Two Hundred and Twenty - Emergency News Report
"Hollywood Drawn()"!
This was the first time Harvey Weinstein had seen a project plan written by Weinstein, and it was only a very simple version. From this thing, he could imagine that the other party's previous project plan must have been made more neatly and rigorously.
He had only seen something like this from another producer, a producer named Jerry Bruckheimer, who was also a genius.
Putting down the thing in his hand, Harvey Weinstein leaned back in his chair and began to recall the entire plan in his mind, considering the feasibility of the matter, the funds required to be invested, and the price he would need to pay.
"Wayne." He gently squinted his small eyes, paying attention to the change in the expression of the young man in front of him. "Aren't you afraid that when I go back, I'll leave you alone and come up with something like this? There's nothing difficult about this thing."
Wayne has really thought about this. He knows very well what Harvey Weinstein is. Such things as a moral bottom line have never existed in this fat man.
But today, his status has long been different. He is definitely not the unknown little director a few years ago. If this fat man dares to play this trick with him, he has many ways to make the other party pay the price.
"If I dare to take this thing out, I won't be afraid that you will leave me and go it alone."
Wayne smiled and lit a cigarette. He didn't take his words seriously at all. Instead, he asked, "Tell me what you think. If I leave this matter to you, how long will it take?"
The big fat man stretched out his hand and clicked on the documents on the table. While thinking, he said: "Anyone can shoot this kind of film. If you want it to be faster, it won't even take a month.
However, the subsequent viral marketing plan requires a large amount of media resources, which is the main investment point of funds. If you want to gain the planned influence, you may have to spend tens of millions in publicity expenses, and this number may not be enough. "
A pseudo-documentary with a horror overtone, this kind of thing is very simple to make, but the film itself is not the main selling point. On the contrary, this marketing plan is.
If you only look at this marketing plan, you can clearly see the business opportunities contained in this unprecedented approach and the results achieved, and the investment is also not small.
The investment of tens of millions of dollars in publicity and distribution is just Harvey Weinstein’s conservative estimate. To create a hot event, this number may need to be increased several times.
If this thing is given to others, the plan can easily go bankrupt if there is only one problem with the distribution channel. But Miramax has its own distribution department and complete and mature distribution channels.
Therefore, the only thing that worries this fat man about this matter is the high cost of publicity.
"Harvey, we can set up a studio together and get this Witch project out together. After passing through the Miramax distribution channel, I think you can't help but see the profits in this."
Wayne understood that what he was worried about was definitely not the lack of shame and unlimited hype, but the capital cost that might need to be invested in the early stage, so he continued:
"We can negotiate an investment ratio, and the initial investment can be shared proportionally. Of course, the profits obtained also need to be settled according to this ratio."
“Very crazy marketing!”
Harvey Weinstein looked at the young man with unspeakable complex emotions in his eyes. He was silent for several minutes before he spoke.
"First of all, I have to say that the feasibility of this thing is very high, and since it comes from your hands, I believe the success rate will be even higher, but...
However, this kind of viral and deceptive publicity method will definitely detonate public opinion, and once movie fans enter the theater, this matter will naturally be exposed. By then, we will definitely be inundated with saliva from countless angry fans and media, and the deceived public will definitely find a way to tear us apart! "
Wayne smiled, blew out a puff of smoke, and said nonchalantly: "The production company is an unknown studio, and although the distribution company is Miramax, the first target of the media and the public is the film director. I think , this is definitely not a problem for you, right?"
That's right, the anger of the fans has nothing to do with Wayne. He has no intention of showing up in this matter, otherwise he wouldn't have cooperated with this fat man.
As a director who continues to be successful, he cannot bear such a reputation even now. Once the credibility of movie fans is lost, it cannot be regained by two films.
And Wayne is sure that this fat man is definitely not afraid of being scolded, and he will not do it himself. At most, in the end, the distribution company Miramax will receive some criticism, but compared with the benefits, this criticism is nothing. .
No one would refuse easy dollars, especially a greedy fat Jew.
"This ratio..." Harvey Weinstein skipped the topic happily and started talking about the investment ratio directly. "You know, after Miramax releases this film, it will be affected to some extent, so I want 70% of the profit!"
Wayne understood that this was the reason why the other party was finding fault and constantly complaining about difficulties. To put it bluntly, it was all for profit.
He shook his head, and a hint of ridicule suddenly appeared at the corner of his mouth. "Harvey, do you think that's possible? Or are you trying to kick me out this way?"
"I don't mean that, I need..."
"Fifty percent!" Wayne interrupted him with a wave of his hand. "Harvey, this is my bottom line, 50% profit! I created the idea, but you need to do the publishing, and you need to host the project. Therefore, whether it is an early investment or a later income, the profit we get Half for each person, that’s fair, isn’t it?”
Seeing that Harvey Weinstein still wanted to refute, he continued: "Don't look for such ridiculous reasons. I definitely don't need to teach you how to operate it. Wouldn't you register a new publishing company and use Mira Max’s distribution channels and distribution personnel? It’s not difficult to bring new distribution companies and directors to the forefront, right?”
After hearing these words, the big fat man finally fell silent. Wayne's words were very realistic and straightforward. What he has to consider now is whether to accept this ratio, otherwise the ending will definitely be in two pieces. The "Lord of the Rings" There is definitely nothing to talk about.
In fact, Wayne really didn't come up with the idea blindly. In his memory, this witch movie was released by Artisan. Artisan's approach was to put the director and actors together in front of the stage to accept countless fans and Media outrage.
But he basically said nothing, hid behind the scenes, and made a lot of money in silence.
"Okay, that's it." After thinking about it for a long time, Harvey Weinstein finally nodded and agreed. "I will find a young director who wants to become famous as soon as possible and make the film before the New Year. I will ask your agent to contact me later and we will register a studio together."
Wayne laughed too, reached out and patted him. This kind of film can be shot by a small director and a few actors. It is not difficult to rent two cameras and find two behind-the-scenes staff.
"Harvey, in two days, you will be able to get rid of all your doubts about this marketing plan. Trust me, you will see the effects in advance!"
Facing the fat man's confused look, he didn't explain much. Warner Bros. will launch a simplified version of this marketing plan starting from Monday. I believe the results will give the fat man more confidence.
"Okay, I'll go back and get ready." Harvey Weinstein put his things in his bag, stood up, shook hands with him, and said something special before leaving. "The invitation for "Pulp Fiction" has been sent to your agent. You must come to the premiere to support it."
Wayne nodded. "No problem, I will definitely go."
While Wayne was talking about viral marketing with others, Warner Bros. had quietly started to take action.
Headquartered in Atlanta, Georgia, CNN North America, a cable news network owned by Turner Broadcasting Company, which provides news columns to cable news networks and satellite TV users 24 hours a day via satellite, interrupted an emergency broadcast on Monday afternoon. News report.
Because it provides global news reports 24 hours a day, seven days a week, and when it comes to breaking news, CNN International News Network will also conduct on-site news reports as soon as possible, which has unparalleled credibility among the general public.
"A CNN reporter recently reported that in an American Artists chain cinema in Cheng County, a satellite city in the greater Los Angeles area, two young people were so frightened that they suffered a myocardial infarction while watching the movie "The Clown" this afternoon. He was pronounced dead when the ambulance arrived.
According to the reporter's on-site interview, it was learned that the two young people who died were a couple and a pair of senior horror film lovers. At three o'clock this afternoon, they went to the theater to watch a movie with their friends, but when a terrifying scene appeared, Heart attack.
The couple both had a history of heart disease. By the time their friends noticed something was wrong, their hearts had stopped for a long time. This sudden incident triggered strong protests from the family of the deceased. Friends and family members of the deceased have now surrounded the cinema..."
The clear reports in the news were instantly transmitted to thousands of households in the United States through the CNN News Television Network, and were also transmitted to more than 180 countries around the world.
According to this year's statistics, a total of 184 million families have been watching CAA for a long time, which also makes this news have a huge influence in a short period of time.
It is conservatively estimated that tens of millions of people in North America have collectively received this urgent news. Less than two hours have passed, and the news has already been published in major evening news newspapers.
Authoritative media such as the Washington Post, New York Times, and Los Angeles Times have all added news reports in their evening special editions.
Warner Bros.'s cinemax, TBS, The-WB, TNT and other TV stations also reprinted the news immediately. This kind of reverse operation stunned Hollywood insiders for a while.
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