shinji Kagawa, including brands such as Konami, Yanmar, and Nippon Telecom, they will fulfill the contract and formally sign a commercial sponsorship agreement with Aston Villa to complete all aspects. Payment of endorsement and sponsorship funds.

In addition, even brands such as Yokohama Tire and Nissin Cup Noodles, whose recommended players were not adopted, also said that they would consider increasing the follow-up sponsorship fee for Aston Villa.

They have only one request, Aston Villa coach Fang Jue should give the players as much playing time as possible.

Fang Jue refused to accept the opponent's proposal to limit the minimum number of games and playing time agreed in the contract.

However, Japan is also very interesting, they immediately thought of a trick:

If a player has played 20 games in a season (whether starting or substituting, the total playing time cannot be less than 500 minutes) or the cumulative playing time is less than 20 games, but the total time reaches 600 minutes, they are willing to pay an extra percent Ten to fifteen percent of the sponsorship fee.

This is also the reason why Fang Jue chose Shinji Kagawa. With his famous vision in the world, this player has the best talent and good strength. He can help the team and bring more benefits at the same time.

In this way, without Dortmund knowing anything about it, one of their players has been clearly arranged.

...

The hotel where the Santos team stayed.

The club specially opened a separate suite for Neymar. It stands to reason that this is not in accordance with the rules. However, this is a strong request from Neymar's father, and Santos can only accept it.

"Son, I have good news for you. There are people from Barcelona, ​​and they will watch tomorrow's final on the spot." The old Neymar smiled, "This time we must get them to agree to sign a part of the agreement first, and it is best to pay part of it in advance commission."

"There must be other good news." Neymar said that he has been in touch with Barcelona. If it was just this matter, his father would not be so excited.

"Smart!" Old Neymar gave his son a thumbs up, "Aston Villa contacted me, and he also wants to get you."

"This is a good thing!"

"With Villa coming to compete with Barcelona, ​​we can get more!" Old Neymar looked excited. He noticed the joy and satisfaction in his son's eyes when he heard that Aston Villa had taken a fancy to him.

"Haha, are you happy? Fang Jue from Villa has taken a fancy to my son, which shows that you are a real genius." Neymar old patted his son on the shoulder, "You will be better than Messi and Ronaldo !"

"Son, you have to play well in the match against Aston Villa tomorrow." The elder Neymar cheered up his son, "It's best to help Santos get rid of Aston Villa!"

"In this way, we will have more confidence to ask for a price." The old Neymar waved his arm, "A real super genius is a priceless treasure! Of course, we must show greater sincerity."

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