Chapter Five Hundred and Thirty Fifth: "Blizzard" Strikes

"Li Nan, where are you?"

After 5173, the second product of Universal Technology is instant messaging YY.

At that time, YY could only compete with QQ in a differentiated way.

Now it's the other way around. Brother Xiao Ma brought his TT to compete with YY in a differentiated way.

But unfortunately, Xiao Ma took TT and did not take advantage of the differentiated competition. On the contrary, because it was too differentiated, TT has become a group chat entertainment tool, and is no longer an instant messaging software.

Although Brother Ma is aware of this, it is not something you can change if you want to.

Of course, because of this, Huanyu Technology did not particularly suppress Ma Huateng's side.

In addition, YY at this time is also the existence with the highest monopoly market share of Huanyu Technology. However, despite this, under the influence of Chen Yu for a period of time, Li Nan, the person in charge of YY, was still extremely cautious. When Chen Yu stopped him, Li Nan stood up and said, "Mr. Chen, YY will start to improve the user experience this year. The YY software interface will be completely upgraded, and some other small functions will be launched. Our main purpose is to increase the user's stickiness to YY as much as possible."

Speaking of which, YY doesn't have any serious competitors yet.

However, just because YY has no competitors now doesn't mean YY can sit back and relax.

Although Li Nan can't predict who will become YY's competitors in the future, his plan for this year is not bad.

Improving user stickiness is an operation that needs to be done for a long time.

If this operation is carried out well, even if a competitor comes out, there is no need to worry.

"Is there a specific action plan?"

"Have."

Li Nan has already made preparations: "The user experience design has not yet come out, but more than a dozen solutions have been prepared. Improving YY's stickiness is mainly to upgrade various functions and launch new functions. Such as screenshots, remote control, network Hard drive... wait."

"These functions are not bad, but they are all small functions, and the time spent on these small functions is not large. Is there a larger business? For example, put the blog of Huanyu Portal on YY's side."

"Blog on YY?"

"I mean,

YY can also launch a product like a blog, of course, it can be appropriately innovative. "

What Chen Yu said was naturally the QQ space of the previous life.

However, Chen Yu didn't want to tell all the ideas of Qzone at once.

He just suggested it.

For the time being, YY is relatively safe, and Li Nan has more time to think about the combination of YY and blogging.

"Yes, Mr. Chen, I will definitely study it carefully when I go back."

Li Nan took notes.

"Zou Tao, now it's your turn."

After Li Nan, Chen Yu looked at Zou Tao.

As the most profitable department of Universal Technology, Zou Tao has always been the envy of everyone in the company.

"Everyone says that you make so much money that you should treat guests. How about the treat after the meeting?"

"Mr. Chen, you are wronged. What we earn is hard-earned money."

Seeing that everyone followed Chen Yu's words to look at him, Zou Tao quickly complained: "Mr. Chen, don't you know that in the company, we are the ones who work the most overtime, we are the ones who work the most, and we are the ones who are single the most."

"Mr. Zou, most people in your department are single because their emotional intelligence is too low."

Wang Chang said on the side.

Like Zhang Jianming, Wang Chang was also promoted at this time and became one of the vice presidents of Universal Technology.

However, Zhang Jianming is in charge of the inside, and Wang Chang is in charge of the outside.

"So when will President Wang come to teach those guys to us?"

"Of course you can go to class, but this meal must be invited."

"Mr. Wang, you also come to me to fight the autumn wind."

Zou Tao smiled wryly.

Chen Yu interrupted Zou Tao's speech: "Don't talk about it, just be serious."

"Mr. Chen, we have only one goal this year."

Without continuing to chat, Zou Tao said.

"What target?"

"Destroy the monsters."

"Oh."

Chen Yu came interested: "Are you sure?"

"Not very sure."

Zou Tao told the truth.

"Hehe, Zou Tao, I met my opponent."

Chen Yu smiled and said, "Study your opponent carefully."

Chen Yu did not put any pressure on Zou Tao and continued: "Although Blizzard is very powerful, it is not invincible. Although Warcraft is well-known, in China, we are the home court."

...

The 2004 New Year's meeting went on for a full day.

All departments and subsidiaries of Universal Technology have successively reported to Chen Yu their plans for this year.

In this, what reassured Chen Yu was 5173.com, instant messaging YY.

The two don't have much competition.

But in addition to them, the games, portals, mobile phones, e-commerce, chips, search engines, etc. under Huanyu Technology are all facing great challenges.

However, nothing can be rushed.

Although some of these are facing great challenges this year, there are also tremendous opportunities.

Just like this part of the game.

Although Huanyu Technology Game Department encountered Blizzard's World of Warcraft.

But if World of Warcraft is defeated, then the game department of Huanyu Technology will have a smooth road in the future domestic game market.

Just say so, but Blizzard's strength is not blowing.

Although Huanyu Technology has been paying attention to Blizzard, they did not expect Blizzard's World of Warcraft to come so quickly.

On the third day after the Huanyu Technology New Year's Conference, Blizzard broke the news.

World of Warcraft will convene game agencies in 60 major countries around the world.

As soon as the news was announced, it immediately caused a media sensation.

"60 countries called game agency companies, Nima, do you want to be so awesome."

"The most popular places for online games are only China, South Korea, Vietnam, and some parts of Southeast Asia. Even Japan is not particularly popular. Now Blizzard has to call game agents from 60 countries, which is really terrifying."

"At present, the most popular online games in the world are only represented in 10 countries, and Blizzard directly has 60. I have a fork..."

Blizzard is an American game company.

Blizzard used to make single-player games.

Its products include StarCraft series, Diablo series, Warcraft series.

The most famous is the Warcraft series.

Generally speaking, if a game company wants to release a product in another country, it has to find a local game agent. Of course, this game company can also set up a game company in another country, but it will not do this for game production companies.

First, the company's energy is limited, and it is impossible to operate well in all countries.

In addition, although the production strength of the game production company is very strong, it may also have a good level of operation in China. But for things like online games, he is very dependent on local operators. In order to occupy the market as much as possible, they will recruit local game companies as agents.

However, if it is a general game company, he can recruit agents.

Now that there are so many online games on the market, they may not necessarily have to play yours.

But the words Blizzard and Warcraft, he is not the same.

As the world's most famous game company, it is also the world's most popular stand-alone game of Warcraft.

There is almost no need to guess, all people believe that once World of Warcraft comes out, it will definitely set off a domestic online game frenzy.

"I'm very worried about Huanyu Technology now."

"I'm worried too."

"I heard that Huanyu Technology will also release a 3D game like World of Warcraft, Kyushu, this year. Will it be tortured to death?"

"How to break it, is there any expert advice?"

Many Huanyu Technology die-hards are extremely worried.