Chapter 712 Penguin Motors Departed Sadly
end of April.
The Penguin Group held a board of directors, and Boss Ma also participated in the board of directors.
On this board of directors, the main thing that Penguin Group discussed is the future development of Penguin Automobile Group in the field of new energy vehicles?
In the face of the rapidly changing situation of domestic new energy vehicles, everyone can see that Feiyue Group's Leap and Future has already taken the lead.
Even, Feiyue Future New Energy Vehicle has been praised by many netizens as "national car", "light of domestic car" and other honors.
What this means, everyone must know very well.
Feiyue · Future new energy vehicles, it will take a year or two at most to become the car that everyone loves in Xia. Even the people's favorite Mercedes-Benz, BMW and Audi are estimated to be unable to beat Feiyue · Future New Energy car.
Therefore, under such a future situation, the Penguin Group must make a decision to decide the life or death of the Penguin Automobile Group.
"Mr. Ma, in my opinion, our competitiveness in new energy vehicles is already at a disadvantage, and in terms of technology research and development, even if we invest more money, I am afraid it will be difficult to surpass graphene batteries. technology."
A board member said analytically.
"It can't be said that new energy vehicles are a development strategy that our group company has long established. Combining our advanced Internet technologies such as Penguin cloud computing and cloud intelligence, as well as the development of Penguin Internet of Things technology in the future, it is very important. A link, old Zhang, do you mean to just let it go?"
Another board member offered different ideas and suggestions.
Now.
There are two voices on the board.
One is the analysis by the first board member just now. Now the Penguin Motor Group has been suppressed and beaten by the Feiyue Group in all aspects, and it is very difficult to surpass it.
Therefore, this first voice probably means to give up the road of new energy vehicles, and the strategy in this field of development can only be abandoned.
Otherwise, investing more money in it will only make Penguin Group's report loss more serious, which will seriously affect the market value of Penguin Group's stock, which is not worthwhile.
After all, after the official launch of Feiyue Future's new energy vehicles, the stock of Penguin Automobile Group began to fall sharply, which also affected the decline of Penguin Group's stock.
Another voice is to insist on the development of new energy vehicles.
Because the development of new energy vehicles is closely related to some other technical projects of Penguin Group, and it is also related to the Internet of Things project of the Internet of Everything that Penguin Group will vigorously develop in the future. It can be said to be a very important part of it, so this kind of voice It means that you can't give up the Penguin car.
In the Internet era, Penguin Group can be said to be developing rapidly, and Boss Ma even once became the richest man in the country.
Today, Internet technology is very mature. With the development of 5G and breakthroughs in various technologies, people's demand for a convenient lifestyle in their busy work and daily life has become more and more intense. Among them, the birth of takeout and the Prosperity is a good example. People don't even want to cook in their daily life. It is much more convenient to order takeout directly.
Under the background of such an era, the Penguin Group is eyeing the field of the Internet of Things,
And invested a huge amount of research and development funds, ready to develop the Internet of Things belonging to their own penguin empire.
The so-called Internet of Things is to combine all the objects in people's daily life with the Internet to realize a truly intelligent Internet convenient and fast life.
The car is an inseparable thing in people's daily life.
At first, the development strategy of Penguin Group was to develop Penguin new energy vehicles, and then combine with technologies such as the Internet of Things to make Penguin vehicles inseparable from people's lives, thus forming a larger industrial chain.
On the board of directors of the Penguin Group, the board members had a heated discussion on these two voices.
Should Penguin Automobile Group continue in the field of new energy vehicles, or should it leave the market sadly?
Boss Ma is also a little hesitant on the board of directors at the moment.
The development strategy of Penguin Automobile Group is indeed of great importance, but it is already at a disadvantage now, which is also a fact. Facing the leap forward of Feiyue Group and the new energy vehicles in the future, not only its own Penguin Automobile is helpless, but even Eagle The Teas new energy vehicle, which is famous for its advanced technology in Jianguo, has no way to obtain the slightest benefit from the new energy vehicle of Feiyue Future.
Even the mighty Rice Technology Group and Huawei Technology Group, which are about to enter the market, have already announced their withdrawal from the field of new energy vehicles.
The most direct reason for the board of directors this time is actually that the state official has determined the use of Feiyue Future New Energy Vehicles as official vehicles.
This shows that Feiyue Future's new energy vehicles have been favored by the country.
"Mr. Ma, in my opinion, our Penguin car, in the future development route, from a technical point of view, I am afraid it is difficult to catch up with Feiyue car, it really can't, we temporarily give up the new energy car. Son, wait until there is a suitable opportunity in the future, and then seek the opportunity to enter."
A director suggested to Boss Ma.
"Um."
President Ma nodded slightly, but responded softly, and did not respond to this suggestion.
"Mr. Ma, I don't think it's going to work. Once we stop, we won't have the chance to re-enter the market. We should give it a try and develop a new generation of Penguin cars to compete with Feiyue cars. It’s just a new company, we Penguin Motors already have such a solid foundation, so what are you afraid of?”
The other director was still dissatisfied, not wanting to see Penguin Motor leave the venue so sadly.
In fact, this director has a very good relationship with Kwong Xuejin, chairman of Penguin Motor Group, so on the board of directors, it is natural to speak to Penguin Motors.
"Old Liu, what you said is a bit reckless. Now that the technology is in front of us, we must recognize the reality, otherwise, it will only make our Penguin Group suffer even greater losses. Is this simple truth? Do not understand?"
The two directors started fighting again.
Bang bang bang!
Just as the two directors were arguing fiercely, Mr. Ma patted the conference table, frowned slightly and said, "I can see it too, everyone wants to stop the loss in time and stop the Penguin car temporarily, and the second is to continue. Invest in research and development funds to compete with Feiyue Automobile, and in that case, the board of directors will vote."
In this matter, Mr. Ma is actually more inclined to stop the loss in time, stop Penguin Motor temporarily, and find an opportunity to enter the market in the future, but there are still many people on the board who want to continue to let Penguin Motor invest in research and development. Feiyue Auto competed, so Mr. Ma thought about it and could only vote on the matter by the board of directors.
Soon, on the board of directors, a board vote was held on this matter.
Among the more than a dozen directors, six of them voted to continue investing in research and development funds to compete with Feiyue Automobile.
The other nine directors, plus President Ma, voted to let Penguin Motor stop its losses in time and suspend its expansion in the field of new energy vehicles.
The end result speaks for itself.
As soon as the board meeting was over, the decision was communicated to Penguin Motor Group.
When Kwong Xuejin heard the news, the whole person was stunned.
The Penguin Automobile Group, which has been operating for so many years, was finally abandoned?
In the face of a powerful opponent, is it true that the Penguin Motor Group has only a sad ending?
"Mr. Kuang, is there really nothing we can do?"
Beside Kwong Xuejin, Dong Yan, the general manager of Penguin Automobile Group, asked helplessly.
"The board of directors has decided, what can be done, and now the pressure on our Penguin car group is too great, unless we..."
Kwong Xuejin was also unwilling and tried to make a final struggle.
And what was the final struggle?
Kwong Xuejin didn't have a clue in his heart, because Feiyue Future's new energy vehicles are so popular now that they have even become national-level new energy vehicles.
If you want to fight against such best-selling cars and car companies, unless you can join forces with other brand manufacturers, everyone unites together to form a rivalry.
"Mr. Kuang, do you already have any solution?"
Dong Yan asked impatiently.
"It's too hard, it's too hard."
Kwong Xuejin did have a flash of thought in his mind just now, that is to unite all domestic car companies except Feiyue Automobile, and even foreign car companies, and work together to form a partnership with Feiyue Automobile in the domestic market. The potential to compete, and it may not be able to beat.
But this idea is just a matter of reconsideration.
Because the current situation is far more difficult than what everyone has seen, whether it is Mercedes-Benz, BMW or Audi, or domestic car companies such as BYD, Geely, etc., there is no way to compete with Feiyue Automobile, and these car companies They have also begun to lay out their own back roads. They can't beat Feiyue cars on new energy vehicles, so they can only keep the one-third of the acres of their fuel vehicles.
Even if it is a new energy vehicle, it can also be made at a lower end, for example, the price is in the 100,000-hundred-thousand-thousand-thousand-dollar range. In this way, it will not have much competitiveness with Feiyue Auto in the future.
"Mr. Kuang, no matter how difficult it is, we can still give it a try."
Manager Dong Yan suggested.
"Manager Dong, do you know that if we want to compete with Feiyue Automobile, we must unite domestic and foreign car companies to compete with Feiyue Automobile in this domestic market, but despite this, it is very possible Those who are at a disadvantage, besides, want to unite domestic and foreign car companies, this is more difficult than reaching the sky.”
Kwong Xuejin understands the reality very well, and the reality is so cruel.
If this is not possible, then the Penguin Motor Group will only be able to leave the field sadly from now on, as the board of directors decides.
"Mr. Kuang!"
Dong Yan still wants to try to suggest that the senior leaders above do such a struggle.
But Kwong Xuejin sighed: "Don't talk about it, let's make an announcement. Penguin 6 series and related production, please suspend it."
Penguin Motor Group had to suspend production.
Because the sales of the Penguin 6 series has reached a freezing point, if the production continues, the inventory will gradually increase, and the company will lose more and more losses. This is a situation that the Penguin Group board of directors does not want to see. .
"Mr. Kwong, that's it... Is this the end?"
Dong Yan's heart is also very lonely.
After all, after coming to Penguin Automobile Group, it can be said that over the years, I have exhausted all my efforts and energy. Watching Penguin Automobile Group grow stronger and stronger, I could have used this Penguin 6 series new energy vehicle to soar into the sky and become a domestic leader. The most powerful new energy vehicle company.
As a result, what I never expected was that this leap and future new energy vehicle, which came out of thin air, completely cut off the future development path of Penguin Motor Group, making the Penguin 6 Series the swan song of Penguin Motor Group.
"What else could it be?"
Kwong Xuejin shook his head helplessly and said, "The journey of Penguin Motor Group has come to an end."
The whole office was filled with despair.
......
This side of Wucheng University of Arts and Sciences.
In the principal's office in the administrative building, Ding Yue was dealing with some school work.
Suddenly.
Secretary Wen Ruohan screamed: "Principal Ding, Penguin Motor Group has announced its exit!"
"what?"
When Ding Yue heard the loud scream of secretary Wen Ruohan, he glared at her and asked, "Why are you leaving?"
"Penguin Automobile Group, the Penguin Automobile Group that competed with us before and looked down on us, they officially announced that they would stop producing the Penguin 6 series."
Wen Ruohan said excitedly.
"Ha ha ha ha."
Hearing this, Ding Yue suddenly laughed: "This matter is expected."
With its own leap and the popularity of new energy vehicles in the future, the Penguin 6 series of Penguin Automobile Group simply does not have much competitiveness and market, so the final failure is doomed.
What Ding Yue didn't expect was that Penguin Motor Group decided to stop production of the Penguin 6 series so quickly.
A car company that has stopped production of its latest state-of-the-art car, just released, without giving any reason, shows that the car company has reached a dead end.
When this announcement of Penguin Automobile Group was issued, it also set off an uproar of heated discussions.
After all, Penguin Automobile Group is still well-known in China. It can be regarded as a major car company of new energy vehicles. It was still in a booming situation a few years ago, but now it means that it is going to leave the scene sadly. So sad.
This topic has been hotly discussed by netizens, analyzing the reasons why Penguin Motor Group announced the discontinuation of the Penguin 6 series, etc., and the popularity was once top of the hot search.