Chapter 245 Liao Liao, the Same Liao Liao!

On May 13th, Monday, "Love in a Troubled World" officially premiered at 8:00 p.m. on a program of Huaxia TV.

As for the audience, their first impression of this TV series is the sonorous and forceful opening sentence of "Wandering and Wandering". Fans who are familiar with and like Liao Liao, even after listening to two or three sentences, they are already sure This is Liao Liao's voice.

After that comes this wonderful TV story.

From the next day, this song suddenly became a hit on the Voice of China on-demand station. Almost one or two out of ten people who called to order songs would order this song—some said they wanted it. On-demand "The Great River Going East", this is carefully, read the subtitles at the end of the film, and some said that they want to order "The Waves", those who forgot the title of the song or did not read the subtitles, or even directly Speaking of on-demand songs in "Love in a Troubled World", the host or operator asked whether it was the theme song or the ending song, and the other party's answer was often "Wandering and Wandering", which was either vague or out of tune.

Before the specific statistical data came out, no one knew where this song would rank on the Golden Song Chart, but almost everyone who followed this piece of information knew that this song was popular.

So, overnight, including the Voice of China, the voice of "Wandering and Wandering" began to appear frequently on various music programs on almost every radio station in the country. Gotta play it a dozen times!

Piracy is very fast. Although domestic audio-visual piracy and book piracy have been strictly investigated, piracy is still very fast, especially for big-name singers like Liao Liao and singers who are kings and queens. As soon as their original version came out, the pirates over there got the original version, and then began to convert the master tape. After a day or two at most, the master tape can enter the factory and go to the workshop.

And then, in about ten days to two weeks, pirated versions can be launched one after another, and within three weeks, they will definitely spread all over the country—although during this period, because of the large shipments of genuine copies, audio-visual stores Selling genuine copies makes a lot more money than selling pirated copies, so they are not particularly inclined to sell pirated copies. Coupled with the country's crackdown, pirated copies cannot be sold wantonly, and they often need to be hidden. In other words, it also leaves a longer living space for the genuine version, but as long as you want to buy a pirated version, you can usually buy it in two or three weeks.

However, within a few days after a song appeared, even if the pirates were capable, it would be impossible for them to get their pirated tapes out.

Therefore, "The Great River Going East" became popular, but all the bookstores and audiovisual stores across the country were out of stock. There are no genuine pirated copies.

And at this time, when the pirates over there were probably finishing the master tape and had already rolled off the production line to start producing the pirated tapes of "The Great River Goes East", on May 18th, Saturday, Liao Liao visited China During the prime time at 9:30 p.m. on the sound radio station, he brought the first title song of his new album "Grateful Heart", "Dream Camel Bell".

Liao Liao's coming to do a program is a big event even for a radio station of the Voice of China, so it is natural to focus on promoting it properly in advance, not to mention it is said that Liao Liao is going to bring her new album?

Therefore, there is no doubt that the audience rating of this night's show is off the charts.

Regardless of whether it is "Dream Camel Bell", the first title of the first aired album, or her subsequent rock work "Desert of Passion", they are all absolutely classic and listenable songs, no matter whether they are Liao Liao fans or not. , for the listeners who have listened to this program, there is no doubt that these two songs give them a feeling of "feasting their ears".

Even after the program ended that night, "Dream Camel Bell" and "Desert of Enthusiasm" quickly became the biggest hits on demand from various hotlines. To the extent of Jiangdong Go!

It was also on this day, May 18th, that Qi Jie sat in the Shuntianfu warehouse and began to personally supervise the loading of vehicles by the transportation company, and began to deliver goods from provinces that were relatively far away.

On the weekend of May 19th, Liao Liao was a guest on a variety show on Dragon TV, and sang the song "Crescent Moon Spring" from the new album live.

On May 20th, Monday, except for the few two or three provinces such as the snow area, distributors from all over the country that Qi Jie had contacted and signed the supply contract before had already started to arrive one after another, and they were ready on the same day. Dispatch goods to sub-distributors.

On May 22, Wednesday, "Grateful Heart" was officially launched nationwide.

It was also on this day that the Voice of China Radio's Golden Songs On-Demand list was released on time——

"The Great River Goes East", the second place.

"Dream Camel Bell", seventh place.

"Desert of Passion", ninth place.

Moreover, you must know that when the former won the second place, the audience and fans could not even buy any official publications such as tapes or CDs. The TV series, plus I learned later that it was Liao Liao's new song. As for the last two songs, they even just appeared on Saturday night. They got the seventh and ninth places respectively and successfully entered the list. In fact, they only accumulated more than one day of on-demand views.

But the problem is, not to mention the outside fans, Liao Liao has released two albums and has been popular for two years. She has accumulated a considerable number of die-hard fans, but now, "Grateful "Heart of Heart" has been officially launched. After hearing the news, many fans went to the bookstore or audio-visual store where they often bought tapes and CDs, but found that they couldn't buy them!

For many fans, of course, if you can’t buy it, give up first, then don’t buy it, but for some die-hard fans, since it’s on the market, of course they must hear Liao Liao’s new song as soon as possible, especially ——If the fan happens to be between fifteen and sixteen to sixteen or seventeen years old, he is even more unwilling to wait a minute longer.

But, after all, someone bought it.

Then, all kinds of news began to spread among friends, classmates, and colleagues. For example, a certain audio-visual store had the goods, and someone bought them there-in terms of the strength of the distribution companies signed by Qi Jie, they It is really incapable of distributing records to all audio-visual stores at will. Therefore, assuming that there are a hundred supermarkets, audio-visual stores and bookstores in a city as sales terminals for records, then the distributors of their level The strength of the company probably means that it can only cover thirty or forty or even twenty or thirty companies, and in many cases, they can't get a good shelf.

But even so, it is in stock, after all, it is still in stock.

Insufficient distribution volume and distribution points will of course affect sales to a large extent, but for the first batch of fans who will actively snap up new albums, it will have little impact-this group of people are even willing to buy new albums. Riding on it for 10 kilometers or 8 kilometers to buy it, let alone changing to a video store a little further away?

As for whether it is placed on the best and most conspicuous shelf or on a shelf that is not easy to be noticed, is it important to Liao Liao's new album and to Liao Liao's die-hard fans?

Liao Liao has already reached the point where fans don't need to "discover".

Therefore, to a certain extent, which shelf Liao Liao's new album should be placed on is no longer within the control of the store manager and the salesperson-it only takes two or three days, when their stocking is repeatedly rejected. After selling out fast, any fool would know where to put this album!

What's more, in just two or three days, those audio-visual stores that couldn't reach the distributors have already contacted the distributors proactively - buddy, is Liao Liao's new album in stock? From now on, can you also distribute the goods to me?

In just a few days, "Grateful Heart" has blossomed almost everywhere!

If, on the first day of the release of this album, when you walk on the streets of any city, you probably only occasionally hear a video store playing songs from this album on a large speaker, then you may If you are suddenly moved by a certain song and stop, then the next day, your chances of hearing this album while walking on the street have suddenly doubled.

And when the time came to the third day, the feeling that "Perseverance" and "The Sound of the Waves Are Still" were popular all over the world seemed to come back suddenly, but this time, it became "Dream Camel Bell", which changed into "Dream Camel Bell". It became "Desert of Passion", "Crescent Spring", "Grateful Heart", and "Happy Hometown".

Only Liao Liao, the same Liao Liao.

As for Li Qian's studio, or Minghu Culture Company, the office area here has completely turned into a battlefield since two days before the album was officially released.

The phone rang one after another, and the data was quickly collected through the phone line, and then sorted into various reports, which flew into Qi Jie's office like snowflakes.

Qi Jie didn't have the time or thought to go for a walk on the streets. For Li Qian's studio, who was setting foot in the distribution field for the first time, they didn't have any experience to talk about, and they didn't have anyone to rely on. So, from the very beginning, she Just sit in the company, carefully analyze all the reports, and carefully handle any invoice.

It's hard to say anything else, judging from the delivery notices from various places, the shipment of "Grateful Heart" in one week has greatly exceeded expectations, which surprised Qi Jie and puzzled him. Because she has done a detailed investigation and analysis of her partners, she is very clear about the distribution capabilities of those companies. According to the normal situation, it is impossible for their shipments to be so fast!

So, after three days, she couldn't bear it any longer, and finally called and asked about several cooperative local distribution companies. Then, when various messages came back, she suddenly understood—it turned out that it was Liao Liao who activated the market!

The strength of the publisher is limited, but Liao Liao's appeal, and the appeal of "Grateful Heart", are so strong that anyone who distributes it as an agent can sell it all over the world!

As a result, those publishers who were originally mediocre everywhere suddenly doubled, tripled, or even tripled their distribution network with the help of this album!

When the analysis came to such a result, it had to be said that even though Qi Jie had always had full confidence in Li Qian and Liao Liao, she still couldn't help being a little surprised, subconsciously took out her mobile phone and wanted to call Li Qian.

But holding the phone in her hand and finding the number, she couldn't help but stop.

Immediately, she smiled to herself and put the phone away.

That's Liao Liao and Li Qian. For today's domestic music scene, no matter what height they reach, it's only natural for the two of them to join forces, isn't it?

... ... ...

"Hello, Mr. Tong? I'm Liu Zhongxin from the second store of Songjiang Mansion! Is "Grateful Heart" still out of stock? Oh, oh, ok, ok, ok, then what, you'd better urge the record company again Over there, this album is now the best time to make money. The 300 copies sent by the main store were sold out after we didn't even use them for two days, and many members have ordered them. , and everyone reported that this album is not out of stock in the market, so someone ordered it first, and then called to unsubscribe, saying that they bought it outside. If things go on like this, what we lost was turnover and a lot of profits where!"

"Okay, okay, I get it, I'm urging you, don't worry! Wait a minute, I'll hang up first!"

"Hello, Mr. Tong? I'm Lao Zhao from Shenyang Mansion, do you remember me? Haha, yes, yes, it's me, then what, our "Grateful Heart" has been out of stock for the third day , a large number of members subscribe every day, but people call to unsubscribe every day, saying that they can be bought outside, which makes us very passive, you see... oh, ok, ok, then hurry up, This record is a money grab right now! Liao Liao's album is well-deserved... Hey, good, good, goodbye!"

Putting down the phone, Tong Qinghuan rubbed his brows in distress.

Then, he picked up the internal phone and said to the outside: "If there are calls from various branches to urge the goods, don't forward them to me. Just say that I have already gone out to contact the record company to urge the goods!"

After saying this, he snapped the phone and sighed helplessly.

Then, after thinking about it, he took out his cell phone and dialed a number.

The phone was connected, and he said: "Old Huang? I'm an old boy from Dongguan Bookstore! Let me tell you...you don't have to talk about that with me, let me tell you, I've been pressing for you for five days, they You definitely won’t be able to climb up the rankings for a week... No, don’t even think about it! How much did you give me? Five hundred thousand and you want me to keep pushing?”

"Let me tell you, I've helped you press this album for five days. Do you know how much pressure I've been under? If things go wrong, someone would dare to bring the incident to the office meeting. If that's the case, I will suffer." The board! Come on, come on, let me tell you, I have really done my best to be a brother! This matter, stop here, understand? If you press it down, even I may fall into the pit, do you know? ... Yes , I promised you to help you press them for ten days, but at that time, how did I know that this album would sell so well?"

"At that time, you told me that Liao Liao had changed companies, and her new album would definitely not sell well! The result? Do you know how much sales will be lost for our company if I help you suppress these five days? I told You, once things get serious, I won't be able to eat and walk around!"

After hanging up the phone, Tong Qinghuan thought for a while, then picked up the phone again, then opened his desk, took out a business card, dialed the number, and when the phone was connected, he quickly smiled and said, "Hi, Is it Mr. Qi from Minghu Culture? Oh, hehe, I’m Tong Qinghuan, an old boy from Dongguan Bookstore, ahaha, yes, it’s me! Is that the case? Our cooperation is still very pleasant. Then you Look at this, about the follow-up supply, I think we can find a place to talk?... Oh, good, good, haha, oops, Qi is always a sensible person! Ha ha, good, good... Then I'll wait for you, see you later!"

After hanging up the phone, he thought for a while, picked up the internal phone, and said to the outside: "Recently, the various branches have collected the reminders for the album of "Grateful Heart"? Well, okay, okay, arrange for the warehouse. , Let’s send them all out this time! How much? That’s no nonsense, send as much as you want! There’s not enough stock, so I’ll be responsible for pushing the goods over there, and for things that are easy to sell, of course, we need to distribute more goods!” Said At this point, he slowed down, and said in a soft voice: "Well, that's right, later on, remember to sum up the number of reminder orders from all over the place, and give me a total, um, that's it!"

... ... ...

Ten minutes later, the secretary came in and reported: "Branches all over the country have basically been out of stock since Thursday and Friday. As of now, all the reminder lists we have saved need to be transferred. 625,000 cassettes, and 113,000 CDs. In addition, there are many branches urging for posters of this album. We were curious and called to ask. According to them, there are many The fans ran over and insisted on buying the posters we used to hang and post, saying that they wanted to buy them back for collection..."

Speaking of this, he noticed that Mr. Tong had no response, so the secretary couldn't help but looked up, only to find that his boss was in a daze, with his mouth slightly open.

And after a while, Mr. Tong suddenly punched the table hard, and muttered: "I actually let this kid trick me!"

The secretary was at a loss.

... ... ...

When the secretary went out, Tong Qinghuan took out his calculator and counted it. Then, he stared at the final number on the calculator, wanting to cry without tears—this shit, even if it was only a 1% rebate, it would not be worth it. Much more than half a million!

Huang Dazhong, the dog day!

... ... ...

On May 27th, Monday, the latest sales list of Dongguan Bookstore was released on time.

"Grateful Heart" ranked fourth with a sales volume of 11,500 copies in a single week-after the major record companies got this sales ranking, some were surprised, and some smiled knowingly.

But almost everyone knew in their hearts that even though they changed a company and a distribution company, Liao Liao's new album probably shouldn't have such achievements, especially since it was still in Dongguan Bookstore.

But this time, Liao Liao didn't make it to the top of the list in the first week!

However, when May 29th came and on Wednesday, Voice of China released last week's on-demand list of Golden Songs on time, everyone quickly understood that this was nothing more than an accident.

And Liao Liao is still the same Liao Liao.

***

I really want a monthly pass, a monthly pass, a monthly pass...

But I can't break out for the time being, I can only watch myself slide down the monthly ticket list, extremely depressed!