Chapter 588 This Box Office Appeal Is so Strong that I Feel a Little Flustered Myself!
Before I got on stage, the brokerage company went bankrupt
Although the movie "A Chinese Ghost Story" was drawn offline in theaters, its movement did not stop there, because when it was drawn offline in theaters, it also meant that the movie could be watched online.
After Yang Hongxia signed the film release contract with the theater, she also finalized the cooperation model of "A Chinese Ghost Story" with the video site, and chose Lin Fan's favorite dividend model.
And because the video sites have the same virtues as the major theaters, they are not too optimistic about the movie "A Chinese Ghost Story", so Yang Hongxia didn't sign an exclusive broadcast agreement with anyone, but shared the broadcast rights with several well-known video sites in China.
As a result, as soon as the box office of "A Chinese Ghost Story" came out, these video sites regretted it, and my face hurt for several days. But the contract has been finalized, there is nothing to change, only follow the rules.
It's just that the publicity prepared before is not worthy of the box office of this movie, what can I do? We can only add promotional channels!
As a result, "A Chinese Ghost Story" has just removed the posters and promotions placed on the major theaters and various physical advertising spaces, and a wave of "Xiaoqian" has been directly set off on the Internet.
That's right, the video sites have learned a lot, and they immediately zoomed in on the trick when they came up, and cut one of the most classic scenes in the movie-Xiaoqian's dressing, as a promotional video, and the whole website played it non-stop!
Looking at the commercial, the dreamy and glamorous Xiaoqian is wearing a fiery red wedding dress. Not to mention nerds and fans, even passers-by are itching to see it, wishing they could just click into the commercial to watch the feature film!
And this commercial was also broadcast on the entire network at an astonishing speed, and the click-through rate skyrocketed, so that those who hadn't watched the movie, their expectations for the movie also rose by several percentage points.
Compared with movie fans who are willing to spend money to go to the cinema to contribute to the box office, there are more people for various reasons, such as thinking that it is not worth spending tens of hundreds of dollars to go to the cinema to watch a movie, such as the time cannot be adjusted. , For example, I don’t like the feeling of watching a movie in a movie theater, etc.-I only learned about it on the Internet, but I didn’t actually see this movie.
So, don't look at the billions of box office is amazing, but the number of people watching the movie is still far smaller than the number of people who haven't seen the movie. This is the customer group that the video website is targeting, and don't forget there are people who like this movie too much, and people who watch it twice, or even watch it three times and four times.
In short, the movie dividends of video sites are also a considerable number, and Yang Hongxia will naturally not let it go.
[Polar Bear: Lin Fanxiayan's passionate interpretation of "A Chinese Ghost Story" will be with you at midnight on August 1st! 】
[Fantasy Video: The 4 billion box office movie "A Chinese Ghost Story" will be officially released on August 1st. Click to make an appointment to start your summer carnival trip! 】
[Loquat Video: Movie genius Lin Fan directed and acted, popular singer Xia Yan made his first film debut, "A Chinese Ghost Story" will be officially released on August 1st, starting a dreamy journey of love between humans and ghosts! 】
Lin Fan and Xia Yan also yelled on their own super blog accounts, and then the number of movie viewer reservations on the video website jumped up a lot!
Lin Fan: This box office has a strong appeal, which makes me feel a little flustered!
But no matter what, the number of appointments has increased, which is good news for Lin Fan and the video site. Now everything is ready, just waiting to go online!
...
August 1st.
Wang Lei made an appointment for the movie early on, and he could pay to watch it just after midnight.
Wang Lei also belongs to the kind of people who like to watch movies alone in front of the computer. No matter how good the audio-visual effect of the cinema is, Wang Lei just doesn’t like the feeling of a group of people watching movies in one screening hall, especially when parents bring bear children. , When there are some people without quality, it is simply a kind of torture.
It's better to wait until the cinema is offline and the movie is online on the video website, and watch it by yourself! You can look at it however you want,
You can also pause in the middle, and you can also interact with online netizens, complaining about each other, it's simply not too cool.
Over time, Wang Lei developed the habit of watching movies online.
And this summer, the most eye-catching movies are "Blue Star Fleet", a sci-fi giant with an investment of 1.5 billion, and "A Chinese Ghost Story", which is a dark horse with a box office of more than 4 billion. Of course, other movies are also good. Yes, but the movement is not as big as these two.
In addition, the rating of "A Chinese Ghost Story" is indeed far ahead among all the summer movies. Wang Lei still believes in ratings. Although a movie with a high rating may not be good, a movie with a low rating must not be good!
So Wang Lei decided to watch this movie first, and then read all the other movies based on the ratings!
As soon as midnight arrived, Wang Lei skillfully clicked to play. As soon as the movie started, a large barrage came roaring in:
[Hic is a lost fart: Second brush! Come to see my Xiaoqian online specially, and she will fascinate thousands of boys and girls again! 】
[The name of the screen is wrong and the idiot shows: leave a mark first, and when I finish reading it, I will come back and tell you whether it is good or not! 】
[Thinking of you thinking of hand cramps: I'm here to lick the screen. The screen in the movie theater is too big to lick. This screen is just big enough for me to lick. Don't grab me, Xiaoqian is mine! 】
...
Wang Lei was stunned, this movie hasn't been broadcast yet, so many people are posting bullet screens? And looking at these bullet screens, it seems that many of them have watched it in the cinema and then watched it online again. Is this movie really so good?
Wang Lei's expectations could not help but be adjusted up by a few percentage points: I hope the movie will not disappoint me!
The plot of the movie unfolds slowly, the dark and psychedelic opening, the dilapidated and gloomy Lanruo Temple, the woman in white clothes who came uninvited at night, and the behind-the-scenes boss who can't see what it is but makes people feel hairy. Do not attract the eyes of the audience in front of the screen.
But the next moment, a familiar melody pierced through the hazy atmosphere, as if a ray of light tore through the darkness and illuminated the earth again, Ning Caichen, played by Lin Fan, walked from the mountain path.
The theme song of the same name of "A Chinese Ghost Story" was released on Tian Lai Music on the first day of the film's release. Wang Lei had heard this song before. At that time, he just thought it was a good song. Lin Fan's talent was as unreasonable as ever .
But now combined with the movie screen, this song has more profound meanings. The singing voice penetrates the haze of the opening of the movie, but the meaning in the lyrics seems to be for the confused young people of the contemporary era, gently lifting the shadows in front of their eyes. Faintly confused.
It warns everyone that life is like a dream and the road ahead is boundless, but such difficulties are nothing. Don't forget the original intention, with the initial curiosity and yearning, move towards the direction in your heart, and you will eventually find the love in your heart.
"Life is a dream and aspiration
There are faint tears in the dream
Where do I go to find the direction in my heart
The wind sighs as if in a dream
The roads and people are vast—”
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