Main Text Volume 165【A Fudge Expert Appears】

The Xikang Provincial Institute of Traditional Chinese Medicine is very powerful. Xifeng asked them to change the formula, and they changed it immediately.

First of all, "white peony root" was replaced with "dog head", and the soup was changed but not the medicine.

Goutou, also known as Goutou Pian and Dabai Paeoniae, is processed from the female root of Paeoniae Alba. Nowadays, the price of white peony root is cheap, and no one wants dog head tablets at all, so Yaonong just throws it on the ridge of the field to rot. It was not until 2010 when the price of Paeoniae Alba was greatly increased that Goutou Tablets were widely used and became the first choice for traditional Chinese medicine factories to replace Paeoniae Alba.

Let's put it this way, after the raw material is replaced with dog head slices, the cost of the raw material can be reduced countless times in an instant-this game is for nothing, and only someone who buys it can sell it for a price.

Paeoniae Alba belongs to the core of Tianfu Cola formula, such a change avoids the risk of patent infringement.

But strictly speaking, it is a borderline behavior. Not to mention that the two things have similar effects, they also belong to different parts of the same plant. If the active ingredients are really listed, it is equivalent to the same, but the taste is slightly different.

Next, the Institute of Chinese Materia Medica canceled the "licorice tablet" in the formula, which can slightly reduce the taste of traditional Chinese medicine, and then increased the amount of white sugar to maintain the sweetness of cola.

Anyway, the whole thing is specious, and it is a muddle-headed lawsuit.

In fact, this is Song Weiyang's overthinking. The formula patent of Tianfu Cola is in the hands of Tianfu Cola Group, and has nothing to do with Pepsi and the joint venture company. Tianfu Cola Group is a state-owned asset that exists only in documents. When the two parties were in the joint venture, Tianfu Cola didn't think about the formula, and Pepsi didn't care at all, and they didn't understand the patent rights of the formula. It can be seen that Pepsi didn't plan to cooperate sincerely at all. No permission.

Of course, PepsiCo can sue Xifeng for infringement in the name of the joint venture company, but the problem is that the joint venture company has no patent rights. As for the Tianfu Cola Group, which owns the patent rights, it has become a joint venture company, and it doesn't exist at all in reality—but it does exist in law.

When it comes to a lawsuit, Xifeng only needs to ask one question: "Who the hell is suing me?"

Even if the leader of Tianfu Cola Group urgently transfers the patent rights to the joint venture company, Song Weiyang can still play the patriotic card while wrangling lawsuits.

Originally, Tianfu Cola was cheated to death, and now it is urgently transferring patents, which is tantamount to selling state-owned assets to foreign capital. As long as the matter is revealed, the whole country will inevitably condemn it, and the officials of the state-owned enterprises involved will definitely be sacked. Song Weiyang will stand on the commanding heights of patriotism.

Come and sue me, I'm afraid you won't sue me, suing me is tantamount to helping me do patriotic propaganda for ethnic cola.

After tasting a sample of the latest version of Coke, Yang Xin immediately accelerated the progress of negotiations and signed a cooperation agreement in mid-April.

The main contents of the contract are as follows: first, the Institute of Traditional Chinese Medicine transfers the cola formula to Xifeng Company for a transfer fee of 300,000 yuan; second, the Institute of Traditional Chinese Medicine transfers the production process of cola puree to Xifeng Company for a transfer fee of 100,000 yuan; Third, the factory under the Institute of Traditional Chinese Medicine has launched a long-term cooperation with Xifeng Company to produce cola puree on its behalf, and the cooperative relationship cannot be unilaterally terminated without special reasons.

The reason why the Institute of Traditional Chinese Medicine took the risk to find Xifeng to cooperate this time is because Pepsi has gone too far. The subordinate factory of the company suddenly couldn't produce puree for Tianfu Cola, and was on the verge of bankruptcy. Thousands of workers were waiting to eat!

early may.

Chen Tao called Song Weiyang who was far away in Shenghai: "Dr. Ma, the logo of Very Coke has been completed, but the main color is not bright red."

"Tell me specifically." Song Weiyang said.

Chen Tao took the logo plan and said: "The main color is white, implying the cruel market occupied by foreign capital. The three letters of fit are bright red, which can also be recognized as the pinyin abbreviation fc. These English letters are transformed into the pattern of the Great Wall. Red represents a touch of red in the cola market."

"In other words, it's just the opposite of Coca-Cola. They have white letters on a red background, but we have red letters on a white background?" Song Weiyang said.

"That's right." Chen Tao said.

Song Weiyang thought for a while, and suggested: "White may look too empty. When making bottled Coke wrapping paper, it's better to make it narrower, so that it looks slender and aesthetically pleasing, so as to support the space."

"Understood, I'll ask the design company to try again." Chen Tao said.

Song Weiyang asked: "By the way, how are the three masters of Moyan?"

Chen Tao said: "We've got in touch. Their endorsement fee plus advertising fee is a total of 300,000 yuan. Another 100,000 yuan will be added, so that they must drink Coca-Cola in front of fans at their concerts within a year."

"The media should make arrangements," Song Weiyang urged.

"Don't worry," Chen Tao said with a sudden smile, "Several newspapers all hope that you can publish another article to declare war on Coca-Cola and Pepsi."

"No problem, they like gimmicks, so I will make gimmicks." Song Weiyang said.

"Then I'll hang up... Huh!" Chen Tao suddenly looked out through the office window.

Song Weiyang asked, "What's wrong?"

Chen Tao said: "There was a weird guy in a suit, very thin, with a big head. He was carrying a leather bag and tried to break into the general manager's office, but was stopped by the security guards... He seemed to be calling 'hard Twright'. What 'Yellow Pages'."

"Hahaha," Song Weiyang couldn't help laughing, "Give the phone to this weirdo, and I'll talk to him."

"What are you talking about with him? He's probably a liar." Chen Tao said.

Song Weiyang said: "Those who understand the Internet these days, even if they are liars, are still high-level liars."

"Then you wait," Chen Tao put down the phone, got up and opened the office door and shouted, "Sir over there, come here, our chairman wants to talk to you!"

Hearing this, Ma Xiaoyun was overjoyed, got rid of the security guard, got into the office and handed his business card and said, "Hello, lady, I am Ma Xiaoyun, the owner of Haibo Network Technology Co., Ltd. Our company owns the first commercial website in China..."

Chen Tao put away the business card, pointed to the phone and said, "You can tell the chairman yourself."

"Okay," Ma Xiaoyun flicked his bangs, picked up the phone and said, "Boss Song, please allow me to give a brief introduction in five minutes."

"Please tell me." Song Weiyang said with a suppressed smile.

Ma Xiaoyun put one hand on his hip and made a phone call with the other: "The 21st century will be the century of the computer, the century of the Internet. Bill Gates, the boss of Microsoft, said that the Internet will change every aspect of human beings..."

"Bill Gates never said that." Song Weiyang interrupted.

"Ah..." Ma Xiaoyun was suddenly at a loss for words. He had fooled more than a dozen bosses with these words, and this was the first time he was exposed today.

Song Weiyang smiled and said, "I think this sentence should be said by Lu Xun."

Ma Xiaoyun said embarrassingly: "Boss Song, I know from the newspaper that Xifeng Company started electronic office last year, so you must know the Internet very well."

"Well, I know, the Internet." Song Weiyang said.

Ma Xiaoyun said: "My Haibo Network Technology Company has established China's first commercial website called China Yellow Pages..."

Song Weiyang interrupted again: "Is it a website dedicated to serializing pornographic novels?"

Ma Xiaoyun had the urge to smash the phone. He patiently explained: "The Yellow Pages is a kind of information base. The information books in the post offices and telephone booths are the traditional Yellow Pages, and the website I built is the Business Network Yellow Pages. We can use the Putting relevant information about your company on the Yellow Pages will not only be used for domestic publicity, but also for foreigners to see, and then your company will be internationalized..."

"National private networks are not activated yet, what do I need that thing for?" Song Weiyang interrupted him again.

"Going international, this is an important step for your company to go global. As long as foreigners log on to our website, they can see your company's information," Ma Xiaoyun can be fooled, "It only costs 20,000 yuan. Your company can stand at the forefront of the times and embark on the express train to the Internet century..."

"Twenty thousand yuan is not expensive." Song Weiyang laughed.

Ma Xiaoyun immediately said: "Your company is a high-quality customer we have developed, and the fee must be discounted. Please rest assured, Mr. Song, our China Yellow Pages will continue to be upgraded. When the civil Internet in China is opened, everyone who knows how to use the Internet Knight's high-end Chinese elites will learn about your company's detailed information through the China Yellow Pages. Whether it is recruiting employees or developing markets..."

"All right." Song Weiyang said suddenly.

"Boss Song is willing to cooperate?" Ma Xiaoyun said excitedly.

"I'm not interested in China Yellow Pages, but I'm interested in you. Ask Chen Tao to give you a phone number, and we will meet at Wujiaochang, Shenghai." Song Weiyang said.

"Okay, okay, let's talk face to face, so we can explain it more clearly." Ma Xiaoyun felt that the deal would definitely be done.

In fact, Ma Xiaoyun has only known about the Internet for a few months, and came into contact with it by accident when he went to the United States. After he returned to China, he immediately invited 24 friends to a party, talking nonsense and calling for starting a business, but only one college classmate was willing to cooperate.

So Ma Xiaoyun took his wife, and that classmate, and raised tens of thousands of dollars to start a company, a small office, and a 386 laptop.

The first ones to suffer were Ma Xiaoyun's friends from his hometown, but everyone who was doing business was fooled by him in various ways, and several of them paid money to do the company's yellow pages in a daze. In just one month, his friends in Linzhou were completely fooled by him, and Ma Xiaoyun started to develop business abroad again. Xifeng Company, which started "electronic office" last year, became his first target.

If there is no accident, this guy will go to the government department next year. The Zhejiang Provincial Foreign Publicity Office became his first government client, so he used this tiger skin to fool the central ministries and commissions...