Chapter 327: The Madness of the Limited Edition

"Ah~~" Early in the morning, Li Zitao sneezed more than a dozen times in a row, making him wonder if he had a cold.

The fiancée was even more mobilizing, and invited the medical team from the training camp to do a comprehensive examination for him. That posture almost frightened him.

"I just said I'm fine." Li Zitao tied the buttons after finishing the inspection.

"Honey, I'm just worried about your condition. Your troubles are far beyond other people's imagination."

Adelaide's words made Li Zitao feel numb in his back. Could it be that he went to Lima to fool around with Celia and was discovered.

Of course, it was impossible for him to admit it voluntarily.

Men must be straight.

After sending his fiancée to the car, Li Zitao drove the stylish BMW 231 and took Xiao Jin to the Pioneer Technology R&D Center.

BMW 309 will start tomorrow with its launch ceremony.

The stage being built is under preparation and is located in the central business district of Milwaukee near the lake.

Since December 11th to 25th, 1894, the concept of the Bicycle and Automobile Fair appeared at the Palais des Industries on the Champs-Elysées in Paris.

Whenever a new car is released, manufacturers will always hold a grand press conference to promote their new products.

The 309 series will become the BMW brand of Shendun Motors, the first popular car product.

Success and failure seem to be in one fell swoop.

Although the truth is not that serious, everyone wants to make the 'first time' perfect and become an unmatched memory.

So, even though they knew that Li Zitao seldom interfered in such 'little things,' they deliberately called and invited him to be the first unofficial 'test driver. '

When I saw this car, it was as beautiful as Li Zitao imagined.

The big red side body, the classic wing-style pedals, and the wheels are also painted red. Next to the kidney grille are two independent headlights erected like crab eyes.

The front cover and roof are solid and elegant black, and the edges of the front and rear windows are also black, and the overall streamline has been simply adjusted.

"It's more perfect than last time." Li Zitao's affirmation made everyone laugh.

At least in terms of appearance, they have already been approved by BOSS. With his ghostly appearance design concept, it is tantamount to giving them a shot in the arm.

"What's your price?" Li Zitao didn't know the price yet.

"990 dollars, actually our original price was 1100 dollars, but Offley expressed different opinions, more than 1000 dollars and 990 dollars,

The difference sounds like a thousand to ten thousand difference, we are convinced. "

Li Zitao looked at Offley in surprise, he can think of using people's subconscious illusions these days, what a talent!

"What is our profit?" That's where it matters.

"55 percent."

A profit of $500 sounds good. If ordinary people own such a business, they will probably shout proudly.

Maybe he will clenched his fist hard and waved it fiercely towards the sky a few times.

But compared to Li Zitao's handwriting of hundreds of millions, $500 is hardly arousing his mood swings.

Even if 100,000 vehicles can be sold, the profit generated is only 50 million.

"I have no sense of accomplishment!" Is this because his appetite has been cultivated, or is his heart too inflated?

"How is the sales of 231?" Compared with profits, what the automobile industry can bring him now is more spiritual satisfaction and vanity.

Therefore, compared with the ordinary 309 series, he pays more attention to the cool coupe.

"It's not bad. There are currently 61 people ordering." Noticing Li Zitao's dispirited look, Karen asked tentatively, "Is our price too high?"

BMW 231, each priced at US$20,000, not including special color and interior customization.

20,000 dollars is enough to open a small shop or a micro factory,

Or buy a farm, which is a sky-high price in anyone's eyes.

"No, maintain the original price, even if the final order is only 61, we will never change the price." Li Zitao replied firmly.

Self-depreciation is the most stupid way. He wants to make BMW's 2 series a new benchmark in the field of high-end cars.

"Cancel the external sale of 231 and tell all our potential customers that only 101 BMW 231 coupes will be released externally.

Print a unique logo for each car, from 1 to 101. Once the order is saturated, even if the other party offers ten times or a hundred times the sky-high price,

We will never produce more than one. Pioneer Technology starts to develop new products today. "

If no one buys it, then redefine its value, limited edition, permanent maintenance, membership system.

"Boss, we might not even be able to earn back the initial investment." Karen said a little excitedly.

A company that cannot generate profits, how can it exist for a long time, Karen is very worried that if this continues, BMW will enter a vicious circle and eventually be eliminated.

"Don't you just make changes to the exterior and interior?" Why are they always so straightforward, making him, the boss, seem more and more black-hearted.

"Give me a pen and paper." Seeing that Karen was still in a daze, Li Zitao had no choice but to ask for a pen and paper.

Fighter console, from the decoration of the gear lever, to the angle of the armrest, the opening method, to the various changes of the seat, and the differentiation of the material.

"Boss, how did you come up with the idea, oh, God, they can be so beautiful—" Karen and Offley wailed praises again.

"If you came back from the 21st century, you can do better." Li Zitao said to himself.

"Combine them with the form factor, pick the best solution, and I think someone will pay for it."

After finishing speaking, Li Zitao was about to leave, but then he thought of something and turned around; "By the way, if someone asks, just say that this is the result of the appearance research and development department."

He is the most benevolent, caring, kind and compassionate rich man in the United States. How can he be a black-hearted capitalist? This pot is dumped.

...

...

That night, at the receptions held in various cities, there were discussions about the BMW 231, a limited edition of 101 vehicles.

Some dismissively called it 'a hype trick,' and some said 'I'm going to call and order one soon. '

Some people are also discussing whether to pay for "rare".

But when the reception was over, with the same drunk female companion in his arms, after spending a wonderful night, he dialed the number of the SHIELD headquarters.

"Sir, it is a great honor for you to call Aegis Auto, but I regret to inform you that the sale of BMW 231 101 series has ended."

"What??" Confused with a question mark face, 'could it be the way I got up wrong? '

"At 17:22 yesterday afternoon, 101 231 coupes were completely exhausted. I deeply regret this." The sweet voice of the operator woke them up.

"... I can add money, 21,000 US dollars, maybe you can turn it into 102 cars?" Someone asked unwillingly.

"While it's rude to say that, a gentleman who offered $50,000 was rejected three minutes ago."

"...beep beep." The phone hung up.

As for whether the other person is yelling across the face, 'That's crazy,' that's not for the operator to consider.

Because in their hearts, they are also cursing these people and the company's top management, "all a bunch of unreasonable lunatics."