Four Hundred and Twentieth IX Hit It Off

Coincidentally.

The staff responsible for the background of the organizer of the Seven Star Literature Cup competition, after Li Chungang uploaded his entry "Maggie's Gift" through the background, did not allow it to appear on the display page in a fixed order, but manually adjusted the ascending order to topmost position.

It is not only Li Chungang who enjoys this treatment, but also Qiu Ziyu, who is also known as one of the favorites to win the Seven Star Literature Cup this year. The position is still the same——

"Ten Thousand Years Second"!

This should be regarded as the time when Qiu Ziyu experienced the most aggrieved after becoming famous, and the same aggrieved suffered twice in a short period of time.

A saint is also a human being, and he has his own temper, not to mention that Qiu Ziyu is still far away from the legendary saint. The first time may be a coincidence, and the second time... as long as it is a normal person. It can be seen that the organizer of the event is deliberately "making things up", deliberately creating an antagonistic relationship between Li Chungang and Qiu Ziyu, the biggest favorites of this year's championship, and creating gimmicks to facilitate hype.

I haven't seen the official Weibo of the "Seven Star Literature Cup". After Li Chungang and Qiu Ziyu both uploaded their works, less than ten minutes later, a brand new Weibo promotional dynamic copy was released, and the content was nothing new The most prominent ones are the PK between geniuses, and the PK between Tsinghua University and Yanjing.

The confrontation between Tsinghua University and Yenching is nothing new, as long as there is a little understanding of this aspect, but most people don’t know what’s going on. The gimmicks of opposites and contradictions were hyped up, which immediately drove the entire Seven Star Literature Cup to "fire".

If you ask people if they know about the Seven Star Literature Cup, most people will answer that they have never heard of it.

If you ask people if they know Tsinghua University and Yanjing, they will all nod their heads. This is not only the grievances between the two famous schools, but also the rivalry between the literary geniuses between the two schools, which makes the whole competition suddenly become Get lively.

Of course, the organizers of the event are doing things, and the starting point is to expand the influence of the Seven Star Literature Cup in China. This is a good thing for them and for the contestants, at least Their works can be noticed by more readers and netizens, and their fame may rise immediately. I dare not guarantee whether they will become a writer in the future, but it is still possible to become a small Internet celebrity with a small reputation.

What's more, the competition party has specially invited a group of well-known seniors in the literary world to be the reviewers of the competition. After uploading these entries, these seniors and experts will be invited to read and comment first.

And putting "The Gift of the Magi" in the first and most conspicuous position is precisely because of their emphasis on this short story.

However, the organizers of the event had a good idea.

In fact, the effect of publicity is not as good as they expected, because readers who are keen on reading short stories, and a large number of readers who like to read online novels, it can be said that there is almost no intersection. Shaodu only came to take a look for Li Chungang's face.

After all, Li Chungang became famous by writing online novels!

If you don’t know anything about online novels and don’t catch a cold, some people don’t even know who Li Chungang is. All read from the first chapter.

 …

Hong Lengshuang is the person in charge and operating officer of Weibo’s newly established literature section. Her future goal and main task is to build the Weibo literature section into a fragmented reading and leisure base for users to develop habits.

In her overall plan for the Weibo literature section:

1. It is not advisable to refer to the model of online novel Chinese websites such as Longteng Chinese.com. For readers, there is generally a problem of "user stickiness", that is, a reader user registers an account in Longteng and recharges to subscribe After reading the novel, you will become sticky to this website, and this stickiness will increase in proportion to time and the amount of recharge. Therefore, if the Weibo literature section copied this model, it would surely die!

2. Focus on short stories and serialized novels. The most important thing is that both short stories and serialized novels tend to be shorter in length, which is also convenient for some readers who are relatively fragmented in time to read the entire novel in a very limited time.

3. Give Weibo users the best place to record essays, moods, or diaries, chicken soup for the soul, etc.!

As a woman who loves literature and reading, Hong Lengshuang is very satisfied that the Weibo company has transferred herself to be the person in charge of the literature section. There is even a bit of her own initiative to fight for it. The habit of subscribing to some literary magazines every month.

Among them, the best-selling magazines of People's Publishing House are all high-quality, and the main focus is traditional literature.

Especially "Literature", the most well-known traditional literary magazine in China, publishes many excellent short stories from time to time.

It’s not that Hong Lengshuang doesn’t like to read long stories at all, but for a busy working woman like her, the time required to read long stories is really a luxury, so it’s better to use this time to make some The more meaningful thing is that the short story will not waste too much time because of its short length.

Sometimes even the free time to make a cup of coffee is enough to read a short story while making coffee.

According to the publication cycle of "Literature" magazine, new ones will be published at the beginning, middle, and end of each month. Today, because it is the end of December and the end of 2021, most magazines will usher in a summary The content is published in a centralized manner, so Hong Lengshuang has bought as many as six or seven copies of this type of literary magazine in the past few days. Of course, it is impossible to read so many at once in a short period of time.

In addition, she has been busy with "one thing" recently.

This matter is nothing else, it is an agreement to cooperate with major domestic literary magazines. The literary magazines of the publishing house should be printed and published as usual, but at the same time, they must be listed on their Weibo in the name of their magazines. These literary contents are published on the blog literature section.

It's like saying...

The magazines of the publishing house, as always, strive for readers who like traditional reading habits, while their Weibo literature section wants to "collect" a large number of young readers who like to read traditional literature and use new reading methods. The two sides do not interfere with each other. In the case of mutual benefit, why not do it.

It's just that this plan, which should be a "win-win" in Hong Lengshuang's view, was not very smooth when it was implemented, and it repeatedly hit the wall in front of many publishing houses and magazines.

Just as these literary magazines are sticking to traditional literature, their ideas are more or less "traditional"!