Chapter 1107 The Value of Lvmh Group Exceeds 0 Billion
Although in his previous life, Xia Yu knew that Romanee-Conti Winery produced only 600 bottles of wine in 1945, but he didn't know how much he actually left before the acquisition. He didn't expect that there would be 420 bottles. !
The wine of this year is not only of high quality, but also very rare in quantity. In addition, the production has been discontinued for six consecutive years, which increases its rarity and legend.
Even if the 1945 vintage of Romanée-Conti is not of the best quality, other factors alone make it worthy of a collector's price!
Thinking that in 2018, a bottle of Romanee Conti from 1945 sold for 3.86 million yuan, and now these 420 bottles of wine are well hyped in later generations, and they can be worth two or three billion US dollars.
At the end, the list ends in 1978, the storage quantity is 6,589 bottles, and the harvest and brewing time is October 22.
Xia Yu remembered that the quality of Romanée-Conti wines in later generations was extremely high, and the world's evaluation of this year's wines was also extremely high.
Xia Yu asked Andre Noble: "Old Noble, is the wine of the 1970s the best in 1978?"
Andre Nobre nodded and said, "Boss, the weather in the 1970s was generally bad, and 1978 was the best year in that decade. The cold weather in the spring and early summer caused the vines to bloom later. The weather did not improve until August, but luckily the weather was good throughout the fall, allowing the grapes to fully ripen, but the harvest was also delayed a lot, from October 16th to October 22nd.”
"Although it takes more than ten years for the wine to ferment and stabilize the taste, according to my many years of experience, the quality of the wine in 1978 is indeed excellent. Although it is not the best year in the history of the winery, it is also the peak. batch."
"Well, I see!"
Xia Yu smiled and nodded, then closed the register, and said to Andre Nobre, "Take me to see those wines that have been stored for one or two hundred years, as well as the 1945 batch."
"OK!"
After finishing speaking, Andre Nobre left the registration room with Xia Yu.
After watching the lunch, Xia Yu also opened the oldest wine from 1754. Everyone present shared some, which surprised Curtis Dubois. Where did he drink this kind of wine? Two hundred years of wine?
He couldn't help but secretly thought that coming with the boss this time was really worth it.
Everyone tastes this wine carefully, because the most taboo thing about old wine is to shake the glass constantly, which will greatly affect the taste of the wine.
In particular, winemaker Andre Nobre tasted this bottle of wine with a pilgrimage mentality, as if this bottle of wine was his belief, which moved Xia Yu.
This should be the belief inherited from a top winemaker family!
However, it has to be said that the wines that are qualified to be stored for 228 years are definitely the top quality batches, otherwise they will not be left to the present.
After more than two hundred years of precipitation, it is difficult to say whether the taste of the wine has passed its peak, but the mouth is soft, the taste is quite full, and the aftertaste is long and the depth is quite excellent. Xia Yu feels that it tastes better than the Lafite in 1787. !
After lunch, Xia Yu left Andre Nobre and gave him an order that all the wines before 1900 should be kept tightly, and no one could take a bottle without his order.
Then the 1945 batch is no longer for sale.
Specifically how to operate, he will arrange for someone to be responsible.
When leaving, Xia Yu took out a list of some wines he was going to take away, and asked Andre Nobre to pack the wines. After a while, he would send someone over to use a civilian helicopter. take away.
The total of 1,000 bottles of wine on this list will be divided into four batches, which will be shipped to London, Paris, San Francisco and Hong Kong, of which 600 bottles will be shipped to Hong Kong.
Because the biggest fear of aged wine is shaking,
Therefore, Xia Yu intends to transport the whole journey by air, even the distance from Burgundy to Paris is transported by civilian helicopters.
What a little shipping for this batch!
Within two days after returning, George Berkeley reported the results to him, and Chateau Latour was wholly purchased at a price of 120 million pounds.
Xia Yu’s attitude towards Chateau Latour is even more different, because compared with the average annual output of Chateau Romanee Conti of 6,000 bottles, Chateau Latour’s annual output is as high as 200,000 bottles, which is suitable for Romanee. · Kande lower high-end market.
Therefore, Chateau Latour will be the main force in selling high-end red wine to the outside world.
Therefore, Xia Yu asked George Berkeley to transfer all the equity of Chateau Latour to the French Bright Fund, and then immediately notified Alain Chevalier to let Chateau Latour merge into the lvmh group.
As a wine giant, lvmh Group not only needs to occupy a major position in the mid-end market, but also needs to have high-quality wine to enhance its brand value. Chateau Latour, as the second among the five famous wineries on the left bank of Bordeaux, is fully qualified!
I still remember that in 1998 in the previous life, under the leadership of Bernard Arnold, lvmh Group invested in Château Cheval at a high price. Although Château Chevalier is also one of the top ten famous wineries in France, it is still slightly inferior to Chateau Latour.
Moreover, there is a big difference between simply investing in shares and wholly owning a top-level famous winery!
Although it is a merger, Latour Winery is still an independent production, but it will be merged into the company in terms of sales operations.
Therefore, it is undoubtedly a very simple thing to just merge from the equity in advance.
Although the Vuitton family could no longer interfere with the decisions of the lvmh group, Alain Chevalier also respected them and held an interim board of directors.
Although pure stock mergers and acquisitions will reduce their shareholding ratio again, considering that they have lost their management rights, the Vuitton family also supports the merger of top-quality assets such as Chateau Latour into the group.
After that, the Bright Fund came up with the purchase contract, and the value of Chateau Latour was calculated according to the purchase price.
£120 million, or 1,292 million francs, based on real-time exchange rates.
The lvmh group acquired Chateau Latour by purely issuing additional shares. The original value of the lvmh group was 8.8 billion francs, with a total share capital of 100 million shares and a single share worth 88 francs.
Therefore, the company issued 14.7 million new shares to the Bright Fund, and the entire equity of Chateau Latour was transferred from the Bright Fund to the lvmh group, and the value of the lvmh group soared to 1.92 billion francs , finally broke the 10 billion mark!
After the completion of the acquisition by private placement, the total share capital of lvmh group is 114.7 million shares, and the Bright Fund holds 105.23 million shares of lvmh group, accounting for 911% of the total share capital The ratio of 74 has increased by 1.21%.
The Vuitton family's shareholding fell from 8.9 percent to 7.76 percent.
The hidden shareholding of Henry Rigamil dropped from 0.568 percent to 0.495 percent.
After the acquisition of Chateau Latour, Xia Yu still felt that the lvmh group needed to continue to strengthen.
And it just so happens that the Bright Fund's acquisition plan for the Bussac Group is progressing very smoothly.
Wait until Wednesday, February 24, when the strike by the Bussac group intensifies.
The market value of the Bussac Group fell to around 310 million francs.
Bright Fund, a major shareholder with a 5% stake, suddenly began to aggressively absorb stocks in the stock market, making no secret of it.
After the news spread, the Bright Fund had already acquired a large amount of equity, raising its shareholding ratio to 7.5%.
The stock price of the Bussac Group also began to rise. By the end of the afternoon, the stock price had risen by 26.4% compared with the opening price in the morning. The increase was very large, and the market value was also fixed at 392 million francs.
But while many investors and some institutions were analyzing the significance of the action of the Bright Fund, people who were still staying at the Paris Stock Exchange were shocked by a sudden news.
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