Wealth

Chapter 38 Make Your Own Player

"Return to your company? Isn't it just a pig farm—" Fan Heng didn't know how much energy his son had.

Fan Wubing snorted twice, and said with some dissatisfaction, "This is a big deal. At least it will keep your factory safe for ten years. You can do it if you don't want to. There is no need to bury me."

"Really? Just rely on this thing?" Fan Heng didn't believe his son's statement.

"Is it interesting for me to lie to you?" Fan Wubing looked at his father innocently.

Others don't know the market prospect of the Walkman, but Fan Wubing knows it very well.

From the launch of Sony's Walkman to the market, its sales volume reached 250 million units in the following 18 years. It is really astonishing that a single brand can do this.

Fan Wubing is not very clear about how many of the 250 million Walkmans have been sold in China, but this number will not be very small. Thinking of so many banknotes being continuously plundered by people, Fan Wubing felt very uncomfortable in his heart.

The technical content of the Walkman may be somewhat, but not very high. Many powerful domestic manufacturers can be more than competent if they invest a certain amount of production efficiency in this area. Even if the quality of domestic magnetic heads cannot be compared with those made by Sony Seiko, it is enough for listening to music.

However, Fan Wubing also knows that the current domestic situation is that all enterprises are owned by the state, and the production plan is very restricted. Smaller workshops are simply unable to produce and develop such electrical appliances as the Walkman.

After more than ten years, the small electrical appliance bed board factories all over the country have not yet sprung up, which has led to the inability of large factories to produce and the inability of small factories to produce. It is this kind of strange circle that limits the domestic production capacity of small electrical appliances, while allowing foreign brands to flood the market and dominate the domestic market for twenty years.

"As long as the policy of restricting recording equipment is not abolished, this kind of thing will not become popular." Fan Heng said with some emotion after experimenting with the recording effect of the Walkman.

The direction of the market is determined by the face of the policy. This is also the reality of many state-owned enterprises in the early stage of reform.

As long as you don’t violate the policy, your business can be maintained, you can reduce production, you can lose money, and you can be insolvent. These are not problems. As long as you are obedient, someone will naturally clean up the mess for you. All mistakes can be attributed to being stuck in the mud when crossing the river by feeling the stones, which is a normal phenomenon.

But if you impact the policy, or run counter to the policy, then even if you can make a company lively, vigorous, and even obtain huge profits, this is not right. Seeing that the current leaders of the company are in high spirits, they may be dragged down by a letter of accusation at any time, and they will lose everything.

Fan Heng knew this. He had been in state-owned enterprises for too long, and he was used to this kind of thing.

Fan Wubing also knew this point, and what was more, he had been exposed to it for a long time before he was reborn, listening to people talk about his difficulties and his last resort. But Fan Wubing knew better than Fan Heng, that is, the fence will eventually be broken, and some untimely policies will always be changed.

Just like the problem of recording equipment limitations, we can completely avoid obstacles and develop from another aspect.

"Why do we have to focus on the recording equipment? If we only make a single player, wouldn't all the existing problems be solved?" Fan Wubing took out the red recording button from the pile of equipment , shaking in front of his father's eyes.

"Remove the recording function? Only keep the playback function?" Fan Heng was stunned for a while.

Fan Heng never imagined this possibility. In his education, the product must be of high quality and low price, and no opportunism should be allowed. The things made must meet the basic needs of the people and use the lowest cost as much as possible.

Make the most powerful product possible.

However, Fan Heng has never done this cutting corners, nor has he ever thought about it.

"That's right! What we want to do is play the player!" Fan Wubing laughed haha. He suddenly realized that he was very genius, and he thought of the solution all at once.

No wonder! Originally, I thought that the single player was a product of cutting corners, but I didn't expect that there was a saying that the production of recording equipment was restricted in China. It seems that all geniuses have one thing in common, that is, they can justifiably cut corners! Fan Wubing was very happy in his heart. He suddenly thought of the reason why Sony's Walkman player entered the mainland market late, but it was because of the influence of national policies here. At the same time, he also thought of why domestic electronic manufacturers did not develop vigorously in small recording equipment for a long time, but they also Affected by this inexplicable policy.

However, this policy is also a double-edged sword. It is very likely to restrict the market, and it may also create a new market.

With this awareness, Fan Wubing suddenly felt that the market in front of him suddenly opened up.

Didn't you allow the recording equipment to be used casually? Then I will engage in playback equipment!

Anyway, for most young people, it is easy to be satisfied if they can get a player, listen to the songs of their favorite stars, and show off their advantages in front of their peers.

As for the part of the recording function that was removed, it can be added back at any time, but that is another product.

That is to say, Fan Wubing sold the VCR, which could have been done in one step, twice, one single player and the other VCR. How much does this increase the market opportunity? Fan Wubing didn't think clearly for a while.

But there is one thing, Fan Wubing is clear.

At present, the Walkman players launched by Sony are all equipped with recording functions, and it is estimated that they have not considered that this kind of oolong will happen when they are promoted to the Chinese mainland market. The current overseas market prospects are very good, and they will definitely not change their production lines because of a mainland China that has not yet developed a luxury consumer market.

Arrogance is their consistent position, and Fan Wubing firmly believes in this point.

Preconceived, dominating the arena of the domestic audio-visual market, how attractive is this cake?

"Let's make our own radio!" Fan Wubing clenched his fists and said to his father, Fan Heng.

Chapter 98/1761
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