Chapter 548 Are You Looking for Benefits From Me, Stern?

Li Shengli was so angry that he had a headache all night long because of the shameless stingy O'Neal.

I got up early the next day and originally planned to take a bus to the NBA headquarters, but I never thought that Stern just made an appointment with him and had breakfast near the hotel. The first private meeting was quite casual.

It cannot be said that it is not solemn.

But at least the atmosphere doesn't feel depressing, and Stern, who is now in his fifties, looks like... the old man next door, not even wearing formal clothes, far less serious than what Harris said yesterday .

In fact, this kind of thing is nothing to Stern.

When the Bulls came to New York to play games, he often met with Jordan and even gave Jordan a lot of personal development advice. But today, it's just Jordan who has become Li Shengli. Stern's purpose remains the same, that is... …for the Alliance.

…

"We meet again, Lee!"

"Yes, we meet again, Mr. Stern."

From the previous Best Rookie Award to the Jazz's two consecutive championships and forced removal of Limas, Li Shengli also hated the old man Stern, otherwise he would definitely have more than two rings on his hand now.

Although honors and the like are not as real as small money, in fact, he also wants to be like Kareem Abdul-Jabbar, who can often take out a bunch of rings, bask in the sun, and show off, but it is different now, and he still has to fight for the championship. worry.

…

At this moment, Stern didn't say hello and just took a sip of coffee.

"Li, are you still used to living here in the United States these past few years? To be honest, your domestic market prospects are huge. If I have the opportunity, I really want to go to your country with you to see the scenery and understand your culture. Culture, I think that should be a good thing.”

Does the domestic market have great prospects? !

Then why are you looking at the scenery? You still want to develop the market. CCTV can show you for a long time. Just looking for leaders, big and small, is enough to break your legs. You can figure out the market situation of our big country in a short time?

"Yeah!" Li Shengli said perfunctorily, waiting for Stern to continue.

"Don't you have anything to say?" Stern didn't feel embarrassed at all and continued to ask: "Haha, okay. You are no longer the rookie kid, but a veteran of the league. How about... tell us how you feel about us How is the development of this major league?"

"You still need to ask me about this?"

"Of course, you are different from others. You are a smart person and the most special one in the league." Stern stared at Li Shengli closely.

Speaking of which, since Li Shengli entered the league, let’s not talk about the basic attributes of personal ability and physical fitness. He has been as if he has received a big gift package for beginners, from his personal influence, to his network of contacts in the league, and then To the Greenville Summit, which is outside the alliance system.

The speed of Li Shengli's development in all sports surprised even Stern.

They say black people rule the game and white people rule the league.

It sounds a bit racist, but in fact the advantages and disadvantages of the race are still obvious. It's just that Li Shengli, a yellow man from Asia, is a bit chaotic. He dominates the game, and even the influence of the league is increasing day by day.

This was unthinkable before.

But now... Stern is standing at this height. He sees not only the place under his feet, but also Li Shengli's personal background. He is definitely a pioneer in opening up China's blue ocean market. This is better than any single player. The revenue growth brought by the city to the alliance is larger and more exaggerated.

…

"Lee, you know? Every time there is a game, I like to chat with Jordan, just like now." Stern chuckled.

"To be honest, I am not that snobbish, but I am not that approachable. Every time you step into a circle, you must have enough chips and the same worth. I am very happy that you have all these today, and in my opinion , you and Jordan are of the same type, your contributions cannot be limited to the field, your commercial exploitable value is also at the top of the league."

…

Li Shengli listened clearly.

In the short conversation, it was nothing more than Stern expressing his attitude, hoping that Li Shengli would actively cooperate with the league's official development of the Chinese market. The original highlight, the fight that night, was not mentioned at all, but what Stern said Li Shengli is very angry about the commercially exploitable value...

I have value, why don’t you give me Rookie of the Year?

I can develop it, but you still want to separate me from the Jazz?

If I had known this, why bother to trick me? Are you free? !

…

Li Shengli didn't speak, his emotions were all on his face. Although Stern, an old man, understood instantly, he didn't waste any time on these matters and continued to speak.

"To be honest, in the United States, your influence is incomparable to Jordan's."

"There are only two of you and me today, so it's okay to be sensitive. You have to know that beneath the surface of civilization here is low-level and serious discrimination. If there is no change, you will never be able to achieve the impact that Jordan had here. strength, but this...doesn’t mean you can’t overwhelm Jordan in the potential market behind you, can you understand?”

"So we need to use your own resources to develop the Chinese market. For the alliance, this is the development trend. For you personally, this is the only way for you to realize your self-worth."

"You understand even if I don't tell you that for a sports league like ours, the ratings of games are always the top priority. To put it simply, only when people watch the games can we and the owners of each team get rewards, not just Income from tickets and peripherals, as well as broadcast rights, advertising, etc. make up the bulk of the income.”

"My idea is to broadcast and broadcast for free in your country first. In fact, I am already doing this work. With such a large fan base, I know that many brand interests will join my empire in the future and jointly develop it. This market.”

…

"Does this have anything to do with me?"

"As long as I'm still playing for a certain team in the league, it seems like I don't need to do anything at all. How do you develop it or how do you develop it? It's not wrong to tell me this, right?"

After Stern talked about it for a long time, Li Shengli finally frowned and said something. Everyone knew the truth, but what they didn't understand was...why Stern would choose this time to talk to him about these 'off-topic topics'.

Stern couldn't help but nodded when he heard Li Shengli's question, because in his opinion, Li Shengli has a very clear and clear personal positioning, and is not like many black players in the league who are naturally unable to communicate.

"Don't worry, listen to me first." Stern touched his head and continued: "The reason why we need you is because you can accelerate the alliance's expansion plan and use your background to ease the pressure of market development. .”

"So, what else do you need me to do?"

"Simple, for example, don't stay in the United States during the offseason; for example, you can cooperate with us in doing more promotional activities in your country; and for example, you can take the time to participate in some domestic events to enhance the influence of individuals and the league in your country. "

…

Is this a requirement?

There is nothing to say about cooperating with official promotional activities during the offseason.

But taking the time to participate in domestic competitions gives Li Shengli a headache just thinking about it. It’s not that he is a foreigner or unpatriotic, but he is afraid that he won’t even be able to touch the ball in an impure environment. The reason why he is able to get to where he is today is because of his The route taken is completely different from that of local players.

Of course, when it comes to this level, Li Shengli knows that he shouldn't say much, because it is not something that one person or one generation can do to change the general environment, and it is his turn to worry about it for the time being.

As for the current meeting with Stern, Li Shengli needs to know what he can get, because if he has only obligations and no rights, he is acting like a hooligan.

"You have said so much, what good does it do to me?"

"Oh, is it finally the main event?"

"Nonsense, you talk so much, I don't believe you didn't prepare any benefits for me. A win-win situation is a win-win situation for everyone, a win-win situation...I won't play with you."