Chapter 998: What Is the Name of This Little Box?

"Mr. Chen, our TV box is a success."

Zhao Yicheng was very excited to inform Chen Yu.

"So fast?"

Chen Yu was a little surprised, he thought it would take a lot of time to fully optimize their Huanyu box.

"Mr. Chen, in fact, our TV box has basically been completed, but there are some areas that have not been done well. Under your guidance, we have carried out in-depth cooperation with Huanyu Video Network and telecom operators, and have also carried out algorithms. Optimization, especially going to the headquarters to ask a lot of people to help, so our overall progress is relatively fast.”

"Zhao Yicheng, I will remember your merit. According to your current progress, it will be in time for the New Year's promotion."

To say that the real peak sales season is not Double 11 or Double 12, but the Spring Festival at the end of the year.

The Spring Festival can be said to be the most important festival for Chinese people, no one.

Buying a big home appliance for the Chinese New Year is the innate idea of ​​countless consumers.

Large color TV is the first choice for consumers to buy.

In the whole family, you can not buy any home appliances, but you must buy a TV.

"Yes, Mr. Chen, some of our technicians are also holding their breath, and we want to try to solve the problem of TV boxes a few years ago."

"You hold a breath, why are you holding a breath?"

"Mr. Chen, don't you know that Samsung has already raised the price of our screens five times. What's more disgusting is that while they raised the price of our screens, they took measures to reduce the price of their LCD TVs."

"This is also normal, who told us that we can't produce 50-inch LCD panels."

"Although they say so, but they can't compete in terms of product strength, we adopt this disgusting method, and all our technicians are unhappy. We also want to optimize the super box sooner and give it to Samsung. Seriously. I want them to see that in terms of TV, our super TV is China's No. 1."

"Tsk tsk...you can have such a mentality."

Zhao Yicheng said that, Chen Yu was very happy.

Compared with other businesses of Universal Technology,

As soon as the super TV business came out, it occupied the first-line field of the market.

And with the continuous introduction of new functions, game mode, karaoke mode, voice mode... and so on.

Huanyu Super TV instantly left other brands of electric cards behind.

Although for the time being, Universal Technology's super TV is not the most popular TV in the market.

But it can be said that in the high-end TV segment, Universal Super TV has been firmly occupying the first place, and there is no one.

Even if it is the leader of the LCD panel, there is no way to face the super TV.

This also gave the employees of the Super TV Project Department extreme confidence.

And when such self-confidence was attacked by Samsung's disgusting attack, the first thing they thought of was to quickly destroy the opponent.

It should be said that this is rare in some other businesses of Huanyu Technology.

At least in the operating system, many technicians have not developed such self-confidence.

Of course, the operating system and the super TV are not the same kind, and this can't be compared.

But having such self-confidence will undoubtedly have a huge advantage in the future competition.

"Well done, I will give double bonuses to all technicians. After the Spring Festival, if our sales data is good, we will reward them for another two months."

"Mr. Chen, 4 consecutive months of awards?"

"Why, don't want it, forget it if you don't want it."

"No no no, think, want, why don't you want it?"

"If you want it, hurry up and produce it. I hope our TV box will be better soon."

"OK..."

In fact, a series of hardware for the electronic box has already been done.

The optimization at this time is mostly the optimization of the software system and the signal.

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So Zhao Yicheng doesn't need to spend too much energy on his side, he just needs to re-import the data from the hard disk inside.

In just three days, the first batch of Universal TV boxes were distributed to major home appliance stores across the country.

Of course, for the needs of sales, Universal Technology also gave this TV box a very nice name: Super TV.

Super TV is the opposite of Super TV.

Super TVs are already super super in their own right.

If you add super TV, the extraordinary effect he caused is not 1+1=2.

...

"Go, go to the largest home appliance sales center in the city center."

Jin Zhizhong, the head of Samsung TV, brought his subordinates, and he was going to personally inspect the offline market on the Chinese side.

The reason why it is so important is that the Spring Festival on the Chinese side is coming.

Of course, South Korea also celebrates Chinese New Year.

But how can South Korea with a population of tens of millions have as many as China's population of more than one billion?

can be derived from the data.

In recent years, more than 30% of the global electronic product growth share is contributed by China.

From this we can see how huge the Chinese market will be.

Although Samsung TV is currently a high-end TV in China, the price is not cheap.

But Kim Ji-jung believed it.

With the maturity of technology and the abundance of finished product lines, LCD TVs will become mainstream in the future.

Then, Samsung's LCD TV sales will surpass traditional CRT TVs and become China's largest TV manufacturer.

This is a huge market.

Opening up this market will be a huge asset.

Facing the upcoming Chinese Spring Festival, Jin Zhizhong is not not paying attention.

"Mr. Jin, the sales of our Samsung TVs have grown rapidly recently. This is due to the price reduction of Samsung TVs by the headquarters and the good feedback from the market. Today, we have only sold 10 Samsung LCD TVs... We expect there will be another wave of sales peaking at the end of the year."

Samsung TVs are not sold like other brands.

Samsung TV has its own store.

At the same time, in order to expand the influence of Samsung electronic products, they will also put their products in comprehensive home appliance stores.

But even in a comprehensive home appliance store, Samsung recruits sales staff in person.

In other words, the sales of Samsung products in the large-scale comprehensive home appliance store are not from the home appliance store, but from Samsung itself.

This also gives consumers a better reputation in terms of service, experience, and other aspects.

"Um."

Jin Zhizhong nodded, and then asked, "Is there any other feedback from consumers, I mainly want to hear the bad ones."

"Basically, everyone's comments are very good. Consumers generally recognize our brand. At the same time, the workmanship and quality of our Samsung TVs are not weaker than the super TVs of Universal Technology, or even surpass them. At the same time, our Samsung TVs have a 60-inch large TV. This is what Universal Super TV does not have. If you insist on any shortcomings, many consumers have responded that the price of our Samsung home appliances should be higher than that of Universal Technology's super TV."

"They think we're too cheap?"

"Yes, at least more expensive than a Super TV."

"It seems that many consumers have a good eye."

Jin Zhizhong was overjoyed.

He certainly thinks that their Samsung TVs surpass Universal's Super TVs.

Not just TV.

Just from the two major brands of Samsung and Huanyu Technology, Samsung also completely surpasses Huanyu Technology.

It's just that although consumers say so, Jin Zhizhong does not dare to adjust the price.

While Samsung TVs are now less expensive than Super TVs, this is only temporary.

As long as Huanyu Technology's super TVs are contained, their Samsung TVs will slowly raise prices.

Business competition has to be done step by step, it cannot be rushed.

"Where's Huanyu Technology's Super TV?"

They were all in a large-scale home appliance store, so Jin Zhizhong asked directly about the news.

"Huanyu Technology's super TVs are still selling well, but they are slightly weaker than before. However, from word of mouth, many super TV consumers have reported that they think super TVs are too expensive, and the workmanship and quality are still not good. Yes, but it is not as good as us in the handling of some details. If Huanyu Technology was not the first to launch the concept of super TV, it would not be worth the price at all."

"The strength of Huanyu Technology's super TV is still very strong and should not be underestimated."

Jin Zhizhong smiled slightly, he knew that the balance had been slowly tilted towards Samsung.

But despite this, Jin Zhizhong still decided to go to Huanyu Technology's super TV to take a look at the actual situation.

"Hello, do you want to buy a super TV from Universal Technology?"

"Uncle, you can come here and have a look. Our super TV is the most high-end TV in China."

Unlike Samsung, the sales staff on the super TV side of Huanyu Technology are comprehensive home appliance store staff.

With just one glance, Jin Zhizhong could see the difference between these people and their Samsung staff.

For example, they are not enthusiastic enough when entertaining consumers.

Looking at what they say, it is estimated that the educational level of the sales staff is not particularly high.

Some are still on sale.

However, Jin Zhizhong will not point out the shortcomings of Huanyu Technology.

At the same time he knew.

A system like their Samsung is not something that other companies can imitate if they want to.

"Yes, I'll come to see your super TV."

Jin Zhizhong has worked in China for three years and can speak fluent Mandarin. Those who don't know it think that Jin Zhizhong is Chinese.

In order to understand the situation of Super TV in the most detail, Jin Zhizhong patiently said to the sales staff.

"Uncle, you really have a vision."

"But I think your super TV is a bit expensive. The screen seems to be only 50 inches."

"Yes."

"But Samsung has a 60-inch TV, but the 50-inch super TV is more expensive than the 60-inch TV."

"Uncle, you can't say that. Universal TV is the No. 1 brand of high-end TVs. Many Samsung TVs are copied from super TVs, so why do you think Universal TV's super TVs are so expensive?"

"this……"

Jin Zhijun was a little embarrassed.

Although the salesperson in front of him has an average education, and his speech is not pleasant, it is enough that he can understand the meaning.

What if Samsung sells it cheap?

He is copying Huanyu Super TV.

No matter how good your Samsung is, a copy of a word is enough to make you unable to lift your head up.

However, Jin Zhizhong is not a fuel-efficient lamp, and immediately said: "Where is the copy, don't talk nonsense, does Universal Technology have evidence that Samsung is copying? If there is, they would have sued Samsung long ago. Samsung's TV technology is its own, The research and development is our own, so how can we say copying. Besides, the screens of Huanyu Technology's super TVs are all provided by Samsung, how can I say this?"

"Uh, is the Super TV screen provided by Samsung?"

"You do not know?"

Jin Zhizhong smiled.

Sure enough, the level of sales staff in such a comprehensive store is like this.

I don't even know which manufacturer the super TV screen came from.

But this is normal.

He has also seen a lot of sales staff who can't even explain the basic configuration.

Fortunately, they Samsung do not take such a road.

"Hey, uncle, this is not the point. I heard that the source materials of Samsung's screens are from China, so what do you say?"

"I……"

As soon as these words came out, Jin Zhizhong vomited blood directly.

The salesperson can do it.

Although there is no culture, the skill of attacking people is still possible.

"Okay, I won't say any of these, it's still the same problem, it's just too expensive. I just went to Samsung to look it up, and I found that the features in this super TV, Samsung TV also have, and they are cheaper, I Why not buy a Samsung?"

After a period of time, Samsung can be regarded as copying the game function, karaoke function and voice function of Huanyu Technology.

Of course, it's not actually copying.

It is impossible for Huanyu Technology to say that they copied it.

But it doesn't matter if they copy or not, they can do it anyway if they have this function.

Just after Jin Zhizhong finished speaking, the salesperson next to him said, "Who said that our super TVs have the same functions as Samsung TVs?"

"Is not it?"

"of course not."

After finishing speaking, the salesperson on the side walked up to the Super TV, pointed to a rectangular white box placed on top of the Super TV, and said, "Look, Samsung TV doesn't have this small box."

"What is this, DVD?"

Jin Zhizhong actually saw this small box as soon as he came in.

But at the time he thought the little box might be something like a VCD or a DVD.

"DVD?"

The salesperson laughed and said, "Uncle, what's the age, why are there still people using DVDs?"

"What's not DVD?"

Kim Ji-jung didn't want to argue with him.

Although with the advent of the computer, the DVD market is getting smaller and smaller.

But DVD is still the most important home appliance product for consumers at present, and the sales volume is not small.

Just like today's TVs.

Now the best selling TV is CRT TV.

Although their LCD TVs are high-end, they are still very different from CRT TVs.

"Let me tell you, this is the latest high-tech product from our Huanyu Technology, Super TV."

"Super TV?"

Jin Zhiyuan pouted, and made a fuss about Super.

What are you super?

Isn't it just a TV, why is it super?

Now even a small box is called Super, and it is also Super TV.

What does TV mean, TV means TV.

Super TV actually means super TV.

Isn't it two products with one name?

However, Tucao returns to Tucao, and Jin Zhizhong is still more interested in this small box called Super TV.

"I wonder what's the use of this little box."

"It's very useful. Uncle, do you like watching movies?"

"like."

"Do you like watching TV shows?"

"like."

"Then what will you do if your favorite TV series doesn't broadcast?"

"Hey, why are you asking so much, what do you care about me?"

"Uncle, don't be angry, I'm just asking."

The salesperson was not angry, and explained slowly: "If the TV series you like to watch is not broadcast at this time, we can only find the CD of this TV series, but this CD is also difficult to find, and it will cost money."

"Then I can't watch it online."

"Uncle seems to know a lot about the Internet, yes, you can also read it online. However, isn't it very troublesome?"

"What's the trouble with this?"

Jin Zhizhong glared at the sales staff depressedly.

"Of course it's troublesome."

Regardless of what Jin Zhizhong meant, the salesperson immediately took out the remote control: "Uncle, look, I can watch any TV series I like when I stay at home."

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