Chapter 546 Pseudo-Intense Reaction

It is said that Hong Kong is a tiny place, but Zhang Ke had no specific concept before.

At night, Zhang Ke invited Chen Xinsheng and Fu Jiajun to drink at the Zen Cat Bar near Central. The rain has not stopped until now, and the streets and alleys in Central are filled with the damp smell of seaweed. The Zen Cat Bar is spacious and bright, with relatively independent areas surrounded by Chinese-style carved handrails. The mellow fragrance, the radio music is playing in the bar stereo, it is the single "Snow by the Sea" that Jiang Daier is promoting through the radio, it is really a strange British style bar, it is true that this single is very suitable for listening in the bar, Jiang Daier's clear and clear voice can also remind people of the cool and blurred sexy scenery of the seaside in winter, but it is somewhat strange to play radio music in a high-end bar. Novel chapters are updated the fastest

Sun Jingxiang, Xu Si, Xu Wei, Jiang Daier, and their company's music producers—Sun Jingxiang herself is a fairly good music producer, but she gave up her career in the entertainment industry under pressure—and The music production assistants sat at the next table, and Fu Jun also sat at the same table with them. After Xu Wei arrived in Hong Kong, Zhang Ke couldn't stay with Xu Si at night in Hong Kong, so he could only invite everyone out for dinner, and then find a bar to chat and drink together.

Sun Jingxiang leaned over and handed the phone to Zhang Ke: "Jing Meng is looking for you..." "Fiction" novel chapters are updated the fastest

"Ah?" Zhang Ke didn't know why Sun Jingmeng was looking for him suddenly.

"I don't know where this girl heard about your feat today, so she called me to tell me, I didn't tell her," Sun Jingxiang hurriedly cleared herself up, "I told her you were here...she said listen That punch was really enjoyable, and I asked if I could give Ge Yinjun another punch in front of her next time, and the grievances between her and you will be wiped out..."

"Pull it down," Zhang Yan passed Sun Jingxiang's mobile phone, and said to Sun Jingmeng on the other end of the phone, "What you gave me was nothing but resentment. It's not that you can cancel it if you cancel it. Today's punch is Fu's. Jun shot, I am also a person with status and status now, can shoot casually like a street gangster? How about you listen to Fu Jun tell you carefully..." They sat down here and talked about the coincidence with Chen Jing at dusk After meeting and having a conflict with Ge Yinjun downstairs in their company, Sun Jingmeng called when she heard the news in Jianye, Hong Kong is really small.

Zhang Ke broke up with Sun Jingmeng on the phone for a while. He returned the mobile phone to Sun Jingxiang, turned around and said to Fu Jiajun: "The one discussed this afternoon, it's better to act vigorously, so that Ke Wang's group will mistakenly think that they offended me, so that they will suffer such a fierce counterattack. Comedic effect..."

Chen Xinsheng laughed, and said: "Then they will never figure out what's going on in your heart?"

"At this time, the King of Kexin is vulnerable, and it is a bit interesting to drag Jiaxin Electronics in." Zhang Ke said, "It's not that I am belligerent. The electronics industry lacking fierce competition is really not worth looking forward to. If it is in front of you, On one side is the calm and sunny lake, and on the other side is the ocean full of reefs, turbulent currents, and howling cold winds.

Where do you choose to swim? "

Chen Xinsheng asked: "Does Ke Shao want to say that the lake will eventually dry up?"

Zhang Ke smiled and said, "Talk to you. It's really no fun to play tricks."

Fu Jiajun said: "If you want to vigorously implement the plan discussed this afternoon, it's best to do it right away, but if you do this, you won't have time to formulate a detailed plan, and the budget will be difficult to control..."

"Then you will implement it immediately," Zhang Ke said, "I have drawn up a general plan. I was afraid that it would affect your thinking. Since time is tight, it is okay to come up with it now. You can do it during the implementation process. Amendments and supplements at any time and place, the budget can be relaxed, more than 10 to 20 million, can be counted as Aida Group's marketing subsidy for the general agent..."

The plan discussed in the afternoon was to buy out a large number of low-cost junk advertising time slots of small and medium-sized TV stations in Southeast Asia, and repeatedly and long-term broadcast Aida disc player advertisements during these junk advertising time slots, in order to achieve the goal of high-intensity advertising bombardment and occupation of the market. This was an overseas publicity plan that was decided before the conflict with Ge Yinjun in late spring and early summer in order to cooperate with the plan of increasing mergers and acquisitions, and it was implemented immediately in order to create an illusion for Ge Yinjun and others.

Zhang Ke's ultimate goal is to successfully withdraw 300 million Hong Kong dollars in this M&A plan. Compared with the huge sum of 3.8 billion Hong Kong dollars, he will receive an additional subsidy of 10 to 20 million. It was nothing, not even one-tenth of the cost of the trip.

Seeing that Zhang Yin was hiding his hand, Fu Jiajun was naturally in a hurry to take the plan he had drawn up with Zhang He Hotel, and there was still a month to hold an extraordinary general meeting of shareholders to review the plan for mergers and acquisitions. Naturally, the action here was The sooner the better. It was originally planned that it would take a week to draw up a specific plan and budget and submit it to the board of directors for approval. Since there are ready-made ones, it can naturally be made a week in advance.

Sometimes trust is also blind - everything comes from the miraculous influence of the market created by Aida Electronics - Zhang Ke's understanding of the economy, politics, and culture of Southeast Asia is not as deep as Fu Jiajun. However, during this period of time, the research on Southeast Asia has been relatively in-depth, and I have the ability to tinker with a marketing plan that still satisfies me. Although the plan is very crude, it can generally reflect Zhang Ke's market strategic intentions for the Southeast Asian region, and there are flaws in details. With excellent professional managers like Fu Jiajun, there is nothing to worry about.

In the next few days, Ge Yinjun felt the pressure from Charles Schwab, first from Malaysia.

Malaysia is one of the ASEAN countries with a relatively strong economic foundation except Singapore. Since the 1970s, it has continuously adjusted its industrial structure and vigorously promoted an export-oriented economy. The electronics industry, manufacturing industry, construction industry and service industry have developed rapidly, among which the most impressive What attracts attention is the electronics industry in Malaysia. In Malaysia, the export of electronic appliances once accounted for 50% of the total export value; in order to develop the electronics industry, the Malaysian government wanted to replicate the US Silicon Valley model in the early 1990s and launched a large-scale multi-media corridor project.

In addition, the political status of the Chinese in Malaysia is far higher than that of its neighbor Indonesia. The Chinese, who account for about a quarter of Malaysia’s population, own 70% of Malaysia’s private property. All of them are representatives of local Chinese businessmen.

It seems inevitable that Malaysia's economy will be devastated by the financial turmoil. Although Zhang Ke disdains to do things, it cannot be denied that he covets Malaysia's relatively developed electronics industry; in addition, Malaysia's paper industry is also relatively developed. Yunding Shanyuan, a paper-making enterprise under the Group, is one of the largest paper-making enterprises in Malaysia, possessing various advanced paper production technologies.

If you want to choose another central stronghold in Southeast Asia other than Hong Kong, due to political factors, it is almost impossible to enter Taiwan; It has the densest population in Southeast Asia, but Zhang Ting wants to completely abandon the market there. Since there is nothing he can do, let’s not see it. Malaysia and Thailand, which have a relatively good economic foundation, are the candidates. Malaysia is in the electronics industry. After Jiaxin Industrial became the general agent of Aida Electronics in Southeast Asia, Zhang Ke urged Jiaxin Industrial to move the electronics factory in the Philippines to Malaysia. focus.

"How could it be so fast?" Ge Mengjun flipped through the fax from Ke Wang's business in Malaysia, "Look at this," and handed the fax to Xie Zhan who was sitting across from his desk——Xie Zhan Ke Wang is in charge of marketing, and previously decided to let Chen Jing go to Hong Kong on behalf of the headquarters to cooperate with Ge Yinjun's work. The incident on March 28 made Chen Jing full of opinions on Ge Yinjun, so he returned to China and asked Xie Zhan to Hong Kong to replace him. Her work in Hong Kong—it’s hard to imagine that Charles Schwab launched such a violent marketing campaign like a storm in just a few days. Demonstrating the functionality of the DVD player..."

"He is really a young man with a filial son and a temper." Xie Zhan has never valued Zhang Ke very much. He took it for granted that it was Zhang Ke's fierceness to the March 28 incident, but he was more concerned about practical issues, "Ada Electronics Will the advertising campaign in Southeast Asia affect Kewang's performance in the same region?"

"To put it bluntly, to advertise is to grab the limelight," Ge Yinjun claimed that he had more experience studying abroad than Xie Zhan—and Xie Zhan did not have Chen Jing's beauty—he evaded the problem lightly with a relaxed tone , didn’t want to have a deep talk with Xie Zhan, let alone accept his business guidance, and said, “Have you noticed that the time when the ratings of Aida disc players are shown in Malaysia are very low, these are of no value Garbage time, maybe it's because Jiaxin Industrial's marketing budget has been reduced, and that kid Zhang Ke is eager to show us the color..."