Chapter 1471 Our Characteristic Is that We Are Expensive
As a wealthy person, especially a new wealthy person, what is the most annoying thing?
That's right, the old money family's contempt or disregard. Including William White, all of them are actually new money. In the eyes of the established rich, you not only have no background, but also have some low-level tastes. Luxury goods are amazing. What the hell are those? My buddy’s pair of pants are also custom-made. From the fabric to the handwork, you have nowhere to buy them.
What is the brand?
It's just a name, so tell me, what other brand can surpass Morgan or Rockefeller. Or there are, but without exception, these are very prominent families. If we must talk about brand, what brand is more prominent than the family logo.
However, William White calls himself a businessman. Businessman, he naturally puts profit first. The so-called top rich and powerful may not necessarily have that much spending power. So what if a bag costs one million? When you don’t have much quantity in total, these are all nonsense. Not only are they unlikely to have brand value, they will also consume a lot of wealth.
He, William White, disdains the use of any luxury goods, but isn't this to make money? Not only does he need to use it, he also wants to create one.
Bentley is no longer just a car. From clothing to home furnishings, even if it is just a simple switch, there is a glittering logo on it.
To talk about its characteristics, there is only one word: expensive.
It can now be said that the Bentley brand has become a true crossover king.
Well, of course it’s not as simple as it seems. Success is never a matter of luck. Even though William White has no moral integrity, he still understands that you get what you pay for. Needless to say, product quality, since it is expensive, the requirements are naturally demanding, there is no doubt about it.
But just because the materials are top-notch and the quality is top-notch, there is no such thing as a premium. The so-called brand premium means you are just fooling the local rich man. This kind of deal is a one-time deal and cannot last forever.
To say that Bentley's biggest expense is actually personnel. In order to get the best designers, this guy even went to poach Master Qiao's corner. Not to mention, thanks to the efforts of the headhunting company, Jonathan Ive was really tempted.
There is no doubt that he has proven himself at Apple. If further breakthroughs are needed, Bentley is actually a good option.
William White may have problems of one kind or another. But, this is a very generous boss. Despite the constant quarrels with the guild, the guild didn't dare to talk about sweatshops.
If you pay, you will be rewarded, otherwise I will die as far as you go.
Of course, William White's ultimate attempt failed. But this was the case, and he still poached several outstanding designers from Steve Jobs.
You think about it, Apple is still on the upward channel, so he can take advantage of it. So, how many people have the courage to refuse such an opportunity?
"To raise prices, we must raise prices. The average annual increase is 5%. This is not negotiable. Filson, the board of directors, please work hard and see if you can communicate in private.
These fools, don't they know that cheap prices and discounts can only reduce their own value by 13 points? Or one day, if we get a super VIP card and spend a certain amount, we can provide some special services.
Damn, what's your expression? What I'm saying is that you can tie it up with White Bank or White Investment, and they may get the first right to purchase the fund. "Seeing the strange expressions of a group of men, William White himself couldn't hold back. Damn, there are too many ambiguities in these words.
Fuck, buddy, it’s not a small Japanese company with no bottom line. As long as you have needs here, they will try their best to satisfy you.
At this point, only Smecta can compete. Don't look at Smecta saying he doesn't want to see Japan, that's just an appearance. If you look carefully, you will find that they imitate Japan all the time.
Let’s just say that there are only two companies in the world that can treat celebrities as commodities. To the company, whatever star you are there is nothing more than a piece of goods. The price may be different, and the uses may be different. But in the final analysis, it is just a commodity, nothing more.
This may be considered not enough. Yingjiang uses big data to analyze the market, and Tujiang uses this to analyze consumers. As for Japan, they are thinking about how to use this thing to achieve artificial intelligence.
Well, if it succeeds, it will be easy to get a wife in the future. You can just go to the store and order it.
It’s scary to think about it carefully. From lean production to the Toyota model, to put it bluntly, they are all designed to bring people closer to machines. If everyone can become a screw on the assembly line, this would be so happy.
William White was disappointed with American factories. But that's the so-called gain and loss. People in the United States may like to pay attention to individuality, but it's just because of the so-called individuality. There are some really nice designs coming out of here.
What he needs to do now is to minimize the shortcomings in production and then strengthen the advantages in design. In this case, there will inevitably be another cost issue.
Perfect things do not exist in this world. As a result, it is inevitable to raise the selling price. Fortunately, it is not an ordinary commodity and is not highly sensitive to price.
"Hey, boss, it's very simple in Japan. I really don't understand it. Is there really no problem with this?
Nima, if someone sues me for this, I won’t be able to come back. "
William White was furious when he saw Jason Gao with a wretched look on his face. Fuck, these were originally meant to entertain me. Damn, you took advantage of me and acted like a good boy.
"Something happened? What happened? Just don't kill anyone.
By the way, how is the Rabbit Country going lately? "
"Well, it's not bad. The economic growth has declined slightly, but it is within the acceptable range. I really can't believe that the current volume is large enough, and there is still close to double-digit growth." Seeing the boss talking about business, Jie Sengao also became serious. Appropriate jokes are fine, but those that are too outrageous are enough. Even though it is just an internal meeting, some things are still inappropriate to say.
“Among these, computer-related industries and communications industries are developing the fastest.
However, competition is equally fierce. "
"Alas, the good days are coming to an end. Therefore, we must maintain our technological advantage. If we just talk about production capacity, we will be caught up sooner or later.
Whether it’s a mobile phone or a computer, it’s not really that difficult. It is estimated that some core components cannot be solved, but others can be solved, or they will be able to surpass them in a short time. "
Looking at the report that Jason Gao got back, William White was also filled with emotions. Is this the beginning of the copycat era? If you want to make quick money, now is your last chance. In two to three years at most, the gap in the production process will be eliminated. It has only been a few years, and there is really no time to wait.