Chapter 996: Lady Boss
Neither Jin Han nor He Yingyu obviously had time to have this meal with Hu Fei.
Next, the domestic publicity tour of the main creative team of "Dragon Inn" has such a dense schedule that it makes one's scalp tingle at a glance - Rao He Yingyu has experienced such battles more than once, and faced with this arrangement. The extremely tight publicity schedule is still the same.
And tonight, they're leaving.
But the good thing is that this time the promotion of "Dragon Inn", its scale and area of activity are still much smaller than the promotion of "The Matrix"——
The theme of "Dragon Inn" is determined. It is a martial arts movie that is biased towards traditional Chinese aesthetics. It is of course different from "The Matrix", and even "Huang Feihong", which strongly emphasizes individual heroism. Never the same. Therefore, its main market is undoubtedly domestic.
So far, this kind of traditional Chinese martial arts movies have been exported overseas, mainly covering pan-Chinese cultural circles such as Japan, South Korea, and Southeast Asia, and there are almost no markets if they go a little further.
Even in Japan and South Korea, the market in the past was not too big.
Guo Yulong is the king in China, a martial arts superstar, almost every one of his movies has a high box office, but once he leaves the country, even in Japan and South Korea, his audience is limited, but in Southeast Asia, because the Chinese occupy the local The proportion of the population is quite high, so his martial arts films are still very marketable.
Although Du Weiyun didn’t get any awards and recognition in European film festivals, he just stopped participating in it in a fit of anger, but his films were pretty good in the Japanese and Korean markets. In the early years, in “My Before Sassy Girl swept the Japanese and Korean markets, he was the best-selling director in Japan and South Korea.
Therefore, although the two parts of "Once Upon a Time" have achieved quite good box office results in Europe, and "The Matrix" is even more popular, but after watching "Dragon Inn", I am in charge of distributing films produced by Minghu Culture in Europe. The Oriental Dream Film Company, John Days to be precise, believes that it should hold off on sending the film to Europe and Latin America.
He made it very clear that "Dragon Inn" is definitely a good movie because of its sophistication, delicacy, shock, etc., in terms of screens, performances, shots, etc. distribution, European local publishers will not be willing to buy it, let alone North America!
So he thinks, it’s better to start the market in China, East Asia, and Southeast Asia first. When the movie is released, if the box office is good and the word of mouth will be good. At that time, we can use this outlet to distribute in Europe. , will be relatively easier to succeed.
Li Qian has nothing to do, but Jin Han is not very happy.
He even considered going to Cannes with "Dragon Inn" before, but before the registration deadline at the Cannes Film Festival, he simply couldn't finish the editing and post-production of the film, so he had no choice but to give up. In his opinion, this "Dragon Inn" is qualified to go to the three major European film festivals no matter what aspect it is, and therefore, it should be an excellent choice for European audiences who love art movies. quite attractive.
Therefore, he was a little unhappy that John Days was not optimistic about the European market of his work.
In particular, he felt that he had told the story of "Dragon Inn" very vividly and with precise rhythm, but John Dess said that this play is different from "Once Upon a Time". The story, including the background of the story, will seem a bit convoluted to Europeans, and Europeans may not understand it-this is an important reason why he is not optimistic about the release of this movie in Europe.
Of course, Jin Han felt extremely uncomfortable.
How could it be impossible to understand? My story is so well told! Li Qian said yes!
But, there is no way, John Days thinks so, and also promised that once the film is released in China and Southeast Asia, and the market feedback and word-of-mouth feedback are good, he will immediately start operating and distributing it in Europe, and he can only Accept this situation for the time being, and focus on doing domestic, Japanese, Korean, and Southeast Asian propaganda first.
Fortunately, this wave of publicity is not difficult to do.
Too much publicity.
He Yingyu is now the focus of attention wherever she goes. The topic and attention she brings alone is already high enough. The second collaboration between "Best Couple on Screen" Zhou Zhiyu and He Yingyu is another point. Tsing Yi of Peking Opera, and Cheng Suping, who is known as "a clear stream in the actor world", plays a reverse role in this movie as a woman disguised as a man, which is also a major attraction.
A few days ago, the pre-screening promotion, as soon as her poster was released, it quickly aroused considerable heated discussions on the Internet and across the country-everyone said that Song Hye Kyo in "Full House" wore Men's clothing can be so heroic, yet glamorous and sharp.
Therefore, it will definitely be very tiring to be tired, but it is not difficult.
Moreover, to a certain extent, this is the first time that Jin Han has been so formally involved in the promotion of a movie in more than ten years since he made a movie, so he is even a little excited-his past movies have been really popular. Too low, and there is really no need to run around for publicity.
In the evening, the plane ticket will fly directly to Songjiang Prefecture. From here, "Dragon Inn" will officially start its domestic promotional journey.
However, what Jin Han himself did not expect was that the fans were really so enthusiastic——
After the filming was finished, he edited the film himself, and when he looked back, he felt that his filming was really good. Later, Li Qian reviewed the film and made suggestions for revisions, additions and deletions, and also said, "You did a really good job". All these made Jin Han, who is directing a commercial film for the first time and has never had a record of big sales before, feel a little more confident.
But it's useless. Will the audience think it looks good after it's released? What would film critics say? Will you criticize me and this film?
What comments will those netizens on the Internet have? Their evaluations are becoming more and more important now. Not only do many moviegoers refer to some movie reviews on the Internet before going to the movie theater to buy tickets, but even the major movie theaters also pay great attention to these movie reviews when arranging movies.
In the end... what happens at the box office?
He has no idea.
However, on the morning of the next day, when they showed up at a large movie theater in Songjiang Prefecture, preparing to participate in an interactive event with movie fans, they were warmly welcomed by nearly a hundred movie fans just as they arrived!
Although everyone shouted "Xiaoyu Xiaoyu, I love you!", or "Suping, you are the most beautiful!", it can be clearly known that they are die-hard movie fans brought by a bunch of star actors, but Jin Han still felt flattered!
But after only two or three days, he was less agitated.
Because it gets numb quickly.
After the premiere in Shuntianfu on August 24, "Dragon Inn" began to join the midnight screening after twelve o'clock that night, and officially landed in theaters across the country from August 25.
And at the same time, the word-of-mouth of the movie on the fastest-response Internet quickly began to explode.
Because it is really beautiful and beautiful.
The story is smooth and ups and downs, the pictures are exquisite and delicate but not lacking in majesty, the camera is exquisite, and the interpretation of the characters is delicate and vigorous-especially the two heroines, after the film was released, they quickly fascinated thousands of fans.
The flirtatious and glamorous proprietress Jin Xiangyu played by He Yingyu, and the neutral and heroic Qiu Moyan played by Cheng Suping who disguised herself as a man, quickly became the focus of heated discussions among the entire nation.
In addition... how should I put it, if Tsui Hark's version of "New Dragon Inn" has properly taken care of the film's aesthetics, its main attribute is still a commercial martial arts movie, then when it comes to Jin Han version of "Dragon Inn", he almost polished every shot of the movie as a work of art!
If it is a commercial film, it must be a commercial film, because its core is still a story.
But it is an art film... Except that the story and the theme of the story are not so "literary", not so "profound" and "connotative", and "worthy of people's reflection", it is indeed qualified to be called a film. A very good literary film!
Speaking of this, the two directors lived in different ages, had different educational backgrounds, different levels of professional accomplishment, and even had differences in creative themes and directions, as well as in shooting funding and scope of shooting, etc. Under the joint action of countless factors, there is such a difference.
Therefore, such a martial arts blockbuster with exquisite production, gorgeous acting skills, exquisite shots, exquisite story, and unique fighting scenes has been unanimously sought after by movie fans all over the country as soon as it was released. One day in Songjiang Mansion, hundreds of people welcomed and shouted. When I went to the TV station to record a program that night, there were already nearly 200 fans waiting at the door of the TV station, shouting for support! And when they went to Yingtian Mansion to participate in the event the next day, they received support from three or four hundred movie fans with banners.
Later, when they went to Hangzhou, they even caused a huge traffic jam.
Local fans even put up banners that read "Hi Boss Lady!"
Seeing this banner, Jin Han grinned from ear to ear—this fully shows that He Yingyu's movie fans have become fans of "Dragon Inn"!
Of course, He Yingyu seemed a little happier than him.
When participating in the program recording of ZJ Satellite TV, when the host directly called He Yingyu "Hello boss lady", she was even more smiling, looking very useful.
And on the same day, August 28, the fourth day of its release, "Dragon Inn" broke through 100 million domestic box office!
Its speed of breaking 100 million is second only to "The Matrix"!
It has surpassed "Once Upon a Time", "The Gate of Life and Death", "Once Upon a Time in China", "Once Upon a Time in China", "A Man Should Be Self-Reliant", "Big Wrist", "Red Sorghum" and a series of blockbuster movies in the past few years.
And the most important thing is that at this time, more than 90% of the media and film critics across the country, as well as various non-professional film critics on the Internet, praised this movie!
Many film critics and fans believe that He Yingyu "dedicated the most exciting performance and the most exciting role since her debut"!
Some people also said, "In terms of the classic level of the role, the role of the proprietress Jin Xiangyu is not inferior to countless people's forever Sassy Girlfriend, but in terms of acting skills, the proprietress has to leave the Sassy Girlfriend by a few blocks away! As for He Yingyu's performance in "The Gate of Life and Death" and "The Matrix", there is no need to mention it!"
"Compared to showing off her beauty and figure in "The Matrix", and even the fresh and lovely national goddess turned into a hit girl, I prefer to call the coquettish and glamorous character like the proprietress Jin Xiangyu He Yingyu's A real breakthrough! In my opinion, with this role, she has gone from star to actress."
In addition, about the story, about the lens, about the picture, about every character in the movie, everyone is keen to comment and discuss, and they are often praised without hesitation.
It was a hit at the box office and has a good reputation.
In a few days, Jin Han, who has been in the industry for more than ten years, experienced for the first time what it means to be truly proud - he originally thought that the award in Cannes could be regarded as a small fame for himself.
But at this time, he suddenly realized that if it was the Palme d'Or or something, it might be okay, but it only won a Cannes actress, and the influence bonus it brought to him was not the same as a big-selling movie like the current one. In comparison, the difference is simply not enough!
What's more, the box office and word of mouth are flying together!
Therefore, this feeling of walking from one stop to another, each stop being more valued than the last one, this feeling of being flattered by many people in front of the face, made Jin Han feel more benefited .
In fact, the box office of "Dragon Inn" is indeed strong enough. In the first week of its release, this movie directly won more than 190 million box office in domestic theaters, and it almost broke 200 million. !
This level of box office has directly trampled out many domestic and foreign films that are currently being screened, and "The Matrix" and "Flying Sky" are of course no exception!
"The Matrix" is okay, it has been released for more than a month, even if "Dragon Inn" does not appear, it is already at the end of its strength, but "Flying Apsaras" should still be quite strong in theory, but it was kicked by "Dragon Inn" This week's box office is less than 60 million.
Liu Chengzhang is probably quite depressed.
Originally, "Flying Apsaras" should be able to make good money for another two weeks.
Of course, Li Qian no longer paid attention to these things. He didn't even wait until the movie's first week's box office came out. As soon as the premiere ceremony was over, he asked someone to book a ticket.
He and Xie Bing, together with no one else, quietly boarded the plane from Shuntian Mansion to Paris, planning to accompany Xie Bing on a vacation, and by the way, inspect the winery that Xie Bing just bought .