Chapter 1181 Who Is the Master and Who Is the Vice

"Feng, Liu, I think you should recognize the fact that our IBM is the best when it comes to PCs. Le-Wen" Guo Shina emphasized.

That’s old history. Perhaps ten years ago, IBM was the absolute hegemon, but since IBM shifted its focus to software, IBM’s PC hegemony has gradually lost, and even now it has fallen behind Dell and HP. He Lian thought, if it weren't for the support of many long-term contracts and large orders in the US market, IBM would have fallen out of the top five.

For example, in the previous life, I even wanted to acquire IBM's PC business. At that time, IBM's PC sales fell sharply, because those government orders in the United States were replaced, and they were afraid that they would even want to "open the back door" on those computers! This is also the reason why Huaxia must develop its own computer.

"I don't know how you define the best concept, but IBM is not the best in terms of product design, cost performance, and sales. Of course, except for the IBM brand. But you have to admit that in North America, you Even Daier and Huipu cannot be suppressed, and Europe has been surpassed. As for Asia, the market with the greatest potential, it is now up to us to decide.”

"I admit that IBM is still leading the world in some technologies, but a PC is not enough to lead in a certain technology. Everyone who buys a computer must consider it comprehensively. IBM defines it as a high-end personal computer, but in terms of performance , I can’t see where it’s high-end. It’s a stupid way to blindly consume brand value.”

Liu Chuanzhi's words are very blunt, pointing directly at IBM's computer sales, which is to consume the brand. Although IBM's brand is strong, as the products get worse and worse, sales will decline more and more.

But these words are also true. IBM has been said by many people in the past two years that its products lack new ideas and prices remain high. A real high-end personal PC must surpass other personal PCs in terms of performance. But now, not only did it fail to explode, even many other brands of notebooks that are cheaper than IBM notebooks have exploded in performance from IBM!

"However, in North America, Lianxiang is far inferior to IBM, so I think that at least sales in North America should be dominated by IBM, and sales in China and even the entire Asian region can be handed over to Lianxiang Group. It is the real complementarity of channel advantages and resources.”

Feng Yu couldn't help but said at this time: "Do you really think that without the help of IBM, we can't sell Lianxiang in North America? There are many big companies in North America, and now they use Lianxiang computers, including Yi Top companies such as Beibei and Amazon. Of course, companies such as Yingweida and Kingston, as well as companies with great potential such as Guge. As long as the publicity is proper, we can grab the market based on the price advantage alone.”

"In Europe, we have strong partners. Philips and Thomson are the world's top consumer electronics companies. Lianxiang's sales in Europe are rising steadily, and in the Eastern European market, we are already the number one in the industry. gone."

"Feng,

You underestimate the brand effect too much. This is North America, not Asia, nor Europe. We IBM have a lot of loyal customers. Gerstner emphasized, "And we have more stores, which you don't have." "

Feng Yu asked back with a smile: "You said if I personally endorsed Lianxiang Computer, what would the result be?"

Of course, Feng Yu was just talking, and he was not interested in asking him to endorse in person.

Guo Shina was stunned. What did Feng Yu say, he wanted to speak for Lianxiang Computer? Didn't Feng Yu never like to appear in front of the media?

If Feng Yu really endorsed the advertisement in person, then consumers might really buy it. These businessmen are also big stars in the eyes of ordinary people, and they will be more dazzling than ordinary stars. They are very clear about how much sales a top star can bring to the product. Isn't IBM also looking for those stars to endorse.

Liu Chuanzhi added at this time: "You two, I think if we cooperate with us and hand over the sales to Lianxiang Group, then I guarantee that IBM's profits will increase. I will sell IBM as Lianxiang, and I will not favor one over the other. .”

Guo Shina and Peng Mingsheng looked at each other, and they found that they were at a disadvantage in the negotiation. When IBM was negotiating with others, it was actually at a disadvantage!

But what Liu Chuanzhi meant was to give Lian Xiang full control over the sales of IBM's personal computers, including sales in North America, which naturally included IBM's original sales channels.

These values ​​cannot be said to be incalculable, but they are also extremely high.

More importantly, in this way, wouldn't IBM's personal computer sales in the future depend on Lian Xiang's face? Although IBM has shifted its work focus to software and services at this time, and intends to increase investment in technology research and development, personal computers still make money, so let Lian Xiang like this, not waiting for Lian Xiang to annex IBM's personal computers what.

Liu Chuanzhi said that he would treat IBM as Lianxiang, which is simply impossible. If the sales force is the same, relying on Lianxiang's strong price advantage and advertising, it is impossible for IBM's sales to increase.

Peng Mingsheng suddenly had an idea in his heart. He felt that Lianxiang Group wanted to annex IBM's PC business!

He immediately pushed this terrible idea out of his mind. How is this possible? Which company dares to annex IBM's PC business? We are IBM, the creators of the PC!

But if IBM's PC sales are completely handed over to Lianxiang Group, it is equivalent to handing over half of the lifeblood to the other party.

In terms of PC design and development, there is really no company that has more advantages than Lenovo. Whether it is a desktop or a notebook, Lenovo has shown the strongest competitiveness. Price, design, performance, brand, all are strong!

Peng Mingsheng raised his head and looked at Liu Chuanzhi. He seemed to really see Liu Chuanzhi's desire to annex IBM's personal computer business in Liu Chuanzhi's eyes.

If the PC is sold to Lenovo Group, no, it is merged into Lenovo Group, then IBM can obtain part of the shares of Lenovo Group, and at the same time can focus more on the development of software and services, and more on the development of technology, it seems nothing not good.

Wasn’t Microsoft the support of IBM back then? Many people say that if IBM had directly acquired Microsoft, then the overlord of the industry must belong to IBM. Now that IBM has been surpassed by Microsoft, if you focus on one item, it will be easier to regain the industry leader, right?

"Make a decision. You should know in your heart what is more beneficial to IBM." Feng Yu urged.

"Feng, I don't think any company can make such a hasty decision to hand over the sales of the company's important products to another company. We need to discuss this matter in the board of directors, but we will give you an answer as soon as possible." Guo Shina Shen Said loudly.

Feng Yu never thought that he could make IBM compromise with a few words, but it seems that both Guo Shina and Peng Mingsheng have hesitated, and that is enough.

I believe Liu Chuanzhi can do the rest of the work well.

"I'm waiting for your good news."

... (To be continued.)