Chapter 1853: Putting the Cart Before the Horse (Part 1)
The lawsuit of Millennium Supermarket is now a hot topic online. Especially with the first live trial of the big V, it has set off the first peak of online discussion.
In the high-level conference room of a domestic Fox Video portal website, a very obvious 361LOGO webpage is being projected on the wall.
The projector is directly connected to the computer, and the computer is playing the trial screen. Although the screen has a slight pause, the playback is very smooth, and the sound recording is also very clear, just like watching it on the spot.
The live trial screen played on the projector lasted for ten minutes. After ten minutes, a thin figure sitting in the main seat of the conference room clapped his hands.
The assistant next to him turned off the projector tacitly, turned on the lights in the conference room, and the whole conference room became bright. Everyone's eyes could not help but focus on this thin figure.
"You can see it. Although there are still some flaws and the picture is unstable, others are ahead of us. In the future, this kind of live broadcast technology will be the top priority of video websites.
I won't say when our technology will surpass others, but I can't say it will be better than others, but at least we can keep up with them, right?
No matter which industry it is, the leader eats meat and the follower drinks soup. Now we can't eat meat, we have to drink soup, right?" After saying that, the thin figure's eyes swept around the entire conference room.
Finally, they fell on the middle-aged man with gold-rimmed glasses next to his hand.
The person being looked at had to bite the bullet and speak, because he was the head of the R&D department, and he certainly couldn't avoid such technical matters.
"We are still developing the technology of live video. After all, such large-scale live broadcasts are different from those of R Live, and the technical requirements are higher. For example, 361 has such good technology, but the live broadcast of the trial this time actually has a delay of about 5 minutes.
Our current technology is mainly focused on the input and conversion of live broadcast information. The playback end is mature, but information transmission is a problem."
"Just tell me how long it will take to break through this technical barrier. The trial on 361 is delayed by 5 minutes. Can we come up with a live broadcast technology that delays 10 minutes? Even 15 minutes is fine."
Website video live broadcast is not only the live broadcast of this kind of news, but also the live broadcast of sports games and major national practical news in the future.
If you do it well, it is not wrong to regard the video website as an online TV station. This is a strategically significant piece of cake that must be won.
This piece may not make money, but it is definitely a traffic diversion. For example, the popular NBA game live broadcast now, any game has tens of millions of viewers, which is definitely a powerful tool for website traffic diversion.
And you can only increase the traffic by attracting tourists. Only then can you have the foundation to retain these traffic and make it a means of making money for your own website. Without traffic, this website is basically useless.
"Half a month, give the technical department another four months."
"I can only give you two months!"
This scene is not only seen on a certain fox portal website. With the development and rise of the 351 video section, domestic video websites have also sprung up like mushrooms after rain.
What NetEase, what Kuaishou, what iQiyi. In short, the emergence of 361 video website is like opening a new door for domestic Internet companies.
In addition, the previous Google's huge investment in the acquisition of YouTube has added fuel to the hearts of the CEOs of these Internet companies.
At the same time, it also clearly recognizes the main channel for the Internet to attract traffic in the future. Of course, the Internet attracts traffic through more than just video websites, but this is a channel that has just appeared and everyone can compete, and it is also an indispensable wandering channel in the future.
Even big guys like 361 have rolled up their sleeves and personally done it, so these Internet companies naturally cannot lag behind.
In addition to the previous experience of 361 browser, they dare not ignore 361's actions anymore.
At first, they looked down on 361 Browser. How can you make money with a free browser?
At that time, web browsers were still begging portal websites. If you were a browser without several major portal websites to support you, what would netizens click on to see?
But now, if you want to hang it on the homepage of 361 Browser, you have to pay for every position. As for not wanting to pay.
Now 99.9% of domestic users are using 361 Browser, and many users will not save the URL just because they watch a certain TV show online or visit a certain website for news content.
They all click on 361 Browser to find it. If you don’t hang it in a prominent position first, users can’t find the link and don’t know how to enter your website. How can you generate traffic?
So 361 is free for ordinary people, but it really makes money when it collects advertising fees. This is the profit of monopoly.
With such a precedent, seeing that video websites are profitable, they naturally have to keep up with the pace and can’t let 361 dominate the market anymore.
Lin Wei walked out of the conference room calmly. Although there was no expression on her face, fatigue and confusion emerged in the depths of her eyes.
Just now, Jiucheng also held a meeting on convenient services such as live news broadcasts on video websites. The resolution of the meeting was similar to that of other companies that wanted to build video websites. The R&D department was asked to speed up the development and develop the live news broadcast section of their own video website.
In fact, Lin Wei was against the launch of the video website by Jiucheng, because in her opinion, Jiucheng, which did not have a portal website as a foundation, had no ability to build a video website.
Instead of investing energy and a lot of R&D expenses in this, it is better to think about how to promote its own games and CC.
Before, it spent so much money on a variety show called "Superstar Life", which certainly achieved certain results. But the final harvest did not meet expectations. The fact that it was always suppressed by Rising Sun Technology fully demonstrated that Jiucheng did not have an advantage in this regard.
What is the foundation of Jiucheng?
Original games, carrying the banner of domestic games, this is what Jiucheng should do, but now Jiucheng is moving further and further away from this path.
First, it concentrated its energy and funds on CC, but CC was half-dead, and then it invested its energy and funds in video websites, but it was still a long way behind 361. It was always led by others and would sooner or later fall to the ground.
So at the beginning, she thought that even if she did not continue to build her own original domestic game personality, it would be better to spend money on CC than on that video website.
Instead of continuing to increase investment in video websites, it would be better to develop mobile games. Although the popularity of smartphones now means that the mobile game market will definitely be a larger market than PC games in the future.
As a result, they did not listen to these good advices at all, and were determined to use Xinlang as the foundation of a portal website to start their own network traffic flow journey, and then use the traffic from the website and blog to feed back to games and CC.
But Xinlang itself is already an outdated portal website, and blogs are indeed hot now. But there is always a shadow of Tieba, which is gradually being abandoned by the public, in it, which is not a life-saving medicine. The best solution is to stick to the original intention and continue to dig deep into their own advantages to consolidate the foundation.
What a pity