Chapter 3910 3912 [Return to the Country to Live]

Xiang Nan agreed to go back to China with Qiaogu.

On the one hand, as he said, struggle is inevitable, and as a smart person, you should learn to plan ahead and not put all your eggs in one basket.

On the one hand, there are much more investment opportunities in China now than in the United States. In the future, the United States will have almost no other bright spots except chips, the Internet, and smart phones.

And the real estate, Internet, automobiles, food, clothing... almost all walks of life in the mainland are developing rapidly.

For example, in the game industry, in the past two thousand years, the scale of the domestic game industry was only 30 million. In 20 years, the scale of the domestic game industry has reached 300 billion. In 20 years, it has increased by 10,000 times, which is simply like a myth.

On the one hand, it is easier for people like him to go abroad. He now has his own private jet, and if he wants to fly anywhere, he can basically fly whenever he wants.

For him, going abroad is as easy as going home. At least half of his time a year is either on the plane or on the way to catch a plane.

So returning to China to live is not a big deal for him, just like changing the inn binding in "World of Warcraft" Hearthstone.

…

Xiang Nan and Qiao Gu then moved back to Yiwu.

Now Chenjia Town has been incorporated into the urban area, and many of the original villagers have moved into buildings. Chen Jinshui, Chen Jintu and others have even moved into villas.

The house is decorated very luxuriously and very advanced, and it is almost the same as the mansions in Beverly Hills.

Xiang Nan and Qiao Gu's previous wedding house was also demolished, so they moved back to China. They also bought a villa next to the two houses so that they can walk around and communicate more.

"I'm fine. I still have a hard time going up and down the stairs. You don't have to come back to accompany me." Chen Jinshui waved his hand when he learned that his daughter had returned to China to accompany him.

"Dad, we are glad that you are in good health." Xiang Nan said with a smile, "We came back because we were afraid that you would be lonely and we also wanted to return to our roots.

Although Liangyuan is nice, it is not a place to stay for a long time. Although America is nice, it is not as good as our country after all. I tell you, what I crave most in America is this pickled pork with preserved vegetables. Without Jinhua ham and our Yiwu winter bamboo shoots, we can't make that taste."

"Daguang, you are right to think so. No matter how good foreign countries are, they are not as good as our Yiwu after all." Chen Jinshui said with an agreeing smile.

In addition to moving back to live, Xiang Nan has successively sold a number of assets to prepare for the upcoming subprime mortgage crisis.

...

In 2008, the subprime mortgage crisis broke out, and the financial tsunami it triggered swept the world, and the Chinese economy was also greatly affected.

The financial market was turbulent, exports shrank, and many factories were on the verge of bankruptcy due to lack of orders.

In comparison, because Xiang Nan made early plans, the private equity funds he managed not only did not suffer losses in the subprime mortgage crisis, but also took advantage of the low prices to absorb a large number of high-quality assets at a low point.

As early as 2005, Huayang Nianhua Group began to implement the "going out" strategy and actively explore overseas markets. Especially in Southeast Asia, Central Asia, West Asia, Eastern Europe, Africa, and underdeveloped areas in South America.

Although the business was also affected by the subprime mortgage crisis and orders declined, it was still better than others.

Moreover, under the financial crisis, when people's income dropped, they paid more attention to cost performance when shopping. The cheap and good quality Yiwu manufacturing, on the contrary, seized a lot of market share.

By 2010, Huayang Nianhua's export volume had reached 500 million US dollars, accounting for 40% of the total sales. In addition, the online sales of Caoyang Nianhua also reached 1 billion yuan, accounting for 30% of offline sales.

It is expected that with the popularization of the Internet and smart phones in the future, online sales will soon exceed offline sales. Therefore, under Xiang Nan's suggestion, Chen Jianghe began to gradually close offline stores and focus on online shopping and exports.

In addition to opening online stores, Chen Jianghe also invited Internet celebrities to promote, and organized public accounts and Weibo accounts to attract traffic, and promoted his own clothing through a series of measures.

Sure enough, in 2013, with the promotion and popularization of smart phones, more and more people chose to shop online, and the scale of online shopping became larger and larger, gradually surpassing offline shopping.

And Caoyangnianhua, which took the lead in developing online business, now has more sales than offline business, with annual online sales exceeding 5 billion yuan, becoming one of the most popular clothing brands among young people.

…

In the same year, Zhang Jiuxiang and Chen Jintu died one after another.

However, when they died, they were already 80 years old, which was considered a natural death.

In the same year, after graduating from graduate school, his son Chen Jikai planned to stay in the United States to start a business.

He studied computer science in college, and the project he planned to create was AI. Chen Jikai believed that the future of computers was AI, which could free people's hands and feet, so that they no longer had to work hard for work.

Xiang Nan respected his opinion and did not force his son to return to China, and also made the first round of angel investment in his son's inherit company.

And with his connections in the American business and technology circles, Chen Jikai's inherit company also received attention and investment from other consortiums and technology companies.

In 2015, after two years of development, Inherit launched its first AI model, KAMA. This model was widely discussed in the industry and successfully attracted a second round of investment. Many of these investment came from well-known companies such as Facebook, Google, and Microsoft.

In the following years, Inherit continued to strengthen KAMA's capabilities and attracted more and more talents to join. Its market valuation also increased, and it gradually became a popular unicorn company.

Chen Jikai also gained fame and wealth as the founder of the company, which made Xiang Nan happy for him. Although he did help his son in the early stage of his business.

But his son's success today is mostly due to his own efforts, otherwise he would not be able to help the mud to the wall. So Xiang Nan is very proud of him.

…

In 2016, Chen Jinshui also died at the age of 84.

Xiang Nan, Qiaogu, Chen Jianghe, Luo Yuzhu, Qiu Yingjie and others came to see him off in person.

Chen Jinshui was loyal and hardworking in his life. Except for his stubborn temper, he had almost no problems. Therefore, the people of Chenjia Town obeyed him.

Now that he has passed away, all the villagers who can come have come to see him off. The funeral procession is huge, with more than a thousand people. It can be seen that he is popular in the village.

Unlike the characters in the drama where Chen Jianghe and Luo Yuzhu have retired to the second line and are old, they are actually only in their fifties now. They are not in their prime, but they are full of energy and they are still very motivated.

It’s just that when Luo Yuzhu was young, she lived under the bridge for a long time, so she was unfortunately infected with rheumatism, so her legs and feet were a little inconvenient.

After Xiang Nan knew about it, he specially prescribed a few doses of medicine for her, and she felt better after taking it. Now the two are gritting their teeth and want to develop Hua Yang Nian Hua into a light luxury brand like H&M, Zara, GAP, and MUJI.

After all, for the same T-shirt, the quality of H&M, GAP, and Zara is not as good as theirs, but the price is several times theirs.

Their good T-shirts are only fifty, while Zara’s T-shirts cost one or two hundred, and the profit is a big difference.