Chapter 608 God's Eye
There is a saying in the business world that if you want to do business with money, you have to use people who are good at playing with money.
Peter Kenyon deeply understood the meaning of this sentence from Ye Qiu, and there are not many people who can give him this feeling, such as Florentino, the president of Real Madrid, and Paul Allen, the owner of the Seattle Seahawks of the American NFL and the co-founder of Microsoft. They are all people who are very good at playing with money.
Just like Paul Allen of the Seattle Seahawks, many people were puzzled by his decision to build a new stadium and invest such a huge amount of money, but it turns out that the Seattle Seahawks is the team with the most enthusiastic stadium atmosphere among all the NFL teams in the United States, and there is no one else.
Someone once said that the decibels created by the rocket launch are 135 decibels, and the home stadium of the Seattle Seahawks can also create noise that is not inferior to this number. Therefore, many teams regard visiting Seattle as a journey to hell.
Germany's Schalke Stadium once created a super noise of 120 decibels, but that was after the roof was closed, but the home stadium of the Seattle Seahawks is an open stadium, and there is a huge difference between the two.
When designing the Stratford Stadium, Peter Kenyon once accompanied the design team to Seattle and visited the Seattle Seahawks' Quest Stadium on site. The roof and stand design of the Stratford Stadium borrowed many elements from the Quest Stadium.
In Ye Qiu's words, this place will create a tsunami that will make the whole of London feel the earthquake, so that all opponents who come to this stadium will feel weak in the legs and feel fear, and have a nightmare after returning!
Standing at the bottom of the stadium, looking at the steep second-tier stands and the gentle first-tier stands, Peter Kenyon even thought that after the first-tier stands and VIP boxes are renovated in the future, this may be the steepest fan stand in the entire Premier League, and this steepness will create huge noise and pressure in the stadium.
This kind of noise and pressure is good for the home team, but it is a nightmare for the visiting team!
The completion ceremony of the stadium is actually very simple. There are many reporters who witnessed it, but fans are not allowed to enter the scene. After all, the project is still going on. Lord Sebastian Coe, chairman of the London Olympic Organizing Committee, and Fredericks, chairman of the International Olympic Committee Athletes' Commission, symbolically laid the last piece of grass for the stadium.
At this time, Ye Qiu, Peter Kenyon, Beckham and Tottenham Hotspur players standing on the sidelines, as well as all the personnel from the London Olympic Organizing Committee, the London City Government and the International Olympic Committee who came to the scene, all gave a warm applause.
So far, the stadium has finally been completed, but there is still a lot of work to do next, and it is still a long way to go.
This completion ceremony was very short. After it ended, the reporters immediately pounced on Ye Qiu and Tottenham Hotspur like wolves and tigers. Obviously, they came to the scene to participate in this completion ceremony for only one purpose, that is, because Tottenham Hotspur will also participate.
Ye Qiu also adopted an open attitude towards the interviews with reporters today. When he came to the stadium just now, Ye Qiu warned the players that because the team had a tacit understanding with the London Olympic Committee, they would never mention the renovation plan before the Olympics and Paralympics. This was also the idea of the International Olympic Committee. After all, this would have some negative impact on the London Olympics.
Therefore, outside of this taboo, Ye Qiu allowed the players to be interviewed by reporters on the scene.
"It's so steep!" Peter Kenyon and Ye Qiu walked side by side to the bottom of the stands. Looking up, the second-tier stands were indeed very steep, giving a feeling of being high above, and now it was just empty, it was very imposing. If it was filled with fans wearing the same color, it would be a life-threatening situation!
The stadium that Ye Qiu was most impressed with was the Camp Nou. Barcelona's home atmosphere was indeed very good. A very important reason was that the stands at the Camp Nou were very steep, which could create huge psychological pressure on the visiting team.
At the top of the stands, above the roof, is the wind turbine generator set of Yezi Technology. Each set of protruding steel frames is equipped with a set of wind turbine generator sets, which looks like the mast of an English sailing ship, and these protruding steel frames are connected to the ground to consolidate the structure and roof of the stadium.
The movable roof of Stratford Stadium will have to wait until the future renovation, including the world's largest LED TV that Ye Qiu values. In order to have a better stadium atmosphere effect, if you look at it from mid-air, the roof has an obvious concave arc, which not only improves the beauty of the stadium, but also achieves the purpose.
Strictly speaking, this can no longer be called the London Bowl, because from the appearance, this stadium is no longer the hollow steel frame structure of Ye Qiu's previous life, but is poured with concrete, and all the steel beams extending from the top to the ground are wrapped in concrete to form a permanent structure.
When Wembley Stadium was first built, it encountered a serious problem: the space above the stadium was too small and the grass could not receive enough sunlight, resulting in poor grass quality. Later, Arsenal's Emirates Stadium improved this problem.
Stratford Stadium also needs to pay attention to this point. The upper opening is large, and a movable retractable roof design is adopted. In addition, the bowl-shaped design is wide at the top and narrow at the bottom. In order to achieve better ventilation, the periphery must have sufficient design to reduce the wind speed.
In Ye Qiu's previous life, the London Olympic Committee and the design company used slender canvas strips hanging in an inverted triangle to achieve this goal. Therefore, many people watched the Olympics and saw dense canvas strips hanging around the stadium. They thought it was decoration, but it was not. It was to help the stadium achieve the best ventilation effect.
But now Tottenham Hotspur has invested 300 million euros, with the goal of building a brand new stadium, but it still has to overcome this problem, so it adopted the method of pouring inverted triangle beam-column structure, which not only wraps all the steel beams to stabilize the stadium structure frame, but also ensures the sustainability of this design.
On the concrete beams and ceilings of the inverted triangle, external lighting tubes are installed, plus two ring-shaped tubes at the top and bottom, whether it is day or night, it looks beautiful, and not only that, a new LED tempered glass display screen wall will be used in the middle of the inverted triangle.
That is to say, the entire stadium, except for those glowing beams, is designed with curtain walls, and these curtain walls can also serve as display screens, which can be used in many ways, such as showing photos of players on match days, or playing team news, game progress, and even some sponsors' advertisements.
The entire stadium is completely different from Ye Qiu's previous life's London Bowl. This is a brand new, work of art, but at the same time it is called the "Eye of God" by many London fans and Tottenham Hotspur fans. It will not only be a dazzling diamond in the Olympic Park in the future, but also a major tourist attraction in London.
Interestingly, the Zhenhua Building next to it is also a work of art. This skyscraper, which will be used for both commercial and residential purposes, including a five-star hotel, commercial office and exhibition hall, is most famous for the super-large wind turbine set on the top floor, which will convert London's most abundant southwest wind into abundant electricity and provide it to the building.
Not only that, the water resources inside can be recycled, which makes this skyscraper look not only an elegant and modern skyscraper, but also a model of energy conservation and environmental protection.
By the way, this set of super-large-scale wind turbine project was also contracted by Leaf Technology, which included many considerations, such as skyscraper design, especially the impact of wind turbines running at hundreds of meters in the air, etc., and magnetic levitation technology was also used here, so the mute effect is very good.
Stratford Stadium, Data Cloud and Zhenhua Building, these three works of art are located in the south of London Olympic Park Stadium. They are already magnificent during the day. Once it is night, they are even more dazzling under the effect of lights. They have not been fully completed, but the renderings alone have amazed the world.
The leasing situation of Zhenhua Building is also very ideal, and the leasing situation of commercial office buildings is also very ideal. So far, although the project has not been completed, the advance booking situation is very popular. Most of the offices have been booked in advance, and the remaining ones should not be vacant.
Data Cloud is regarded by Leaf Technology as a self-display in the London, UK and even European markets. In particular, under Data Cloud, Leaf Technology will build the largest official flagship store in London and Europe, which is planned to be opened grandly when the Olympics arrive. Both the location and the timing are very ideal.
To be honest, Tottenham Hotspur has obtained the future ownership of Stratford Stadium since 2007, and invested 300 million in the following three years, but has to let others use it first while waiting on the sidelines. The key is that after others have used it, you have to invest a huge amount of money to renovate it, and it can only be officially used in 2013. This is not very cost-effective.
But Ye Qiu tried every means to dig from the surroundings. Since he didn't get much advantage in this project, he would take advantage of other aspects. Anyway, for the current London Olympics, which lacks funds, the rich are the boss!
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Ye Qiu and Peter Kenyon stood on the top floor of Stratford Stadium. Although the highest point around the stadium was 50 meters high, there were only five floors because many of the areas were used to build elevator passages for fans to enter and exit the stadium.
But even so, the commercial area of the entire stadium was very large.
The larger the area, the greater the operating space. For example, Peter Kenyon was discussing with Ye Qiu how to further tap the consumption potential of business users, such as opening a high-end club. After all, this place is adjacent to the financial district, and the entire Olympic Park nearby will be built into the largest wetland park in the UK, so this place is still very attractive to many high-end business people.
"We can also build a high-end restaurant next to the club. You know, Arsenal's Emirates Stadium charges 15 million pounds a year for high-end restaurants alone. If we do it ourselves, it will be at least 20 million pounds!" Peter Kenyon is full of confidence in this.
Whether in terms of geographical location or the appeal of business people, Tottenham Hotspur is better than Arsenal.
For this item alone, entering Stratford Stadium will cost more than 20 million pounds a year than White Hart Lane Stadium. If you count other income, such as fan shops, rents from other sponsors, etc., this will be a huge income that is staggering.
And this does not include the increased income from stadium tickets, the increased income from on-site billboards, and the income from VIP boxes, etc. These rents alone are enough to make all other stadiums envious.
Ye Qiu is now in the tourist area, which is the highest point of Stratford Stadium. From here, you can overlook the interior of the stadium below and look out to London in the distance. Although the scenery is not as wonderful as on the data cloud, after all, the data cloud is higher, and it is not as good as the Zhenhua Building. After all, the feeling of stepping on a super-large wind turbine under your feet is more exciting, but the scenery here is also beautiful.
Because standing here, you can overlook the entire Olympic Park from the most appropriate distance. You can see two or three thousand alder, willow, hazel and birch trees transplanted from all over the UK, and you can also see 300,000 colorful wetland plants from all over Europe.
"This will be the foundation for us to become the world's top giant!" Perhaps it is the view from a high place, or perhaps it is the great satisfaction and pride brought to him by inspecting the Stratford Stadium today, so he is now full of ambition and fighting spirit.
Not only him, but also Peter Kenyon and the players who are walking around and looking around with excitement on their faces, they can't wait to play in such a modern seven-star stadium and completely abandon the old White Hart Lane Stadium.
"We not only want to become the top football club, but we also want to make Tottenham Hotspur the most valuable and influential brand in the sports world. We want everyone in the world to know Tottenham Hotspur. When everyone mentions Tottenham Hotspur, it's like mentioning Coca-Cola, McDonald's, Microsoft, and our Leaf Technology!"
Leaf Technology has now entered the top ten of the world's brand rankings, and even its influence and value have surpassed companies such as Microsoft, Google and Coca-Cola, ranking first in the authoritative list of the World Brand Lab.
For Ye Qiu, the success of Leaf Technology is more based on the foundation laid by his foresight, which is not a real skill. He hopes to make Tottenham Hotspur a world-famous brand, not only in the field of sports, but also in various fields in society, so that it can completely become a popular brand.
"Give me some more time, I will definitely be able to do it!" Peter Kenyon walked to Ye Qiu's side. The two giants of Tottenham Hotspur were full of expectations and confidence in the future.
Before they came to Stratford Stadium, they were already full of confidence, and when they saw this magnificent stadium, they were even more confident, because with such a strong foundation, what else could be invincible?
After Peter Kenyon came to Tottenham Hotspur, he used just a few years to justify his so-called Waterloo in Chelsea. He used the rise and success of Tottenham Hotspur, especially the outstanding performance in business and marketing, to tell everyone that the reason why Chelsea failed to succeed was not his fault, but that there was something wrong with the club.
It can be said that Tottenham Hotspur's business system and marketing system were created by Peter Kenyon. When Eliza Moon was there, she did not create such a complete operating system. Therefore, in Peter Kenyon's view, Tottenham Hotspur is his real masterpiece.
If Manchester United was a semi-finished product he took over from Edwards before, then Tottenham Hotspur is the fruit of his hard work. Because of this, he has a stronger sense of belonging to the club and has a stronger pursuit of the goals set by Ye Qiu.
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Although no one knew the top decision of the two giants of Tottenham Hotspur at the Stratford Stadium, almost all European media were amazed at the new stadium that Tottenham Hotspur was about to get the next day.
You know, in the past three years, in addition to Tottenham Hotspur investing 300 million euros to build this stadium that can be called a work of art, the London Olympic Organizing Committee also invested a lot of money in it, otherwise, the 300 million would not be enough.
But when the whole world was full of praise for this stadium, Ferguson, the head coach of the Premier League giant Manchester United, said in an interview with the media that such a stadium is beautiful, but it has no practicality, because the most important thing for the stadium is to be the strongest fortress of the home team and the backing of the team.
"Seeing Tottenham Hotspur's Stratford Stadium reminded me of Arsenal's Emirates Stadium. Since moving into the new stadium, Arsenal's situation has gone from bad to worse, and now they are even facing the test of losing the Champions League qualification. I admit that the Emirates Stadium is more beautiful and modern than our Old Trafford Stadium, but I don't envy Arsenal for owning the Emirates Stadium. If I were to choose, and if all Manchester United fans and players were to choose, we would choose Old Trafford without hesitation!"
Obviously, Ferguson was using this method to disgust Ye Qiu and Tottenham Hotspur, warming up for the upcoming battle between the two. Ferguson also repeatedly stated that Manchester United has made the best preparations to defeat Tottenham Hotspur at Old Trafford and defend the unbeaten record at home so far this season.
But Ye Qiu sneered at Ferguson's remarks, "He said the same thing last season, but what was the final result?"
With the two famous coaches' verbal battle warming up, this important game concerning the leading position in the Premier League standings has finally arrived!