Chapter 513 Godfather, Eighth Master
Just as Xu Hua was happily tasting the red wine in his hand, the secretary ran in in a panic.
"Boss, the flower grower has issued three announcements in a row, please take a look!"
After speaking, he handed the information to Xu Hua, and Xu Hua looked a little unhappy when he saw his secretary's panic.
"What a panic!"
As he spoke, he reached for the information, but the more he read, the more his hands shook. When he finished reading, his face was extremely angry and a little cold.
He stood up suddenly, and then swept the red wine glass on the table to the ground with a "bang".
"This is too much bullying. Do you want to offend all the mobile phone manufacturers in the industry?
Immediately notify a few vice presidents to come over. "
The secretary, who had already rushed to get tools to clean up, agreed and cleaned the floor before going to notify him.
After the secretary went out, Xu Hua sat down slowly, then leaned on the backrest and rubbed his temples, but the frown on his face never disappeared.
There is no way, these three announcements from the flower growers are more severe than the last, and they hit their weak spots one by one.
Previously, public opinion was led to attack flower growers for using domestic money to subsidize foreign countries.
But now they came back and said directly, I am the first person in China to sell the product at such a low price, and I am also the first person to hit the price to this level.
He also said that people can still make money at the prices they sell in Africa. At the same time, they publicly challenge other manufacturers to have the ability to announce the prices of all spare parts with them to see who is selling at a loss.
As soon as this announcement came out, absolutely no manufacturer dared to go online because they were all selling at a loss.
If no one is online, it means they have a guilty conscience, thus fulfilling what was said later in the announcement, who is the manufacturer that provides more cost-effective mobile phones to domestic consumers.
The product launch conference they just held in the morning has become a reputation that these companies have evil intentions and do not want to lower prices and sell more cost-effective mobile phones to consumers.
Thinking of this, Xu Hua, who was just proud of the joint press conference and the commitment letter, felt his hands shaking. He could already imagine that they would definitely be scolded by consumers, just like they just scolded the flower growers. It's as unpleasant as it sounds.
This is just a trembling hand, because there is definitely no way to escape being scolded, but over time, a few more activities will make consumers forget about it.
But the flower growers are ruthless. They have turned the tables and started a price war domestically. This is simply cutting off their meat.
You must know that the best-selling domestic mobile phones are mid-to-low-end products. They know their own business and their costs have always been high. If the domestic price war starts and Africa continues to put money into it, then whether it can make money this year is still unclear. Something happened.
This already made his hands cold, but what made his whole body even colder was that the flower grower actually brought the African version of the phone to China for sale. Although the configuration was low, the selling price was less than 200.
In any case, if it’s less than 200, it’s less than 200. In the future, it will be a little difficult to raise the price of low-end feature phones again in China. This is simply blocking the way for mobile phone manufacturers like them to make more money.
The more I think about Xu Hua, the angrier I get, but how should I deal with this situation now?
In the shopping mall, the only thing that can deal with price wars is price wars.
Soon several vice presidents came over. They already knew the flower grower's response, and they also had sad faces. After discussing for a long time, they still couldn't think of a good solution.
"Mr. Xu, any method is useless now, except for one method."
"What can I do?"
“The relevant departments will have to come forward!”
"Are you talking about the Industry and Information Technology Department?"
"Yes, this behavior of flower growers has seriously damaged the market order and seriously damaged the healthy development of domestic mobile phones.
This kind of price war will only make each mobile phone manufacturer less money, and less money can be used for research and development. This kind of endless cycle is not good at all for the country's development of the mobile phone communications industry.
As long as we work together to file a complaint, I think the relevant departments will definitely not ignore it! "
This vice president had forgotten that their R&D expenses last year were only 60 million.
Xu Hua fell into deep thought, and after a while he said:
"This is the only way! I'll contact them immediately!"
After the vice presidents left, Xu Hua immediately contacted several bosses of domestic mobile phone manufacturers. This time he did not plan to find those foreign brands, because with them, he would not be able to talk about the development of the domestic mobile phone industry.
However, I couldn't explain in detail on the phone. They decided to meet in the capital. During this period, no one could lower their prices.
As for whether you are worried about price cuts by foreign brands, you certainly are not worried. Nokia, Motorola, Samsung, Sony Ericsson, etc. cannot lower their prices to just above 3 because their competitiveness does not allow it.
You know, they still sell feature phones without cameras for RMB 500, but they still sell well. After all, foreign brands are more popular than domestic brands in this era, especially Nokia, the world's largest mobile phone brand.
This is why almost half of the country is occupied by several foreign brands, and 80% of the mid-to-high-end market belongs to these foreign brands.
Even Chen Peng, general manager of Greater China, was a little annoyed.
Yes, it is the Greater China region, because Lenovo's headquarters moved to the United States after acquiring BM's laptop business last year. Now it is not known whether it belongs to a national brand or an American brand.
Of course, no one will question it in this era, because self-media is not well developed, and the media have portrayed Lenovo as the light of the nation, and someone has become the godfather and the Eighth Master.
This year, Lenovo's mobile phone business in China has experienced explosive growth, and has rushed to the third place among domestic mobile phones. The top two are Bo Dao and Zhihuajia.
Chen Peng, who just took over as the general manager of Greater China in September, was just about to make a big move, but who knew that he was speechless by the price war provoked by Zhihuajia.
In fact, Lenovo has not entered the African market much, because it has not had time, and it involves too many businesses and has not been launched for a while.
So he joined the letter of commitment at the invitation of Xu Hua, because he also felt that the price should not be reduced in an disorderly manner, which is in their interests, so he also joined.
But who knew that before he could even get comfortable in his position as the general manager of Greater China, he would be given such a hot potato to deal with, and the flower grower started a price war, so should he follow or not?
If he didn't follow, it would mean that the market share that he had worked so hard to increase would be eaten away. If he followed, the profit would be greatly reduced, and his report card would be very ugly.
What to do?
He thought of the Godfather. The Godfather was not just a joke. He was a well-connected person in the domestic business world. Otherwise, Lian Xiang would not have the same surname as the Godfather.
He called the Godfather directly!
PS: The typos were corrected after they were updated.