Chapter 827 You Just Wait to Go to Jail!
Yang Fei admired Hu Zhibiao very much.
The same is to make VCDs, and the same is to purchase parts for assembly, but Aiduo has made a different style.
Aiduo's first batch of goods, like those of other small electronics factories in China, has many quality problems.
Because everyone has no experience, they are crossing the river by feeling the stones, and most of the parts purchased are produced by domestic manufacturers.
Later, with a wave of his hand, Hu Zhibiao ordered all the defective products to be recalled, and decided not to purchase core components domestically.
At the same time, Hu Zhibiao spent an annual salary of 1.5 million to hire the working emperor "Li Fuguang". This person is an expert in production management in the electronics industry and has passed the first ISO9001 in my country's electronics industry.
You know, the annual salary that Yang Fei offered Wei Xinyuan was only a few hundred thousand.
How confident and courageous Hu Zhibiao is, he dared to offer an annual salary of 1.5 million!
It is also conceivable how much this person attaches great importance to and desires for talents!
It is precisely because of Li Fuguang that the quality of Aiduo products is guaranteed.
With the support of good product quality, Aiduo has established a good corporate image.
In addition, Hu Zhibiao is a person with a very keen sense of the market.
He chose the right industry and is also good at operating the brand.
The success of Aiduo, like Yang Fei's white washing powder, is a classic example of brand management.
To some extent, Hu Zhibiao is learning from Yang Fei.
Invite the most expensive first-line stars, invite the most expensive big-name directors, and play the most expensive advertisements!
In the capital world, there is nothing that cannot be solved by spending money.
If it doesn't work out, pay twice as much!
The brand of Aiduo is successful, and the products are also successful.
Hu Zhibiao's failure lies in his personal flaws.
Every enterprise has the subjective color of the founder, and it is inevitable to make detours in operation.
It's just that some people have survived, and some people have suffered a crushing defeat.
Hu Zhibiao is young, less than 30 years old, and he is from the countryside. He is a small businessman who came out of the countryside to start a business.
In such an era of burning passion, Hu Zhibiao dreams of making Aiduo the Panasonic of my country.
It's a pity that he died before leaving the teacher.
Hu Zhibiao is learning from Yang Fei, but now he has failed, and Yang Fei is still in full swing!
So, with sincerity, he came to ask Yang Fei for advice.
Yang Fei started from the beginning of Aiduo to the present of Aiduo.
The decline of a company mostly starts from the break of the capital chain.
And why is the capital chain broken?
This is precisely because the company has a big problem.
Capital security is the foundation of a company's survival.
From the very beginning, Aiduo took an extensive road.
Its capital chain depends on the dealer's advance payment, supplier's credit and bank loan composition.
This is similar to Yang Fei's initial capital chain model.
When there is a shortage of self-owned funds, it is feasible to use funds from various parties skillfully for my own use.
When the products are sold nationwide, a large amount of funds flow back from all parties, which is enough to support the normal operation of the enterprise.
However, the market for VCD products is different from the market for washing powder.
With the improvement of people's living standards, the market for washing powder is increasing year by year.
However, the VCD market has reached a saturated state after soaring. With the emergence of new types of products such as DVD and SVCD, the VCD market has shrunk rapidly.
Moreover, the sudden wealth in the VCD industry has inspired too much capital to enter this fast money industry. In 1997, it was the most intense year in the VCD industry.
The market of Aiduo has not expanded, and because of the price war, profits have been falling again and again, but advertising and publicity have not been reduced, and Hu Zhibiao is ambitiously expanding the industry.
So, inevitably, there was a crisis in Aiduo.
And Hu Zhibiao's lack of management skills is also the main reason for Aiduo's failure.
The most incredible thing is that after the crisis of Aiduo, there were more than 20 million raw materials in the warehouse, but no VCD could be produced, because these raw materials were not matched!
It can be seen from this that there is an important problem in their procurement process.
This is really a sad, deplorable, and ridiculous story of trauma.
There is another fatal reason.
Hu Zhibiao knew the importance of talents, but the idea of small farmers limited his vision.
He hired the most powerful professional managers, but did not fully trust them, and handed over the financial power to his wife.
The final result is that the manager does not know the company's financial situation, does not know how much money is on the books, and has no way to take corresponding emergency actions.
Hu Zhibiao did not have a firm strategic policy.
After receiving money from his main business, he immediately began to diversify his investments.
Then, when the main business is shrinking, he is still drawing funds from the main business to develop the side business, which will inevitably lead to failure, the shortage of funds for the main business, and the premature death of the side business.
With the disconnection of the capital chain, Aiduo has a credit crisis. The arrears cannot be repaid in time, and the goods cannot be delivered in time.
Yang Fei speaks clearly and logically, every word pierces Hu Zhibiao's heart.
In the shop of the milk tea sister, there is a continuous flow of people, one group of people leave, and another group of people come, like a river, the flow is endless.
No one would have imagined that a small milk tea shop would have such a good business.
Hu Zhibiao was fascinated by what he heard, with a calm face, his hands on his knees, and his body slightly bowed, like a student listening to a lecture given by a university professor.
Chen Mo and Chen Mo were drinking milk tea, talking softly, and glanced at Yang Fei from time to time.
The contact between the two of them and Yang Fei was mostly on campus before, and later they had contact outside the school, but it was only limited to the circle of Meili Group.
Both of them know about the brand of Aiduo.
In 1996 and 1997, Jackie Chan's advertisement made it a household name.
Hu Zhibiao also became a celebrity.
However, at this moment, the boss who loves more is sitting in front of Yang Fei, listening to Yang Fei's analysis of his success or failure!
And Mr. Hu also admitted that he was learning from Yang Fei's successful experience, but unfortunately he only learned the superficiality, but not the essence.
If Aiduo is successful, then what about Yang Fei?
A character who can be a mentor to CEO Edo!
Chen Mo and Ning Xin's perception of Yang Fei has gone up to a new level, and they have completely different favors.
"Boss Yang, I still don't know enough. I read less and understand less. I should be like you and read more." Hu Zhibiao sighed and patted his knee, and said, "If love is irretrievable, then I will Give up all this, go back to the stove and rebuild, I want to learn from you, and I also want to go to campus for further study!"
Yang Fei pondered: "Mr. Hu, do you still want to think about these questions now?"
Hu Zhibiao said, "What?"
Yang Fei said: "The most important thing you should consider is to pay back the debt as soon as possible! Otherwise, let alone go to school for further study, even if you want to be an ordinary person, you will not be able to be!"
Hu Zhibiao was shocked: "How to say?"
Yang Fei said in a deep voice: "Do you really not understand or do you not understand? The money you owe the bank, the money you owe the supplier, you have to pay it back! If you don't pay, you will be sued, and you will go to jail!"
In fact, Hu Zhibiao really went through prison!
Can it be exempted?
It depends on whether he listens to Yang Fei's advice or not.