Chapter 243 Johnson
Song Ya began to study Johnson after booking a flight to Washington. From various perspectives, he was greatly helped by TCI CEO John Malone. John Malone was trying to develop black subscribers and heard Johnson’s idea of founding BET. The latter two hit it off immediately, and John Malone invested 20% of the shares, provided a loan, and what was even more extreme: directly handed over a valuable cable TV channel resource to BET for use.
It’s no wonder that in the financial magazine that Hayden found, Johnson described his success by quoting an old Chinese saying, “time, place, and people.” With his own efforts, he was admitted to Princeton University's School of Public Affairs and International Relations in the 1960s. After graduation, he worked as a press secretary for congressional representatives, and then got a chance to be a lobbyist for the National Cable TV Association. Since he entered the industry, he has been in contact with top figures in the industry, so when the market demand for a TV station dedicated to black people appeared, he grasped it keenly, and the industry leaders also chose to trust him.
"Cable TV operators can successfully achieve tax-free operating cash flow by quickly depreciating the construction cost after borrowing to build a new network system..."
Compared with Johnson, it was John Malone, CEO of TCI, known as the godfather of the cable TV industry, who caught Song Ya's attention.
"If the same operator continues to borrow money to buy or build a new network system, he can keep cash flow without paying taxes... With cash flow, he doesn't have to pay taxes? Tsk tsk..."
"TCI boss Magnis's famous saying is: Better pay interest than pay tax! Wow..."
After reading this, Song Ya called Samuel, "If I depreciate the new equipment of A+ Records significantly, can I compress the profit and pay less or no tax?"
"What about the second year?" Samuel asked back.
"Use debt to acquire a new company? Continue to depreciate?" Song Ya told Samuel her reading results.
"You can't do that in the record industry. John Malone's industry is special. Cable TV subscribers generally don't cancel their subscriptions. This kind of stable and predictable long-term cash income is very valuable, and the fixed asset investment scale of cable TV networks is also very large. ...And he can play like this. He is John Malone. This non-stop way of mergers and acquisitions is like walking a tightrope, and he may go bankrupt one day. It is impossible to completely break the law during the operation of frequent mergers and acquisitions, high debt and low tax payment It is also easy to attract attacks from powerful politicians and related departments. For example, Federal Senator Al Gore has been fighting with John Malone for several years, you? Can’t bear it.”
Samuel poured a basin of cold water on Song Ya.
"All right."
Song Ya took Taraji and soon met Johnson in Washington. This guy, like a white man, chose a golf course for his speech.
"If you can get more business opportunities by playing this game, then practice more and play more, and don't talk about you in the accident world..."
Johnson, who is of medium height and quite scholarly, said, "The more successful you are, the less you need to please them."
"Uh, I'm a singer, and I make a living by pleasing the public." Song Ya put the ball away, he didn't know that the other party called him to chat about what medicine was sold in the gourd.
"But you can't have a bottom line, and you can't manipulate that kind of issue for profit." Johnson taught.
"Come on, you are a media tycoon. You have been in the media industry for so many years. It is impossible for you not to know Quincy Jones. Do you really believe what he said?"
Song Ya swung angrily. This time it was good. He hit the ball high and far, but... well, well, it seems that the direction is a bit too far, but it is an improvement.
"I don't believe him, but I don't believe you either. You are closer to the donkey party than him. You go to South Africa, donate money to various donkey party figures, and attend various affirmative action activities. You are like a backup star of the donkey party."
The two rode in a golf cart.
"Hey, you're not trying to influence my political leanings are you?"
"Not only am I trying to influence your political leanings,
I am still discussing right and wrong with you, the path you are taking is wrong, and the current embarrassing situation of the Rodney King case is proof. Johnson said: "Discrimination is always involved. You don't do your business, but spend your time looking for a drunkard. It turned out to be such a mess. How can others respect you?" "
"Hey, I'm not some 'you'. I didn't do anything against my conscience in that matter. The Rodney King case and the Grammy voting are the same." Song Ya was inexplicably taught by Yitong, " I don't want to be wronged and taught for something I haven't done, even if you are in this position."
"ha!"
The golf cart stopped, Johnson laughed sarcastically, stopped preaching, and the two got out of the car silently to continue.
After finally sending the ball into the hole, the two returned to the reclining chairs in the golf club to rest.
"Maybe, I can place some advertisements for BET." Song Ya tried to raise some conditions, "The MV of my new song can also be played for BET..."
"I'm a cable station, and I live by subscribers rather than advertisements." Johnson motioned to his assistant to bring a photo, "Is Cube your friend?" He threw the photo in front of Song Ya.
Song Ya looked at the photo, Eskub was holding an automatic rifle and facing the camera, a large group of black people were sitting on the sofa behind him, all of them had guys in their hands, with murderous expressions on their faces.
"Is it a still from a record or movie?" Song Ya pretended to be silly.
"NO!"
Johnson loudly denied: "He said that if the Rodney King case at the end of April didn't go their way, it would be a big fight in Los Angeles."
"I guess you might want me to influence him, to calm things down or something so that the Elephants don't get in trouble in an election year, but I'm going to say I can't do that! You've got the wrong guy!"
Song Ya probably understood the other party's true intentions, "He is a gangster rapper. There is no gang element in my songs. He wears a lame bandana all the year round. I don't have anything to do with gangs. He is an old man in the rap circle. I What can I do if the first letter hasn't been issued yet? Call him 'Hey Cooper, don't do this'? You can make Quincy Jones do this easier than I can."
"So you don't want to help?"
"I could give him a call, but it's clear my words won't do much for him."
"What if you threaten to kick him out of your league?" Johnson said. "Don't be surprised, your announcement strategy is no secret."
Song Ya didn't answer right away, but thought about it, "It's also not feasible, this alliance is very loose, and I don't have any specific power, and with Escube's character, there is a high probability that I will release an underground rap single The behavior is exposed and yelled, just like he did with N.W.A. Then I won't be stupid and scolded, I will just say you made me do it."
"WTF!" Johnson was so angry that the black accent ran out, "Boy, I'm giving you a chance!"
"You can't threaten me with something I haven't done!"
Song Ya was annoyed, "First pour a basin of dirty water on my head, and then ask me to make a condition. If I don't agree, I won't clean it up for me? This is not giving me a chance at all, and it is too unreasonable! Big deal I gave up trying to win the Grammys and let Quincy Jones do it."
However, he still maintained a certain strategy in his speech, "Before I came here, I didn't think you were that kind of person Johnson, you are a hero among black people, and we all respect you."
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