Chapter 358: Kewang Electronics
When it came to the idea of Olympic gold medal student aid, some people also proposed: If the team event is calculated by project or by number of people? The costs involved vary widely.
If men's football and men's blues want to win the championship, giving them another thousand years is not enough. Team events have never been a strong point in China. There is no need to worry about some double events. OK.
In addition to donating to build the Hope Primary School, Zhang Ting plans to use part of the cash to reward the gold medal-winning Olympic champions, so that the gold medal-winning athletes can be temporarily attracted to Aida Electronics as the image spokesperson. w Novel chapters are updated the fastest
Zhang Ke, Su Jindong, Yang Yun, and Liu Minghui discussed in the marketing office until twelve o'clock at noon, and roughly drew up a framework, asking Yang Yun to find someone to draw up a detailed one. There are only more than two months until the Olympic Games. To ensure that the athletes win the gold medal, they will cooperate with the marketing department to promote the publicity. We must deal well with the sports authorities. This time, it is best to pull CCTV into the water to cooperate with the hype. There are many places to communicate. Not enough time.
At noon, I ate at the newly built restaurant outside the factory area. The ground floor served relatively cheap self-selected fast food, and the second floor served stir-fried vegetables and a buffet.
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It is rare for Zhang Ke to appear in the factory area here. During lunch, Jiang Wei, Lu Qingsheng and others all came to join in the fun. This way, it was particularly eye-catching. Zhang Ke went to the toilet to relieve his hand before the meal, but did not enter the toilet I heard someone talking about him inside: "This bird man, several giants have come out to accompany him for dinner, so it must be something who wants to join our company?"
Zhang Ke was too embarrassed to go in and meet people, so he turned around and went back to eat while holding back his urine.
I had lunch. Zhang and Su Jindong went back to the city together, and there was a sign standing at the intersection of Yilong Town and Kaiqu District, pointing to the DVD player assembly and production base jointly established by Jincheng and Chint from the intersection.
"Go to Kewang to have a look..." Zhang Ke made an impromptu idea, and asked Ma Hailong to reverse the car. He and Su Jindong went to Kewang Electronics to have a look first. Xie Zhan is a person who is very good at playing tricks behind his back, and you will see his methods in the future..." Zhang Ke said to Su Jindong with a smile.
"Based on the purchase of spare parts in Kewang, Kewang's output in May is about 3,000 units. It is mainly sold through Haitai's electrical appliances stores in the province. Looking at their continuous investment, the sales should be good. Should be very confident..."
"Squeeze in at this time, how can we do it without certain confidence?" Zhang Ke smiled, "Compared with ordinary machine assemblers, they still have a great advantage. As long as they can control their greed a little bit, they should be able to make money. Quite a lot."
"This time Zhou Jinyu's secretary made a case, Zhou Jinyu should take some responsibility,
They might hold back a bit. "Su Jindong said.
Zhang Ke shook his head, and said: "Now it's so hot, Zhang Tiesen's case is only widely spread in Huishan, and the influence is bad, and the rumors outside the city are very small. Zhou Jinyu will transfer Huishan. Responsible but not, behind them The ground network is dense. Zhou Jinyu transferred Huishan, but Chint Group has been established in Huishan for nearly ten years. It is already deeply rooted in the local area and does not need Zhou Jinyu's direct umbrella. Zhou Jinyu has been gaining real power in other places, but has become Chint A channel for the group to expand outward, and now they are a little flustered about Zhou Jinyu's way out, waiting for Zhou Jinyu's matter to be settled. Do you think they will restrain themselves?" Zhang Ke smiled lightly, "For us, Xiangxuehai is The biggest potential obstacle to Huishan development is gone, and there is not one."
Hearing what Zhang Ke said, Su Jindong thought about it secretly, and said with a smile: "I didn't expect the entanglement behind this to be so complicated..."
Kewang Electronics, a joint venture between Jincheng and Chint, was established on the basis of a small electronic component factory under Jincheng. The scale of the factory is similar to that of the original Shengda Electronics. The land on the south side of the factory is about two to three hundred acres, and it is now a busy construction site. The roads in the factory area have been constructed, and the foundation of the factory building has been laid. Presumably, a lot of capital investment is required to make such a fast progress.
Although the scale cannot be compared with that of the Electronics Industrial Zone, Kewang Electronics is already quite large as a complete machine assembly factory. From the perspective of the Xie family members of Chint Group, they must have considered developing technology, The importance of reducing production costs.
At first, Dong
There are three routes for the exhibition of DVD player manufacturers. The first route is the simplest, requiring technical investment, which is to purchase mature components and complete machine technical solutions for assembly; the second route is to have certain technical research capabilities and be able to integrate existing Some components have more comprehensive and practical performance, and they have greater freedom in the selection of components; the third way, it can be said that one foot is involved in the production of components. Outside of the bureau, only Xinke Electronics has the technical strength to take the third path. It is estimated that Kewang Electronics will choose the second path at the moment, investing a certain amount of technical force in research and development, but mainly relying on market means.
Looking around the old and new factories of Kewang Electronics, Zhang Ke knows them a little bit, but he can’t judge them for a while. Compared with Xinke Electronics and BBK, Kewang can’t be regarded as a threat to Aida Electronics. Their current base is a bit weak .
When I was about to leave, I saw a black Mercedes driving out of the factory.
Is it Xie Zhan's car, or the Mercedes-Benz Haiyu Company that Xie Zhan bought privately before he left Haiyu Company made a mess of him, but he bought this car.
The Mercedes-Benz was very fast and passed by in a blink of an eye. Zhang Ke pursed his lips. Zhao Jinrong and Zhou Fuming put aside their previous suspicions and got back together. The Xie family contributed a lot. I heard that Zhou Fuming's daughter, Zhou Hongmei, and her husband ran a business in Xintai City. The company is quite prosperous and is very much taken care of by Xie's family.
"The market situation is gradually rising, but it means that the root of the collapse of the DVD player market has been laid at the very beginning of its establishment," Zhang Su said slowly. "The development of the next few years can also be clearly seen. First, there will be an advertising war, and then a price war. , so that the profit margins of the complete machine assembly manufacturers are rapidly compressed. Finally, the complete machine manufacturers that survived the bloody era of crocodile strangulation can only get meager profits that are not much higher than the processing fee. Will the surviving machine manufacturers regard 1996 as the golden age of DVD players..."
"King Ke may be able to catch the tail of the Burning Gold Era..."
"They may not be able to catch it. Chint Group has invested a lot in Kewang, and the output of only three or four thousand units per month cannot satisfy them." Zhang Ke smiled contemptuously, "We also hope that the DVD player The golden age can be extended as much as possible. At least in 1996, Aida Electronics occupied the highest point of CCTV's market promotion. Its position in the market is not afraid of other manufacturers competing for it. It is conceivable that the tragedy of the CCTV, it may be the beginning of the advertising war, the cost of marketing will increase sharply, and the price war will follow..."
"Then Aida Electronics is still competing for the third CCTV advertising bid king this year?" Su Jindong asked.
"It's still early. This year's CCTV advertising bidding conference should still be held in November," Zhang Ke smiled. "It's too early to discuss this at this time, let's talk about it later."
In November last year, Zhang Ke spent more than 80 million yuan in one fell swoop to win the second CCTV advertising bid. In Su Jindong's eyes at the time, it was still a dangerous move with an extremely unpredictable prospect. Looking back, Zhang Ke's seemingly self-willed decision at the time was so wise and convincing, as if he could see a future that other people could not accurately foresee.
Seeing that Zhang Ke didn't want to talk more about the topic of CCTV's title in 1997, Su Jindong smiled. In his opinion, Zhang Ting is the kind of person who likes to surprise people until the end. CCTV only held an advertisement in November. It's really early for the bidding conference to discuss at this time.
Zhang Ke smiled and said: "The most important thing for us now is to make as much money as possible during the high-profit period and improve the production system of Aida Electronics. An important card, I think the technology research center can be independent now, and then find an appropriate time to sell the DVD player business to Charles Schwab Industries.”
"The right time is when the high-profit time is coming to an end?" Su Jindong asked.
"That's right," Zhang Yan said with a sly smile, "The most profitable period is about to pass, and we can maximize our profits by selling at a high price. Besides, the sale to Jiaxin Industrial is not completely out of our control, but There is still a long way to go for Charles Schwab to restore its ability to raise funds through public offerings in the Hong Kong stock market..."