Chapter 298 Profit Model

The vast majority of zoo employees are unfamiliar with the 'online live broadcast' platform, and the few who often go online are only at the level of 'female anchors'. After Su Ming explained it, everyone knew what it was.

To put it bluntly, it is a live broadcast of the life scenes of animals in various parts of the zoo. You can directly see these animals through the Internet without coming to Yangchuan Zoo. The technical implementation is very simple, it is just the most basic Internet of Things, a combination of high-definition cameras and network transmission technology.

After Su Ming gave a brief introduction, everyone present understood it, but looking at their expressions, they still felt a little confused. After all, he had never been in contact with her before. Su Ming moved the laptop from Sister Tong's place to himself, typed in a website address, and pressed Enter.

The computer was connected to the projector in the conference room. As Su Ming hit the Enter button, a window appeared on the large screen of the projector, attracting everyone's attention.

One second...two seconds...three seconds...more than ten seconds passed. The window was still dark and nothing could be seen. In the corner of the window, there was a small circle that seemed to spin endlessly. , it shows 'Network Connecting'...

"Hey, our zoo's broken network needs to be renovated and upgraded." Su Ming rolled his eyes. He had only heard of using a mobile phone to connect to a computer's LAN, but he had never used a computer to access the Internet through a mobile phone. Su Ming was able to open it today. For the first time, I used my laptop to connect to the mobile wireless network of my mobile phone.

The picture on the screen flashed, and a large room appeared. The room had a concrete floor and no "furniture". There were no walls around it, but there were several rows of iron fences.

The staff present were all too familiar with this kind of 'room', which is where the animals in the zoo live.

In the corner of the room, there is a large ball of hay. You can vaguely see a thin lion with yellow and forked fur and a color similar to that of hay, lying down and taking a nap in the hay.

The lion was so skinny and motionless that it was no different from a dead dog. He probably didn't know that someone was peeking at the screen. The thin lion guy didn't have the self-consciousness of a host at all. He didn't even look at the camera and just fell asleep.

The idea of ​​an online zoo was not the first one proposed by Su Ming. In fact, two or three large zoos in China have adopted this method to live broadcast the lives of animals on the Internet. Some time ago, there was even a live broadcast of 'baby making' , causing a heated discussion on the Internet.

Of course, this is just a hot discussion. The live broadcast of human creation on an online platform is the spread of pornography and vulgarity, referred to as pornography, and is illegal; but the live broadcast of animals having sex cannot find any illegal basis at all.

The picture in front of me is the lion pavilion of Shanghai Zoo.

After seeing the live broadcast on the big screen, the old employees, including Sister Tong, immediately had a very intuitive impression of Su Ming's proposal.

The people present are all experienced old employees. They didn’t understand the online live broadcast platform before. It’s because they haven’t seen it before, not because they are stupid. After being contacted now, people present quickly began to express their opinions and views.

"Well, this is a good method. You can have a panoramic view of all the animals without leaving home. It's very convenient if you want to see tigers or lions."

"I definitely support the installation of more cameras." Old Dong said with a smile: "In the future, we will be able to clearly grasp the dynamics of the zoo in the monitoring room."

"It also reduces the pressure on breeders. Well, it would be best to install similar software on our mobile phones, so that we can control the conditions of the animals we manage no matter where we are and at any time. While reducing work pressure, It can also improve work efficiency and kill two birds with one stone.”

Sister Tong chuckled and said: "So, technology is the primary productive force. Deputy Director Su is still young and smart, and can keep up with the times. We old people are about to be eliminated."

This is a polite statement. It is true that young people have smart minds and keep up with the times. However, older people have valuable experience accumulated over the years. They have experienced countless things in the past few decades. Those experiences and lessons are far from what young people can learn. comparable.

Seeing that although Sister Tong spoke politely, her expression was not very relaxed and she seemed a little worried. Su Ming smiled and asked, "Sister Tong, this is an internal meeting. We are all our own people. If you have any ideas, just tell me."

The conference room became slightly quiet, and everyone looked at Sister Tong.

"Hey, it's not that the idea you proposed is not good." Sister Tong stood firm first, and then said: "This webcast can be a good way to promote our zoo, facilitate management, and is also conducive to people's viewing. Animals, how can they make money?"

What Sister Tong said is so true! It's not that she has fallen into the eyes of money and is obsessed with money, but because this is a very practical problem.

Building a webcasting platform definitely requires investment by the zoo. The upfront costs of software, network, hardware, etc. are a lot of money. In the later stage, there must be dedicated technical personnel to maintain the platform, and even dedicated customer service. Personnel, this all costs money.

The zoo is not entirely for profit, but it must not do science popularization at any cost. Gone are the days of relying on government subsidies. If you want the zoo to operate healthily for a long time, you must consider economic issues.

Not to mention making money, at least not losing money, and even better, it can solve the construction problem of the zoo.

For example, for the Fox Fairy Project in Houshan, part of the money raised is donated to poor children to do good deeds in their name; a small part supports the employees who manage the Fox Fairy and charity-related matters; and part of it is used as an investment in entertainment companies. Building the back mountain kills three birds with one stone. Although Su Ming and the zoo employees did not personally benefit from it, looking at it conversely, saving a lot of money has the same effect as making money.

The current online zoo has a good gimmick, but as Sister Tong said, there is no feasible profit model.

Speaking of money, everyone present made suggestions.

"How about paid viewing?" Someone suggested, "For example, if you watch it for an hour, charge one yuan or something?"

"Or sell memberships, monthly subscription, thirty yuan a month or something like that."

"How about binding it to the zoo ticket. For example, if you buy a ticket, you will get a few hours of viewing time for free... Well, this is not good. People from other places have no choice. How about buying viewing time and getting a ticket for free?"

Everyone offered suggestions one after another, and quickly collected a lot of suggestions. Some of the suggestions sounded good, but some were not reliable. Su Ming did not directly affirm or deny it, but just asked Sister Tong to record these suggestions one by one.

But Su Ming knew very well that these suggestions, even if they sounded good, were of little use at the moment.

Because even good suggestions are icing on the cake. If the live broadcast platform becomes popular, you can adopt it; but it is impossible to rely on these suggestions to make the online platform popular.

Just like burning a fire, if the fire is already burning, adding more firewood can make the fire more prosperous, but if there is only firewood but no fire source, no matter how much firewood is used, it is useless.

Whether the online zoo is popular or not profitable is not the problem of Su Ming and his family. Zoos currently operating online platforms are encountering such difficulties.

For example, take the Shanghai Zoo's live broadcast. This lion has been peeking at the screen for more than an hour. It is still lying there lazily. If you don't look carefully, it is difficult to even find that there is a lion there. Other animals are similar, and some simply get into their nests and cannot be captured by cameras.

Even if a circus performance is broadcast live online, no one will necessarily pay to watch it, let alone animals, not to mention that most animals often stay there motionless?

No wonder the zoo had a live broadcast of animals having sex and making babies last time. It was so hard that they had no choice but to resort to strange measures.

"How about I let the animals have sex every day? Anyway, they are idle when they are idle. The lion is good, this guy can have sex hundreds of times a day, and a large group of snakes entangled together and having sex seems to be very spectacular. "Salamander, no, the giant salamander doesn't have a wife yet. Well, when the wild boars come, we can let them perform live, but I don't know if the second brother can do it now. When I left, it had a psychological fear of bang bang bang." Already..."

Although Su Ming was still sitting in the conference room with a reserved smile unique to leaders, his mind was filled with all kinds of restricted-level pictures. In the not-too-distant future, there will be a scene on the super big screen in the zoo. A carnival feast of sex, sex in the sky, on the trees, in the water, in the soil, in the cage...

It would be best to ask Teacher Zhao to dub it again: Spring is here, all things are recovering, and animals are in the season of sex. Looking out into the wild, you will see animals happily mating all over the mountains and plains...

"Deputy Principal Su, Deputy Principal...Xiao Su...what's wrong with you? What are you thinking about?" Sister Tong's voice came to her ears. She saw Su Ming's expression was dull, and a strange smile appeared at the corner of his mouth, as if he was in a fugue. Tianwai looked like he was secretly pulling Su Ming.

"Oh oh oh, it's okay. Let's continue the meeting."

Su Ming couldn't help but twitch the corner of his mouth twice. The world is clear and the national law is clear. Even if live broadcast of animal sex is not illegal, there are still a bunch of big guys in the State Administration of Radio, Film and Television. Maybe when there is a network cleanup operation, it will be 404... …

"Then it's decided. Let's build this online live broadcast platform first and see how the effect is. Then we will rely on the foundation of the platform and the actual situation to discuss the profit model." Su Ming finally concluded and said with a smile: " Fortunately, our zoo’s current economic situation is pretty good, and we can still make this little money. Even if it doesn’t make a profit in the future, it will be used for charity.”

He said this in order to calm the minds of the zoo employees and prepare for the worst.

But Su Ming has never really thought about it in his heart. Are you kidding me? If he doesn't make a profit, he might as well go back to listening to the waterside pavilion... and do it, why bother with so much effort? Those animals in the zoo have time for live broadcasts, so they might as well take a nap.

However, it is worth planning carefully how to do it.