2079 Chapter 2079

The college's public relations are the most sensitive. The reason is that not everyone is professional and objective enough. This is why people always say "Nomination depends on strength, and winning depends on luck".

The nomination stage is a big wave, and everyone must show enough strength. The early publicity campaign is similar, and the information that each judge can accept is limited, and the influence of favor votes is shared among this small Hollywood circle where everyone knows each other. After that, it was infinitely weakened. Therefore, only strong fighters can be shortlisted. Of course, there will always be dark horses in the nomination stage, which is also one of the abilities of the academy's public relations, which also adds some fun to the nomination list.

——The most amazing part of the academy's public relations is being able to bring less powerful works into the nomination list. This is also the embodiment of the absolute strength of the Weinstein Brothers in Hollywood for more than ten years. However, this is a minority after all. The reason why the dark horse is called "dark horse" is because the number is too small.

However, when entering the award voting stage, there were only five candidates for each award, so favor votes quickly began to gather. This is the stage where the academy's public relations can make a big difference. The technique is very simple, nothing more than building relationships and getting close, but how to grasp this scale is a profound knowledge—this is why there is a professional position of "public relations" in society.

Gradually, the discussion in the circle began to become lively-is Gwyneth's performance really comparable to that of Charlize?

People did not notice a subtle change: At the beginning, people thought that Gwyneth could not be compared with Charlize at all. Can't be called excellent. But now? Now people are seriously discussing the "possibility" of this matter. Although it is only a possibility, and perhaps most people's answer is no, this slight change means that the power balance on both sides of the balance Tilting has already begun.

At the end of this lively year, the Weinstein brothers officially entered the stage of history, gradually blooming their own light-in fact, no one should forget that it was the brothers who brought "Pulp Fiction" to "Forrest Gump" "The True Story" and completely changed the historical status of independent films.

Meanwhile, DreamWorks is finally starting to shine, with the second round of re-releases of "Saving Private Ryan" attracting a lot of attention, alongside "The Thin Red Line," "Life Is Beautiful (La. Vita. E. Bella) Together, they built this year's "World War II Movie" year, which sparked countless discussions.

On the other hand, Paramount, belatedly, didn't think of promoting "The Truman Show" until more than halfway through January 1999. This movie is the only outstanding masterpiece that can be compared with "Saving Private Ryan" in the past year, and Hugo even gave an amazing performance in the movie. Many people think that, Hugo's performance is definitely worthy of the second Oscar statuette award!

The first awards season kicked off chaotically and hecticly, with everything looking out of order, as if everything was the same as before, but as if everything had changed. Amidst all this noise, the fifty-sixth Golden Globe Awards is about to kick off, which also marks that 1998 has officially become history.

In the year of 1998, which just ended, although there was no "Independence Day" or "Titanic", the entire market showed a decline, but from the perspective of the film market, the overall The box office has increased by nine percentage points compared with the previous year. Considering that the "Titanic" movie contributed 600 million box office, and it can still achieve such a good result in 1998, we can see some clues: The entire North American film market is on the rise.

This is undoubtedly the best news for the opening of the blockbuster era.

However, the work that finally won the year-end box office champion is very intriguing. With a box office figure of 328 million U.S. dollars, "The Truman Show" became the only work this year with a box office breakthrough of 300 million U.S. dollars. This is the second time in Hugo's career as an actor to win the year-end box office title in North America after "Independence Day". There is no doubt that he is the number one player in the world today.

The victory of "The Truman Show" is worth pondering, especially when the blockbuster era is about to bring a comedy movie with an investment of only 60 million US dollars to its peak. Eight years later, a comedy movie won the year-end box office championship again, which also poured a bucket of cold water on the overheated movie market due to computer special effects, which seemed to be a very contradictory result with the direction of the entire market.

Not to mention that "The Truman Show" itself is a work with far-reaching implications, and the black fairytale reality contained in it has affected every aspect of people's lives everywhere in the past few months. Even during the awards season, the appearance of the academy's public relations has made many people calm down and think about this reality: Is entertainment to death really inevitable? Will movie dreams really be eaten away by the greed of Wall Street?

All of this is the influence of "The Truman Show". As the year-end box office champion in North America in 1998, "The Truman Show" is bound to continue to play its role in the next few years. Before you know it, this work has become a classic in film history.

The runner-up of the North American annual box office is Steven Spielberg's war masterpiece "Saving Private Ryan". throne of fame. However, this result is too inferior compared with the championship, which is also a myth in the entire market:

There is no doubt that "Saving Private Ryan" is excellent, and it is even considered to be one of the best war movies in film history. Even if there is no "one", there will be countless supporters; ” With such a huge gap, and with an audience that’s already blowing out $200 million at the box office, why is that? Why didn't the box office of "Saving Private Ryan" exceed 300 million? Is it because of the heavy weight of war movies—"Schindler's List"'s final box office was only 205 million US dollars, or because "The Truman Show" is the audience's voice for Hollywood under the background of blockbuster movies? alarm bell?

This is a topic worthy of slow consideration by film practitioners.

Michael Bay's "Peerless Heist" took the third place with a box office of 200 million U.S. dollars. This work starring Bruce Willis and Ben Affleck has continued the strong status of visual effects blockbusters. Considering the investment cost of 140 million U.S. dollars, the North American box office of this work is far from meeting expectations. Still, Bruce and Ben are once again hitting career highs.

Especially Ben Affleck, last year "Good Will Hunting" lost to "As Good as It Gets" at the last minute, losing the Oscar statuette, which made Ben and Matt Damon very quiet for a while. However, the success of "Peerless Heavenly Tribulation" has made him reappear in the public eye again, and his future is limitless.

"The Truman Show", "Saving Private Ryan", and "Peerless Catastrophe", these three works became the only three works with a box office of 200 million in 1998, ranking among the top three at the year-end box office. This result is really interesting. It is worth chewing repeatedly.

After these three works, "I'm Crazy About Mary", "A Bug's Service Team", "The. Waterboy", "Doctor Dolittle", "Rush. "Clash" and "Godzilla" ranked third to tenth respectively.

Overall, a total of 18 works broke 100 million at the box office, but only three works broke 200 million at the box office. It can be seen that, unlike the previous two years, this year is the year when the entire market is developed and all works collectively explode.

Among the top ten works, five comedy films, "The Truman Show", "I'm Crazy About Mary", "The Tea Boy", "Doctor Dolittle" and "Rush Hour" occupy half of the country and are very eye-catching. Except for "Rush Hour", which can also be classified as an action movie, the other four works are completely authentic comedy movies, but they all rank among the top ten, and all the film companies can't help but look sideways for their outstanding performance.

Among them, "I'm Crazy About Mary" witnessed the peak of Cameron Diaz's career. Although Cameron and Hugo ended their enviable love life, her career was on the rise. After last year's "My Best Friend's Wedding", this time Cameron's "Mad About Mary" hit another peak. The score of 116 million US dollars not only ranked first, but also won her the It was well received, and it has occupied a place in North America as a new generation of "America's Sweetheart".

In addition, Adam Sandra also relied on the "tea boy" to become a high-profile comedian like Ben Stiller, and was even considered to be another box office superstar after Jim Carrey.

Behind these prosperous scenes, those who are interested can notice a small detail. Among the top ten works on the year-end box office list, "The Truman Show", "Saving Private Ryan" and "Tea Boy" are all three works. It is closely related to Endeavor Elite Brokerage Company. In addition, Cameron in "I'm Crazy About Mary" and more than half of the actors in "Clash of Heaven and Earth" are also from Endeavor Elite Brokerage Company. "Godzilla" director Roland - Emmerich is also owned by Endeavor Elite Agency.

This small detail does not mean anything to the audience, but it has an extremely important positive meaning to the Hollywood industry: because it means that Endeavor Elite Brokerage Company has a larger network and stronger operational capabilities, and they can bring benefits . This is very important for anyone.