Chapter Five Hundred and Eighteen: The Birth of "We Media"

"This local tyrant turned out to open his own blog."

"It's really unexpected, I thought he just wanted to show off."

"However, what is he blogging for?"

Same as Chen Yu.

Li Xuelin was also surprised that the local tyrant opened a blog.

However, he does not have as much judgment on the future as Chen Yu.

Although he felt that the local tyrant's methods were very clever.

But spending millions just to promote your own blog, isn't it too worthless?

"It's so lively."

Chen Yu came to the portal department of Huanyu and saw that Li Xuelin and a group of employees were discussing something.

"Mr. Chen, we are studying why the local tyrant started a blog."

Li Xuelin immediately brought a cup of tea to Chen Yu.

"Haha, what do you think about, this user must have his purpose."

Chen Yu took a sip and said.

"That's what he said, but I think he's not worth it."

Li Xuelin still couldn't figure it out: "If he needs fans, he can cooperate with us. As long as we promote him on the homepage, he can also get a lot of fans. Moreover, he doesn't need to spend so much money."

A few million dollars have been spent, and in terms of customer acquisition costs, it has reached the price of 1 yuan a piece.

Such costs can be lower if we cooperate with Huanyu Technology.

But Chen Yu shook his head: "Although you can get a lot of fans by cooperating with us, how can the fans who cooperate with us have such popularity. You know, these fans are real live fans, and they are still very active. users. Even if we engage in activities, it will be difficult for such users to attract so many users.”

In the past life, that is the difference between zombie fans and live fans.

Zombie fans are completely brushed out, he has no popularity, he just gives you a number to look good.

So you can see that many celebrities have tens of millions of fans, but the replies are dozens and hundreds.

When you look at this heat, you know it's obviously brushed.

Live powder is different.

Live fans refer to users who are normally concerned.

Such users can reflect the greatest value.

Of course, if you cooperate with Huanyumen, it is not for the local tyrant to be a zombie fan.

But even if it's not a zombie fan, it can't be compared with such an extremely hot fan.

In real terms, the local tyrant has obtained millions of live fans by relying on millions, which is really worth the money.

"However, then again, the reason why the local tyrant gave so much money is also because of the potential contained in our blog."

"Mr. Chen, what do you mean?"

Chen Yu continued: "In my opinion, our blog is not just for publishing blog posts, and our blog is not just for blogging. Because of the exclusive nature of blogs, users can make blogs their own medium. In this way I call him self-media."

"self-media?"

Li Xuelin was stunned.

It was the first time he had heard the term.

"right."

Chen Yu nodded: "The so-called self-media means that the general public can also publish news and various interesting stories in their own way. Just like Mingyue back then, although he published historical novels, if what he publishes is not historical novels, but What about other publications, such as current affairs news.”

"This……"

Chen Yu's translation had a big impact on Li Xuelin.

because before that,

The media is in the hands of entrepreneurs, or in the hands of news organizations, in the hands of platforms, and in the hands of a few people.

It's not that you want to create a media, you can create a media.

If you want to publish news, you have to have your own news source, news platform.

Just like TV stations, radio sites, portals.

Only then can you publish what you want to publish.

But this is too difficult.

It is far beyond what ordinary people can do.

But now it seems to be different.

With a blog, I seem to be able to post whatever I want on my blog.

In this way, the original traditional medium is distributed to all users at once.

Even ordinary people's netizens have platforms for publicity.

"I understand something."

Chen Yu's translation was a huge shock to Li Xuelin.

Before, he thought blogging was very interesting at most, and he could show his personality on the blog.

But he never thought of it.

In addition to blogging, blogging can also become a medium.

if it is like this.

Thinking of the millions that the local tyrant gave, Li Xuelin, like Chen Yu, admired the local tyrant very much.

The local tyrant saw the value of blogging even more than he did.

Although Li Xuelin still doesn't know what he is doing with this blog, as long as he makes his blog bigger and stronger, he is a super medium. With this medium, he can play his own value.

In fact it is.

After the local tyrant attracted a lot of fans with his shocking rewards, he started his self-media journey.

First, he started with film reviews.

The first film to be reviewed is called "Mobile Phone".

This is a movie starring Ge You that is currently being shown.

Of course, the film review of the local tyrant is not like some other film critics, who use a professional eye to evaluate this film.

In his evaluation, he starts with all the perceptions of ordinary people from buying tickets to movie theaters.

This kind of evaluation is more real and more down-to-earth than the evaluation of many film critics.

Especially when I saw the local tyrant brother in the blog post from time to time to make a few complaints, many users watched it with relish.

Even some fans thought that the local tyrant's blog was well written, and they followed suit.

Of course, the reward is secondary.

The local tyrant is not bad for money.

In other words, the local tyrants don't want to earn these rewards.

The reason why the local tyrant brother wrote this blog post is actually to promote "Mobile Phone".

have to say.

For a blog with millions of fans, under such novel publicity, the mobile phone, which was originally a good box office, has soared again by several percent.

Moreover, no one could have imagined that by the time the mobile phone was released, the film would become the box office champion in 2003.

As for how much the local tyrant brother took in the promotion fee, that is the matter of the local tyrant brother.

But under the personal experiment of this local tyrant, We Media started from Huanyu Blog and became a new Internet product. And, after blogging, the development of self-media will become more and more extensive in the future. Then there will be a series of media such as public accounts, Douyin accounts, etc. in later generations.

However, this is of course the future.

For Huanyu Technology, Huanyu Blog has really pushed the blog to the whole country under the promotion of self-media.

At this time, no matter who they are, they want to try to open their own blog.

Some of them are planned to be self-media.

Likewise, there are a lot of ordinary people out there who just want to try a blog addiction.

But no matter what purpose they hold.

Blogging, a brand new platform, gave them an unparalleled opportunity to showcase themselves.