House Dad’s Literary Life

813 WeChat, Inherited With Weibo (2/4)

Chapter 813 WeChat, which is in the same vein as Weibo (24)

When I came to California again, it was different from the hurried itinerary that I had to go to my husband's family last time. This time, Yang Yi's itinerary was much more relaxed. They flew over two days earlier. Yang Yi arranged to go to Berkeley first, and the US branch of Houlang Technology Co., Ltd. is here. As a big boss, he came to the United States, why should he come to visit the United States? Of course, he also wanted to meet the people he sent to the United States and entrusted with important tasks. Mao Peifu.

Mao Peifu has grown rapidly in recent years. She has shown the ability to be independent in China. After selling the domestic version of Facebook last year, she was sent to the United States by Yang Yi to set up the US branch of Houlang Technology Company and be responsible for the operation. The foreign version of Facebook (mentioned earlier)!

This is a very difficult task, and everything has to be started from scratch!

But Mao Peifu has done a good job. She is in charge of personnel work in China, which gives her a wealth of experience in personnel. The US branch was quickly established, and members were recruited locally in California, not only a large number of Chinese computer geniuses , as well as young college students of different skin colors, who are full of vigor and have a deep understanding of different ethnic groups and know how to cater to their needs.

In the operation of Facebook, she took a multi-pronged approach, widely publicized and launched many social interactions among American college students, young intellectuals and white-collar workers, and even used the "Ice Bucket Challenge" taught by Yang Yi to her. The publicity strategy, in just a few months, the social network has become popular all over the United States.

This is why after Yang Yi's video became popular before, many people reposted and commented on their Facebook! That's why in the previous "Sneak Tracking" program, there were pictures of hunters tracking down those people's social networks through Facebook. Of course, Germaine also used Facebook to send photos to fight back against hunters!

Yang Yi naturally gave a lot of awards to Mao Peifu's achievements, not only the equity reward promised before, but also the equity of the US branch, Yang Yi gave Mao Peifu a lot of it.

Of course, when Yang Yi met Mao Peifu this time, in addition to inspecting the US branch, there was another task to be assigned to her.

"Now is the era of mobile Internet. Smart phones have almost replaced the market share of feature phones. We need to seize the instant communication port of people's smart terminals before this market is fully formed." Yang Yi told Mao Peifu, " I mean the mobile version of SNS."

"Are we finally going to fight with SNS?" Mao Peifu asked, not surprised but delighted.

SNS is the button of the world, it has dominated the domestic instant messaging software market for many years! In the domestic Internet industry, it is also a giant crocodile-level existence.

Houlang Technology Company, which has only been established for less than three years, is still a very weak sheep in front of it, and even if the Sahara Online Mall is compared with SNS, the value of the Sahara Online Mall, which has not yet been listed, is difficult to compare with the SNS that has already been listed. Compared!

You know, SNS spent 800 million to buy the domestic version of Facebook last year, making it linked to SNS, but it was eventually robbed of the limelight by this year's popular micro-broadcast. SNS is equivalent to 800 million. But it doesn't hurt or itch for them.

Some time ago, SNS ambitiously wanted to annex Houlang as a whole, but Yang Yi was not impressed by the price they offered.

"That's right, we want to fight with SNS, but when I said just now that we are going to be a mobile version of SNS, I don't mean to copy the SNS model to make mobile software. We must have our own innovation and focus." Yang Yi said.

"If you copy SNS, you will be accused of plagiarism." Mao Peifu smiled, "I understand, so what should we do?"

Yang Yi talked to Mao Peifu: "Our software, the initial focus is on the voice chat function, which is similar to text chat. People can send voice messages to convey the information they want to express. Of course, if you want to You can also text..."

Yang Yi doesn't really remember how the software was designed in the early days. He just told Mao Peifu about the software functions in his memory, including those vivid emoji packs and emoji mall, and even drew its interface through drawings. Come out, it is convenient for Mao Peifu to arrange for someone to design.

"Your software mainly focuses on the communication in private circles. Compared with Weibo and SNS, it pays more attention to personal privacy, right?" After listening to Yang Yi talking about some functions and limitations of Moments, Mao Peifu suddenly realized It's not the same place.

"That's right, it focuses more on the communication of personal Moments, so it requires a mobile phone number for registration." Yang Yi said, "In addition, I hope this software can be launched as soon as possible, and, in order to cater for the upcoming New Year next year, we are in It will also add the function of red envelopes..."

Yang Yi has already thought about various aspects of publicity, not only the red envelope offensive of the Sahara Double Eleven shopping festival at the end of the year, the new red envelope concept for the Spring Festival, and the advertisement of the Spring Festival Gala. He also plans to let the people produced by Zhongxing, in the second season. Add a large number of advertisement placements of this software to the extreme challenge!

Mao Peifu took the record seriously, and she asked suspiciously: "You already have a comprehensive idea of ​​this software, why did you make it in the US branch? People in China also have this technology to make it!"

"We have to bypass the eyes and ears of SNS..." Yang Yi said.

Now, although Houlang Technology Company is not as good as SNS, SNS also dare not underestimate Houlang Technology Company, which owns micro-broadcasting. After the merger of Houlang failed, SNS’s monitoring of Houlang is increasing day by day. Bought by SNS.

But the classic trick of commercial espionage definitely exists. Maybe, their R&D department accidentally recruited technicians sent by SNS on purpose.

Yang Yi wants to fight with SNS, this plan must be carried out secretly. If SNS gets wind, they will deploy mobile instant messaging software early, and prepare for sniping in advance. Later, Lang's strength and experience in the instant messaging industry will be compared. It is difficult to grab too much market share under their watch.

So this project should be arranged to be executed abroad!

"I understand!" Mao Peifu nodded.

"When this project is made, go back to China and take charge of all its work!" Yang Yi also entrusted Mao Peifu with a heavy responsibility, "This is also what you are looking forward to, a head-to-head confrontation with SNS."

Mao Peifu's fighting spirit ignited, and she looked at Yang Yi excitedly: "Boss, what's the name of our project? Weiyu? WeChat? Or Weiyin?"

Mao Peifu just guessed according to the naming pattern of Weibo, and Yang Yi never expected that she would be right when she said it casually.

"Let's call it WeChat! It's in the same vein as Weibo." Yang Yi smiled, "The English name is Wechat, don't forget, we also have to occupy the overseas market."

After reading the chapter of the previous chapter, I found that everyone has forgotten the plot I mentioned earlier~ Mao Peifu has come to the United States to make a foreign version of Facebook~ But it is normal to forget, Xiaohan promises everyone, the business part is basically taken. .

Chapter 816/1312
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