Chapter 46 I Will Not Sell the Copyright
Netsun Music is the largest music platform in China. Almost all famous singers in the entertainment industry have released songs on Netsun Music and hit the charts. There are too many independent singers like Lin Fan who are hard to count.
Therefore, the competition on this website is very fierce. Without the support of a brokerage company, there will be basically no exposure and no chance to stand out.
Unless you are rich and can buy traffic directly from the platform, you must be prepared to play stand-alone games.
Of course, this is not absolute.
For example, someone like Lin Fan is participating in a talent show with a lot of traffic and exposure, and he is also very popular with passers-by. After capturing a group of fans, he will have basic exposure and traffic.
Secondly, the quality of the work is really good and can stand the test of the market, which makes it eligible to be recommended by the platform.
But such a recommendation is not so easy to take.
Netsun Music Headquarters.
The music copyright department of Netsun is holding a group meeting.
Jiang Jie, the head of the department, spoke first: "These few songs on the original music list this month have achieved good results. Let's check for omissions and fill in the gaps to see if there are any hidden gems. The copyright was bought."
As soon as he finished speaking, employees rushed to answer: "Director Jiang, except for the original works of newcomers promoted by the entertainment company, the original works of independent musicians on the list have bought all the copyrights that can be bought. Newly uploaded There are too many songs, and they are still being screened, and no outstanding works have been found so far."
Jiang Jie let out a "hmm", continued to look through the report, and then focused his eyes: "What's going on here? How did this Seventeenth come out?"
No wonder Jiang Jie was dissatisfied.
It is difficult for independent musicians to stand out on the music platform, not only because of the fierce competition on the platform, but also because of the operating relationship of the platform itself.
The singer's works promoted by the entertainment company belong to the customer category, and the relationship with the platform is mutually beneficial. Naturally, there will be no secret operation or deliberate suppression.
But independent musicians don't get that kind of treatment.
To put it bluntly, if you make money by posting songs on my platform, you are hugging my thigh. Although I can also make money, I don’t pay much attention to those small money, and I don’t pay much attention to you in the same way.
Most of the songs that can be on the list belong to the platform, except for those recommended by customers, which is what Jiang Jie said before "buying copyright".
The platform spends money to buy the copyright of the song, and only reserves the authorship of the original singer for the singer. The singer can make a quick fortune, and the platform will help promote the song, and the singer can also gain a wave of fame.
But the income after the copyright buyout and the copyright change have nothing to do with the singer.
Ordinary independent musicians would accept such a buyout, because they don’t know whether the song will be popular or not, and making quick money is much more intuitive than earning a few cents for downloading.
Second, if the copyright is not sold, the platform can use various means to suppress the song, making it sink in the vast sea of songs, and there will be no future unless you buy the traffic yourself.
Another one, refusing to sell copyrights is likely to offend the platform. Many independent musicians rely on the platform to make a living.
Therefore, the staff of the platform usually screen out suitable songs, then contact independent musicians to discuss buying out the copyright, and then make efforts to promote the songs and make them on the charts.
As for where it can go on the list, it depends on whether the quality of the song is too good or not.
But the seventeenth place on this list obviously did not follow such a process.
The employee explained: "This is a new song uploaded by a student of the "Morning Star" program named Lin Fan. I have heard it, and the quality of the song is very good. It rushed to the list within a few days of its release. Yuli,
If it is promoted, it should be able to get a better ranking. "
Jiang Jie frowned: "Is he a newcomer to "Morning Star"?"
"No, the agency he signed with closed down before he took the stage, and he should be a free agent now. I didn't hear that he signed again."
"Since you are a free man, why don't you buy the copyright?"
"The "Morning Star" program is closed, and students are not allowed to bring their mobile phones, so they haven't been in touch..."
Jiang Jie was very upset: "Won't you report the problems you can't solve to the higher authorities? If I didn't find out about this today, you still have to make excuses that you can't get in touch and just procrastinate like this? You know this song has already been on the list , How much more will the company spend to buy the copyright? Will you pay for this money?"
The employees faltered and dared not answer.
Jiang Jie cursed a few more words, announced the end of the meeting, and called a familiar dance teacher in the "Morning Star" program group: "Is this Teacher Chen? I am Xiao Jiang from Wangsheng Music! Hello, hello! Is such that……"
...
Lin Fan was called by the accompanying PD Liu Jia to the corner of the stairs in the dormitory building, and met Chen Fang, a dance teacher waiting there.
"Mr. Chen, are you looking for me?"
"Lin Fan, you're here. I'm also helping others to pass on a message. It's all about favors. I hope you don't mind."
Lin Fan slandered, you said it all, I really mind, what else can I do? Turn around and leave?
"No, no, you have something to say."
Chen Fang smiled and said, "It's like this. Didn't your original song on the first stage have been uploaded to the music platform? The people on the platform couldn't reach you, so they called me and asked me to help Send you a message."
Lin Fan was very surprised, what did the people from Wangsheng Music ask him for?
Chen Fang didn't give a damn: "People from Wangsheng Music would like to ask, do you plan to sell the copyright of this song of yours? They think your song is of high quality, so they want to buy the copyright of your song at a high price."
Lin Fan understood: "It's okay to buy the copyright, what kind of copyright do they want to buy? The copyright of the arrangement or the copyright of the advertisement?"
Chen Fang was a little embarrassed: "No, it's buying out the copyright."
"Buy out?"
"Yes, except for retaining the authorship of the original singer, other buyouts." Probably feeling that such a thing is a bit deceptive, Chen Fang added, "However, after the Netsun platform buys out, the song will be bought out." Promotion is also good for you, at least it can increase your popularity, and it will be of great help to your next games.”
Lin Fan shook his head: "Sorry, Mr. Chen, I don't sell copyrights."
"Lin Fan, as I said over there, the price is negotiable." Chen Fang persuaded, "In your current situation, a song actually doesn't help you much, so it's better to sell the copyright and get the rights from the Netsun platform. Promote and accumulate popularity. When you debut in the future, it’s not like you don’t have the opportunity to buy back the copyright.”
Lin Fan directly refused: "Mr. Chen, thank you for your kindness, but I will not accept a buyout, and I really really don't want to debut!"