Chapter 401 Black Materials Are Flying in the Sky!

"Okay, everything is fine."

Fang Ziheng said with a smile, he would never dampen Damimi's enthusiasm at this moment.

Damimi rolled her eyes, very dissatisfied with this and Xini's answer. She offered her 'most sincere' service, but she didn't expect that she still couldn't win over Liu Qianqian.

snort!

He is indeed a vixen!

Damimi cursed in her heart, then changed the subject and asked, "Do you think "Charlotte Troubles" can surpass "Private Customization"?"

Hearing this, Fang Ziheng was slightly startled, and reached over her white body to take the tablet from the bedside table.

While checking the latest movie data, he shook his head: "It's hard to say, I watched "Private Order". Although it is not as deep as "Party A and Party B", it is not weaker than "If You Are the One 1".

These days, especially during the Lunar New Year, how popular a top-notch comedy movie is can be seen just from the audience's enthusiasm for watching the movie.

"Charlotte Troubles" versus "Private Customization", the advantage is not obvious! "

As soon as he finished speaking, the tablet connected to the website and the computer page of Hengyu Maoyan APP jumped out.

In the second column of the homepage, the latest week's movie data is freshly released.

The first place "Private Customization" was released for 5 days, with a total box office of 402 million, firmly occupying the top spot at the weekly box office.

The second place "Storm" is a police and gangster shootout film produced by Hong Kong Anle Film and Television and distributed by Hengyu Media.

As expected, the box office of "The Storm" exceeded 100 million in the second week, and the total box office reached 300 million.

300 million box office!

For a police film, the results are quite impressive.

When the distribution contract was signed, Hengyu and Anle Films made a note that if the total box office exceeded 400 million, Hengyu Media would receive 15% of the distribution share.

Judging from the current trend, "The Storm" is stable at 400 million, not to mention 500 million.

The third runner-up at the weekly box office was Ning Hao's "No Man's Land". The box office plummeted and it only received 28 million in the new week.

While the film schedule was low, it also exhausted the film.

On the other hand, the Hong Kong police drama "Anti-Drug" performed even worse, with only 12 million box office receipts this week.

Fang Ziheng glanced briefly and then looked at the number one "Private Customization" again.

In this movie, Nima is really a strong enemy!

no!

Hua Yi cannot be allowed to be so arrogant, something must be done!

He thought for a moment and sent a message to Ning You from the Propaganda Department.

The message had only five words: "Submarine out!"

2 p.m.

Just as the two movies were intensifying their promotion efforts, some negative reviews of "Private Customization" suddenly appeared on the Internet.

[Bullshit "Private Customization" is just a group of people enjoying themselves! 】

Douban film critic: "Objectively speaking, compared to "Party A and Party B" ten years ago, "Private Customization" has more beautiful scenery, more atmospheric scene layout, upgraded production, and an expanded lineup. It should make the movie even better!

But what did I see?

What did the audience see?

Nothing but a few specious sarcasms!

It does not have the warmth of "Party A and Party B", does not have the sharpness of "Big Shot", and does not have the in-depth analysis of "Mobile Phone".

Without reflection and clear positioning, it is just a cheesy comedy movie! "

["Private Customization", I don't know what you are so noble about? 】

Taopiaopiao film review column: "The movie seems to be satirizing power and making fun of officials and upper-class people, but in fact it is a false shot. The real intention is to satirize the people at the bottom and the working people!

For the sake of a hypocritical theory of elegance and vulgarity, rich people can drive away migrant workers living in dilapidated factories with just one sentence, and they still call it elegance. Bah!

[Looking at the shortcomings of "Private Customization"]

Henglian Fringe Filmmaker: "The correct way to shoot "Private Customization" is to put forward a reflection after each satirical section and present a solution at the same time, rather than just overdoing the scenery!

Even if the solution proposed in the movie is unrealistic, it can bring more warmth to the movie and sublimate the theme and depth of the movie!

Let’s not talk about anything else, let’s just talk about Fan Wei in the first section of the plot. Let’s see what he did, right?

It seems that he is scolding corrupt officials and blaming power, but in fact he is wearing official cover and mocking the common people.

Tebi's line, "Are you using this to corrupt cadres?" No matter how I look at it, I think it is teaching people how to give gifts better! "

["Private Customization" has no other highlights except for the missing points! 】

Southern Metropolis Entertainment: "Haha, the plot of the movie does the most vulgar things. It just wants to criticize this and satirize that, but the satire is not enough. Except for the small rag on Li Xiaoru's body, there is nothing to watch in "Private Customization" point!"

["Private Customization" successfully caused the audience to once again launch an anti-three-vulgar movement! 】

[The famous director has fallen, Feng Xiaogang is no longer the popular director he was before! 】

[Hua Yi prospered but declined, and the movies he produced were getting worse every year! 】

[Eye-sucking, "Private Customization" disappointed me so much! 】

online.

One negative report after another sprung up like mushrooms after a rain.

Each report was extremely clever and well-spoken, instantly breaking the reputation defense line maintained by "Private Customization".

"Private Customization" is not without flaws, but it was blocked by the explosion of the Lunar New Year show and covered up by the explosive box office.

If no one takes the lead to speak out, the movie can indeed land safely and start using word-of-mouth to drive a movie-watching craze.

Once someone points out a shortcoming, the flaw will be exposed in minutes, following the footsteps of "If You Are the One 1" in 2009.

In particular, the anti-vulgar opinions of several well-known film critics in the industry attracted countless netizens who disliked Feng Pants to join the condemnation camp.

Hengyu secretly took the lead and launched the first attack on "Private Customization".

If someone takes the lead, others will naturally follow.

In the evening, more trolls took action, the popularity of the movie soared, and there were more and more negative reviews.

Behind every troll is a film and television company, and everyone has the same goal: to prevent Huayi from winning the Lunar New Year championship.

Huayi's share price has reached 68 billion. If it wins the Lunar New Year championship this year, it will not break through the 700 mark.

You know, the second unit of film and television is currently only over 30 billion, and the first unit of TV series Huace is only 20 billion.

The total market value of Youku, Tudou Video, and LeTV only fluctuates between 20 billion and 30 billion.

Not to mention Bona, which has returned to the A-share market, and Hengyu Interactive Entertainment, Tengxun Video, Wanda Film and Television and other companies that will be listed next year.

Why?

All the benefits were taken by Yihua!

At this moment, the tacit understanding of the entertainment industry was revealed. The major film and television companies were able to contribute and pay in advance. If they caught "Private Customization", they would have a hard time!

The effect is quite good!

Although there are no ticket refunds on the four major ticket purchasing APP platforms, the intensity of ticket purchasing has dropped rapidly.

At 8 o'clock last night, the single-day pre-sale tickets for "Private Customization" on the four major APPs once reached 70 million, and it reached 80 million before 12 o'clock in the evening.

As of nine o'clock today, the single-day pre-sale of tickets on the four major APPs is less than 40 million, and it is expected to be at most 50 million before twelve o'clock.

Almost blocking him from the waist!

boom!

When he received the call at Wang Zhongjun's house, he was so angry that he slapped his hand on the desk.

"Check, check carefully for me, I want to find out who is behind this!"

"Chairman, according to our preliminary information, there are more than one group of trolls on the Internet, and they come from different camps!"

"Then find the leader for me. I will cut him into pieces!"

Wang Zhongzhong looked angry and cursed into the phone.

clang

He hung up the phone and threw it on the desk mercilessly.

He sat down on the boss's chair, opened the computer with scarlet eyes, and carefully browsed the negative news about "Private Customization" on the Internet.

It took quite a while...

He suddenly smiled and breathed a sigh of relief!

That's it!

"Haha, when "If You Are the One", "Journey to the West: Conquer the Demons", "囧" and "囧" were released, there were a lot of anti-vulgar comments, but what will happen in the end?"

"Fang Ziheng is right when he says that as long as the quality of the movie is there, the public will buy it."

"The more vulgar the comedy, the more the audience will like it!"

While muttering to himself, Wang Zhongjun lost most of his anger, closed the comments, and lit a cigarette with a sneer.

He still had to wait a while until the first-day box office of "Charlotte" came out before he could sleep.

It is hoped that the first-day box office of "Charlotte" will not meet the ideal expectations. In this case, the film will not be able to shake the championship of "Private Order".

The one who had the same idea as him was Feng Pants in the Magic City.

Feng Pants has experienced many battles and is not worried at all about the increasing number of negative comments on the Internet.

Tacky!

You self-proclaimed people may have forgotten that the last more cheesy comedy "囧" made a box office of 1.7 billion.

In a hotel in Shanghai, Feng Pants, wearing a bath towel, stood in front of the floor-to-ceiling window with red wine in his hand. He was confident and dismissive of the negative reports.

He gently shook the red wine glass and stared at the night view on the Huangpu River opposite, feeling very funny.

"A bunch of pig opponents!"

"Private Customization" has a box office of 400 million in five days. The negative news is coming now. Is it too late?

One o'clock.

The first-day box office of "Charlotte" is freshly released.

76 million!

It’s a full 10 million less than “Private Customization”!

"Ha ha."

"Okay okay"

Seeing the box office, Feng Pants smiled even more happily, raised his head and drank the red wine in one gulp.

Immediately, he pursed his lips and glanced at the wine glass in his hand with disgust.

taste not good!

I just don’t know what the bottle of 1787 Lafite in Zhonglei’s collection tastes like.

Feng Tongtong smiled knowingly, as if he had seen the scene where he opened a bottle of million-dollar red wine at the celebration banquet.

the other side.

Wang Zhongjun received the news almost at the same time. He was so happy that he couldn't help but laugh wildly.

He couldn't help but share his joy and called his younger brother Wang Zhonglei: "Zhonglei, are you still awake?"

"Haha, we can hold a celebration party in advance.

That's right, Hengyu Media spent so many resources to achieve a first-day box office of 76 million for "Charlotte". What does this mean? It means that this movie is not very good! "

"Tomorrow we will meet at the company to discuss the celebration. We must make the event bigger this time!"

Duplex building, in the study room.

Fang Ziheng also received the first-day box office of "Charlotte Troubles".

At this time, he was having a video connection with Ning You from the Propaganda Department of Hengyu, and Lin Wei and Ning Hao, the deputy director of the group's distribution department.

Four video frames appeared on the laptop, and Ning You, Lin Wei, and Ning Hao looked a little gloomy.

They really didn’t expect that after spending a lot of resources and subsidizing 40 million in supplementary tickets, the box office on the first day was only 76 million!

This is a crazy rhythm!

The three of them share a common bond, especially Ning Hao. The higher the expectations, the greater the disappointment.

Only Fang Zi, with his perseverance like a mirror, knew the reason.

He snapped his fingers and smiled.

"You guys are still too impatient."

"You know, "Private Customization" already had a first-mover advantage, so it hit a box office of 86 million in one fell swoop.

What is the first day of filming for "Private Customization"? 48%.

How much is our "Charlotte Troubles", 32%!

32% of the film schedule, 76 million on the first day, what else is there to be satisfied with? "

As soon as he said the chicken soup, the three people on the computer were instantly shocked, and the depressed expressions on their faces disappeared at a speed visible to the naked eye.

Ning Hao opened his mouth wide and stared at Fang Ziheng. After a while, he said: "Ziheng, you mean we still have hope of winning the Lunar New Year championship!"

"Of course there is hope!"

Fang Ziheng made sure to speak out. He picked up the cigarette on the table and lit one. He took a deep breath and smiled: "Let me tell you, not only do we have hope of winning the Lunar New Year championship, but our hope is very high."

"Chairman, please clarify." Ning You's eyes lit up and he asked with a friendly smile.

"It's very simple. In terms of movie quality, "Charlotte" is obviously better than "Private Order". Both the theme and the depth are at least one level higher.

If in normal times, no one would compete with "Private Customization", but with Huayi's impressive promotion, this movie might easily exceed 1 billion and become the hit comedy of the year.

But the current situation is that the two comedies were released only four days apart, and there is a clear comparison between one and the other.

Which movie is more awesome will soon be clear to the audience! "

Speaking of this, Fang Ziheng paused.

A gleam of wisdom flashed across his eyes, he stared at the three of them, and said with an incomprehensible tone: "Now the reputation of "Private Customization" has collapsed. Between the decline and the increase, in the eyes of the audience, the level of the two movies is different by two. Grade, don’t you think this is the opportunity for “Charlotte Trouble”?”

"There are opportunities, but I still feel there is a lot of risk."

Ning Hao also lit a cigarette and became entangled while smoking.

In any case, he failed at the box office on the first day.

If the box office fails to catch up on the next and third days, his dream of becoming a famous director will really become a dream.

Fang Ziheng looked relaxed and continued to inject blood into the three of them. His strong confidence could be felt through the screen.

"Stabilize your mentality, it will be time for us to take advantage of the wind to pursue you."

“This year’s Lunar New Year must belong to us!”

"Director Feng said he wanted to treat me to a million-dollar red wine. I think it would be better for us to treat him to a drink!"

"I asked someone to get some bottles of good wine from the Guardian Auction House in Hong Kong to prepare for the celebration banquet of "Charlotte". Don't you want to try it?"

"Yes, of course I do!"

As soon as the chicken blood was poured down, the mentality of the three people was stabilized, and they shouted in unison.

Inside the door to see the door, the layman to watch the fun.

Compared with Hengyu and Huayi, two companies that are competing with each other, professionals in the industry pay attention to the two movies.

The outside entertainment media and ordinary netizens prefer to eat melons and enjoy the lively atmosphere of the Lunar New Year stalls.

In their opinion, the Lunar New Year holiday has come to its most popular time.

Thanks to multiple movies, the movie market has steadily exploded, breaking through the 150 million to 200 million mark for many consecutive days.

The huge market was intercepted by the two leading movies, leaving only one-third of the cake to be shared by other movies in the same period.

The next morning.

Theaters across the country have adjusted their film schedules, and the film schedule of "Charlotte" has increased again, reaching 40%, an increase of 8%.

"Private Customization" stabilized its position and also received 40% of the film schedule.

"The Storm" occupies 10%, and other movies share 10%.

On the publicity front, the competition between "Charlotte Troubles" and "Private Customization" has become fierce.

Although Hua Yi was dissatisfied with yesterday's negative comments, he did not have time to conduct a large-scale investigation of the culprits behind the scenes. More publicity resources were put into the market under Wang Zhongjun's instructions, striving to ensure the popularity of "Private Customization".

In Wang Zhongjun's words, maintain the first mover advantage and then pursue the victory.

Now his goal is not just to break the one billion box office box office and win the Lunar New Year box office championship, he also wants to make "Private Customization" one step further, breaking the limit of 1.2 billion to 1.3 billion, and ranking in the top ten of the Chinese film and television box office list!

December 25th.

"Charlotte Trouble" made great efforts, with a single daily receipt of 91 million, which was just 1 million shy of tying "Private Order" with a box office of 92 million the next day.

at the same time.

"Private Order" also ushered in a box office plunge. On the first day of the new week, the single-day box office dropped to 48 million.

Compared with last weekend, there were more than 18 million fewer people, and 10 million less than yesterday.

After seven days of release, the total box office exceeded 520 million.

It seemed that the drop was not much, but Hua Yi's first thought was interrupted. The box office trend of 500 million in seven days was almost impossible to break through 1.2 billion or 1.3 billion, and it was ranked among the top ten in the Chinese film and television box office list.

This is not the end.

In the next few days, "Charlotte Trouble" continued its efforts, successively hitting extraordinary results of 95 million, 93 million, 90 million, 87 million, and 86 million.

In the first seven days, it grossed 618 million in box office!

It beat "Private Order" and became the most popular movie during the Lunar New Year.

this day!

Wang Zhongjun's furious voice came from Huayi headquarters.

"It's been a week, and I can't even find out who's behind it. What's the use of me raising a bunch of trash like you?"

"Chairman, this group of trolls appeared and retreated quickly. They only stayed on the Internet for 48 hours. We thought they saw that the box office of "Private Customization" was too stable and left without getting any benefits. "

The two heads of Huayi's publicity and distribution department looked down at their toes and said with trepidation.

It's not that they don't want to investigate, it's just that their opponents are too cunning.

Who would have thought that the opponent's purpose was just to point out the shortcomings of "Private Customization" and pierce Huayi's publicity and reputation protection.

The reputation of "Private Order" declined, and "Charlotte" followed the trend, and the reputation gap between the two films quickly widened.

After falling and rising, with the promotion of Hengyu Tong, "Charlotte Trouble" exploded with unparalleled box office potential.

It’s all a routine!

Thinking of this, the person in charge of the Propaganda Department raised his head and said bitterly: "Chairman, Hengyu Media must be behind this!"

"You don't need to tell me, what I want is evidence, real evidence!" Wang Zhongjun looked at each other angrily, his lungs bursting with anger.

I fucked his uncle!

With just a slight oversight, Hengyu Media took advantage of it.

boom!

Wang Zhongjun slapped his palm on the table. The more he thought about it, the angrier he became. He glared at the head of the Propaganda Department with red eyes, and said sternly: "They dare to do the first grade of junior high school, and we will also do the fifteenth grade. Find the trolls to kill me." Charlotte's Troubles".

Tonight, I want to see the black material about this movie flying all over the sky! "