Chapter 637 The Hard Power of the Work!

["Crossing the Sky" is a wonderful action movie! 】

[Christopher Chalek, director of "Hiding the Sky", said: "The box office of the movie is directly at 200 million US dollars, and it will definitely win the Oscar for next year."]

[The "Lord of the Rings" movie reproduces the magical epic of Middle-earth! 】

......

Burbank Villa.

"Zuke, how do you read the newspaper and make fun of it? Is there such an interesting content?" asked Lima, who had just come down from the upstairs.

"What's so interesting about newspapers?"

Zucker shook his head: "However, the battle between the two movies "The Lord of the Rings" and "Deception", the battle between New Line Pictures and Warner, is the most interesting thing."

Lima flipped through the newspaper, still confused.

Zucker explained with a smile: "Look, there are 11 newspapers in front of me, namely "Time" Entertainment Edition, "AOL New Weekly", "TC Entertainment News", "Observer" and so on. In the section, there are more than 9 companies that mentioned the movie "Hiding the Sky" and reported it individually. On the other hand, New Line Cinema's "Lord of the Rings", in terms of media publicity, it would be miserable..."

Lima was shocked: "I remember that New Line Cinema is not a subsidiary of Warner?!"

Hearing this, Zu Ke laughed and said, "This is the difference between a real son and a stepson. You say, is it interesting?"

Few things can lift Zucker's spirit these days, but the struggle between Warners and New Frontier can actually interest Zucker.

Moreover, Wald Pictures under Zucker's name has already signed an agreement with New Line Pictures and Goldman Sachs Group to jointly produce the "The Chronicles of Narnia" film series.

Of course Zucker was happy to see Warner deflated.

Disney, Columbia, 20th Century Fox, Paramount...

One of the Hollywood film companies counts for one, and they wish New Line Cinema and Warner Bros.

"Zuke, are you very concerned about the "Lord of the Rings" movie?"

Lima asked.

"certainly!"

Zucker said without hesitation: "I am quite optimistic about the future of The Lord of the Rings, the same,

I am also very optimistic about the film and television copyrights such as "A Song of Ice and Fire" and "The Bourne Bourne", but the copyright of "The Lord of the Rings" belongs to New Line, and the film and television adaptation rights of "A Song of Ice and Fire" belong to Warner's HBO, "Spy" The copyright belongs to Universal Pictures... I haven't caught any of them. "

While speaking, Zhu Ke also spread his hands, making a look of regret.

ding ding ding~

At this moment, Zu Ke's phone rang.

Caller: Kevin Feige.

"What do you say, Kevin called at this time, it is estimated that he got the current box office situation of "Hiding the Sky" and "The Lord of the Rings"."

Zucker said to Lima.

After speaking, Zucker answered the phone.

Sure enough... Zucker guessed right.

As of noon on December 19: The movie "Crossing the Sky" once again reported a box office of $4.3 million in half a day today, down 3% from the first half of yesterday, continuing its strong box office performance.

The movie "The Lord of the Rings" is a little bit mean...

In half a day, more than 3,300 theaters only reported a box office of 3.7 million US dollars, and the attendance rate was less than 30%.

In contrast, New Line Pictures is in a weak position.

"Zuke, I remember that Tolkien's novel "The Lord of the Rings" is not very famous. Shouldn't it attract a large number of fans of the original book? How can the attendance rate be so low?"

Many doubts arose in Lima.

Zhu Ke pouted: "The Lord of the Rings novel is very famous, and there are many fans of the original book, but because of this, many fans of the original book dare not read it!"

As early as the end of 1999, when New Line Cinema announced the establishment of the "Lord of the Rings" movie, it was opposed by a large number of fans of the original work, and there were even small-scale demonstrations.

Not only that, even the son and grandson of Tolkien, the original author of the "Lord of the Rings" novel, had disputes with New Line Pictures because of copyright gains and dividends, and also publicly stood up against it.

The most important thing is that the movie announcement is not strong!

"If this movie is announced and distributed by Warner, then the box office will not be a big hit, and it will definitely not be so bleak. Who will let New Line Pictures do the distribution itself?"

Zucker said lightly.

Under all kinds of negative factors, the "Lord of the Rings" movie naturally had a bad start!

......

Warner Bros. Pictures.

"The publicity department did a great job!"

"As of noon, even though Warner's "Hiding the Sky" was released for 12 days, it was still able to hold down "The Lord of the Rings", which has to be said to be beautiful!"

CEO Barry Mayer was very excited when he saw the box office data.

New Line Cinema is a subsidiary of Warner Bros. How can it be?

The stepson is disobedient....

As a stepmother, can't it be rectified? !

The assistant also smiled and said with a smile: "In fact, we have already shown mercy, otherwise the opening box office of "The Lord of the Rings" will be even worse."

"Um!"

Barry Mayer nodded in agreement: "New Line Pictures is a subsidiary of Warner Bros. If it were to change to another film company, we would use the media power to criticize "The Lord of the Rings". Now we don't criticize it, at most it makes its exposure greatly reduced."

soon.

The box office status of the two films, "Lord of the Rings" and "Under the Sea," reached the ears of Time Warner Chairman Steve Ross.

"While I was fighting with the AOL gang, Shay was a little dishonest. It's good to teach him a lesson."

Steve Ross said in a flat tone.

He was pleased with Barry Mayer's approach.

......

Which of the major Hollywood studios is not well-informed?

The box office data of the two films, if they want to think, they will be able to direct, but it's just a lot of effort.

The film "Crossing the Sky", this morning's box office was 4.3 million US dollars;

The film "Lord of the Rings", this morning's box office of 3.7 million US dollars;

"Shay still loses!"

The boss of Lionsgate, Gusta, looked at the report in his hand and couldn't help but sigh: "I said long ago that the cakes thrown by Hollywood's Big Six are not so delicious, do you see now? He wants to get out of Warner's control, Judging from the box office results this time, it’s difficult~”

DreamWorks Spielberg: "I can't control myself! DreamWorks has given up on surpassing Hollywood's Big Six. Can New Line Cinema win this time? What a joke!"

Touchstone Pictures, Miramax, Searchlight, Dimen Pictures...

When these film companies saw the data results, they all expressed their extreme disappointment.

Even Kevin Feige said, "Boss, you overestimated the Lord of the Rings movie this time!"

But......

One of them counts as one, and all of them underestimate the hard power of the "Lord of the Rings" work itself!

With the spread of the word of mouth of "The Lord of the Rings", fans of the original book turned from black to fans, and they bought tickets to enter the venue.

When the news came out, everyone was dumbfounded!

" "The second is sent.