Chapter 896 Never Satisfied (Autumn Light 5)
After eleven o'clock in the evening, Amanda was already asleep. Huang Jingping, who was wearing pajamas, stayed in the living room of the suite. The TV was on, but her mind was not on the TV at all, and she kept changing channels at will. , always pay attention to the movement outside.
Finally, the footsteps of a group of people sounded in the corridor, followed by the sound of doors opening one after another, and then, the familiar footsteps stopped in front of the door, and she rushed over, "I'm back!"
Feng Yiping, who was holding the room card in his hand, looked at her with a gentle and wry smile, "Didn't I tell you not to wait for me and go to bed early?"
"Can't sleep," Huang Jingping brought a glass of milk that she had prepared earlier, "Drink it soon,"
"Look at you," she carefully took off Feng Yiping's leather shoes and coat, looked at Feng Yiping who was lying on the sofa with a tired face, and said with some heartache, "Why do you have to be so tired? These things make Buchanan Can't they do it?"
"It's really up to me to do this," Feng Yiping moved in, and let Huang Jingping lie down, hugged her and sighed contentedly, "Don't worry, I have to see a few people tomorrow, the day after tomorrow at the latest. Then I can really accompany you around, oh no, I’m afraid I have to go back to Silicon Valley immediately, "
"You are busy with your work, we are fine, I will put water for you, you take a bath, go to bed early,"
"You go to bed first, don't worry about me, I can't sleep now," Feng Yiping rubbed his forehead, "I'm really excited,"
This is also the normal state in the past two days. This time, it is very mentally exhausting.
"Where did you go today?"
"We went to the Seattle Aquarium today. Amanda liked the brightly colored fish very much. In the 360-degree glass dome, I was so excited... and later I went to see the Space Needle," Huang Jingping said softly Speaking, at the beginning, Feng Yiping responded with "um" and "um", but after a while, there was no movement at all, and then, he heard a slight snoring sound.
He who said he was excited just now had already fallen asleep.
She gently brushed aside Feng Yiping's hair on his forehead, and looked at Feng Yiping who was sleeping soundly. His sleeping appearance, how should I put it, was very natural, with no eyes half-opened, mouth wide open, no teeth grinding, and no sound coming out of his throat. What strange sound, that demeanor, as pure as a sleeping child.
She couldn't help but kiss Feng Yiping on the face, Feng Yiping moved her head, pulled her close, and then, I don't know how he did it, obviously fell asleep, with his hand on her After only a few gropings on her body, she climbed onto her chest very accurately and rubbed it, and then sat there motionless with satisfaction.
This style is exactly the same as that of her daughter sometimes, Huang Jingping couldn't help but want to laugh.
When will you be satisfied and stop? Looking at Feng Yiping's face, she thought.
However, she knew very well in her heart that a man, fearing that he would not be satisfied one day, would want to be more successful even if he succeeded, and want more even if he got it....
Moreover, when facing difficulties and challenges, they seem to be sick. The greater the difficulty and the harder the challenge, they seem to be more excited.
For example, what I have been doing for the past two days, I am exhausted every day, but my mental state is the best.
man!
…………
After only three days in Seattle, Feng Yiping's "vacation" came to an end. However, he still had one last itinerary to visit the Starbucks headquarters.
This is also planned long ago. This journey is worth making public, and the part to be made public has also been planned.
Feng Yiping actually doesn't like drinking coffee very much, but sometimes he likes to taste two cups of original bitter coffee like masochistic. Of course, the sad thing is that besides work, he really doesn't seem to have anything special to do now.
The Starbucks headquarters building is located on South Utah Avenue. This is a 9-story building with red bricks that looks a bit old. It really doesn't have the style of those buildings under Jiaqiang.
The shape is also very common, with flat shoulders and a towering clock tower in the middle. On the four sides of the clock tower, there is a Starbucks iconic mermaid logo wearing a star crown, but only half of the face is exposed-if you are not familiar with it, you really can’t see it. What is that, it seems to be overlooking the Starbucks fans from all over the world downstairs.
The person who greeted Feng Yiping and his group downstairs was a vice president—the treatment of the richest man in the United States has finally been upgraded. These companies are no longer just sending an employee from the public relations department to dismiss him.
"Feng, I'm very glad to have you here." This is a typical successful American man, with a stocky figure, and his hair, which is no longer thick, has been taken care of extremely carefully.
Greeting Feng Yiping, who is not only famous for his theory in the American business circle, he is enthusiastic, but also proud, with a little bit of the world's number one power and the world's first-class retail company's pride.
"Thank you Drucker, is it possible?" Feng Yiping didn't follow him inside, but pointed to the coffee shop on the left.
He has never been to the headquarters of McDonald's and KFC, so he doesn't know if they will open a store like this downstairs. However, when Youjia has an independent office building in the future, he can learn from their experience.
It seems that from this stinginess, this aspect of Starbucks is really similar to itself.
"No problem," Drucker laughed, "this way please,"
Feng Yiping specially arranged such a trip, so naturally Feng Yiping didn't just come and see it.
As soon as you walk into this store downstairs from their headquarters, the aroma of coffee hits your face, and at the same time, you feel the enthusiasm that blows your face.
The girl behind the cash register with a lot of freckles on her face smiled and said, "Hi, welcome,"
The reason why she is so enthusiastic is not because her workplace is located downstairs from the headquarters. Feng Yiping has been to Starbucks in different places in the United States for so long, and the attitude of the waiters inside is always the same.
This is exactly what he will focus on on this trip.
Starbucks in the United States is not as cold and cold as many of its stores in China. It is a very common place. This is similar to Feng Yiping's positioning of Youjia.
However, with more and more branches, the position in the industry is becoming more and more consolidated, and the parent company Jiasheng Group is becoming more and more successful. Now Youjia, in terms of performance, is getting better every year. However, if In terms of service, this mainly refers to the service attitude and awareness of the staff, which is really much worse than at the beginning.
There are still welcome words, but the tone is generally dry, let alone a sincere smile, even a very professional smile is hard to see.
Feng Yiping is very clear that the rapid development of Youjia in the past few years is mainly due to the increasing number of distribution points, the always affordable prices, the excellent quality of the products sold, the front-line employees, and their contribution to growth. Really not big.
Many customers choose Youjia, maybe because they are used to it, maybe because it is close to home and convenient, maybe they come for the reputation of Jiaqiang. This is not a big problem at present, but he knows that the future convenience stores will have more competition. How fierce it will be, if Youjia doesn't solve this problem, he will be overtaken in the future, that will definitely happen.
In order not to disturb the customers here, after Feng Yiping ordered a cup of original coffee, he followed Drucker upstairs without stopping, "Ducker, why does every one of your employees smile when they face customers?" Can you be so sincere?"
This is a building that may be close to a cultural relic in the United States, so it is a protected building. Because major changes are not allowed, there are many pipes on the roof, which looks a bit messy.
Drucker's answer is very American, "Starbucks, since we opened the first store in 1971, our positioning is not just sales, but to provide customers with services that exceed expectations. We sell more than just coffee. , we are delivering a way of life and an attitude,”
Feng Yiping was very dissatisfied with such an answer, please, you are not a graduate of Harvard, you are a graduate of Buddhist College! Tell me these humanistic and vain things, such as corporate culture, and core DNA, they are all used for publicity. What I want is a specific approach.
Now that he had such an opportunity, he continued to ask without shame, "The point is, how do employees practice your philosophy? And it is very high-quality reflected in their work?"
"When each of our employees joins our big family, the first thing they come into contact with is these concepts that the company insists on the most. Please, please,"
They came to the eighth floor, which is the reception hall of the Starbucks headquarters. This is really strange, because they opened a coffee shop on the location of the original reception hall—the one downstairs. Feng Yiping's personality is quite similar.
However, Feng Yiping is still dissatisfied with Drucker's statement. If he knew it and could do it, then the world would have been peaceful long ago, okay?
Drucker obviously knew Feng Yiping's dissatisfaction, and when he sat down in the office, he said with a smile, "We have always adhered to a principle, always achieving the best balance between profits and investment in employees, for example, most of us employees, including part-time employees, all have company futures stocks, and the employees of our directly-operated stores in your country are the same,"
This is the finishing touch! Feng Yiping's eyes lit up immediately.
The corporate culture and so on are all false. The key factor for the quality of too many employee services may be income.
Youjia had tossed and tossed about those performance-based salary plans and incentive plans before. Thinking about it now, they still failed to solve the basic problems. How to let the front-line employees also enjoy the dividends brought by the company's growth is really a direction.
"So, how to balance the income of employees in different regions and stores in different locations?"
"About this, our compensation committee, did a scientific model...,"
…………
On the way back to Silicon Valley, Feng Yiping was still digesting the last harvest at Starbucks. This is indeed a good method, and it also fits some of our traditional concepts. Simply put, you can only gain if you give up.
The point is, even if you know this truth, this kind of "giving up" is really beyond the reach of ordinary people and companies.
The arrangement after "giving up" is equally important. Feng Yiping is not the only one who is dissatisfied. Everyone is like this, and people's hearts are like this. If front-line employees take it for granted to enjoy the dividends brought by the company's development, it will Won't it be the same again?
At the same time, Hastings, who has been following Jiaqiang’s official website, finally breathed a sigh of relief when he saw this report. He is really on vacation, not a lie. You can play for a few more days. It’s best to wait for us to get ready. you come back.
ps: A group has been established, 454, 231, 228, everyone is welcome to come and give more valuable opinions. I look forward to having the opportunity to communicate with you!