True Hexagonal Warrior
Hou Jun did not expect that Lu Yanhe would think of him in such a program.
""Good Chinese Songs"?"
"Yeah." Lu Yanhe said, "An original music program."
"How to do this kind of program? Original music, PK every issue?" Hou Jun is indeed a veteran of music variety. He found the most difficult part from the four words "original music" at a glance, and said, "One person Maybe he can make a good song every year, but how can he compete with people only once? Should he use this old song or compete with a new song next time?
The problem Hou Jun mentioned is actually the reason why it is difficult to create original music competition programs.
Everyone’s creative talents are limited, and it’s not possible to make a good new song so quickly.
There are only a few songwriters who are truly awesome, as prolific as a sow, but also of extremely high quality.
Lu Yanhe said: "You can't do it in the conventional competitive mode. That's for sure. It's definitely not about recruiting a bunch of singers and then starting to PK each other and play elimination and promotion. Otherwise, everyone will compete with the best in the first round." Once the songs are released, the subsequent songs will only get worse and worse, and the result will be that the first period is of the highest quality.”
"That's right." Hou Jun said, "With so many platforms and so many music programs, there is a reason why original music programs cannot be produced. There are too few creators who can really produce good music, especially There are still many young people doing rap now.”
"But Brother Jun, do you know? When we first started working on "Jump Up", we also had a headache because we were all worried about not receiving the manuscript." Lu Yanhe said, "Actually, I have always had a feeling over the years, In China, you will not lack creators for anything. The key is whether there is a stage for these people to emerge. "
Hou Jun: "However, if we can't collect enough creators, the key is excellent singer-songwriters, it will be difficult to produce this program, right?"
Lu Yanhe said: "I have no intention of turning this show into a pure singer-songwriter stage."
"Um?"
"My positioning of it is more of a stage for new songs to hit the charts." Lu Yanhe said, "The only rigid standard for songs that appear on this show is that they have never been publicly released."
Hou Jun was stunned.
"Refer to "Idol Era" to make monthly, quarterly and annual rankings." Lu Yanhe said, "Invite all singers who want to release songs to come to this show to sing for the first time."
"So you don't just want to be a singer-songwriter?"
"What I want to do is "Chinese Good Songs"." Lu Yanhe said, "It's just that for this kind of program, there may be more singer-songwriters at the beginning."
Hou Jun: "But if you do this, how can those unknown singer-songwriters compete with the already famous singers?"
"Separately, make more lists. Singer-songwriters and non-singer-songwriters will compete separately, and the songs will be on the overall list." Lu Yanhe said, "This is just a preliminary idea. The key is that first, there must be good songs, and second, There must be a mechanism that can mobilize the enthusiasm of singers to participate in the program. Thirdly, the ranking must be valuable and the results must be credible and valuable, which can promote the development of singers, songs and the music industry in a good direction. "
Hou Jun: "Why did you suddenly think of doing this kind of music show?"
"Actually, I have always had the idea of doing a music show before. Didn't Sister Ziyan open a Huohuo agency, which has many singers? That's what I thought at first. Now I'm recording "Young" with Song Linxin "Days" happened to be talking about the plight of the music industry, and I changed my mind."
Hou Jun: "Of course there is no problem if you want to do this show. The songs you have written over the years are classics and have high recognition in the industry. It is a pity that you are not willing to put more effort into music."
"Brother Jun, it's not that I don't want to put effort into music, it's that I'm really not as good at writing songs as you think." Lu Yanhe sighed, "Although every time I say this, you don't believe it."
"Who would believe it? "Memories", "Young Days", "Bewitched", "Chinese", "Green Apple Paradise"... Tell me about these songs you wrote. They are all popular and are so popular."
"It has been six years since I was in my third year of high school, and I have only written so many songs. And the reason why these latter songs became popular is because of the right time, place and people." Lu Yanhe said, "I may be able to make a very popular song." Singer, but there is definitely no way to become a top singer, the voice conditions are here.”
Hou Jun: "I won't argue with you. You always do the same thing anyway. I'm very happy that you want to do such a show. It's just that you want me to be the director. I listen to what you mean. This show , you may want to make it an annual show like "Idol Era" instead of a seasonal show. You may not be able to let me go in Northern Lights."
Lu Yanhe asked: "Do you want to do it?"
"This is not nonsense. I have always wanted to do music variety again, but Northern Lights has forced me into the position of party director in the past few years. All the music variety plans I submitted were rejected." Hou Jun said this When something happened, his tone became abusive.
Lu Yanhe said: "Let me go and communicate with Mr. Lin. If you really can't be the chief director, I hope you can at least be a director. The entire music aspect needs to be handled by you. Apart from you, I don't know anyone at all." I have worked as a music composer and have a lot of connections in the music industry.”
Hou Jun: "Then you should communicate with Mr. Lin. Maybe you can help them relax a little."
Lu Yanhe: "Okay, then I'll go and communicate with Mr. Lin. If you can't join, I won't be sure."
"Why? There should be quite a few director teams working on music variety." Hou Jun said, "If you need it, I can introduce it to you."
"No, Brother Jun, what we are doing is not an ordinary music variety show." Lu Yanhe said, "If we cannot ensure that the production team itself has a musical aesthetic and can be fair, even if this show becomes a hit, it will become a capital and The money game, the last works and singers on the list are on the list for various reasons, but not because the music is good enough or the audience likes it enough.”
Hou Jun: "I understand what you mean."
He smiled bitterly.
In fact, after all is said and done, in the final analysis, there is only two words: trust.
However, being able to be trusted by Lu Yanhe like this——
Hou Jun didn't expect it either.
-
Sometimes, it only takes a year or two for some people to skyrocket, especially in the entertainment industry.
The so-called overnight fame is an instant hit.
Even Hou Jun would never have imagined that the little idol would grow to such heights six years later.
A height beyond the reach of many.
Hou Jun really didn't expect that Lu Yanhe would want to make a music show and make such a big move at such a time.
One thing to say, he was actually a little excited, his heart was racing, and he wanted to do this with Lu Yanhe.
However, Hou Jun really couldn't agree to Lu Yanhe directly.
This isn't just about him.
This also includes his team and communication between him and the Northern Lights.
If a director of a variety show does not have other identities at the same time, or reaches a high-level position, his right to speak is not actually high. Especially for a director like him who does not have a real masterpiece of ace variety shows. "Little Songs Gathering Crowds" has always been a relatively niche program, not a major variety show with high national popularity. After all, those later parties are different from doing shows.
Even when he was middle-aged, it was impossible for Hou Jun to switch to his family just because of this problem. At Northern Lights, except that they didn't want him to continue doing music shows, they treated him well in every aspect.
But he really couldn't figure out why Northern Lights was so opposed to him continuing to do music variety.
-
Lin Desheng said: "I know Hou Jun. He is highly regarded within us."
Lu Yanhe was a little surprised. He thought Lin Desheng didn't know who Hou Jun was.
"Then why does Northern Lights never pass his audio comprehensive plan?"
Lin Desheng smiled, made a phone call, and asked someone to come to the office.
After a while, this man came.
Lin Desheng said that this is Yu Jian, who is responsible for the company's variety show content production.
"Hello, Mr. Yu." This was Lu Yanhe's first time dealing with this person.
Yu Jian shook hands with Lu Yanhe enthusiastically, "Lu Shen, we finally met him in person."
"Lu Shen?" Lu Yanhe was stunned.
"Haha, because the kids in the company all call you that, so I shouted with them." Yu Jian said, "The title they gave you, I think is very appropriate. You can succeed in anything. It is indeed Lu." god."
Lu Yanhe quickly waved his hand.
"Don't dare to take it seriously."
After some pleasantries, Lin Desheng mentioned Hou Jun's matter. Yu Jian was stunned for a moment, and then at Lin Desheng's signal, he revealed Northern Lights' consideration for Hou Jun.
"Hou Jun actually produces very high-quality programs, but he still pursues so-called artistry and quality too much. If he uses this way of thinking to create programs, no matter how creative he is, the upper limit of the program will still be there." Yu Jian said , "He has been submitting new music variety programs in recent years. When we looked at it, no matter what form it became, it was still the same thing. From the beginning, we never really thought about how to make this program popular. Popularity."
Lu Yanhe suddenly realized.
Got it.
What Hou Jun wants to do may be very good, but the ceiling is a "small but beautiful" program.
That’s not what the Northern Lights video is about.
Northern Lights Video’s projects, especially self-made projects, are all aimed at “hits”.
For this kind of "small but beautiful" project, they can buy copyrighted programs from outside and let their own team of newcomers do it, but they don't need Hou Jun to do it anyway.
In addition, Hou Jun can fill Northern Lights' current need for party and ceremony directors, and Hou Jun will not be allowed to do those "small but beautiful" programs.
After Lu Yanhe understood this, he nodded.
But Yu Jian was very perceptive and asked: "Why did Lu Shen suddenly ask about Hou Jun? I remember that you had been on his show "Little Songs Gathering Crowds" before. Are you very familiar with him personally?"
The implication is that Hou Jun found Lu Yanhe to be a lobbyist?
Lu Yanhe said with a smile: "We have always been in contact. When I was not very famous, he let me appear on those two programs and sang a song "Remember", which allowed me to earn a little labor and be able to successfully complete high school. After studying and taking the college entrance examination, I am very grateful to him.”
Yu Jian and Lin Desheng looked at each other.
Lu Yanhe: "That's right, I have an idea for a music variety show, and the target is the idol artist's "Idol Era", because I have only worked with director Hou Jun on music variety shows, and I think his music aesthetic is very good. He helped me with the soundtrack of the movie "Love Letter". I hope to get Director Hou Jun to participate in this variety show."
For Northern Lights Video, "Idol Era" is a name that disgusts them.
In recent years, Northern Lights video has been in the limelight.
From TV dramas to variety shows, it has flourished across the board and is firmly at the top of the video platform.
However, only in terms of annual variety shows, Icefield Video can steadily have more than 20 million members and attract more than 1 billion in investment by relying on the program "Idol Age", allowing Icefield Video to firmly bite the Arctic. Behind the light video.
The show "The Birth of an Actor" is a hit again, and it will be over after just one season.
Not to mention, the strategic significance of an ace in the top 1 position to this video platform means a value that cannot be quantified by data.
Northern Lights has been trying to create a variety show like this every year, but things have backfired.
"Idol Era", which has a strong fan base, has almost reached the ceiling of what a program can achieve.
It is very difficult to copy your own "Idol Era".
Now Lu Yanhe, a blockbuster maker, has actually proposed to do an annual show? Or is it a music variety show that is comparable to "Idol Era"?
The auras of Lin Desheng and Yu Jian changed instantly.
-
"Another show."
Chen Ziyan smiled.
"Yin Zong."
Lu Qingzhen also smiled.
Lu Yanhe sat in front of the two of them, a little confused.
"What's wrong?"
"Nothing." Lu Qingzhen shook her head, "I'm just curious as to why you have so many endless ideas in your head."
“Everyone has a lot of ideas running through their head.”
“But any idea you have can become a reality, and more people will regard your next idea as gold.”
"I'm lucky."
"Zi Yan, you are right. His modesty makes people want to pooh-pooh him sometimes."
Lu Yanhe looked innocent.
Chen Ziyan said to Lu Yanhe: "You should know that it is easy to fail when doing a music variety show, or a music variety show with original music, right?"
"I know." Lu Yanhe nodded, "But again, if you fail, just fail."
Chen Ziyan: "How do you plan to do this show?"
"Director Hou Jun's team is responsible for the music part, and director Li Zhenzhen is responsible for the program production part." Lu Yanhe said.
Chen Ziyan: "Is this what you told us before... a program tailor-made for those powerful singers who have made us famous?"
"No." Lu Yanhe shook his head, "But they can still participate, as long as they can receive good songs."
Chen Ziyan: "When are you going to launch a program tailor-made for powerful singers?"
"I can do it at any time, but what I want to do more now is the show "Chinese Good Songs"."
Chen Ziyan nodded.
"This program has become popular, and I believe it will be of great help to the entire original music industry. From now on, when everyone releases new songs, this program will be their first choice for singing." Lu Yanhe said, "This is the first choice in the Chinese music industry. blank."
Chen Ziyan said: "If there are not many viewers watching this show, it cannot become a singing stage for everyone."
"It all depends on human effort." Lu Yanhe said, "Compared with the endless cover songs that come out every year, new songs can make everyone feel fresh and new, right?"
"New songs mean that they have no audience base and have not been tested by the audience. It is very likely that after the first episode of the show, there will not be a song that can break out of the circle."
"So, this requires a director team with taste, aesthetics, and good song selection, so I found Hou Jun." Lu Yanhe said.
"Most of the singer-songwriters are not well-known, so they may not be able to attract enough audiences to watch this show."
"So this show not only recruits singer-songwriters to sing new songs, but all singers, as long as they have songs that have not been released publicly, are invited. Of course, the prerequisite for being on this show is to pass the review of Hou Jun and others. "Lu Yanhe said, "We don't want bad songs."
Chen Ziyan: "Would a well-known singer be willing to sing his new song for the first time on such a stage?"
"I have invited Song Linxin and Qin Zhibai." Lu Yanhe said, "Not only the two of them, but also Hou Jun. Their connections in the music circle can help us attract some singers first. Of course, we can also specifically talk to those When top singers invite songs, they will inevitably have to spend money in the early stage. As long as the show can be launched, singers will squeeze their heads and want to be on our show, just like the current "Idol Era". "
Chen Ziyan and Lu Qingzhen looked at each other.
"Not any popular program will attract popular singers." Lu Qingzhen said.
"What if one day the rankings of this show become one of the criteria for the audience to evaluate a song or a singer?" Lu Yanhe asked, "Just like the annual rankings of "Idol Era" now, it has become a One of the important signs of an idol artist’s success.”
Lu Qingzhen: "That's because before that, idol artists were completely barbaric and there was never a unified evaluation system."
"Is there any Chinese music... now?" Lu Yanhe asked, "Movies and TV series all have three awards. Let alone music, is there even one award that is widely known and recognized by the audience now?"
Lu Qingzhen and Chen Ziyan breathed a sigh of relief at the same time.
"Okay, we have finished asking our doubts, and I feel like you have thought it through clearly." Chen Ziyan said.
Lu Yanhe nodded.
"Actually, I didn't think about many things so clearly at first, but after you asked the questions, the answers appeared in my mind. The more I answered, the clearer they became."
"You can always see some blank places, but you also have the ability and strength to recruit a group of people to fill these blanks." Lu Qingzhen shook her head, "I have nothing to say. I think your thoughts are There’s nothing to question anymore, I’ll just help you check for the gaps and move forward.”
Lu Yanhe: "Sister Qingzhen, you are so complimentary that I don't even know what to say."
"No need to say anything." Lu Qingzhen said, "Although I know that this program cannot lack investment, if you are not satisfied with the investment promotion of Northern Lights Video, you can come to me at any time. After all, this is not Northern Lights. Make your own variety show, the copyright of the program belongs to you In Linghe's hands, they may not be willing to tilt the platform's investment resources towards this show. Having said that, they can do it. Recently, a drama has been broadcast to the S-level level and has been stable for several days. The first thing is that there is not even a single pre-roll advertisement.”
Lu Yanhe was a little surprised when he heard this.
"What's going on? What kind of drama?"
"A copyrighted drama and a current one starring Liu Zefan." Lu Qingzhen said, "Nowadays, platforms usually give investment resources to their own sons."
Lu Yanhe suddenly realized.
"Based on your cooperation with Northern Lights, they shouldn't do such a stupid thing, but you still have to be cautious," Lu Qingzhen said.
Lu Yanhe: "I know that if they don't hold the copyright, they won't use the best resources to make this program. Therefore, I have no intention of letting Linghe monopolize the copyright of this program."
"Are you going to share it with them?"
"It's not free, let's see how we negotiate. They will come up with a plan." Lu Yanhe said, "All in all, I just need to ensure the independence of my program production and have enough autonomy and decision-making power. That's enough."
Lu Qingzhen nodded.
After communicating with Chen Ziyan and Lu Qingzhen, Lu Yanhe left.
Chen Ziyan walked him downstairs, got in the car, watched him leave, and then returned to the office.
Lu Qingzhen is still waiting for her in her office.
Chen Ziyan asked with a smile: "Tell me, do what I usually tell you make sense? If you are his agent, will you feel that your abilities are insufficient and you can't keep up with him?"
Lu Qingzhen: "I can only say that he is really exaggerating. Those copycats can't copy ideas as fast as him."
Chen Ziyan: "For a person with this ability, no matter how great his ability is, it is normal. He also told me seriously that he felt that he was not a genius, but an ordinary person with the same problems as ordinary people."
"Okay." Lu Qingzhen nodded, "In his world, he can think whatever he wants."
Chen Ziyan smiled and sighed.
"If someone told me now that he could build an entertainment empire in the future, I wouldn't be surprised."
"Is there anything strange about this? In my eyes, this entertainment empire has begun to take shape." Lu Qingzhen said.
Chen Ziyan: "You will be able to retrieve the information of all the singers signed by the company later. We should make preparations in advance. Those who have plans to release songs and those who have no plans to release songs will be notified in place. We will start looking for people for the show later. I need a song to try out, and I don’t have anything.”
Lu Qingzhen: "Most of the singers who sign with our company are not signing music contracts."
"None of the newcomers we signed are newcomers. They have been in the industry for so long. Don't they have their own connections and resources? The news tells them that they should work hard." Chen Ziyan said, "If they can be on this show, Maybe we can become famous like Cheng Hai and Zhang Pingqing in "The Birth of an Actor", and it's time for us to show off our talents."
Lu Qingzhen nodded.
"Actually, the music companies who are most interested in this program should be those."
"It feels like those music companies have basically disappeared from the entertainment industry now."
"Perhaps through this program, they will emerge again and start to gain popularity." Chen Ziyan said, "Today's music companies cannot stand out. The most important reason is that they cannot introduce new talents, and big names often set up their own businesses. It all relies on some half-baked singers who can’t make a sound in this industry. Who cares? Some traditional and established music companies don’t bother to be newcomers. After all, the reality is that each one will lose money. Maybe it’s hard to make one popular, but the person will leave immediately. It’s better to rely on the song copyrights accumulated in the past and rest on its laurels. Moisturizing is enough. If the ecology is ruined, we can only do what we do to make up for the failure.”
Lu Qingzhen: "This is the correct answer. Although several online music platforms seem to be prosperous, new songs cannot be sold unless they are top-notch or big-name singers with fans. It is a pity."
"Now do you realize the significance of the ranking list of "Sing My Song"? The program itself is secondary. The key is that if such a ranking list can be made, perhaps everything will change." Chen Ziyan said, "Any consumption in the field of entertainment is essentially herd consumption. Where the hot spots are, there is consumption. The scattered fire, even if it is a sky full of stars, is definitely not as eye-catching as a bright moon."
Lu Qingzhen: "Indeed. If a ranking list can really be made, it will drive concentrated heat, attention and pursuit, and it will also be the competition, pursuit and defense of more people and more works."
"Everyone understands the truth, but not everyone can put it into practice." Chen Ziyan said, "If "Sing My Song" is also successful, Yan He has basically cleared all the mainstream film and television forms on the market now."
"Film and television drama writing and directing, music lyrics and singing, variety show voice acting... a real hexagonal warrior." Lu Qingzhen nodded, "exaggerated."
"And then he said he was an ordinary person." Chen Ziyan shook his head speechlessly.
It was obvious that she was very "troubled" by Lu Yanhe's self-evaluation.
Lu Qingzhen laughed. (End of this chapter)