Chapter 835

Soon, in late May, the news that Spirited Away was also shifted to July 10th spread rapidly.

This made those fans who had been looking forward to the release of Spirited Away feel heartbroken again, and Zhao Qinyin complained all kinds of things under Weibo.

But after all, it was postponed for about a week after a short period of time, so the publicity in the early stage will not be wasted. If you postpone it for a few months, the publicity expenses during this period will basically be wasted, but a week. Overall Fortunately, those fans of Zhao Qinyin's elementary and middle school students are carnival in their hearts!

Many people have not had summer vacation on July 3rd, because of a series of problems such as final exams and make-up classes, it is difficult to go to the movies on July 3rd even if it is a weekend! At first, I complained about this schedule, but now it’s better, all the files are moved to July 10th, and there are no school teachers to take care of them during the holiday. In addition, the scores of slam dunks have gradually taken off in the past few weeks, and a large group of students have been attacked by fans. Propaganda into the pit.

To be honest, compared to the professional league drama of the basketball style, it is obvious that the high school basketball league in the hands of Slam Dunk is undoubtedly more attractive to students!

Nowadays, not only the Longguo animation market, but also the film market is surging.

The transfer of the two works of Book Jing and Spirited Away is a done deal, and the subordinates of the two companies have already started private contacts with the theaters. Since late May, the promotion of the four films has launched an offensive everywhere on the Internet.

On Douyin, Xinmanwang, Weibo, Qiandu and other major video sites, there are basically four movie promotion pages that pop up in turn.

Moreover, after Bookland and Spirited Away moved files, they also quickly released the fixed-file promotional trailer directly!

The book environment is not bad, it just adds some details to its previous trailer, and generally highlights a delicate and beautiful painting style. To be honest, it has a feeling of the ancient style of the Dragon Kingdom. Some landscape scenes are made like art films. Same.

However, it is the same as the fixed-file promotional videos of most movies. Some hot scenes can be properly exposed, but the main plot line is not mentioned. The fans finally feel that the pictures are gorgeous.

As for Spirited Away, the new trailer is no longer the 20-second preview of Chihiro sitting on the little white dragon. With the running of the heroine Chihiro, gods, witches, faceless men, grandpa of the octopus boiler, The briquettes appear one by one, and the last scene is the look back of Spirited Away's popular Wang Bailong.

It can be said that on the basis of inheriting the original work, the character image of the remake of Spirited Away is expressed through some technical means. Among other things, at least the characters are more handsome and beautiful.

Although it is still a 2D animation, the actual performance is much better than the original.

For this type of work, Zhao Qinyin's male fans are not bad, but the female fans who occupy the absolute majority of the number are instantly interested.

"Awesome, the animation made by spending so much money is different, every frame exudes the smell of Dragon Kingdom coins!"

"Otherwise, what do you think? Longguo's animation industry has a very high level of practitioners. Don't always watch American 3D movies. As long as you are willing to spend so much money, our 2D movies can also make you watch comfortably. !"

"However, Spirited Away seems to have a lot of overlap with the real elements of the book environment. They are all this kind of fantasy adventure story, but the trailer is too short, and the plot is completely unknown? Why is there a dragon? Why does the dragon take a bath, I don't know at all!"

"And a lot of pictures and lines in it are very meaningful, but I don't know what the plot is, but anyway, this July summer vacation, I am full of anticipation!"

"Gun Soul starring Miao Renbing and Luo starring Liu Xi are both actors I like very much, plus Teacher Zhao Qinyin's Spirited Away and Teacher Jiang Qi's book world. As a poor high school student, I I guess you have to be poor to watch a movie, and the price of a ticket here is 70."

"Not only that, if Spirited Away and other movies are good, I might watch them twice!"

"Anyway, I'm very confused. This should be the strongest summer schedule in recent years. In the past few years, this kind of movie with an investment of about 300 million yuan would have one or two movies released, but now there are four movies. I feel a feeling of Spring Festival stalls!"

"A little bit, but there will be more miscellaneous fish movies in the Spring Festival! And the investment of the first movie will be higher. They are all four or five big productions, but the few movies that want to compete for the box office champion of the Spring Festival are at least three With an investment of around 500 to 400 million, Gun Soul and Luo are behind!"

"It's about the same, and you still think the investment is low? After all, if the investment is higher, the probability of loss is too high. At least one billion or two billion box office can be paid back. Movies of that level can only be made by luck, isn't it? If your producer wants to release it with such a high box office, you can have it!"

"Indeed, the top two films in Dragon Country's box office list are "Tiger Walk" and "A Wonderful Week!" "One investment amounted to 63 million and the other 97 million, with a box office of 7.7 billion and a box office of 6.5 billion respectively. Both works were produced by small and medium-sized companies. There was no publicity when they were released, but It just caught up with a schedule with no rivals and fan spontaneous promotion, and then it became popular for no reason. You really made these companies spend a billion dollars to make a movie. Many companies also have this ability, but it is basically giving away, absolutely Thanks to its grandma, it can’t even recognize it! One billion investment, at least three billion box office returns, and more than 60 million movie viewers. If a movie wants to have that kind of box office and popularity, it’s not enough to hire some celebrities to attract popularity Yes, the right time, the right place, and the right people must have it!"

"In this way, I'm worried that these four movies will lose money!"

"It's hard to say. If the quality of the works is good, then it's not a big problem for everyone to protect their capital. As long as your works are good-looking, it's not a big problem for many movie fans to spend two days watching four movies in a row! But if one or two of the four movies are of average quality, then I’m afraid it’s just a foil, just like you don’t want to eat oranges after eating marshmallows. Even if the oranges are very sweet, you will still feel sour when you eat them at this time! This is all relative, four movies Who is obviously not as good as the other movies, these movie fans may not be interested in continuing to watch these after watching other good-looking works!"

"Would it be possible that one of the four films is particularly exaggerated in quality, and then the other three are directly killed!"

"It's not clear, but it might be! In the two months since Tiger Walk was released, five works with an investment of over 200 million yuan were released in Longguo, and then four films were crushed like toy cars. The audience would rather go Movie theaters go to the tigers three times and four times, and they don’t go to those movies, and these movies directly lose money! So everything is possible! It’s just that the possibility is relatively low!”

On the Internet, Zhao Qinyin's fans directly discussed the competition between Spirited Away and other movies in various places!

A small number of people are still looking forward to the explosion of Spirited Away, which will directly crush the summer movies, but rational fans still think that it is enough to keep their capital!

Spirited Away has an investment of 450 million, and based on the fact that Dragon Kingdom's normal producer's remuneration is 35% of the box office, Spirited Away wants to earn about 1.3 billion in total box office by relying on box office returns! Of course, if Longguo's domestic box office can return its capital investment, it means that the work has already made a lot of profits. After all, there will be income from overseas box office, peripherals, Internet broadcasting, TV broadcasting and other multi-channel income.

Of course, apart from Spirited Away, the other three films are inland, and will be released in Japan and some overseas countries. However, the overseas box office of the Longguo film is basically not high due to cultural factors, and the main income is still in China!

In the case of Spirited Away, Chu Yu naturally thought about releasing it globally, but the problem is that his own strength is not enough. Although his funds are not a problem, the development time of gt animation company is too short, and many connections cannot be established. It will take more than half a year for the work to be released in July. If everyone is so slow, how can they have time to discuss cooperation with so many foreign film industry organizations all day long? Unlike Tianxing, Chuyu has a complete channel to handle these things manually!

Therefore, Chu Yu's basic temporary idea is that Dragon Kingdom will be released first, and when Spirited Away hits the box office, he will not find others himself, but some overseas distributors will come to him!

But for now, not to mention Spirited Away is a big hit, Zhao Qinyin's fans are basically very nervous that this work will return to the main line at the box office of 1.3 billion!

This box office is actually not too outrageous. There are about ten movies in Longguo a year that are enough to achieve this result, but the problem is that Spirited Away has to achieve this box office result under the competition of three powerful enemies.

In addition, gt animation company produced and released an animation film for the first time, and the company's manpower relationship was insufficient. In the industry, it directly cooperated with Tianxing, a leading animation company

If someone else is the screenwriter, fans may have started to sing bad words now, but Spirited Away is Zhao Qinyin's words.

The previous works were also disliked by many people in the industry, but she has proved herself with her strength, so don't worry about it this time!

Inexplicably, many fans have built up their confidence in Zhao Qinyin. Even in the animation industry, those critics of anime films with vicious tongues are very vague when they talk about this topic!

A few years ago, I was slapped in the face by Shui Xin, and now I am slapped in the face by Zhao Qinyin. Everyone has learned to be good. Anyway, I will not express my opinion. No matter how evil you Zhao Qinyin is, don't even think about slapping me in the face!

Therefore, the style of commentators in the animation industry is like this!

"As for Spirited Away's performance after its release, I think it may have a box office of 1 billion, but it will be below 1.2 billion in the end! As for the book world, I think it may be even lower, although they claim to be breaking Dragon Kingdom movies The box office record is used to make the book world, but the schedule is not good, the four films are competing together. Maybe the four companies can protect their capital together!"

"Which one do you think is better, Spirited Away or Book Realm? I'm more optimistic about Spirited Away. After all, the competition between Tianxing and GT Animation Company is at a disadvantage!"

"Maybe Spirited Away is the work that breaks the record of Dragon Kingdom animation film? Hahaha."

"Although Spirited Away invested the most in the four films, Gun Soul is undoubtedly the strongest among the four films. Naturally, animated films lack the popularity of first-line stars. I think Spirited Away's final box office will only be around 700 to 800 million. "

Basically, these shows invite people to talk nonsense on them, but it is obvious that Jiang Qide's fans and Zhao Qinyin's fans like to watch these things. During this period of time, these shows quite like this rhythm to increase the ratings.

On the Japanese island, Chu Yu and Su Yu, who had been working intensively for a whole week, finally had a little leisure time at work.

Taking advantage of Zhao Qinyin's publicity speeches in other cities, he took Chu Yu into the two-person world.

Chu Yu, who had been prepared for a long time, naturally prepared several sets of cosplay costumes in the car, teachers, maids, etc. Finally, the two of them were not disturbed by light bulbs at home.

"Let me tell you, do you think Xiaoyin has been acting weird these days!"

Su Yi lay beside Chu Yu, his body covered by the quilt, his face flushed.

"No!" Chu Yu was taking a deep breath, recovering his strength, and kept touching under the quilt.

"Don't make trouble, I'm talking about business! I always feel that Xiaoyin seems to have sensed that something is wrong with us!" Su Yu grabbed Chu Yu's hand to prevent him from touching it.

"You think too much! This is a typical sign of a guilty conscience!" Chu Yu said with a calm expression.

She is more than just aware of it, she has already confirmed it, just.

Indeed, just like what Zhao Qinyin said, at least the relationship between the three of them is normal if they don't tell Su Bao, but if they all confess, Chu Yu doesn't care, he can't control the actions of Su Bao and Zhao Qinyin!

"Really?" Su Huan rolled his eyes, his expression became confused, but he immediately reacted!

"No, when did I become a thief? I just think our relationship will be better if we don't hide it from Xiaoyin, at least she won't be too embarrassed!" Su He said quickly.

Chu Yu didn't reply!

"I said Chu Yu, what do you think of Xiaoyin? Are you really going to get along so awkwardly?" Su Yu looked at Chu Yu.

"Then what should I do? Pull her into the thief boat too? Then you, her and me." Chu Yu said speechlessly.

"." Su Yan's expression immediately collapsed upon hearing this.

Although she has a very good relationship with Zhao Qinyin, she has no reason to accuse Chu Yu of being fickle, and even really thinks that Chu Yu accepts Zhao Qinyin is pretty good, but these are all imagined from the standpoint of Zhao Qinyin, a friend She thought about it above, but thinking about it from her own standpoint, she really only hoped that Chu Yu's fascination was limited to herself!

However, Chu Yu is obviously interested in Zhao Qinyin, so she can accept it as far as Zhao Qinyin is at the most. Will it be too embarrassing!

"Mainly. She won't give up. Then, I'm not optimistic about how long you can hold on to Xiaoyin's pursuit!" Su Yu sighed. The relationship between the three is really complicated!

"Is that why you don't believe me?" Chu Yu looked at Su Bao.

"That's right, I don't bother to talk about you for how much you care about Xiaoyin. The first thing I see when I wake up every morning is to look at her legs, and I stare at Xiaoyin in a daze from time to time during breakfast. Neither of us bother to talk about you." , The whole person is a womanizer. I really don’t think that as long as we continue in our current state, you can stabilize yourself!” Su Yu began to complain mercilessly!

"You hit my self-confidence like this, what will you do if things develop to the worst?" Chu Yu laughed back angrily!

"What else can I do? It's up to you!"

Su Zhi got up straight away, the quilt slipped off his body, and his expression was very irritable!

Then, Chu Yu's eyes straightened all of a sudden!

"What are you looking at? I'm asleep!" Su Bao blushed, and quickly pulled up the quilt to block it!

"I think I'm in good spirits now, and I can sleep later!"

"Wait a minute? What do you mean? I said, we are still discussing Xiaoyin's matter, why did your mind slip in the middle!"

"Her matter is not the most important thing now, let's talk about it later!" After speaking, Chu Yu lifted her quilt and covered the two of them.

In the middle of the night, the temperature in the room got a little hotter! After all, aerobic exercise is an exothermic process!

Waking up early in the morning, Su He was sore all over, holding Chu Yu's arms and laying on the bed. Chu Yu saw that there was not much time left, so after running the water, he carried her into the bathtub and threw her into the bathtub, forcing her to get up.

After grooming and dressing up, the two drove to the company!

At 50 o'clock in the morning, Zhao Qinyin rushed back from participating in other activities and sat in Chuyu's office.

Wearing a black dress, her body is frail, her black hair is loose, and her pupils are like crystals. Looking at the tired faces of Chu Yu and Su Yu, an undetectable strange color flashed in her eyes!

"coming?"

"Why did you come back so early?" Chu Yu sneered.

"Xiaoyin, it's too early for you!"

"It doesn't matter, after all, Spirited Away has been released for more than a month, and there is no time for us to rest!"

"It's you guys, look at your faint dark circles, you didn't sleep well last night! If I'm lazy, I might make you work too hard, so I'm uneasy!" Zhao Qinyin said with a smile.

When Chu Yu heard this, a trace of cold sweat dripped down his back, which had a deep meaning!

Moreover, Chu Yu knew that she was not dissatisfied with Su Yu. Both Zhao Qinyin and Su Ji had a clear positioning of themselves. They might be disappointed with each other's relationship with Chu Yu, but they would never be jealous and resent their good girlfriends. , Zhao Qinyin's dissatisfaction was aimed at Chu Yu!

As soon as he had a chance with Su Yu, he would do that, but he treated her lukewarm and respectful as a guest. Zhao Qinyin stared at Chu Yu with clear eyes, which immediately doubled his pressure!

"Is there any? Dark circles?" Su Yu immediately pulled up the small mirror nervously to look at it!

"By the way, brother Huang couldn't contact you last night, let me show you this report!" After Zhao Qinyin finished speaking, she took out a report from her bag.

Chu Yu quickly took it, and a few minutes later, Chu Yu put down the report.

It mainly reports some problems encountered by Spirited Away when it was screened in the mainland.

Among them, the biggest problem is not money, but relationships and contacts.

Even if Chu Yu has already given it to Huang Ming, so that he doesn't have to worry about the cost, he must let Spirited Away go for the best environment for its release!

But after these few days, the four companies have been looking for theater distributors in various ways, and the most critical issue in the final release of the works, the scheduling of the four films has a basic result.

Gun Soul is 24%, Book Realm is 20%, Falling is 18%, and Spirited Away is 14%!

There is still more than a month left for the release, but this is the result of the negotiations!

It is obviously the largest investment among the four films, and even because Zhao Qinyin has its own traffic, it is the most popular film, but in the end there are only so few films.

Chu Yu put down the report in his hand and let out a long breath!

No way, Huang Ming can't be blamed for this, the animation company far away in the island of Japan really has too little influence on the inland theaters!

Zhao Qinyin is indeed very popular, but since she has never made an animated film, it is true that others have concerns about her!

Even if Chu Yu is willing to spend money, it still operates at a certain speed, and as long as it does not exceed this speed, it will be difficult for you to compete with indigenous companies!

The first day's film schedule directly determines the first day's box office, and the first day's box office determines the audience's confidence in the work. A high box office is not necessarily a good movie, but a movie with a low box office must be boring!

This conclusion is deeply rooted in the hearts of the people, and it is valid after the release of the work or during the release. The novice movie audience basically watches high-grossing movies!

So the film market is a fast, fast pace, with a good start, the follow-up will be the same no matter what!

This situation is probably also the result of the concerted efforts of the other three film producers. After all, the production company behind Spirited Away has a weak network of connections among the four films!

And Chu Yu also understood that Huang Ming also tried his best. After all, he took a team to the inland area to deal with this matter, and it probably took a lot of effort to get 14% of the films!

But seeing the 24% of Gun Soul, which is a percentage point higher than Spirited Away, Chu Yu felt dazzling!

Although the film schedule is not fixed, the film schedule will definitely increase the next day after the premiere of works that perform well, otherwise the theater owner will definitely not do it. As long as Spirited Away has a good reputation after its release, the film schedule will be raised immediately, but it cannot Just watch the market!

Although Chu Yu thinks that the other three movies are Muggles strategically, the possibility of a work that can compete with Spirited Away is relatively low, but tactically, if Chu Yu wants to make Spirited Away a dragon It is a milestone in the history of Chinese animation films, and it must not be taken lightly!

"How is it? Any ideas?" Zhao Qinyin asked.

"Thoughts?" Chu Yu was silent for a while.

Now that the film schedule is basically confirmed, Huang Ming also said in the report that it is difficult to change, so we can only think about it from other aspects.

"I think we should invest more in publicity! It doesn't need much." Chu Yu said.

"Additional investment?" Zhao Qinyin is a finance student, and her heart thumped when she heard this!

Su Yi also raised his head to look at Chu Yu.

450 million has been invested, and you want to add more? I'm really not afraid of losing money!

"How much more?" Seeing Chu Yu's eyes, Zhao Qinyin had a bad feeling.

"About 100 million." After Chu Yu finished speaking, the two girls became short of breath.

This is called a little, you should be a dollar!

"What are you using it for? Spirited Away's publicity expenses are enough. Pursuing the ultimate, you may spend twice as much money, but you can only get a 10% increase in effect. It's meaningless!" Zhao Qinyin hurriedly Said.

"Um, of course, I know that, I mean this money will be used as a subsidy!" Chu Yu coughed and said.

That's right, this is the routine that big movies in the parallel world like to use when they are released, ticket compensation!

In the parallel world, there was a time when the app bought movie tickets, nine yuan, or even five yuan to watch movies!

Cinema owners will definitely not make less money, and the money saved by consumers will naturally be paid by the distributors and producers!

This is the same as the Parallel World Meituan’s initial subsidy, burning tens of billions a year, raising the unit price after all competitors are dead, and gradually recovering the platform fee! Consumers are only sensitive to price. For movies of the same quality, if there are thirty-nine ninety-nine, few people will choose to watch fifty-nine dollars! What's more, if it is Spirited Away whose quality is far superior to the other three works, there will be discounts on ticket prices

In the early stage, the attendance rate on the first day and the box office on the first day will be increased, and in the later stage, theaters will adjust their film schedules when they see this!

As long as the performance of the work is good, the ticket supplement from the producer is worth it!

And Spirited Away. Chu Yu didn't doubt its potential at all. Even if the mainland only gave it five to six percent of the filming, Chu Yu also felt that it could rely on the attendance rate to explode, and the work would not lose money! But his purpose of making this work is definitely not to get back the money

A ticket subsidy of 100 million yuan, even if a ticket subsidy is 10 yuan, it is still 10 million movie tickets. After all, the most important thing for a movie is the first two weeks of its release. side readjustment

Just like those movies in the parallel world with a single-day box office of 500 to 600 million, for these movies, there is no schedule, and fans can't find a seat to watch the movie, so where is the box office? It is also difficult to calculate the loss!

It’s better to spend some money on your own in the early stage. As long as the snowball is rolled up in the early stage, the money invested in the front may be a day’s box office revenue later!

Of course, for Zhao Qinyin and Su Yu now, this is hard to understand!

With this amount of money invested, Spirited Away will earn at least 1.6 billion at the box office to pay back.

With four blockbuster movies fighting each other, the box office was 1.6 billion.

Outrageous!

Zhao Qinyin and Su Bao immediately analyzed the pros and cons with Chu Yu!

But Chu Yu has one good thing, that is, the top iron. Of course, if the investment fails and he will lose his fortune, he will definitely not do it, but now, he is sure that this investment is nothing. So basically he did not listen to the persuasion!

Two hours later, the two women walked out of Chu Yu's office, there was no way to persuade them!

There is such a thing as ticket compensation, which is also available in the Longguo film industry, but it may only be 10 to 20 million. For limited-time and limited activities, Chu Yu's 100 million is really not money!

The two stood in the company corridor and looked at each other.

"However... it seems that Chu Yu has never made a mistake after making such a move that we thought was ridiculous beforehand!" Zhao Qinyin said.

"That's true, but 100 million votes to pay! He's crazy! If Chihiro and Chihiro lose in the four movie fights, Chu Yu might lose hundreds of millions of dollars." Su He sighed.

"Investment is risky, and Chu Yu is willing to take the risk, probably because he sees the huge benefits in it." Zhao Qinyin pondered.

"Anyway, I can't persuade you, so don't worry about it. It's his business how he likes to spend Chu Yu's money!"

"That's right, what am I worried about!" Su Zhi's expression recovered after hearing this.

"It's a pity that he is a stingy guy. He didn't ask him to buy expensive things. He didn't even give him a ring or anything during the holidays. Just pretend to be a lie to me. He will only give them shameful cosplay clothes." Su He muttered in a low voice.

When you think about it this way, your mental balance is instant!

"What are you talking about?" Zhao Qinyin looked at her suspiciously!

"Nothing? Let's go, we're going to make a plan again." With a nervous expression on his face, Su Bao hurriedly called Zhao Qinyin to work!

Suddenly the habit of talking to myself has to be changed!