Chapter 645: Operation Is the Key
Everyone at Tencent was very surprised when they heard Ding Luochuan say that Fan Investment Group was not only interested in Q software, but also interested in a few people in their company, and planned to spend 10 million to acquire 80% of the company's shares.
Although what you hear and see in newspapers and magazines can make everyone feel the infinite bright prospects and money paths that the Internet industry brings to software practitioners, any normal person suddenly hears about this huge When the pie hit him on the head, he still had to show great shock.
Although a few people were relatively excited, they also had doubts in their hearts. They were especially interested in the reason why a large enterprise group like Fan's Investment Group wanted to acquire these weapons of their own. So everyone discussed it and contacted Ding Luochuan. Contact him to express his desire to meet in person and discuss the matter.
Ding Luochuan had already received Fan Wubing's instructions and agreed to their request. When he saw these people, he said to them, "Actually, the big boss of the head office, Mr. Fan Wubing, is more interested in you." , and at the same time, he also felt that this piece of software was worthy of our company to try and operate it. He is generally quite generous, so it was not surprising that he offered a purchase price of 10 million. After all, it was only Fan's Institutions like the Shenzhen branch of the investment group control more than 10 billion yuan in available funds.”
After hearing this, everyone was speechless. No wonder they just gave me a price of 10 million, mainly because they are rich! It turns out that when people like me took this piece of software and wanted to go out for bidding, they just quoted a price of 300,000. Now that they didn't win the bid, they got an opportunity to be absorbed by Fan Investment Group. Not only did they directly I got 10 million and generously left myself 20% of the shares, which is really rare.
Now everyone's hearts are filled with excitement, and they feel that not winning the bid this time is really a gift from God.
Seeing that everyone was very excited, Ding Luochuan said while the iron was hot, "If you don't have any other opinions, we can sign the contract. Once the contract comes into effect, we can talk to you about some internal company matters."
Of course, there are no easy conditions for everyone to negotiate now. After signing and sealing the contract in eight copies in a very standardized manner, the acquisition was finally completed.
Ding Luochuan was very happy when he saw that the matter assigned by his boss was completed, so he invited everyone to dinner, and then said during the dinner, "Actually, there are many cases submitted to me at the same time, and many of them are investment projects." There are tens of millions of projects, but Mr. Fan just happened to come back from a trip to Australia. I asked him to come over to inspect the work and review these investment cases at the same time to avoid any omissions. As a result, your case happened to be included in it. Fan I don't know why, but I suddenly became interested in your case. As you know, most of the things these rich people do are very casual. Once they are happy, it is normal to spend 10 million to have fun. . However, Mr. Fan is also very interested in your development direction, which is still very rare in recent years.
With the scale of the Shenzhen company, Mr. Fan usually doesn't bother to take a second look. "
"So will it be possible to arrange for our software to be promoted on Huafeng.com soon?" someone asked immediately.
Ding Luochuan nodded and smiled, "That's for sure, but Mr. Fan also said that this software is suspected of imitating Q. In order to avoid future disputes, some issues need to be coordinated now, and it is best to change the name. ”
"Then what should we change the name to?" Several creative staff asked. They had considered this issue, but they always felt that with their current scale of development, when would a small company with just a few people be able to compete with others? Woolen cloth? So I didn't pay much attention to this issue.
"The boss said, let's call it QQ." Ding Luochuan replied.
"QQ? This name seems very good." After listening to it, several people thought about it and found it interesting.
The main reason why Fan Wubing stopped them from promoting the QQ software immediately was not only the possible infringement disputes, but also the fact that it was not a problem for Huafeng.com to promote the QQ software, but it might cause Other major websites are competing to imitate, which would be a vicious competition.
Rather than rush to the challenge, it is better to make the functions more perfect, and he also considered reserving upgrade space and pre-configuring the online upgrade function in the software. In this case, users can completely upgrade and update during use without the need for Frequently downloading the software saves a lot of trouble. For those computer novices, the completely back-end service makes them feel more convenient to use.
As for the QQ software in the beta version, after Fan Wubing's personal experience, he also proposed several easy-to-implement functional improvements, and put forward his own opinions on the password protection mode and interface style issues. In short, he hopes that the QQ software When it comes out, it can cause a lot of surprises.
After seeing the modification suggestions proposed by Fan Wubing, a group of people from Tencent held a small meeting to study, and then began to work on the modification of the program. Fortunately, it was not a big problem, and it was relatively easy to implement. Regarding the issue of password protection, it is still a bit troublesome to solve, which requires the company to prepare a large database.
Of course, due to the current shortage of network resources, Fan Wubing has no plans to launch a picture chat mode at the moment. This consumes too many resources. Instead, he will use simple and fixed emoticon pictures like QQ, which are commonly used in chat rooms. character format.
In order to increase the fun of chatting, Fan Wubing suggested making a QQ companion, which integrates character paintings that are commonly used on the Internet, so that everyone can use it at any time based on the chatting scene.
Everyone studied the opinions put forward by Fan Wubing and felt that they were very pertinent. For an online instant messaging tool that imitates Q software, it is naturally best if it can attract users from the details. This is why some software is very popular abroad, but is ignored in China. Only software suitable for Chinese people can become popular very quickly.
As for the specific time for the launch of the software, Fan Wubing set it during the Spring Festival. Even if Huafeng.com and Fanshi Investment Group are giving Chinese New Year gifts to domestic netizens, the timing of this hype should be more appropriate.
After all, it only takes a month. Everything needs to be carried out as soon as possible.
Fan Wubing turned around and contacted his brother Fan Kang and asked him how the acquisition of shares in the three major portals was going.
"It's not very good! The best one so far only acquired 40%, and the worst one only acquired 30%, which is very unsatisfactory." Fan Kang heard what his brother Fan Wubing said. After asking, he answered somewhat depressedly.
"It's already a lot. Do you want absolute control? In that case, it will be detrimental to the sustainable development of the management, and it will also be detrimental to the future listing work." Fan Wubing did not expect that his brother's appetite was so big. Thirty or forty percent of the shares are still too few.
But think about his other companies, they are basically fully controlled, and most of them are his own shares. There is no such thing as small shareholders. Of course, Fan Kang is a little dissatisfied with the handling at this time.
"By the way, there is something you need to coordinate now. During the Spring Festival, I plan to focus on promoting a piece of software. At that time, several major portals will cooperate with Huafeng.com, which will naturally pay a certain amount of advertising fees. "Fan Wubing expressed his thoughts and asked Fan Kang to coordinate the matter.
Fan Kang naturally agreed, and this matter was basically nothing.
Nowadays, in order to promote themselves, major websites can be said to spend money to attract users at all costs. Although their own capital injection has relieved the urgent needs of the three major portal websites, it is naturally not allowed to dry up the lakes, fish and burn the forests, so they can attract users. Advertising, for me, is basically timely, so how could it be rejected?
The only thing that needs attention is that the schedule of this advertisement needs to be finalized in advance, and the cost also needs to be negotiated in a timely manner. Of course, these issues are small things for Fan Kang. After all, he is very big now. shareholders.
"By the way, I have one more thing to tell you." When he was about to hang up the phone, Fan Wubing thought of another thing and said to Fan Kang, "The Spring Festival is approaching, and every major news agency has its own substantive content. To celebrate, you can mention that if they are willing, Huafeng.com has some content that they can refer to for free. "
"Why don't you charge a fee?" Fan Kang asked curiously.
"As I said before, now is the market cultivation period. If you continue to charge them, won't it cost them their lives?" Fan Wubing said with a smile, "Actually, I hope they burn money slower now. , at least we don’t need to continue to invest a lot of money, otherwise, the days of profitability will be further away.”
"Yes, I understand. This is a good thing. They have no reason to refuse." Fan Kang nodded in agreement.
The current domestic Internet industry can be said to be turbulent. As a portal website that has just started, everyone is relatively blind now. If they blindly imitate foreign development models, they will naturally be criticized and the results will not be good. However, If you want to develop a model that suits you, it does take time to test it, and it will definitely not work in a short time.
Everyone has their own different opinions on how to increase page views, increase visit rates, and cultivate user loyalty, but one thing everyone has to admit is that your website must first be able to attract others, otherwise If you just rely on advertising, the higher the visibility, the lower the visit rate.
Fan Wubing's Huafeng.com model is obviously relatively successful. Although no one understands the economic benefits of Huafeng.com's operation model, as well as specific traffic statistics and some highly confidential data, everyone does. Knowing that the server of this website has been added several times is enough to show how popular the website is.
On the contrary, some other websites that have entered the portal competition are struggling. Although they are still barely holding on, they can meet each other. If they do not get an effective solution, their demise will be one day sooner or later. Son.
For Fan Wubing, it is better to have more domestic websites, otherwise there are only a few websites, and everyone will not miss any points! Especially in the current network environment, although adsL has been popularized in advance and the application of optical cables has been advanced, the price factor is still an important reason for many people to go online. In this case, whether the network is rich and whether everyone can find some content on the Internet that can play a decisive role in their life development is very important.
After all, as a promising person in this era, you can't think that the only reason for going online is entertainment, right? Everyone has to find something to do, at least it should be related to their work and study.
Therefore, he still hopes that the development of major portals can be distinctive, and it is best for everyone to have some default rules in the division of fields, so as to avoid unnecessary competition and waste of resources.
Now that Fan Kang has obtained a large proportion of equity in the three major portals, he naturally has a lot of say, which is quite convenient for coordination.
Of course, the resource advantage of Huafeng.com is not obtained by others, and this is Fan Wubing's forbidden fruit.
Fan Wubing settled the matter in Shenzhen and finalized the cooperation with Fan Kang. He felt relieved. However, the news from Beijing made him feel that he could not live a relaxed life.
Microsoft's anti-piracy action in China is still going on in a big way, and several piracy cases have been caught recently. In particular, the lawsuit against Yadu Humidifier Company is still going on, but there are signs of gradual expansion.
The intellectual property negotiations between China and the United States are still going on with difficulty. Although there is still no progress and they are arguing with each other, everyone seems to have a hunch that this time they must come up with something, otherwise the leaders of the negotiation teams on both sides will have no way to explain to the people in China.