Chapter 171 A Confusing Account!
Looking at the young and handsome face on the screen.
And there was a tsunami of cheers from the audience. Even though they were hoarse, the players at the scene were still cheering for the young man without hesitation. They looked like extremely devout believers with their fanatical appearance.
Hattori Hongyi's face showed deep fatigue, and he leaned weakly toward the back of the chair, and the last light in his eyes seemed to disappear.
If it comes to the first three works, I can still make do with it, relying on spending a lot of money on marketing, hiring trolls, or packaging myself and bombarding me with overwhelming information in exchange for a glimmer of hope.
So at the moment the promotional video for "Super Mario Odyssey" ends.
Hattori Hongyi knew that the outcome was decided.
The quality of this work is definitely not at a level that SE can currently handle.
It’s not even a gap that can be smoothed out with massive publicity.
When you look at it, its picture quality seems not as good as its own 3D masterpiece.
When you look at it, the character is just a simple and honest uncle plumber.
Even the background of the entire story is as childish as a fairy tale picture book.
Princess Peach Blossom was abducted by the bully King Cool, and Mario became partners with Kepi, a resident of the Hat Country, and they agreed to save Princess Peach Blossom and Kepi's sister, so they embarked on an adventure.
To be honest, even five-year-olds today might not be able to watch this content.
But it just... seems to have a fatal attraction for young players after they reach adulthood.
Hattori Hongyi is not really stupid enough to think that it is this story that deeply attracts players.
The reason is precisely because the overly simple story allows players to quickly skip the lengthy world background.
My sweetheart was kidnapped by the devil, so I have to rescue him.
This is the lowest level of logic, and it conforms to everyone’s three views. It hardly requires too much explanation.
So, after giving up the story itself.
Instead, players can completely immerse themselves in this Odyssey journey and experience the game to their heart's content.
And is this game fun?
certainly.
Just the many gameplays introduced in the promotional video made even Hattori Hongyoshi couldn't help but sigh after watching it.
Ready Player One, using a design style that seems very fairy tale, accurately captures what mainstream players desire most - pure fun.
"Failed." Hattori Hongyi had a feeble wry smile on his lips.
In this war without gunpowder, our side was almost defeated like a lost dog.
There is no way to fight back.
And there was not much time left for Hattori Hongyoshi to taste the bitterness of failure.
He must think carefully about how to deal with the future price of his Slover13, as well as the inability to catch any of the new games of "Gilariel" from Top Player. He needs to carefully consider where to go.
————
Swtich's press conference came to a successful conclusion, and it will be released for sale three days later.
The employees of Ready Player One, who had been busy for three months, were finally able to take a break, and the rest of the work only needed to be left to the sales department.
However, the traffic carnival belonging to the media has only begun to become lively in a real sense.
On the night after the press conference, various clips about the Swtich press conference began to be continuously uploaded to major video websites.
There are official media and there are individual bloggers.
There are domestic mainstream video platforms such as Pizhan, Douyin, and Chopsticks Hand.
There are also foreign youtube, Netflix, tiktok, IGN, etc.
Without it, it’s just because this Switch conference is too heavyweight.
Regardless of Swtich's design concept or the four escort works released simultaneously, the fun, gameplay, and appeal of the game have been interpreted to the extreme.
As long as you post it, there will be traffic and people will read it.
Even on the second day.
Some reaction videos of well-known foreign anchors watching the Switch press conference have begun to be uploaded one after another.
Looking at those foreigners with big beards or big noses, the moment they saw the Swtich detachable handle appeared, their eyes widened in surprise, and they looked at the camera in disbelief and said, 'wtf? ’, which also makes many Chinese passers-by and netizens feel very comfortable watching it.
One even took out his bank card in front of the camera, banged the table and shouted: "Shut up and take my fucking money!"
There are also players who have edited and spliced the two videos together.
Above the spliced video is the scene of the SE handheld launch conference.
At the bottom of the video, there is a young man wearing a casual jacket, holding a toothpick cynically and saying with a frivolous smile: "Okay, look who the fuck is here (Okay, look who the fuck is here)"
The next moment, the content at the top of the video was suddenly changed to the scene of Ready Player One's Switch press conference, the moment Mario was born.
The spirited young man at the bottom of the video suddenly took a deep breath, hurriedly spat out the toothpick in his mouth, straightened his collar, straightened his back, and extended his hand to salute with a solemn expression.
The video content of just a few seconds, because the editing was very abstract but too close to the theme, instantly attracted millions of likes and countless reposts on the Internet.
It has also made more foreign players aware of Switch's press conference and these four works that have been highly criticized even in their promotional videos.
Some are happy and some are sad.
The pressure now is obviously on SE.
Slover13, which has been experiencing a sharp decline in sales since the Swtich conference, has even seen negative sales after the release of four new games.
An electronic product that has only been on the shelves for more than a week has experienced a Waterloo-like decline in sales, which is unprecedented in the electronic equipment market.
Even Hattori Hiroshi immediately held a press conference with a face full of shame, and led all SE executives to bow at a 90-degree angle in front of the camera to apologize.
Over and over again, I kept saying, ‘This is a good thing! ’
Still failed to win back the hearts of players.
A standard Japanese apology to SE executives.
Neon players found that scolding them in their hometown dialect was too annoying.
It's better to be as simple and crude as the Chinese players next door.
then.
Players in Neon Kingdom began to express their opinions on SE's apology video again and again.
"Rini! Zaiqian!"
ah! Express your feelings directly and heartily!
In just five words, it not only represents indignation, but also summarizes the expected results.
Why haven't you discovered that Chinese curse words are so useful before?
Even in Neon's hometown, this incident triggered a small trend of learning Chinese curse words.
And in China.
Yinhui Game, a division of SE, has been having a tough time recently.
Angry Chinese players don't curse as weakly as they did in their childhood.
Genealogy starting position + Yin and Yang strange energy + soul critical strike + parallel sentences.
"Yinhui, you look like this! You dare to sell a broken Gouba handheld console for 5199. Are you selling it so expensively to save money for a grand funeral? There are bugs in the game that you don't know how to fix. You think about them every day. Your gift package is so expensive. I’m just confused. Why do players just make wishes on your grave when they give suggestions and never get feedback?”
After a set of punch combinations, Yinhui's senior management was almost cursed out of their souls.
And this time it's not the same as before.
In the past, players would scold them, but they had no choice. After scolding, they had to recharge when they should.
So when it comes to the rhythm, manufacturers can just pretend to be dead.
But now.
There was previously a mobile game version of “Teamfight Tactics”
Later, Swtich launched 4 new games online.
The dual-end mobile terminal + handheld terminal constantly exerts pressure.
Yinhui's current overall revenue flow has begun to plummet.
Even more desperate.
The so-called wall falls and everyone pushes it down.
A group of mobile game manufacturers initially agreed to boycott Ready Player One with Yinhui.
Seeing that the situation was not going well, they all ran away.
What's more, some people even reacted directly and broke out in tears on the platform that "Yinhui's senior executives threatened themselves that if they don't agree to the joint boycott, they will cut off their own financial resources."
Although there is some exaggeration in it.
But on the cusp of this storm, it is "as long as you scold Yinhui, then we are good brothers"
No matter whether you have done it before or not, just push the shit basin upwards and that's it.
Tengjing and Wangxun also quietly took advantage of the chaos and poured out a few pots, removing some of the illegal materials that originally belonged to them.
Suddenly, Yinhui, a major game company that has been stable in China for more than ten years, was overwhelmed by everyone's verbal criticism.
The partners carried the buckets and ran away overnight.
Stock market values also began to fluctuate wildly.
Zhu Yue has been so anxious recently that he almost went to the Ready Player One headquarters to kowtow and admit his mistake.
But let’s be honest.
Even if Zhu Yue really dares to kowtow.
Ke Jin couldn't help him either.
At this juncture, it can no longer be solved by the number one player coming forward and saying a few conciliatory words.
Even Tengjing and Netcom may not be able to handle it.
But to take a step back, they still have a headquarters boss supporting them, and the headquarters is also in China.
SE, your family's biggest backer, has been in a similar state of disarray in neon recently. If you can't even protect yourself, who will care about you?
For the shaky Yinhui.
Ke Jin showed no pity.
Instead, I wanted to say something similar.
Of course, maybe there is no time left for Yinhui to say "like".
Because the last four games of Ready Player One have been released to all players.
Although cooperation matters are still being discussed in overseas markets, at least domestic sales are barrier-free.
As the game was released, Kejin's background tasks were also refreshed.
For the four games, the low-end spending within the month of release must not exceed 1 billion.
Ke Jin made a simple calculation.
Even if the 79-yuan "Minaret" sells a million copies, it will still be less than 100 million.
However, due to the market saturation of meat pigeon games, the audience for card games is not as large as expected.
Even if Ke Jin makes a pessimistic estimate, it will only last for six to seven hundred thousand copies a month at best.
If we were more optimistic, we might only be able to sell one to two hundred thousand copies, which is really gratifying.
Secondly, about Switch’s exclusive works.
The exclusivity itself can help him offset part of the sales impact, because there are definitely fewer players who spend 2,000+ to buy a Switch than those who spend a few hundred to buy games or cash.
A 648 may be recharged with a grit of teeth, but for a 2K+ handheld machine, you really have to hesitate for a while.
The sales of handheld consoles will affect the sales of game cartridges.
The current cartridge prices for the three games are Kirby 198, Pen Pen 198, and Ma Pi 233.
The price is nearly 1/4 cheaper than in the previous life. It can be regarded as taking care of civilian players while also raising a hand to travel with them.
If it weren't for the idea of leaving some way for its peers to survive, Kejin would still want to lower the price.
But if we push it further, a monopoly will inevitably form.
And this kind of monopoly is not a quality monopoly.
It is an even more terrifying profit monopoly!
That is, other manufacturers can’t survive doing this, and only you can make money by doing it.
Because other manufacturers also need to bear a problem that the top players do not need to worry about - the cost of trial and error.
When this happens, it will actually be a huge blow to the entire gaming industry.
This is what Ke Jin doesn't want to see.
Therefore, the price of this cartridge has been carefully calculated by Ke Jin, and it is just right at the delicate balance point where a poor player can afford it, the game manufacturer will not have no way out, and he still has hope to complete the task.
I quickly made a calculation in my mind.
The sales of the Next Door SE handheld console exceeded 100,000 on its first day of release, and 350,000 copies of the handheld console were sold within a week.
The in-house Switch is much cheaper and more functional, so sales will naturally surge further.
It may reach the range of 800,000 to 1 million in the first week.
At this time, the cleverness of listing three exclusive works at the same time comes.
A million copies of the handheld console have been sold, even if half of them are adult players, 500,000 people have bought all three works.
This is only 1.5 million copies sold.
The remaining half are children and don’t have that much money, so they can choose one of the three models.
+500,000 sales.
That is to say.
In the first week of its release, my game cartridge managed to sell 2 million copies, which is still overestimated.
It is expected to earn around 400 million in turnover.
In the next few weeks, the water flow will begin to decrease.
You know, the cassette is not the same as the digital version.
There are only a few players willing to borrow accounts online, and most digital versions are exclusive to individuals.
But cassettes will only sell less and less.
Because the proportion of players in the second-hand market who buy cards and bring back blood cannot be underestimated.
Their contribution can definitely drive down sales further.
"Even if I make a full play in the end, it will be close to 1 billion by the end of the month, and I still have the 'Last Stand' buff to keep me safe."
After finishing the calculation, Ke Jin found that his chances of winning this time seemed to be somewhat reasonable?
So come on, players!
Please start your krypton gold show!
Let’s see how you show off my engraving master this time!
————
"Wow."
As more than a dozen express boxes were opened and shaken downwards.
After confirming that there is nothing in the box.
Kejun neatly stacked a bunch of colorful square plastic plates on the coffee table and placed them in a thick pile.
While peeling the oranges, Kemu glanced at the small plastic floppy disks with cartoon patterns on them and wondered.
"What do you want to do with these?"
"Make a lot of money!" Kejun said somewhat mysteriously.
"Um?"
"You know what's in these little boxes, right?"
"Isn't it just a new game made by our son? I've heard you tell it eight hundred times." Ke's mother said helplessly.
This bad old man, ever since he found out that his son had become famous in the gaming industry, he would read some news related to the gaming industry every day when he had nothing to do.
As soon as he sees the news that a game produced by his son's company has become popular again, he will quickly and clumsily take a screenshot.
Then send it to a WeChat group of "Fishing Friends from All Overseas".
The mother-in-law would occasionally glance at her.
Looking through the chat history, I immediately felt dumbfounded.
Everyone takes photos and sends all kinds of fish every day, but this old one is the most special.
Flowers bloom in all seasons: Oops, I didn’t catch much fish today, just 10 pounds less/picture
Contentment and happiness: Compared with Brother Li, I am still a little behind in terms of heat, but this time I also caught a big fat fish weighing more than 3 kilograms/picture
Kejia Ping An: [TFT Mobile Game Becomes a Phenomenon? On the creativity of the designers of Ready Player One, click to view the picture details], you said that today’s young people are really incredible. They can easily earn 100 million from a game, and I don’t know whose children they are. Your parents must be good at educating their children, especially your father.
Every time at this time, a group of fishing friends who are hotly discussing fishing techniques and harvesting fish will all remain silent.
It's not that they discovered any clues.
The main thing is that this young people's culture is a group of bad old men from different parts of the world. The entire group is several thousand years old. They don't understand it at all and can't answer it at all.
Therefore, Kejun's behavior seems particularly strange to the entire group of fishing netizens.
Little brother, why are your layers different from ours?
Every time I see this, my mother feels funny and sad at the same time.
His son was promising, but the father still had to hide it and pretend not to know.
Alas, this happened.
Ke's mother also told Kejun many times when there was no one at home.
If it doesn't work, you can just have a showdown with your son.
Father and son were honest with each other and had nothing to hide.
Isn't it just something about old sesame and rotten millet many years ago?
Even though the child is older, it’s not like he can’t understand.
But Kejun was stubborn and kept silent.
His ideas are also very simple, so simple that they are even paranoid.
After so many years of tutoring, all kinds of restrictions on the brother and sister's access to games when they were young have almost become part of the family rules.
As a result, once he saw that his son was promising, he immediately changed his mind and agreed?
What a shame.
How can you show my old face in front of your children?
Ke's mother's persuasion was useless, so she didn't bother to say anything more.
Recently, she had listened to Kejun's thoughts several times.
How about that brat Kejin, he made some new fancy game console, it can transform or something, it looks very fashionable when it is straightened up.
Ke's mother didn't know much about it. In her opinion, as long as the brother and sister were safe and happy, it was enough. Other things should be left to the young people themselves.
But today, this old guy suddenly and mysteriously brought back a bunch of express boxes and opened them for a look.
They are all cartoon games made by my son, and they are printed in this small plastic box sealed with glue. There are almost 20 or 30 copies scattered here and there.
"Can these little broken plastics make a lot of money?" Ke's mother asked curiously.
"Comrade Hua Yan, I have to correct your little mistake. This is called a game cassette." Ke Jun straightened his collar and said seriously, with a trace of superiority on his face as if he had blended into a group of young people.
"Oh, I'll give you what you can." Ke's mother rolled her eyes: "If you have anything to say, just say it quickly."
"It's like this. These cassettes can be sold for more than 200 yuan each."
"How much?" Ke's mother was stunned, and couldn't help but asked in surprise: "Such a small broken box, with something as big as a fingernail inside, sold for 200?"
"Oh, where did this go?" Kejun said again.
"Let me tell you, that thing our son developed... Hey, hey, that game console is so expensive. One machine can be sold for 2,500 yuan!"
"Isn't this more expensive than my mobile phone?" Ke Mu was shocked: "Will anyone buy such an expensive thing?"
"Don't interrupt, I'll tell you what I think. I recently discovered a way to make money."
"Look, this cassette sells for 200, right?"
"But, it must have the sizzling squeak before it can be used."
"If...I mean if."
"If I buy this cassette and give it as a gift to my relatives and friends, they will have to buy toys and games for their children periodically anyway."
"Then if someone else gets this cassette and wants to play it, they have to buy it. Is that right?"
Ke's mother was half-understood, but she still nodded.
At first glance, his plan seemed to be approved.
Kejun excitedly held the computer, clicked it hard, and was still mumbling.
"If you buy a cassette, it's 200."
"But after he got the cassette, he had to buy another one."
"A squeaky machine costs 2,500 yuan."
"That is to say..."
All I heard was a mechanized 'return to zero'
Immediately, Kejun held his chest and head high, and said in a broken voice as if he was proud of his genius idea.
"Our son made a net profit of 2,300!"
The past few days have been big chapters with more than 10,000 words. Today I will take a break and update them.